03 investment tips for pitching to the bbc dragons den investors
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© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 1
Investment Tips For Pitching To The BBC Dragons Den
By Dr. Mark D. Yates
BBC Flagship Business Investment TV Programme
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 2
Selling Yourself
• Fact: Before any investor or business decision maker invests in your professional business services, they have to consider YOU as a great investment.
• This means you have to first sell yourself as 100% credible.
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 3
Q: What’s The Very First Rule For Entering The BBC Dragons Den
1. Forget about Investment.
• It’s a once in a lifetime marketing opportunity.
• So think global exposure.
• 3.5 to 5 million ‘business interested viewers’.
• Repeat TV programmes.
• Overseas syndication.
• BBC web site.
• National press & media.
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 4
BBC Dragons Den Application ProcessThousands & thousands & thousands of applicants
Lengthy - 9 monthsFrustratingDue diligenceNerve rackingOverwhelmingTime consuming Highly organisedBackground checksIncreasing uncertaintyIt’s an arduous 10 hurdle marathon & not a sprint
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 5
1: Research & Be Prepared
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 7
Fluffed Pitch: http://www.youtube.com/watch?v=T0fllNE1pQA
2: Know Who You Are Pitching To
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 8
2 women construction sexist pitch
3: Controlling Your Pitch
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 9
Kirby Vacuum Salesman: http://www.youtube.com/watch?v=l60XHQwuoMo
4: Be Credible
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 10
Green PC Failed Pitch: http://www.youtube.com/watch?v=oNAvMtOrtlw
5: 30 Seconds To Sell You & Your Specialist Skills
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 11
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 12
6: Be Memorable
Reggae Sauce Levi Roots: http://www.youtube.com/watch?v=1jkGw5VIC-c
7: Anticipate The Negative & Positive Questions
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 13
2 Women Singles Pitch: http://www.youtube.com/watch?v=1WBQkj-jth8
8: Selling Your Consultancy Services
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 14
9: Be Flexible & Not Rigid In Your Pitch
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 15
Egg Timer: http://www.youtube.com/watch?v=LBiUOw7rNps
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 16
10: Learn From
Your Mistakes
& Re-adjust
Your Pitch
Fantasy Film Pitch: http://www.youtube.com/watch?v=BD1CbRwrCH0
Revenue Generation Opportunity
You can earn revenue from running, or referring this,
or any of our other training programmes to
run in your region. Visit...
www.elinked.eu
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 17
Dragons Den You Tube Clips for Presentation
• Spoof 4 min video http://www.youtube.com/watch?v=gACdGVuaAIw
• Ricky Gervaise spoof 1 minute http://www.youtube.com/watch?v=Uxi8dbRVshI
• Peter Jones Toothbrush spoof pitch http://www.youtube.com/watch?v=1GpPsEclYjo
• Frigaton 3 minute spoof http://www.youtube.com/watch?v=xoVM7tyoz4Q
• Fluffed 1 minute pitch http://www.youtube.com/watch?v=T0fllNE1pQA
• Bad credibility pitch http://www.youtube.com/watch?v=BD1CbRwrCH0
• Faulty egg timer pitch http://www.youtube.com/watch?v=LBiUOw7rNps
•
• 2 women construction sexist pitch
• Water filter argumentative pitch http://www.youtube.com/watch?v=l60XHQwuoMo
• Reggae Sauce Levi Roots 1 min pitch http://www.youtube.com/watch?v=1jkGw5VIC-c
• Anti snore vest pitch Canadian http://www.youtube.com/watch?v=xoVM7tyoz4Q
• Several bad Pitches http://www.youtube.com/watch?v=VtC-v_aWyAI
• Green PC failure pitch http://www.youtube.com/watch?v=oNAvMtOrtlw
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected] 18
Dragons Den You Tube Clips for Presentation
Contact Us Today
© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: [email protected]
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Contact our UK office todayLink Business Marketing LtdT: UK 0843 155 0008T: UK (0) 151 721 9078E: [email protected]: www.elinked.eu
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