Презентация sofits.me для ssw moscow

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We know what suits you!

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Презентация для Seedstars Moscow 11.04.2014

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Page 1: Презентация SoFits.me для SSW Moscow

We know what suits you!

Page 2: Презентация SoFits.me для SSW Moscow
Page 3: Презентация SoFits.me для SSW Moscow
Page 4: Презентация SoFits.me для SSW Moscow
Page 5: Презентация SoFits.me для SSW Moscow

We digitalize stylists brain!

Page 6: Презентация SoFits.me для SSW Moscow

You pass a short test

Page 7: Презентация SoFits.me для SSW Moscow

Dream comes true on this page

Page 8: Презентация SoFits.me для SSW Moscow

You can buy online any item. Very soon we’re going to

implement substitutes to items that are sold out or expensive.

Page 9: Презентация SoFits.me для SSW Moscow
Page 10: Презентация SoFits.me для SSW Moscow

If the collection lacks the set you need you can always order one from our

stylists

Page 11: Презентация SoFits.me для SSW Moscow

How we make money

• % of any purchase made via our referral links

• Looks on request

• Personal LookBook is individual style book with principles of colors, prints, shapes, taboo and wardrobe collection especially for you

Page 12: Презентация SoFits.me для SSW Moscow

Partners

Page 13: Презентация SoFits.me для SSW Moscow

Future:

offline

+

mobile

Page 14: Презентация SoFits.me для SSW Moscow

E-commerce: apparel

$37,6bn

$45,6bn

$54,2bn

1,4

2

2,84

0

0,5

1

1,5

2

2,5

3

0

10

20

30

40

50

60

2011 2012 2013

USA Russia

* By Emarketer and InSales.Ru research data

Page 15: Презентация SoFits.me для SSW Moscow

Global apparel

e-commerce 2013:

$259bn

10% is average commission online shop provides for referral sales, 15% by our estimation is look-commerce share of the referral market $259bn is evaluation of global apparel e-commerce by E-marketer. $385bn is their estimation of the US e-commerce, 20% of which is apparel.

Our segment: $4bn

Page 16: Презентация SoFits.me для SSW Moscow

Competition

Personalization of basic service

+ + – –

Time for customer to get result

Instantly 1+ hour Instantly Instantly

Stylist service + + –

Cost Free + paid extra services

Free Free Free

Cost $15-150 Free Free Free

Viral social mechanics – –

+ +

Break even point reached – –

+ +

Visitors monthly 5k 30k 5М 16М

Page 17: Презентация SoFits.me для SSW Moscow

Nataly Kotlyarevska, CEO

7 years in digital marketing

Owns digital agency

Clients

Roman Medny, chief stylist

One of the best Russian stylists, famous

fashion blogger, TV star

Owns style studio in Moscow and Kyiv

Oleg Minaev, CTO

15 years of coding and project

management for:

Page 18: Презентация SoFits.me для SSW Moscow

Current traction

• 5 000 registered users

• x4 raised conversion rate – up to 0.7% visitors buy

• x2.5 our average sale exceeds the market average: $250 to $100

Page 19: Презентация SoFits.me для SSW Moscow
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Next steps

• Growth

• Mobile

• Worldwide

• YOU!

Page 23: Презентация SoFits.me для SSW Moscow

$300k – seed round for 15-20% share

Page 24: Презентация SoFits.me для SSW Moscow