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1 Coming June 2013

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2 Why MedTech World? MedTech World will ultimately: Create consistency & cohesion across all of UBM Canon MedTech Groups engagement platforms (media, events, conferences, MaaS) Provide unified access for client positioning across key engagement platforms Provide an Interactive, Content Rich, Global MedTech Community Stimulates learning & discussion Forum to refuel, recharge, network & share professional experiences Leadership for MedTech Educate & engage next generation decision makers from designers to CEOs MedTech World will be the premier information source for the global medical technology community and will provide leading industry intelligence and relevant content that educates, informs, and inspires the global, regional, and local medical device industry in its efforts to develop critical healthcare products that save lives and enhance the quality of life.

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3 Value Proposition MedTech World provides Users and Clients the largest, most engaged community involved in the design, engineering, sourcing and production of medical devices and related services.

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4 MedTech World will provide consistency and cohesion across all UBM Canon medical brands and engagement platforms (events, conferences, media). MedTech World will have its own Landing Page which will connect users to all of the other brands within the UBM Canon MedTech Group. Stepping into MedTech World

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5 MedTech World Landing Page -Example- Manually Curated Editorial Content Single Sign-On Latest News and Most Recent Content Primary Logo Sponsorship Secondary Logo Sponsorship

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6 A Look into the MedTech World Community

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8 FOUNDATIONAL SPONSOR A Branding & Thought Leadership Program Position your company with the power of leading industry brands and content leadership, setting you apart as a thought-leader and topic expert. Sponsorship Includes: Term 12 months (July 2013 June 2014) First right of refusal for a new 2014 package Primary Logo sponsorship on the MedTech World Channel Homepage MedTech World Ad Network Top banner rotations on unit positions Welcome Ad (e.g. interstitial) 1 per quarter eBook 3 page digital book on a thought-leadership topic of sponsors choosing Research One custom thought-leadership survey Conference Panel Series: Speaking opportunity at leading conferences: MD&M East, MD&M Minneapolis, and MD&M West PR listed as Foundational Sponsor in all of MedTech Worlds press communications, including usage of Foundational Sponsors message in related materials Total Program Cost: $100,000 net

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9 Conference Panel Series Benefits of Being a Conference Panelist: Position yourself as an industry thought-leader and topic expert Gain unrivalled access to an audience of senior executives Build your brand and enhance your companys presence at an MD&M event In addition to meeting those attending the MD&M Conference, you will have opportunities to meet the many companies visiting the MD&M exposition UBM Canon Live Events bring together our trusted brands, content expertise, and a qualified audience to create a custom event that highlights your message and objectives Whether your primary marketing objective is to maximize your brand, drive new business or demonstrate your expertise, conferences offer you the perfect platform! FOUNDATIONAL SPONSOR

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10 Research Survey Benefits: Our in-depth research studies assist in making informed business decisions Target your marketing efforts based on research outcomes Harness the power of our leading brands to conduct an unbiased research study FOUNDATIONAL SPONSOR All Foundational Sponsors receive one custom thought-leadership survey conducted by the UBM Canon MedTech Group. What is Included: Maximum of 10-15 questions (provided by sponsor) 8,00015,000 titles, depending on target audience The survey will be sent out 2-3 times over the course of 4 weeks Typical surveys can include questions around purchasing influencers, buying trends, brand preference, technology trends and areas of interest/focus of your client base

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11 eBook What is an eBook? An ebook is a book in electronic format. It is downloaded to a computer, PC, Mac, laptop, PDA, tablet, smartphone or any other kind of reading device, and is read on the screen. It can have numbered pages, table of contents, pictures and graphics, exactly like a printed book. What is Included? Foundational Sponsors receive sponsorship on a 3-page digital book on a thought-leadership topic of sponsors choosing, produced by UBM Canon MedTech Group. Publishing creates credibility - earn the trust of your target audience by providing them with quality content and information. FOUNDATIONAL SPONSORSHIP FOUNDATIONAL SPONSOR Lead the conversation and establish thought-leadership.

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12 Press Coverage Foundational Sponsors will be listed within all of MedTech Worlds press communications, including usage of Foundational Sponsors message in related materials Foundational Sponsors will be able to list themselves as a MedTech World Foundational Sponsor on their website and all related materials Press visibility builds your brand and positions you as an industry thought-leader Get your companys message distributed over the largest global distribution network - PR Newswire FOUNDATIONAL SPONSOR Enhance your public relations efforts.

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13 PARTNER SPONSOR A High Impact Program Sponsorship Includes: Term 6 months (July 2013 December 2013) Secondary Logo Sponsorship on the MedTech World Channel Homepage MedTech World Ad Network Secondary banner rotations on unit positions Keywords Sponsors selection of 3 targeted keywords across all brands within the UBM Canon MedTech Group Medical Design Excellence Awards (MDEA) Association Sponsor of the MedTech industrys premier design competition PR Included in MedTech Worlds launch release. Ability to list company as a MedTech World Partner Sponsor on website and all related materials Total Program Cost: $20,000-35,000 net Partner with leading industry brands to reach a targeted audience of active and qualified MedTech professionals.

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14 Association Sponsorship Online Logo and link from MDEAwards.com homepageMDEAwards.com Print Advertising Logo placement in acknowledgement ads in MD&M East show directory Logo placement in the MDEA Sponsor gallery in the MD&M East show issue of MD+DI Trade Show MDEA sponsor easel signs for booth MDEA logo in show directory listings Awards Ceremony Logo placement in the MDEA ceremony brochure PARTNER SPONSOR Align your Brand with the MedTech Industrys Premier Design Competition!

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15 Press Coverage All Partner Sponsors will be mentioned in the press release announcing the launch of MedTech World Partner Sponsors will be able to list themselves as a MedTech World Partner Sponsor on their website and all related materials Press visibility builds your brand and positions you as an industry thought-leader Get your companys message distributed over the largest global distribution network - PR Newswire PARTNER SPONSOR Enhance your public relations efforts.

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16 Contact Us Today! For more information or to secure a MedTech World Foundational or Partner Sponsorship, please contact your Account Director or Shannon Alo-Mendosa at 781.869.7989 or shannon.alomendosa@ubm.comshannon.alomendosa@ubm.com