1 -141119 - greenland icwpf2014 · intro. rg sales of cwp in 2013-14 3 6% asia 1% other 13% russia...

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Greenland @ ICWPF 2014, Paris

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Page 1: 1 -141119 - Greenland ICWPF2014 · Intro. RG sales of CWP in 2013-14 3 6% Asia 1% Other 13% Russia Scand. 36% 24% Central Europe 15% UK 7% Japan 4% Asia 0% Other 7% Russia 33% Scand

Greenland@ ICWPF 2014, Paris

Page 2: 1 -141119 - Greenland ICWPF2014 · Intro. RG sales of CWP in 2013-14 3 6% Asia 1% Other 13% Russia Scand. 36% 24% Central Europe 15% UK 7% Japan 4% Asia 0% Other 7% Russia 33% Scand

Intro

Page 3: 1 -141119 - Greenland ICWPF2014 · Intro. RG sales of CWP in 2013-14 3 6% Asia 1% Other 13% Russia Scand. 36% 24% Central Europe 15% UK 7% Japan 4% Asia 0% Other 7% Russia 33% Scand

RG sales of CWP in 2013-14

3

6%

Asia

1%

Other

13%

Russia

Scand.

36%

24%CentralEurope

15%

UK

7%

Japan

4%

Asia

0%

Other

7%

Russia

Scand.33%

26%

CentralEurope

19%UK

11%

Japan

Volume Net turn

Overall Europe is Royal Greenland’s largest market in terms of volume, turnover and profitAsia’s importance to Royal Greenland is growing year by yearOur new strategy has a clear focus on the North Atlantic species

CWP is for the coming years expected to decline in volume, but maintain turnover level

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RG Prawn Production Entities

Trawler division (Nuuk, Greenland) Ownership in a number of trawlers and smaller fishing boats as well as numerous partnerships

Landbased production (Greenland)- Ilullisat - Inshore- Sisimiut – Off- and Inshore

- Both factories are peeling at approximately half of the maximum capacity

Repack (Denmark)- Aalborg (frozen, brine), Glyngøre (license prod. MAP)

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RG Fleet

Production capacity: 110 tons/day

Catch capacity: 7-10,000 tons/year

Hold capacity: 450-750 tons

Type: Ocean-going prawn trawler

Production capacity: 110 tons/day

Catch capacity: 7-10,000 tons/year

Hold capacity: 450-750 tons

Type: Ocean-going prawn trawler

Production capacity: 110 tons/day

Catch capacity: 7-10,000 tons/year

Hold capacity: 600 tons

Type: Ocean-going prawn trawler

Totally Royal Greenland operates 14 vessels:

• 4 large vessels are dedicated to catching cold water prawns

The trawler division catches 40.000 tons of sea food annually

Prawns and halibut account for 80% of total catch. The rest consists predominantly of cod, redfish and cat fish.

320 people are employed in the fishing activities

Production capacity: 60 tons/day

Catch capacity: 6,000 tons/year

Hold capacity: 130 tons

Type: Inshore prawn trawler

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Areas

Page 7: 1 -141119 - Greenland ICWPF2014 · Intro. RG sales of CWP in 2013-14 3 6% Asia 1% Other 13% Russia Scand. 36% 24% Central Europe 15% UK 7% Japan 4% Asia 0% Other 7% Russia 33% Scand

AreasOur main fishing areas for Pandalus Borealis:

Fishery active in early 00’s

Over the recent years, prawns have migrated further North.Including Inshore fishery.

Recent trial fishery has given limited volumes as far North as the Melville Bay

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The Greenlandic Prawn Stock

Page 9: 1 -141119 - Greenland ICWPF2014 · Intro. RG sales of CWP in 2013-14 3 6% Asia 1% Other 13% Russia Scand. 36% 24% Central Europe 15% UK 7% Japan 4% Asia 0% Other 7% Russia 33% Scand

Catch & TAC DataEast Greenland Prawn Volume – 1978 to 2013

(2014 catches until July)

Source: Greenland Nature Institute: Report Advice September 2014 for 2015

Comments - Since 2003, catch and TAC has been reduced, but from a low level.

Page 10: 1 -141119 - Greenland ICWPF2014 · Intro. RG sales of CWP in 2013-14 3 6% Asia 1% Other 13% Russia Scand. 36% 24% Central Europe 15% UK 7% Japan 4% Asia 0% Other 7% Russia 33% Scand

Biomass DataEast Greenland Biomass Survey – 2008 to 2014

Source: Greenland Nature Institute: Report Advice September 2014 for 2015

Comments - The biomass survey reveals no further changes to the stock.

Page 11: 1 -141119 - Greenland ICWPF2014 · Intro. RG sales of CWP in 2013-14 3 6% Asia 1% Other 13% Russia Scand. 36% 24% Central Europe 15% UK 7% Japan 4% Asia 0% Other 7% Russia 33% Scand

Catch & TAC DataWest Greenland Prawn Volume – 1970 to 2014

Source: Greenland Nature Institute: Report Advice September 2014 for 2015

Comments • The prawn stock is continuing to spawn North, expectedly correlating with the increase of

the cod biomass in the Southern areas.

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Biomass DataWest Greenland Biomass Survey - 1988 to 2014

InshoreOffshore

Comments The survey index of total biomass remained fairly stable from 1988 to 1997 It then increased by, on average, 19%/yr until 2003, when it reached 316% of the 1997 value. Subsequent values were consecutively lower, by 2008–2009 less than half the 2003 maximum (Fig. 3.4); this decline has been continued in subsequent years, reaching in 2014 the second lowest level in the last 20 years.

Source: Greenland Nature Institute: Report Advice September 2014 for 2015

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Catch & TAC DataWest Greenland Total Prawn Volume – 1970 to 2014

Source: Greenland Nature Institute: Report Advice September 2014 for 2015

*Biological advisory 2015” Sept. 2014

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The Greenlandic Prawn Stock- Conclusions

- East Greenland Biomass Survey projects only minor changes versus last year. The advisory is to keep TAC unchanged at 2000t for 2015

- West Greenland the Biomass Survey has resulted in an advisory to reduce the TAC from 85.000t to 60.000t.

• Future development of the Borealis stock dependent on evolution of stock of cod.• The Borealis stock has a low proportion of males, and recruitment to both the

fishable and the spawning stocks in the short term are expected to remain low. • Reduction in Offshore stock is especially worrying.

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Sum Up

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Future

� Capacity

• With current and expected TAC levels, there will be an overcapacity for both fishery and landbased processing. There are today 4 prawn processing plants on the West coast…

���� Supply will go down

• Lowering the supply due to further TAC reductions• Low stock positions in the supply chain

� Demand will be reduced

• WWP is recovering from Early Mortality Syndrome (EMS) • The consumers are expected to reduce consumption due to high shop price• In-store assortments are likely to be reduced to 1 or 2 SKUs instead of 3• Bag sizes are likely to be reduced to small bag size• Will go from a everyday products to a more luxury/weekend product

� Prices?

• Supply & Demand will find it’s equilibrium• Our challenge will be to communicate the product benefits to ensure

continuous demand 11/21/2014Footer skrives her 16

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C&P Price developmentApril 2010 to Sept/Oct 2014 – DDP, GBP/kg

21-11-2014Footer skrives her 17Source: Undercurrent news and projections