sowamarketing.com...created date 6/9/2020 10:46:10 pm
TRANSCRIPT
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DAMIAN RATAJCZAK
CEOProjects: QUPI, Wiesmann, Final
Diagnosis, No Second Chances
J. T . MADICUS
ChairmanProjects: QUPI, Final Diagnosis,
No Second Chances
BARRY KIRKHAM
Marketing DirectorProjects: QUPI,
Firefly New Media
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Founded in Poland by an international group of
entrepreneurs, QUPI soon became a major presence
worldwide, with thousands of users across the United
States, Great Britain, Western Europe, and the Indian
Subcontinent.
With their question bank app and platform and
educational videos and books, QUPI set out to put the joy
back into medical education. Their mission is a world
where anyone with the motivation and drive could pass
medical school and become a doctor, regardless of their
ethnicity, wealth or geographical education.THERE IS
WERE QUPI
STEPPED IN
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First came the website, QUPI.com, attractive, punchy, written with
the audience in mind. The website platform allows students to
take customizable quizzes focused on the medical specialty or
body discipline they wish to study, at their chosen difficulty level.
From pathology to microbiology, students can practice for their
exams in a fun format that feels much more like playing a beloved
video game than thumbing through a ponderous textbook.
Next came the mobile app, allowing students to take QUPI with
them whenever they go. This was followed by QUPI’s publishing
program: Is There a Doctor Aboard? An Urgent Call for Change in
Medical Education and Government Policy was authored by QUPI
spokesperson Future Doc House, and designed, printed and
packaged by SOWA.
The quest to democratize medical education required innovations
in content and technology. SOWA’s task was to package QUPI’s
depth of knowledge in a format that would appeal to medical
students around the world, from Massachusetts to Manchester,
Mumbai or Madrid.
SOWA WAS
WITH THEM
EVERY STEP
OF THE WAY
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M A N A G E S T H E I R H I G H -
T R A F F I C B L O G
B U I L D Q U P I ' S W E B S I T E B U I L D T H E I R D E S K T O P
P L A T F O R M
F A C I L I T A T E D A P O P U L A R
S P E A K I N G T O U R A C R O S S
M E D I C A L U N I V E R S I T I E S I N
T H E U N I T E D S T A T E S
A c
om
ple
te m
arke
tin
gs
olu
tio
n
B U I L D T H E I R M O B I L E A P P
F O R A N D R O I D A N D I O S
M A N A G E S T H E I R E M A I L
M A R K E T I N G
P U B L I S H E D T H E I R B O O K : T H E R E A D O C T O R A B O A R D ? A N U R G E N T
C A L L F O R C H A N G E I N M E D I C A L E D U C A T I O N A N D G O V E R N M E N T
P O L I C Y
S U P P O R T E D T H E I R
M I S S I O N T O
R E V O L U T I O N I Z E M E D I C A L
E D U C A T I O N W O R L D W I D E
M A N A G E S T H E I R S O C I A L
M E D I A
F A C I L I T A T E D T H E
P R O D U C T I O N O F
M E R C H A N D I S E
C R E A T E D A P R O F E S S I O N A L
A N I M A T I O N W H I C H H A S
B E C O M E A M A J O R
M A R K E T I N G A S S E T
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Wiesman is a woman’s Polish lingerie
manufacturer who have been in business for over
25 years. Sourcing the best materials from
Switzerland, Italy, France and Germany they
release two collections a year. Their products are
sold across Western Europe, as well as North
America and Australasia.
WIESMANN.PL
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FINAL DIAGNOSIS NOVEL
The inspiration for the No Second Chances TV
series produced by SOWA Marketing, Final
Diagnosis is an intelligent and informative medical
drama novel by J. T. Madicus.
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SOWA ran an aggressive crowd-funding campaign to
finance the initial print run, and has since been
responsible for vigorous promotion across all digital
channels, including social media, YouTube, website
and blog. A second edition with enhanced
specifications is currently in development, with
several follow-up books in conversation.
BOOK'S
PUBLICATION
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No Second Chances is an intelligent medical drama produced
and marketed by SOWA Marketing, based on the novel Final
Diagnosis by J. T. Madicus.
MEDICAL
DRAMA
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SOWA, alongside California based
agencies Jade Umbrella and EKC PR, has
been responsible for the logistics of
making this production happen and
getting the story out to the world.
This has included contracting leading actors -
including Pawel Sakowski of Game of Thrones
Fame - and working with set-designers,
cinematographers, sound editors, writers,
directors, and over 150 extras to make this
production happen. Several follow-up episodes
are already in development.
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