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1 Everything Matters - Service: Staff Behavior Expectations 1. Effectively communicate in all interactions with patients, internal customers, and colleagues using the AIDET model: Acknowledge Introduce Duration Explain Thank You Respect privacy: knock, ask for permission to enter, use curtains/doors appropriately Use appropriate greeting, smile and make eye contact Call patients and family members by title and last name unless given permission to use first name (ask: “How would you like me to address you/call you?”) Ask if this is a good time for them to talk with you Position yourself on the same level as the person when possible Give person your undivided attention DON’T: Use terms of endearment such as “honey” or “sweetie” Summarize/review next steps (“If it’s OK, I’d like to briefly review what we just discussed.”) Ask “What else can I do for you?” or “What other questions do you have?” or an equivalent closing statement Thank patient/family/cust omer and express appreciation DON’T: Appear rushed or distracted Introduce yourself by name and title/role (or remind patient/person of your name and role) Communicate confidence by explaining skill set, experience, certifications, etc. Explain why you are there Answer phones by identifying yourself, your department, and stating “How may I help you?” DON’T: Use your title or function as your only introduction (i.e., “dietary” or “patient transport”). Don’t assume they remember your name or role Explain how much of their time you will need, for example: For tests, procedures, appointments, admissions: when it will happen, how long it will take, when results will be available For requests: how long it will take to fill the request For a discussion: how much time is needed to complete DON’T: Speak negatively about Northwestern, other departments, other colleagues (“Department X is always running late” or “You’re delayed because we are short staffed”) Explain what will happen now, what to expect, why it is important, and what will happen next Ensure understanding and that concerns are addressed by asking open-ended questions after your explanation (“What questions do you have?” or “What are you most concerned about?”) 2.Follow-up on requests or concerns expressed to you by patients/family/co-workers Fulfill request/concern when you are able Contact the appropriate individual when you are not able to personally fulfill request (escalate to manager, contact appropriate department, etc.) Explain to patient/family member to whom and why you are handing off the request Explain next steps and estimated timeframe to resolve or to provide an update Follow-up to ensure request/concern is fulfilled Follow-up with initial requestor (patient/family/colleague) to ensure they are satisfied with resolution Graciously accept a hand-off from another department/colleague and follow-through on what was requested Remember: Everything matters DON’T: Take negative feedback personally Place blame (“It’s X department’s fault”)

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Everything Matters - Service:Staff Behavior Expectations

1. Effectively communicate in all interactions with patients, internal customers, and colleagues using the AIDET model:

Acknowledge Introduce Duration Explain Thank You

– Respect privacy: knock, ask for permission to enter, use curtains/doors appropriately

– Use appropriate greeting, smile and make eye contact

– Call patients and family members by title and last name unless given permission to use first name (ask: “How would you like me to address you/call you?”)

– Ask if this is a good time for them to talk with you

– Position yourself on the same level as the person when possible

– Give person your undivided attention

– DON’T: Use terms of endearment such as “honey” or “sweetie”

– Summarize/review next steps (“If it’s OK, I’d like to briefly review what we just discussed.”)

– Ask “What else can I do for you?” or “What other questions do you have?” or an equivalent closing statement

– Thank patient/family/customer and express appreciation

– DON’T: Appear rushed or distracted

– Introduce yourself by name and title/role (or remind patient/person of your name and role)

– Communicate confidence by explaining skill set, experience, certifications, etc.

– Explain why you are there

– Answer phones by identifying yourself, your department, and stating “How may I help you?”

– DON’T: Use your title or function as your only introduction (i.e., “dietary” or “patient transport”). Don’t assume they remember your name or role

– Explain how much of their time you will need, for example:

• For tests, procedures, appointments, admissions: when it will happen, how long it will take, when results will be available

• For requests: how long it will take to fill the request

• For a discussion: how much time is needed to complete

– DON’T: Speak negatively about Northwestern, other departments, other colleagues (“Department X is always running late” or “You’re delayed because we are short staffed”)

– Explain what will happen now, what to expect, why it is important, and what will happen next

– Ensure understanding and that concerns are addressed by asking open-ended questions after your explanation (“What questions do you have?” or “What are you most concerned about?”)

2. Follow-up on requests or concerns expressed to you by patients/family/co-workers – Fulfill request/concern when you are able – Contact the appropriate individual when you are not able to personally fulfill request (escalate to manager, contact appropriate department, etc.)– Explain to patient/family member to whom and why you are handing off the request – Explain next steps and estimated timeframe to resolve or to provide an update– Follow-up to ensure request/concern is fulfilled– Follow-up with initial requestor (patient/family/colleague) to ensure they are satisfied with resolution– Graciously accept a hand-off from another department/colleague and follow-through on what was requested– Remember: Everything matters– DON’T:

• Take negative feedback personally • Place blame (“It’s X department’s fault”)• Assume that an issue is resolved once it is handed off

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Everything Matters: Service Training Program Components

Module 1:Kick-off Event

(45 minutes)

Module 2:Classroom Training

(4 hours)

Module 3 and 4:Leadership Training

(8 hours)

“Take it Local” Dept. Mtgs and Ongoing

Communication

• Goals:

– Introduce Service excellence

– Introduce service principles

– Provide employees with 3-5 behaviors that they can start immediately

– Generate excitement for initiative

• Approach

– Series of all employee meetings at end of April

– Use of music, video, patient stories

– Sign pledge placards as tangible commitment to making service matter

– Post placards in internal hallways

• Goals:

– Introduce importance of effective communication

– Teach AIDET as a tool to enhance communication

– Teach “soft” communication skills (active listening, open ended questions, etc.)

– Reinforce need for follow through

– Set behavior expectations for staff

• Approach

– Video examples

– Role playing

– Written exercises

• Goals:

– Set expectations for managers for service excellence

– Provide tools to support embedding and sustaining improved service performance in their areas

– Provide a tool kit for ongoing reference

– Prepare for “take it local” department meeting

• Approach

– Video examples

– Role playing

– Written exercises

– Tool kit

– Prepare for Department Meeting

• Goals:

– Adapt AIDET and service behaviors to the work of a specific department

– Continue focus on service excellence over time

• Approach

– Department meeting agendas

– Department meeting activities

– Communication plan