0800-0830 Onsite Registration

0850 Opening Remark by Conference Moderator

Jianxin Gu, CEO, Shanghai Caisheng Information Technology

Former China CEO of Newegg

The Age of e-Retailing

0900 Welcome Address by Supporting Government Official from Shanghai Municipal Commission of Commerce Official from Government of Putuo District of Shanghai 0910 Welcome Address by Host:

Official from Shanghai Central Business District

0925 Global Retail Ecommrece Whitepaper

0940 Keynote Address

Cross-Border Ecommerce Help SME in China to Expand Global Market

Diana Wang, CEO, DHgate

1010 Break Through the Barriers of Cross-Border eCommerce

Jinling Li, VP, TopIdeal SCM

1040 Coffee Break & Networking

Obstacles and Solutions for Cross-Border Inbound Business in China 1100 Innovative Solution of Cross-Border Online Payment

Stella Chew, VP Product, Mastercard Worldwide

1130 Challenges and Opportunities for Global Brands in China Online

eCommerce Market - What ecommerce platform you should join?

- What social marketing strategy you should apply?

- Success story of 30+ beauty brands as case study

Arthur Chang, Chairman, U-Cosmetic Company 1200 China Market Entry Successful Case Study-- US Retailer

- What are the US e-commerce items in vogue in China?

- The strategies of big retailers in e-business era

- E-commerce mode for small and medium-sized brands

Ron Wardle, CEO China Export Now 1230 Ecommerce Awards 1245 Buffet Lunch

(Global e-Retailing China Summit 2015) Dec 2rd , 2015, Wednesday ∣Shanghai Convention & Exhibition Centre of International Sourcing

What Foreign Brands & Merchants Should Know for China eCommerce Marketplace? With the rising demand of overseas products for Chinese customers, cross-border ecommerce import market in China show great potential, not only ecommerce giant such as Alibaba, JD have invested heavily on this market, but also lot of small but unique import platforms are joining in this game. This session will choose 6 leading platforms to showcase not only their business model, what unique features they have, what plan they have to win the competition, but also sharing the trends of ecommerce development in China and how they can help foreign brands and merchants to success in China 1400 Platform Showcase One: Tmall Global

1420 Platform Showcase Two: JD

1440 Platform Showcase Three: Haier

1500 Platform Showcase Four:

1520 Platform Showcase Five:

1540 Coffee Break & Networking

Where is the Opportunities and What is the Winning Strategies 1600 Omni-Channel - The Future of e-Retailing

Senior Executive, NextTao 1630 Mobile Commerce Trends - What e-Retailers Should Know and

How to Adjust your Mobile Strategy - Future business mode and outlook of development trend

- Opportunities for new modes in mobile era

- Integration of traditional real stores, internet and mobile operations

Speaker to be confirmed

1700 Round Table Discussion: How to Success in China for e-Retailers - Transformation to omni-channel for Shoping Centers

- Supply Chain Integration

- Customer Experience Improvement

- Using Big data as promotion tool

Moderator:

Jianxin Gu, CEO, Shanghai Caisheng Information Technology

Former China CEO of Newegg

Panelist:

Senior Executive, Metro Senior Executive, Feiniu.com Senior Executive , Bailian Group

1745 End of Conference for Day One

Telephone: +86 21 58215880 Fax: +86 21 58604858 Email: info@ptp-international.com Web: www.crossborder-e-commerce.com

0800 Registration and Morning Coffee

0825 Opening Remark by Conference Chairman

Winning in the Globalized eCommerce Competition

0900 Global eCommerce Landscape with Key Figures, Trends and Future Prospect. - E-commerce data for major e-markets worldwide

- Overview of e-commerce in Southeast Asian countries

- Strategies to explore the destination markets

- Lessons learned and pitfalls to be avoided

- Where will be the Hotspots for Cross-Border e-Market in 2016?

Aimone Ripa Di Meana, CEO Cross-Border, Lazada

0930 Cross-Border Export to US and Europe with Case Studies

Kux Xu, Director of Merchant Operation Center, Wish

1000 Localization: Key to Success in Overseas Markets

Kino Kwok, General Manager Payease/TradeEase

1030 Coffee Break & Networking

1100 Challenges and Opportunities for Cross-Border Logistics

Luigi Pezzuto COO, Swiss Post SAT Group AG

1130 Trends of Mobile Ecommerce and How to Take Best Advantage for Your Cross-Border eCommerce Business

Bin Dai, Country Director China, APP Annie

1200 China Export eCommerce Leaders Round Table Discussion: This panel will examine the entire value chain of China cross-border ecommerce

Industry. CEOs from rand owner, factory, ecommerce portal, supply chain solutions

providers, payment solution providers, search engine, social media will discuss what is

the obstacles for China cross-border ecommerce players to expand global business

and what is the best solution.

Panelists: Guiping Li, VP, Osell Senior Executive, Aliexpress

1245 Buffet lunch

Dec 3rd , 2015, Thursday ∣Shanghai Convention & Exhibition Centre of International Sourcing

1430 Topic to be advised

Cross-Border to Russia

1430 How We Can Help you Explore Russian Market

Senior Executive, Pony Express

1500 Latest Development of Russia eCommerce Market Igor Subow, Head of Postal Logistics Committee, NAMO

1530 Russia eCommerce Leaders Round Table Discussion:

How to Achieve Success in the Russian Market

Moderator: Igor Subow, Head of the Postal Logistics Committee, NAMO Panellists: Alex Vassiliev, Advisor to CEO, SPSR Express Anastasia Kovaleva, Former CEO, VivaTao

Kino Kwok, General Manager Payease/TradeEase

Senior Executive Yandex Group

1615 Coffee Break & Networking

Opportunities in the Emerging Markets

1630 Opportunities and Challenges in Thailand eCommerce Market

- What are the popular items in the Thailand market?

- Main players of the Thailand e-commerce

- Best strategies and outlook of Thailand market

Pawoot Pongvitayapanu Founder & MD, TARAD.com (Rakuten)

1700 How to Expand Your Business in Latin America Market

1730 How Should China SMEs Implementing Internet Plus Strategy to Expand

Global Business

Hopes Jin, Senior Partner, Deloitte China

1800 End of the Conference

电话: +86 21 58215880 传真: +86 21 58604858 电邮: info@ptp-international.com 网站: www.crossborder-e-commerce.com