ANIMAL CRACKER BOX PROJECT

MARKETING PROPOSAL Your company has been selected to

design a new animal cracker box. Designs must be creative and eye

catching, yet still meet the necessary requirementsYour box must…. Your Choice…

• Have a volume between 190 cm2 and 250 cm2

• Be able to sit on a shelf

• Not be a rectangular prism

• Must clearly show where it would open

• Not use more cardboard than the original

• The shape of the container

• The outside design

TASK ONE Before redesigning and recalculating,

determine the original volume and surface area of the animal cracker box.

Measure in centimeters Show all your work.

TASK TWO Each member of the group should

design an idea and each group should have at least three different ideas.

Ideas should be sketched, have dimensions labeled, and volume and surface area calculated (ask for help on unusual shapes)

Adjust dimensions as necessary to meet requirements but show all work.

TASK THREE Choose the idea you want to submit. Consider REAL LIFE consequences of

your final choice (cost, display, shipping, appeal)

Using the cardboard from your original box, build a prototype of your design.

You may use paper to cover and redesign the outside of the box.

Eat your crackers!

TASK FOUR You will submit a final proposal in this

order: Cover page, including your marketing

company name Original volume and surface area, incl.

calculations Three+ ideas, incl. all drafts and volume

and surface area calculations Letter to me explaining why I should

choose your company’s idea (consider cost, display, appeal, shipping, carrying, etc.)