[유저스토리랩] (print 3)
TRANSCRIPT
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유저스토리랩은사용자들의가치있는경험을체계화하고, 발견, 공유할수있는소셜웹서비스/어플리케이션을제공합니다.
UserStory Lab.
2010.09.26유저스토리랩정윤호[email protected]
Organizing Experience , Innovate your life and business with Social Web
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소셜웹서비스 전문회사 유저스토리랩
• 2008.09.29 법인설립
• 2009.04.21 벤처기업 인증
• 구성원
• 대표이사정윤호 (오마이뉴스, 태터앤컴퍼니 Googled/태터앤미디어, NHN)
• 기획/공동창업 김봉간 (태터앤컴퍼니)
• 프로젝트팀김지한 (태터앤컴퍼니)
• 개발팀장고빈섭 (태터앤컴퍼니)
• 개발이현석
• 개발유진우
• 개발김구영
• 디자인 / 프론트엔드 개발 형성진
• 디자인한민정 (태터앤컴퍼니, Google)
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유저스토리랩이 관심을 갖는 문제
• 수많은 / 너무많은 ! 컨텐츠
• 수많은 / 너무많은 ! 상품
• 수많은 / 너무많은 ! 광고
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사람들의 소비 행위
저관여 / 고관여 상품
지름신
입소문
DSLR
명품
부동산
문화상품
자동차
키워드광고
뉴스 친구 동료
검색 발견
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어떻게 오프라인에서의 “친구의 추천” / “입소문” 을온라인으로 모델링할 것인가?
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Recommendation.Experience.Knowledge.Preference.
Taste.
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Organizing Experience.
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유저스토리랩의 목표
• 유저스토리랩은사용자들이 가치 있는경험을 체계화하고, 발견, 공유할 수있는 소셜웹서비스를제공합니다
• 어떤 “것”을 소비해야할지 내가 “신뢰하는 사람들로부터” 추천받을 수있고, 추천해줄수있는서비스를 만듭니다.
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유저스토리랩 서비스
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Object-oriented SNS
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Aggregating Social Activities
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Organizing & Sharing Reading Experience.
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Mac 사용자들의 완소 어플리케이션
Bookpedia
Delicious Library 2
User Needs
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Bookpedia
Delicious Library 2
User Needs
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User Needs
친구 집에 가면 둘러보는 것 ?
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10,000,000
Market
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Market
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Market
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Amazon - Twitter
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이 해결하고자 하는 문제
• 수많은책, 수많은책광고 / 뉴스레터
• 어떤책을봐야하는가
• 어떤책을소비해야하는가
• 더쉬운선택을하는방법은무엇인가
• 개인들의소셜네트워크를어떻게활용할것인가
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창업을준비하고 있다면 꼭보세요“
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내 책을 편하고, 아름답게 정리하고 싶다면
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개인 서재
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• 책에대한모든것
– 소유상태/읽은 상태
– 구매일자, 읽은기간
– 별점
– 책에대한 메모
– 책의특정 구절인용하며 코멘트
– 책과관련된 정보추가
개인 서재
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친구들이 읽고 있는 책, 가지고 있는 책이 궁금하다면 ?
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박보영의 서재
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“당신의 기업을 시작하라” 광장
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창업을준비하고 있다면 꼭보세요“
페이스북, 네이버카페연동예정
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Case
• 학교
• 회사
• 친구
• 지역
• 관심사
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Case사람무늬- 다섯명의독서/글쓰기모임그룹서재
사람무늬는아이네명, 어른한명이모여함께읽고함께쓰는인문학모임입니다.
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Case
- 이책의주인공인대운이에게상장을줍니다 -
~ 상장 ~ 용기있는어린이상 3학년김대운어린이위어린이는장애의고통과친구들의놀림을이겨냈으므로당신의용기에감탄하여이상장을드립니다
2010년5월 27일~당신을존경하는홍태영 ~
태영이님의" 휠체어를찾고말겠어 - 마음이자라는가치동화 01 의지편 " 에 대한메모
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Case2010년4학년사랑반서재그룹서재
4학년사랑반의독서활성화를위하여~
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Case
읽다가던져버린책 , 욕나욕책 , 돈아까운책 , 뭔소린가싶은 , 제기랄 , 외계어로쓴 , 돈지랄한책 , 왕자공주병작가 , 잘난체병맛인 , 번역왕짜증 , 표지왕느끼 , 표리부동한책 , 헤어진애인이준책 , 헤어진애인에게준책 , 내용왕그지 , 제본왕후짐 , 암튼애니웨이재수없는책
괜히읽었어 테마 서재
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Milestone
• 유저스토리북 2.0
• 소셜네트워크강화
• userstorybook API
• 모바일웹 / 앱
• Intelligent Recommandation
• LBS 및오프라인연계강화
• 작가/출판사-독자커뮤니케이션강화
• 전자책의
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Milestone
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“Milestone
안녕하세요. 가입한지몇일은안되었지만, 혹시저의아이디어가도움이될까하고몇자적습니다.
needs
1. 같은연령대아이를키우는열성엄마들의책장이궁금하다.2. 어떤책이지금나의아이에게가장적절하고필요한지궁금하다.3. 전집전체가아닌각각책마다느낀점이나, 평가가궁금하다.4. 최대한싸게사고, 빌리고싶다.
"우리아이행복한책읽기" http://cafe.naver.com/happyibook.cafe 에가면.. 항상패턴이같습니다.
1. 이책어떤가요?2. *살아이어떤책이좋을까요?3. 어디서사셨어요?4. 책장공개해주세요.
userstory는책을매개체로이용한쇼셜네트워크서비스라생각되는데요.유저스토리서비스가조금만보완되면, 저카페에있는엄마들에게가장유용한서비스가될꺼같습니다.좋은엄마가되기위한서비스강화에힘써주시면더감사하겠습니다.
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Milestone
네이버소셜앱카페북컬렉션 2010.09.30 오픈
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Object-oriented SNS
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Tweet AggregatingKoreanLink : Original Link
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Why ?
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• 트윗믹스사용자• 트위터사용자• 서비스/블로그 운영자
Why ?
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Milestone
실시간 – 소셜필터링기반검색
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Milestone
• 소셜뉴스서비스강화 (개인화및미디어기능강화)
• 트위터이외의소셜액티비티수집강화
• Social Layer : 기존서비스들을 SNS들과연계
– 매일경제, 연합뉴스, 태터앤미디어 등미디어
– 블로그서비스등커뮤니티
– 쇼핑몰등커머스
• Social Engagement Monitoring Tool 로확장
• Social CRM Tool 로확장
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Milestone
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Aggregating Social Activities
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