1 chapter 5 e-business strategy. 2 different forms of organizational strategy
TRANSCRIPT
1
Chapter 5
E-business Strategy
2
Different forms of organizational strategy
Different forms of organizational strategy
3
Relationship between e-business strategy and other strategies
Relationship between e-business strategy and other strategies
4
A generic strategy process model
A generic strategy process model
5
Dynamic e-business strategy model
Dynamic e-business strategy model
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Elements of strategic situation analysis for the e-business
Elements of strategic situation analysis for the e-business
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What happens where there is no e-business strategy?
Missed opportunities for additional sales on the sell-side and more efficient purchasing on the buy-side
Fall behind competitors in delivering online services – may become difficult to catch up, e.g. Tesco, Dell
Poor customer experience from poorly integrated channels
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Adoption steps of e-business services
Adoption steps of e-business services
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SWOT analysis for the B2B company (Strength, Weakness, Opportunity, Threat)
SWOT analysis for The B2B Company
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Elements of strategic objective setting for the e-business
Elements of strategic objective setting for the e-business
SMART
-Specific
-Measurable
-Achievable
-Realistic
-Time
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Elements of strategy definition for the e-business
Elements of strategy definition for the e-business
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Assessment of risk for market and product development for the B2B company
Assessment of risk for market and product development for The B2B Company
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Elements of strategy implementation for the e-business
Elements of strategy implementation for the e-business