1 beef cookery & the chuck roll national cattlemen’s beef association

32
1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

Upload: alice-tennis

Post on 15-Jan-2016

213 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

1

Beef Cookery & The Chuck Roll

National Cattlemen’s Beef Association

Page 2: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

2

Overview

• Where we are– Beef Value Cuts

• Where we are going– Chuck Roll & Beyond

Page 3: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

3

Where we are: current status of the beef value cuts

Page 4: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

4

Research PartnersResearch PartnersResearch PartnersResearch Partners

NCBA Center for Research and Knowledge Management

Checkoff-Funded Muscle Profiling

Study

Page 5: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

5

Ranch Steak

Shoulder Cuts

Shoulder Tender

Flat Iron

Page 6: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

6

Sirloin Tip Center & Side

Steaks

Round Cuts

Western Griller

Page 7: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

7

Culinary Center Role• Applied Cookery

– Right Cooking Method for the Right Cut– Multiple Tests

• Recipe Development– Consumer– Foodservice

• Retail Demo Instructions– Flat Iron– Petite Tender

Page 8: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

8

Foodservice Successes

Page 9: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

9

Lone Star Steakhouse

Flat Iron

Page 10: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

10

T.G.I. Friday’s

Flat Iron Steak featured on the Friday's Jack Daniels Menu

Page 11: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

11

Petite Tender at Panera Bread

– Pepper Blue Steak Sandwich– Bistro Steak Salad (< 6g carbs)

Page 12: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

12

Successes at Retail

Page 13: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

13

Kroger

• National Rollout of the Flat Iron

Page 14: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

14

Challenges

• Cutting them correctly– Seaming the Flat Iron out correctly– Cooking to the correct doneness

• Availability– Only 2 Petite Tenders per animal– Balancing the clod

• The Round– Tenderness issues– No home for these cuts

Page 15: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

15

Where we going: the new chuck roll cuts

Page 16: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

16

The Chuck Roll

• Tier One Cuts– Denver Cut– Boneless Country-Style

Beef Chuck Ribs– America’s Beef Roast– Delmonico Steak– Country-Style Beef

Roast (fully-cooked)

Chuck Roll

NAMP 116A

Page 17: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

17

The Denver Cut

• Fourth most tender cut

• Applied Cookery– Grilling– Broiling– Pan-Broiling

• Recipe Development– Cumin-Pepper-Rubbed Denver Cut Steak with

Avocado Salsa Verde

Page 18: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

18

Grilling Guidelines

Grilling GuidelinesPrepare grill (charcoal or gas) according to manufacturer’s directions for medium

heat. Place beef on cooking grid. Grill as indicated below, covered, turning occasionally.

Thickness/Weight

Charcoal Cook Time(Covered)

For Medium Rare (145°F) to Medium (160°F)

Doneness

Gas Cook Time(Covered)

For Medium Rare (145°F) to Medium (160°F)

Doneness

1/2 inch thick steaks(Approx 1 to 1-1/4 lbs)

4 to 7 minutes 5 to 8 minutes

3/4 inch thick steaks(Approx 1 to 1-1/4 lbs)

7 to 10 minutes 8 to 11 minutes

1 inch thick steaks(Approx 1-1/4 to 1-1/2 lbs)

10 to 14 minutes 12 to 17 minutes

Approximately 4 servings per pound (based on 3-ounce cooked servings)

Page 19: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

19

Broiling Guidelines

Broiling GuidelinesPreheat broiler for 10 minutes. Place beef on rack of broiler pan so that surface of

beef is within specified distance from heat. Broil as indicated below, turning once.

Thickness/WeightDistance

from Heat

Cook TimeFor Medium Rare (145°F) toMedium (160°F) Doneness

1/2 inch thick steaks(Approx 1 to 1-1/4 lbs)

2 to 3 inches 5 to 7 minutes

3/4 inch thick steaks(Approx 1 to 1-1/4 lbs)

2 to 3 inches 10 to 13 minutes

1 inch thick steaks(Approx 1-1/4 to 1-1/2 lbs)

3 to 4 inches 13 to 16 minutes

Approximately 4 servings per pound (based on 3-ounce cooked servings)

Page 20: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

20

Pan-Broiling GuidelinesPan-Broiling Guidelines

Heat heavy, nonstick skillet over medium heat until hot. Place beef in preheated skillet (do not overcrowd). Do not add oil or water; do not cover. Pan-broil as

indicated below, turning occasionally

Thickness/WeightCook Time

For Medium Rare (145°F) to Medium (160°F) Doneness

1/2 inch thick steaks(Approx 1 to 1-1/4 lbs)

(cook steaks in 2 batches - do not overcrowd)

3 to 4 minutes per batch

3/4 inch thick steaks(Approx 1 to 1-1/4 lbs)

10 to 14 minutes

1 inch thick steaks(Approx 1-1/4 to 1-1/2 lbs)

14 to 18 minutes

Approximately 4 servings per pound (based on 3-ounce cooked servings)

Page 21: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

21

• Conducted both dry heat and moist heat cookery testing– Braising produces the most consistent results– Braise and grill is also an option

• Recipes − Chipotle-Braised Country-Style

Beef Ribs

Boneless Country- Style Beef Chuck Ribs

Page 22: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

22

Braising GuidelinesBraising Guidelines

Brown 2 pounds beef on all sides in small amount of oil over medium heat. Add 1-1/2 cups broth or water; bring to a boil. Reduce heat; cover tightly and

simmer 1-3/4 to 2 hours or until beef is fork-tender.

Approximately 2-1/2 to 3 servings per pound (based on 3-ounce cooked servings)

“ 2-Step Braise then Grill” GuidelinesStep #1- BRAISE: Brown 2 pounds beef on all sides in small amount of oil over

medium heat. Add1-1/2 cups broth or water; bring to a boil. Reduce heat; cover tightly and simmer

1-3/4 to 2 hours oruntil beef is fork-tender. Remove from cooking liquid.Step #2 – GRILL: Meanwhile prepare grill (charcoal or gas) according to

manufacturer’s directionsfor medium heat. Place cooked ribs on cooking grid. Grill, covered, turning

occasionally andbrushing with BBQ or other glaze, if desired.

Charcoal Cook Time (Covered) 4 to 6 minutes

Gas Cook Time (Covered) 5 to 8 minutes

Approximately 2-1/2 to 3 servings per pound (based on 3-ounce cooked servings)

Page 23: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

23

America’s Beef Roast

• Applied Cookery– Dry heat roasting

• Recipe– Garlic and Tri-Pepper-Crusted America’s

Beef Roast with Balsamic Sauce

Page 24: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

24

Roasting GuidelinesRoasting Guidelines

Heat oven to 350°F. Place roast, fat side up, on rack in shallow roasting pan. Insertovenproof meat thermometer so tip is centered in thickest part of roast, not resting in fat. Do not add water. Do not cover. Roast to desired pull temperature. Transfer roast to carving board; tent loosely with aluminum foil. Let stand 15 to 20 minutes (Temperature will continue to rise 5°F to 10°F to reach desired doneness and roast will be easier to carve.)

Weight Doneness Cook Time

Pull Temperature

For Medium Rare (145°F) to

Medium (160°F) Doneness

3 to 4 lbs

145°F(Medium Rare)

1-1/4 to 1-3/4 hours 135°F

160°F(Medium)

1-3/4 to 2-1/4 hours 150°F

Approximately 3 to 3-1/2 servings per pound (based on 3-ounce cooked servings)

Page 25: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

25

Delmonico Steak(Chuck Eye Steak)

Applied Cookery−Grilling−Pan-Broiling−Broiling

Recipe− South Pacific Delmonico Steak

Page 26: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

26

Grilling Guidelines

Grilling GuidelinesPrepare grill (charcoal or gas) according to manufacturer’s directions for medium heat.

Place beef on cooking grid. Grill as indicated below, covered, turning occasionally.

Thickness/Weight

Charcoal Cook Time(Covered)

For Medium Rare (145°F)to Medium (160°F)

Doneness

Gas Cook Time(Covered)

For Medium Rare (145°F)to Medium (160°F)

Doneness

3/4 inch thick steaks(Approx 5 to 6 ounces per

steak)9 to 11 minutes 9 to 12 minutes

1 inch thick steaks(Approx 7 to 8 ounces per

steak)12 to 14 minutes 13 to 17 minutes

Page 27: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

27

Broiling Guidelines

Broiling GuidelinesPreheat broiler for 10 minutes. Place beef on rack of broiler pan so that surface of beef

is within specified distance from heat. Broil as indicated below, turning once.

Thickness/Weight Distance from Heat

Cook TimeFor Medium Rare (145°F)

toMedium (160°F)

Doneness

3/4 inch thick steaks(Approx 5 to 6 ounces per

steak)2 to 3 inches 8 to 11 minutes

1 inch thick steaks(Approx 7 to 8 ounces per

steak)3 to 4 inches 12 to 15 minutes

Page 28: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

28

Pan Broiling Guidelines

Pan-Broiling GuidelinesHeat heavy, nonstick skillet over medium heat until hot. Place beef in preheated

skillet (do not overcrowd). Do not add oil or water; do not cover. Pan-broil as indicated below, turning occasionally

Thickness/WeightCook Time

For Medium Rare (145°F) to Medium (160°F) Doneness

3/4 inch thick steaks(Approx 5 to 6 oz per steak)

9 to 11 minutes, turning occasionally

1 inch thick steaks(Approx 7 to 8 oz per steak)

12 to 15 minutes, turning occasionally

Page 29: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

29

Country-Style Beef Roast

• Fully cooked roast– Cut from the under blade

• Great smoky flavor

• Very tender

Page 30: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

30

Opportunities• Denver Cut

– Another affordable steak option for foodservice

• Boneless Country-Style Beef Chuck Ribs– Very tender — great Chuck flavor

• America’s Beef Roast– Dry heat roast from the Chuck

• Delmonico Steak– Affordable premium steak eating experience

Page 31: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

31

Channel Opportunities

• Retail– Denver Cut

• Affordable steak option for the fresh meat case

– Boneless Country-Style Beef Chuck Ribs• Very tender, moist, juicy and delicious

– America’s Beef Roast• Dry heat roast from the chuck can be portioned in smaller

sizes than traditional roasts

– Delmonico Steak• Extremely tender affordable steak option

– Country-Style Beef Roast• Great deli opportunity

Page 32: 1 Beef Cookery & The Chuck Roll National Cattlemen’s Beef Association

32

Foodservice

– Denver Cut• Resort, casino or non commercial applications

– Boneless Country-Style Beef Chuck Ribs• Noncommercial to fine dinning applications

– America’s Beef Roast• Carving station applications, noncommercial applications

– Delmonico Steak• Mid-scale chains up to fine dining

– Country-Style Beef Roast• LSR, Quick Serve, noncommercial