the travel and tourism industry is the world’s largest and most diverse industry. many nations...
Post on 21-Dec-2015
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The travel and tourism industry is the world’s largest and most diverse industry.
Many nations rely on this dynamic industry as a primary source for generating revenues, employment, private sector growth, and infrastucture development.
Introduction
Discussion 1: What does this industry include?
Discussion 2: Which countries?
Introduction
Destinations
Accommodations
Food & Beverage
Transportation
Entertainment
Tourism Services
TRAVELERS
EXTERNAL ENVIRONMENT
Economy
politics
TechnologyHealth
Environment
Society Culture
TOURISM SERVICES
Accommodations
Food & Beverage
Transportation
EntertainmentAttractions
Destinations
TOURISM PROMOTERS
Travel AgentsTour Operators
Direct Marketing Meeting Planners
Empire Era (4800 B.C. – 300 A.D.)
Middle Age (5th – 14th A.D.)
The Renaissance (14th – 16th A.D.)
Mobility Era (1800 – 1944)
The Modern Era (21st A.D.)
The History of Travel and Tourism
Tourism: The activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purpose.
Discussion: Give a sample.
Defining Tourism
The world travel is defined as the act of moving outside one’s community for business or pleasure but not for commuting to or from work or school. (Commuter)
Discussion: Give a sample.
Defining Travel
Tourist: (overnight visitor) visitor staying at least one night in a collective or private accomodation in the place visited.
Discussion: What kind of accomodation?
Defining Tourist
Same Day Visitor: (Excursionists) visitor who does not spend the night in a collective or private accomodation in the place visited.
Discussion: Give a sample.
Defining Same Day Visitor
Domestic tourism: Involving residents of the given area traveling (as visitor) only within that area.
Discussion: Give a sample.
Defining Domestic Tourism
Inbound tourism: Involving non-residents traveling as visitors in the given area.
Discussion: Give a sample.
Defining Inbound Tourism
Outbound tourism: Involving residents traveling as visitors in an area other than the given area.
Discussion: Give a sample.
Defining Outbound Tourism
Internal tourism: Includes domestic and inbound tourism.
Discussion: Give a sample.
Defining Internal Tourism
National tourism: Includes domestic and outbound tourism.
Discussion: Give a sample.
Defining National Tourism
International tourism: Includes inbound and outbound tourism.
Discussion: Give a sample.
Defining International Tourism
Domestic tourism
Inbound tourism
Outbound tourism
Internal tourism
National tourism
International tourism
Summary
Attributes for Australian Outbound Travelers
Rating Item
1 Going to a place I have not visited before
2 Outstanding scenery
3 Meeting new and different people
4 Opportunities to increase ones knowledge
5 Interesting rural countryside
6 Destination that provide value for money
7 Personal safety
Attributes for Australian Outbound Travelers
Rating Item
8 Art and cultural attractions
9 Public transportation such as airlines
10 Experiencing new and different life style
11 Having fun, being entertained
12 Standards of hygiene and cleanliness
13 Visiting friends and relatives
14 Historical and archaeological sites
Attributes for Australian Outbound Travelers
Rating Item
15 Just relaxing
16 Escaping from the ordinary
17 Being together as a family
18 Inexpensive travel to the country
19 The best deal I could get
20 Availability of pre-trip tourist information
21 Being able to communicate in English
Attributes for Australian Outbound Travelers
Rating Item
22 Inexpensive travel within the country
23 Nice weather
24 Trying new food
25 Shopping
26 Ease of obtaining visa
27 Visits to ecological sites
28 Talking about the trip after I returned home
Attributes for Australian Outbound Travelers
Rating Item
29 Meeting people with similar interests
30 Getting a change from a busy job
31 Meeting different native cultural groups
32 Ease of exchanging currency
33 Getting away from the demands of home
34 Finding thrills and excitement
35 Exotic atmosphere