FESPO.The largest trade fair for holidays and travelZurich, january 26 – 29, 2012 Zurich, january 26–29, 2012

For golfers – and those who want to be.

The highlights

• 160 m2 driving range • Long putting green • The latest golf simulators • Attractive competitions • Coaching from professionals• Golf equipment suppliers • Golf shops

The facts

• Exhibition area: 2,500 m2

• Number of exhibitors: 70• Number of countries represented: 10• Around 650 exhibitors on an area of 25,000 m2

at the FESPO 2012

FESPO.The largest trade fair for holidays and travelZurich, january 26 – 29, 2012 Zurich, january 26–29, 2012

For golfers – and those who want to be.

Welcome to golfmesse.ch

Golf Destinations in Switzerland The public exhibition in the Messe Zürich from 26th to 29th January 2012 is one of the most important Swiss meeting platforms for the sport of golf. As an outstanding special exhibition and an integral com-ponent of FESPO, it is simultaneously be advertised to specific target groups as an independent trade fair with its own advertising campaign.

Within a small area, the landlocked country of Switzerland contains an unparalleled wealth of di-verse, wonderfully beautiful and unforgettable golf landscapes, because the pronounced differences between the regions are an important characteristic of Switzerland. Apart from the golf courses, the spe-cial features of the individual regions offer a wealth of hiking and bicycle routes as well as numerous spa treatments. It’s therefore well worth discovering the insider tips of Switzerland!

Spotlight on our guest region The golfmesse.ch offers a domestic or foreign guest region the opportunity to stand out in particular. The corresponding golf region presents itself prominently from its best side here and during the trade fair. As a guest region, you will profit from a comprehensive communication concept. Let us advise you.

Attractive international golf destinations and golf hotelsForeign locations attract more and more Swiss golfers. Golf destinations such as Spain, Portugal, Turkey, Tunisia, Italy or Northern Germany, for example, can be easily reached within two to four hours’ flying time. Take this opportunity to present your destina-tion, your region, your golf hotel as an exhibitor at the golfmesse.ch.

What the visitors say:

• 31% of the FESPO visitors were visiting the fair for the first time

• 20% were visiting the FESPO for business reasons• 45% of the visitors are less than 40 years oldSource: visitor survey by FairCom AG

What the exhibitors say:

• 87% were generally satisfied to very satisfied with the fair

• 78% would recommend the FESPO• 90% plan to take part in the fair again in 2012Source: exhibitor survey by FairCom AG

B2B market You can not only profit from the high quality of the visitors. Make contacts to all the exhibitors at FESPO. The B2B Lounge in the golfmesse.ch offers you the op-timal business platform for making valuable contacts with the tour operators.

Free admission vouchers The golfmesse.ch will be treading new paths in visitor marketing in 2012. Working together with you, we want to invite your customers to the trade fair. Make use of your personal customer contacts for this. We will reciprocate by making as many free admis-sion vouchers as you need available to you at a special price of only CHF 400. If the redeemed tickets do not reach the total amount of CHF 400, they will be invoiced at CHF 6 each.

“We were present at the golfmesse.ch in Zurich for the first time as an exhibitor with our 270° Surround golf simulator, and were more than satisfied with the number of visitors. We were particularly impressed with the quality of the visitors. We will certainly be present at the golfmesse.ch once again in 2012.”Hansjörg Fenner, B&F Services GmbH6304 Zug, Switzerland / www.one4golf.ch

“We are a loyal customer of golfmesse.ch in Zürich. The discussions that we carried out with visitors are not only always very promising, but have also steadily generated concrete bookings for our organisation. The golfmesse.ch in Zurich is a must for us!”Patrick Stöcklin, Member of the Board of moreforscore.com, 8317 Tagelswangen, Switzerland

Early bird

Booking discount

till 26th august 2011

FESPO.The largest trade fair for holidays and travelZurich, january 26 – 29, 2012 Zurich, january 26–29, 2012

For golfers – and those who want to be.

We network exhibitors and visitors among and with each other! Exhibitors carry out discussions on the Xing platform and visitors post their experiences on Facebook.

www.xing.com/net/ferienmessen www.facebook.com/ferienmessen

The golfmesse.ch in briefThe golfmesse.ch is the Swiss meeting point for golfers and people interested in golf, and is an integral component of the FESPO Zürich as an independent trade fair.

BaselSt. GallenZurich

Lucerne

Lugano

Geneva

Lausanne

Bern

Winterthur

Place Messe Zürich, Zürich-Oerlikon www.messe.ch

Date 26th to 29th January 2012

Opening hours Thursday/Friday 1 p.m. to 8 p.m. Saturday/Sunday 10 a.m. to 6 p.m.

Visitors 201 68,504 visitors to the FESPO Zurich

Catchment area Zurich region, Mittelland, Central and Eastern Switzerland, plus neighbouring regions of Southern Germany: approx. 2.5 million inhabitants

Further information available on www.golfmesse.ch or www.fespo.ch

Organiser:

FairCom AG

Butzenstrasse 39CH-8038 ZürichTel. +41(0)44 487 43 30Fax +41(0)44 487 43 43info@golfmesse.chwww.golfmesse.ch

Roland CaprezProject Manager golfmesse.chPhone: +41 (0)44 487 43 38Mobile: +41 (0)79 402 24 01E-Mail: roland.caprez@faircom.ch

Daniel WyssManaging Director FairCom AGPhone: +41 (0)44 487 43 30E-Mail: daniel.wyss@faircom.ch

Stephan AmstadExhibition Manager FESPO und Tauchmesse.chPhone: +41 (0)44 487 43 30E-Mail: stephan.amstad@faircom.ch