01.-06. october 2018....120mi of 80 c water, using 1 heaping tsp of 'royale marzipan'...

Championships 2019

World Cocktail

Associate Member Proposal

4 - 8 November 2019

218 Orchard Road, Level 6 & 7,

Singapore 238851

Registered No. T06SS0054C

Letter from thePresident

Dear friends,

I would like to take this opportunity tothank all the National Presidents,members of the IBA Council, andAssociate Members for supportingthe WCC 2018. In time of difficultieswith low budget, all guilds pitched into ensure a successful WCC 2018.WCC 2018 was a resounding successdue to your contribution.

This year’s event is confirmed to beheld in Chengdu, China, a young team,eager to learn from the internationalcommunity.

The opportunity to open up to the

Chinese market and expand our bordersgives this year a great chance of success.Therefore, the objective is clear, toconquer the market of the future.

Since we are a non-profit organizationand all members of our Board areunpaid volunteers, it is the long-standing relationship and support ofthe beverage industry that has beenone of the key elements for the successof the IBA.

It is a difficult year for everyone, but atthe same time something is moving inour industry that allows us to beoptimistic. The numbers reached insocial networks are increasinglyimpressive and that encourages us to

continue working in this direction.

Therefore, we will work hard to obtainmore sponsors, increase our strength insocial networks; In a word, work hardfor everyone's success.

I, therefore, invite all of you to join ourgrowing family of Associate membersand look forward to working closelywith you in the years to come!

Trust us, we will not disappoint you.

Best regards,

Pepe Dioni

International BartendersAssociation

President


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The International Bartenders Association (IBA) is a global non-profit organization which consists of 62 dedicated National bartender associations. Established in 1951 with 7 National Guilds, the IBA has continuously expanded due to the passion from the bartending community throughout the world. Today, IBA is proud to be a worldwide authority in the professional bartending industry.Our mission is to engage and educate bartenders all over the world to a high professional standard so that they can show their skills and creativity at theWorld Cocktail Championships (WCC). The WCC is a yearly event gathering best bartenders from 62 countries, organised by the IBA and supported by our Associate members. It is precisely due to this Associate members commitment and continuous support from a wide range of companies from the Drinks industry and their premium brands, that the World Cocktail Championships has been able to grow to the professional level it is today. In return, the bartenders throughout the world have used our Associate members brands to create amazing cocktails.This brand engagement has led many bartenders to become our members brands best ambassadors giving global reach to many smaller industry players.As all the preparations for the World Cocktail Championships 2019 are complete, we would like to take this opportunity to invite your company to join us as Associate Members so that IBA bartenders can use your premium brands for the cocktail competition giving them as wide as choice as possible to show their creativity.


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As an independent entity, we are anideal platform for all the premiumbrands to present themselves and toprovide competing bartenders with aswide choice of products as possible.By becoming an Associate member of the IBA, the premium brands increase their worldwide awareness among the bartender community, expand their reach and visibility in the on-trade whilst providing theIBA and the bartenders throughouttheworld with a great benefit of working,experimenting and competing withtheirproducts.

IBAboard (2018-2020):President: Mr. Pepe Dioni - Spain; Secretary: Mr. Derrick Lee - Singapore; Treasurer: Mr. Jarkko Salonen - Finland;Associate Representative: Mr. Eric Bouton;Vice President, PR & Communication: Mr. Giorgio Fadda - Italy;

Vice President, Education: Mr. Kuo Chao Kun -Taiwan;Vice President, Flair: Mr. David Nepove - USA Vice President, WCC: Ms. Margit Kikas - EstoniaCommittees: Mr Eduardo Adrian Juarez -Mexico; & Mr. Diego Mato - Argentina.

Members: Argentina, Armenia, Australia, Austria, Belgium, Brazil, Bulgaria, Chile, China, Cuba, Columbia, Croatia, Cyprus, Czech Republic, Denmark, Dominican Republic, Ecuador, Estonia, Finland, France, Geor-gia, Greece, Hong Kong, Hungary, Iceland, India (observer, waiting to join), Ireland, Israel, Italy, Japan, Latvia, Luxembourg, Macau, Macedonia, Malta, Mexico, Montenegro, Netherlands, Nicaragua, Norway, Peru, Philippines, Poland, Portugal, Puerto Rico, Romania, Russia, Serbia, Singapore, Slovak Republic, Slovenia, South Korea, Spain, Sweden, Switzerland, Taiwan, Turkey, Ukraine, United Kingdom, Uruguay, USA, Venezuela, Vietnam.

The International Bartenders Association, established in 1951, consists of bartender guildsfrom 62 countries with over 50,000members.

IBA is a worldwidenon-profit society of memberswhoare each registered national bartender associations intheir own homecountries.

A Proud Family of 62 Nations


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World Cocktail Championships WCC 2018 Tallinn, Estonia

We would like to take this opportunity to thank you for supporting International Bartenders Association, it means a lot to us and to bartenders around theworld.


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At the WCC 2018 held in Tallinn, Estonia, IBA hosted 100 competitors, 290 delegates and 22Associate members who participated in a very competitive, dynamic and creative event.The championships were also attended by a variety of Estonian visitors from students, local bartenders and consumers who enjoyed the competition and sampled various drinks and cocktails on offer.IBA congratulates all 100 competitors from around the world who represented their country proudlyand competed at the highest level.We take this opportunity to share with you all the winners and their cocktails:

IBA World Champion and

Bartender of the year 2018

Miss Karina Tamm –Estonia

presenting IBA Cocktail of the Year 2018 and winner of the Bartenders Choice Cocktail Competition

World Cocktail Championships WCC 2018 Tallinn, Estonia

Dessert Royale4 cl Courvoisier VSOP

2.5 cl Homemade Royal Mix5 bsp Monin Salted Caramel

3 cl Coconut milk (float)Garnish with sea salt & coffee chocolate

by Karu Talu on top of the layeringDecorated with dewberry, mint, vanilla and edible gold on the rim of the glass

& cacao powder, powder sugar fixed with glue on the foot of glassDurobor – Heritage 2998/26

Homemade ingredients:Royale mix: 150g Bacardi Oak-heart Smoked Cinnamon, 85gboiled black tea 'Royale Marzipan', 285g Nutella, 2g Tonka beans,3g sea salt.Nutella is mixed into Bacardi Oak-heart Smoked Cinnamon witha spoon until well combined and a smooth liquid forms with nochunks. Tonka beans are grounded to powder with a mortar andadded to the mixture together with sea salt. Tea is boiled with120mI of 80°C water, using 1 heaping tsp of 'Royale Marzipan'black tea. 85g of this tea is then added to the mixture of the rum,Nutella, sea salt and Tonka beans. This makes enough of themixture for roughly around 15+ cocktails.


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WCC 2018Category Winners

Short Drink Sparkling Long Drink

FlairtendingAfter Dinner

In 2019, the WCC will be

organised from 4 - 8 November

2019 in Chengdu, China together

with our partners, the

Association of Bartenders China.

The World Cocktail Championships (WCC) is the world’s largest cocktail competition in Classic Mixology & Flairtending. 100 Bartenders representing 60 overcountries shake on stage for IBA World Champion titles. Preliminaries are held globally, with more than 100,000 bartenders vying for a place in the competition.

The World Cocktail Championships are held yearly in various continents.

In the past 10 years, we had a pleasure to host the competition in these worldcities:

2009 –Berlin;2010 –Singapore;2011 – Warsaw;2012 –Beijing;2013 –Prague;2014 – CapeTown;2015 –Sofia;2016 –Tokyo;2017 – Copenhagen;2018 – Tallinn.

4 - 8 November 2019.

2019


Singapore 238851

Registered No. T06SS0054C WELCOME TOCHENGDU

Arrivaland check-in

Dinner

COMPETITIONDAY 1

COMPETITION DAY 2

Annual General Meeting

WCC FlairtendingCompetitionQualifying Round

Sponsor’sMasterclasses

Welcome Dinner

WCC ClassicMixingCompetition

WCC FlairtendingCompetition Finals

WCC SuperFinalGala Dinner

Departures

Chengdu is the capital of southwestern China's Sichuan province. Chengdu's history dates back to at least the 4th century B.C., when it served as capital for the Shu Kingdom. Artifacts from that dynasty are the focus of the Jinsha Site Museum. The city is also home to the famous Chengdu Research Base of Giant Panda Breeding, a conservation center where visitors can view endangered giant pandas in a natural habitat. Chengdu is 5th-most populous agglomeration in China, with 18 million inhabitants.

4 November 5 November 6 November 7 November 8 November

Schedule subject to change


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WCC 2019 Location

Holiday Inn Chengdu City – West Tower ConventionCenter

Address: 208 Shijicheng Rd, Wuhou Qu, Chengdu Shi,Sichuan Sheng, China, 610041

Phone: +86 28 8534 8888

Kultuurikatel

BlackBox


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Hotels Information

As our Associate members, we would like to provide you with direct access and communication to the National Guilds, their Presidents and competing bartenders. For that reason, we provide each Full Associate member with a single hotel room in Holiday Inn Century City-West Tower, a place among our delegates at the Welcome and Gala Diners, as well as full board for the entire duration of the IBA Congress & World Cocktail Championships.

Holiday Inn Chengdu City – West TowerAddress: 208 Shijicheng Rd, Wuhou Qu, Chengdu Shi, Sichuan Sheng, China, 610041Phone: +86 28 8534 8888


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In order for IBA to achieve maximum exposure for the WCC 2019, for its competing bartenders and their cocktails, a series of investments have beenmade to produce high quality content during the competition that would be shared through our PR and Media activities.

At the WCC 2019, the organisers will have:

• A professional Master of Ceremony(MC) presenting the competitions.

• Two experienced presenters from the industry acting as commentators and interviewers during the competition.They will be also actively involved in the introduction of the Associate members, their masterclasses and trade areas.

• External jury invitations to industryand media influencers. IBA has chosen to invite a selected group of individuals who are not in the IBA but are highly regarded in the bartending community in order to participate in the jury committee.

A full professional Video and audio crew that will provide high quality output and stream it directly.

• Three professional photographerscovering the entire event.


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IBA Associate Member annual feeincluded

Participation at World Cocktail Championships

Single hotel room, including full board, for the entire duration of the IBACongress & World Cocktail Championships

Number of participants (countries), by drawing of lots: 11

Number of products from portfolio to be included in the World CocktailChampionships Official Product List 2018: FULL PORTFOLIO

Full page advertisement in the World Cocktail Championships officialmagazine, a 2000 copy edition.

Company logo in World Cocktail Championships Official Magazine

Company logo in IBA website (www.iba-world.com)

Display logo on competition backdrop

Trade Show Booth/Brand Bar at competition venue. Main Sponsor area 3x2m includes: Plexiglas counter modules 100x50 cm (3 pcs), led lights insideHigh Chair (Black or White) Electricity socket Shelves + lights Standing tablewith white stretch fabric + area setup + bar help

Master Classes - opportunity for Associate Members to offer interesting and dynamic masterclasses. As only 5 masterclasses can beorganised during the WCC, an early reservation by Associate members is highly recommended (subject to availability).

Brand logo in Live stream video intro and outro (streaming link to: IBA offi-cial YouTube, Event Facebook Page and event website with iFrame' integratedplayer: altogether 2 separate recordings during: Flair, Classic, SuperFinal)

Brand Mini Masterclasses with interviews during Live stream(3 min per brand per day-2days)

Brand logo on official event landing page on ourwebsite

Brand logo on two screens in Competition Venue duringbrakes

Logo/ brand visibility on WCC 2019 news story on Chinese National TVstations. Brand/ logos visible in video cover plans of the venue and tradeshow area.

All sponsors are invited to showcase their products at the Holiday InnCentury City – West Tower after the welcome dinner on November 5.

Three introduction posts about the sponsor on IBA official FB page duringaug-sept (content provided by sponsor)

10-15 minute post-event video with interviews and comments for international use (subtitles included)

Storage of goods at the competition site.

FULL MEMBERS BENEFITS

Included In Package Price

Not included

Trade Show Boot Branding Logo Sticker for Counter Carpet 3x2 m Branded backwall 3x3 m PRICE: at a later date

Masterclass products and bartenders

Providing a video link to third-party web platforms via live stream player (brand specific platforms like: Brand Webpage, Brand Youtube, Brand Facebook). PRICE: at a later date

Professional bartenders for Brand Bars

Delivery of goods to Chengdu and to storage site: customs, importing details.


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Main Sponsor area 3x2 m includes:

• Plexiglas counter modules 100x50 cm (3 pcs)• Led lights inside• High Chair (Black or White)• Electricity socket Shelves + lights• Standing table with white stretch fabric + area setup + bar help and ice


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Intro+ OfferAlthough, in an ideal world, IBA would like for all the premium brands in the Beverage industry to be Full Associate members of our Association, we realise that this is out of reach for many smaller producers who might have only regional presence and therefore cannot follow our worldwide activities. In such cases, we have prepared two simpler and cheaper sponsorship packages that will enable all industry players to support the IBA irrespective of their size.

The Introduction and the Introduction Plus packages enable smaller producers to still be active at the WCC, have their brand or brands represented at the competition and to use the networking provided to penetrate new markets.

IBA Associate Member annual fee included



Number of products from portfolio to be included in the World Cocktail Championships Official ProductList 2019: 5

Half page advertisement in the World Cocktail Championships official magazine, a 2000 copy edition.


Company logo in IBA website (www.iba-worldwide.com)

Brand logo in Live stream video intro and outro (streaming link to: IBA official YouTube, Event Facebook Page and event website with iFrame’ integrated player: altogether 2 separate recordings during: Flair, Classic, Super Final)

Brand Mini Masterclasses with interviews during Live stream (3 min per brand per day- 2days).Option available only together with Trade showbooth

Brand logo on official event landing page on our website

Brand logo on two screens in Competition Venue during brakes

Logo/ brand visibility on WCC 2019 news story on Chinese National TV stations. Brand/ logos visible in videocover plans of the venue and trade show area. All together 3 news stories will be provided (5-7 min long)

All sponsors are invited to showcase their products at the Holiday Inn Century City – West Tower after thewelcome dinner on November 5.

Two introduction posts about the sponsor on IBA official FB page during aug-sept (content provided by sponsor)



Invitation to Gala Dinner scheduled to held on 7 November 2018.

Not included

Delivery of goods to Chengdu and to storage site: customs, importing details.


Intro Plus Offer


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Intro Offer


IBA Associate Member annual fee included



Number of products from portfolio to be included in the World Cocktail Championships Official ProductList 2019: 1


Company logo in IBA website (www.iba-worldwide.com)

Brand logo in Live stream video intro and outro (streaming link to: IBA official YouTube, Event Facebook Pageand event website with iFrame’ integrated player: altogether 2 separate recordings during: Flair, Classic,Super Final)

Brand Mini Masterclasses with interviews during Live stream (3 min per brand per day - 2 days).Optionavailable only together with Trade show booth.

Brand logo on official event landing page on our website

Brand logo on two screens in Competition Venue during brakes

Logo/ brand visibility on WCC 2019 full length news story on Chinese National TV stations. Brand/ logosvisible in video cover plans of the venue and trade show area. All together 3 news stories will be provided(5-7 min long)

All sponsors are invited to showcase their products at the Holiday Inn Century City –West Tower after the welcome dinner on October 8.

One introduction post about the sponsor on IBA official FB page during aug-sept (content provided by sponsor)



Invitation to Gala Dinner scheduled to be held on 7 November 2019

Not included

Delivery of goods to Chengdu and to storage site.

Intro Offer


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Trade show booth option forsmall sponsors Price:2x2 m at competition

venue:• Plexiglas counter modules

100x50 cm (1 pcs), led lights inside

• Halogen light

• Electricity socket

• High Chair (Black or White)

• Setup of area

• Brand logo Sticker for Counter

• Brand logo above the counter

• Dividing walls: White expo wall modules

• Storage of goods at the competition site.

(products and bartenders not included)


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The World Cocktail Championships take place thanks to the generous support of the IBA Associate Members, who represent the world’s leading global & regional beverage-producing companies. In turn, the IBA World Cocktail Championships provide our sponsors with a spectacular opportunity to showcase their brands. Contestants gather from around the world to demonstrate their skills and talent, creating cocktails using the outstanding products that our partners supply. The World Cocktail Championships have earned a huge following in recent years, setting international standards for the booming culture of cocktails.

Join our family as Associate members and let us unite the bartenders of the world.

For all further details,please contact us by email:

See You in

Chengdu

Pepe Dioni – President [email protected]

Derrick Lee – [email protected]

Jarkko Salonen – Treasurer [email protected]

Giorgio Fadda – Public Relations & Communication [email protected]

Margit Kikas – Classic [email protected]

David Nepove – Flairtending Competition [email protected]

mailto:[email protected]






01.-06. october 2018....120mi of 80 c water, using 1 heaping tsp of 'royale marzipan'...

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