1 ede nclass_opening remarks
TRANSCRIPT
EDENCLASSopening remarks by Lorenzo CanovaWhat is tourism success? What does it mean? Are DMO success and destination success the same thing? What is the story behind the story?
8° EDEN NETWORK MEETINGBRUSSELS, NOVEMBER 12, 2013
APPiZATION the end of DMOsAre apps today for DMOs what mechanization was and is for manual workers?
Who is the client?
A. How DMOs can support suppliers and the entire destination to leverage on social media?
B. How a community can bring to a new life a place considered dead?
C. What happens after a crisis? How to start again?
STORY
WHAT IS THE STORY BEHIND THE STORY?
BEHIND THE STORY