.:

Total No. of Questions : 7l [Total No. of Printed Pages : 4(1126)

B.B.A. IIIrd Semester (0023) Examinataon

o873ENGLISH & BUSINESS

COMMUNICATION SKILLSPaper : BBA 2O1

Time:3Hoursl MaximumMarks:45

Note i- Attempt all questions.Section-A

l. Attempt any two of the following 1fl)-120 words .:(a) How did Della and Jim react when they found

that they could not 'use' their gifts ?

O) 'What is the significance of the comment ?'Such beggers

.as he are not to be met everyday.

Does it give a clue to the course of this short-

story' ? (Ite Model Mllionaire)(c) How was the King prcvented again and again

from taking VikramaditYa's seat ?

(d) What 'sub-story' does Eleanor tell Bertram andwith what motive ? (FUR). 5

A-1 00 (1) rurnover

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- \':.

6. Attempt Ny four of the following :(a) Draft a tender notice for the purchase of laser-

printers.

ft) Write a memo to the Managing Director ofyour company informing him about pending

payments of some dealers.

(c) Draft a notice for renting out a flocir of acommercial building.

(d) Draft a notice for the auction of old fourwheelers in the offlce of the Inspector General,

B.S.F. Hqr. UdhamPur.

(e) Prepare your CV assuming that you are applyingfor the post of a production Manager in acompany.

(0 Prepare an advertisement for the sale ofcompute$. 10

7. Write notes on any two of the following :(a) Advantages of e-Business.(b) What are the barriers of Communication ?(c) Advantages of e-Mails. 5

A-100 (41

Torfl No. of Questions : 141 [Total No. of hinted Pages : I(1126)

B.B.A. IIIrd Semester (OO23) Examination

oa74OPERATION RESEARCH

Paper : BBA 2O2

Time:3Hoursl [MaximumlVlarks: E0

Nole :- Att€mpt ny four qr:estions ftom Section A' Eaeh

question carries 5 marks. Att€noPt flta questions each

from Section-B and Section{. Each question canies

15 marks.

Section-A

1. Explain the following teflns in rclation to Linear

Programming Froblem :

(a) Feasible solution

(b) Unbounded Problem

A-486 (1) I urn uver .

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A-486

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14. Explain M/M/l and lvfllVUS queuing models in detail.

A-486

Total No. ofQuestions: 141 ffotat No. of Printed Pages :2(1126)

B. B. A. 3rd Semester (OO23) Examination

o875MARKETING MANAGEMENT

(BBA : 2O3)

Time : 3 Iloursl Maximum Marks : 80

Note :- Attempt any four questions from Section-A- Eachquestion carries 5 marks. Aftempt fwo questions each

from Section-B and Section{. Each question caries

15 marks.

Section-A

1. Differentiate Mmket/Marketing'2. Write a brief note on Packaging'3. Explain the tools of PublicitY.4. Define the term Marketing Mix'5. Differentiate Advertising/Sales Promotion.6. Direct Marketing.

Section-B

7. What is a marketing concept ? Is it evolutionary orrevolutionary in nature ? Discuss'

A-101 (1) rurnover

8. What are the important functions to be performed in

tlie process of marketing ?

9. Define the term Marketing Research. Discuss the

various benefits and limitations of undertaking

marketing research.

10. What basis are genetically used in segmenting the

market ? Discuss.

Section-C

11. What do you understand by Intermediatories ? Explain

the types of intermediatories.

12. What is pbysical distribution ? Explain its role in

modem marketing.

13. What is promotion and promotion mix ? Discuss the

various factors that determine the promotion mix.

14. What do you mean by term price/pricing ? What

factors influence pricing ?

4-101 ( 2 )

^fbtal No. of Questions : 9l fTota] No. of Printed Pages : 2(1126)

B.B.A IIIrd Semester (oo23) Examination

o876ECONOI.IICS OF MONEY AND BANKING

BBA 2O4

Time:3lloursl [MaximumMarks: E0

Note :- Atlempt five questions in all. QNo. 1 is compulsory.Select rpo questions from each Unit.

l. Attempt any four parts of the following. Each partcarries 5 marks :

(a) Distinguish between money and neax money.O) What are the detenninants of money supply ?(c) Discuss the secondary function on money.(d) What arc the characteristics of a Commercial

Bank ?

(e) What are the pillars of asset liability. management ?

(0 Give the advantages of'Electronic FundsTransfer. 4x5JO

A-102 (1) rumover

Unit-I I

2. Defure term velocity of meney. Explain the factors

influencing velocity of money. 5+103. What are the different forms of gold standard ?

Give main advantages and disadvantages of gold

standard. 5+5+54. Explain Keynes theory of demand for money. 15

5. Define monetary policy. Explain conflicting objectives

of menetary Policy. 5+10Unit-tr

6. Explain the measures adopted by RBI to control

credit. 157. l'Risk management primarily entails identifying the

risk, measuring the risk and finally managing the

risk." Elaborate. 158. What are the objectives of IMF ? What benefits has

India derived from the membership of IMF ? 15

9. What are the duties and liabilities of the director of

a bank. 15

A-102 ( 2 |

Total No. of Questions : 141 [Total No. of Printed Pages : 3(tt26) ,-.

B.B,A IIIrd Semester (OO23) Examination

oa77REGULATORY FRAMEWORK FOR COMPANIES

BBA 2O5

Time:3 Hoursl tMafmumMarks:80

Note :- Attempt /ozr questions from Section-A. Section-A

carrying 5 marks each. Attempt any fieo questions

from Section-B and Section-C. Each question

carrying L5 marfts.

Section-A

1. Differentiate between 'Memorandum of Association'

and 'Articles of Association'.

2. Share Vs. Stock.

3. Who can be appointed as a director ?

4. What are Sweat Equity Shares ?

A-103 (i) rumover

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Total No. of Questions : 141 [Total No. of hinted Pages : 15(1126)

B.B.A. IIIrd Semester (OO23) Examination

0878DIRECT TAX IAWS

(BBA 206)

Time: 3 Hoursl [MaximumMarks: E0

Note :- "fhere are three Sections A, B and C. Attempt fo rquestions from Section A of 5 marks each ant two

questions each from Section B and Section C of 15

marks each.

SectiorpA

1. What do you mean by agriculrure income ? What arc

the procedures of integration of agriculture income

with non-agriculture income '! 5

2. What are the provisions of Income Tax Act regarding

admissibility of expenses incuned on scientific research

from business or professional income ? 5

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