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MVNO SERVICE

AUGUST2016

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CORPORATE INFORMATION

WHAT WE DO

We assist private and public sector clients in their decision making through market insights, experience and technical skills. Our clients includes: Governments, Regulators, Telecom operators, MVNO’s, Investment firms, Device manufacturers, Service providers, Media & Broadcasting companies.

HOW WE DO IT

We approach consultancy engagements from a commercial perspective, with the aim of adding significant value to your business by identifying and pursuing: growth opportunities, create products, services, and businesses that improve the efficiency, productivity, and profitability of your business.

WHAT WE DON’T DO

We don’t promise what we cannot deliver. Our focus is within our core competencies.

YOZZO COMPANY LIMITED

Yozzo is an experienced consulting firm based in Bangkok, Thailand. We provide consultancy service for MVNO's, Telecom Operators, Broadcasters, Governments, and Investment firms.

Founded: 2005Office: Bangkok, ThailandCompany Type: Company LimitedGeographic Scope: Worldwide

OUR FOCUS IS HELPING MVNOS WORK SMOOTHLY AND PROFITABLE WITH MNOS AND VISE VERSA

MNO MVNO EXPERIENCE SUCCESS

In our experience, companies who wish to extend their brand, service or customer base into offering mobile services as an MVNO, are often blocked by the challenges on how to set up and successfully operate an MVNO.

On the other hand, mobile network operators, understand that they can gain profitable growth by adding valuable traffic to their network through MVNOs, but are challenged with how to implement this practically.

WE BRIDGE THE GAP AND CREATE A TRUE WIN-WIN

THE KEY TO MVNO SUCCESS - IS YOZZO

SERVICE EXAMPLES -1/2 PROJECT SCOPE AND DELIVERABLES

MVNO/MNO NEGOTIATIONS Negotiation of MVNO wholesale agreement

Negotiation of additional terms

Contract review and advice

PRODUCT & SALES PLANNING

Product/Service Planning

Market Segmentation and data

Market forecasts and modelling

Marketing Planning and costing

DEVELOPMENT OF BUSINESS PLAN

Corporate Strategy

Financial planning and modelling

Investment analysis

Operation planning

Product and Marketing

LICENSE APPLICATION Advise and experience in relation to submitting for MVNO license

Business planning and modelling with a focus on the application

Preparation of License Application documentation as required by the telecom regulator.

This example project assumes that the objective is a comprehensive launch and operation of a profitable full MVNO, but that the actual launch, after a successful win of the license and wholesale agreement, as well as the ongoing operation of the MVNO, are subject to separate consultancy proposals. Hence, a project example scope and deliverables can be outlined, as follows:

EXAMPLE

SERVICE EXAMPLES - 2/2 PHASES

PHASE 1

• Initial advice to determine opportunities and strategies

• Commence business planning

• Support on MNO negotiations

• Initial marketing plan analysis

PHASE 2

• Finalization of MNO negotiations (at least sufficient to support the license application and other financial planning)

• Identify and arrange for a suitable technical platform provider with high level international experience from similar projects

• Identify missing or desired extended features

• Commence the development of a high level marketing plan

PHASE 3

• Technical planning

• Finalization of high level marketing plans and costing

• Finalization of agreement with technical platform provider

• Finalization of operations plans and costing

• Finalization of financial plans and models – license and operational

• Develop deployment plan

• Finalization of all other business planning

• License application inputs

PHASE 4• Advise and experience in relation to finalization of all Application documentation for submission to the telecom regulator

• Detailed preparation of License Application to the telecom regulator

Following the Project Scope and Deliverables outlined in the previous section, a sequence of natural phases can be identified and below is illustrated for each phase the activities where Yozzo will pay special attention in its advice and support. This provides transparency into the project and relates the budget into parts for internal budget management.

EXAMPLE

MVNO WORKSHOP EXAMPLE

THE HISTORY OF MVNO – SUCCESS AND FAILURE

What can we learn from the early MVNO’s successes?

What can we learn from the early MVNO’s failures?

THE MARKET, TRENDS, SEGMENTS

What trends are driving the development of the market?

Who are the major growth segments and why?

ECOSYSTEM - MVNO TYPES AND OPERATIONAL MODELS

What are the different types of MVNO and operational models?

Which is the most appropriate?

What elements does your MVNO need to control, and why?

Generate revenue from telecom - or upsell core business?

REGULATION

What kind of license is needed to operate the MVNO?

What are the key regulatory issues?

HOST OPERATOR, ARPU, GROWTH AND RETENTION

What makes a winning MVNO/ MNO partnership?

Negotiating/Contact with the MNO / MVNO / MVNE / MVNA

Pricing strategies

What makes a winning MVNO proposition, and how segmented should it be?

EXAMPLE

ALLAN RASMUSSENMANAGING DIRECTOR

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YOZZO COMPANY LIMITED339/1 SOI RACHADAPHISEK 36

CHANTHARAKASEM, CHATUCHAK10900 BANGKOK, THAILAND

WWW.YOZZO COM

MVNO SERVICE

CORPORATE INFORMATION

AUGUST 2016