1 ieee continuing education beth babeu kelly educational activities 2 september 2007 ieee usa annual...
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IEEE Continuing Education
Beth Babeu KellyEducational Activities
2 September 2007IEEE USA Annual Meeting
Phoenix, AZ
IEEE Educational Activities Products & Services
to Enhance Your Viability in the Workplace
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IEEE Educational Activities 2007 Continuing Education Goals
To increase awareness, access and usage of IEEE’s educational products and services
To provide practitioners in IEEE’s fields of interest with accessible and affordable high quality continuing education products
To provide a space for one-stop shopping of all IEEE’s continuing education offerings
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IEEE Continuing Education Products and Services
IEEE Expert Now
IEEE Educational Partners Program
IEEE Standards Education Workshops
Continuing Education Unit (CEU) Program
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IEEE Continuing Education 2007 Strategic Activities
IEEE Expert Now 2007 Section Pilot Program Member and academic sales via IEEE
Xplore®
IEEE Educational Partners Program Improving the Partner acquisition process IEEE Member web account authentication Focusing efforts on marketing strategies
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IEEE Continuing Education 2007 Strategic Activities (cont.)
Standards Education Workshop Pilot“All about IEEE 802 Standards” 30 November – 1 December 2007Washington, DC
EA Web Portal Redesign One-stop shop of IEEE Continuing
Education
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IEEE Continuing Education 2007 Strategic Activities
IEEE Expert Now
IEEE Educational Partners Program
Standards Education Workshop Pilot
EA Web Portal Redesign
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IEEE Expert Now Product Overview
Learning modules developed by leading experts recognized in their fields
Professionally produced, IEEE conference quality education that is accessible to customers world-wide 24 hours a day, 7 days a week
Content via easy to use player-viewer, audio and video files, diagrams, animations, and automatic place marking
Optional CEUs for maintaining professional licensure
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IEEE Expert Now: Simple Graphical User Interface
• Clean Interface
• Intuitive Navigation
• Convenient Course Map
• Linear Outline for Quick Navigation
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Subject Areas Featured in the Collection to date
Aerospace Artificial Intelligence Biomedical Engineering Circuits & Devices Communications Computer (Computer
Engineering / Networking / Software / CyberSecurity)
Cybernetics Instrumentation &
Measurement
Lasers & Optics Management / Professional
Development Microwave Theory &
Techniques Power / Power Electronics Robotics Reliability Signal Processing Vehicular Technology
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Why are we doing this?
To facilitate the continuing education needs of IEEE Members and other practitioners
To provide learning opportunities in manageable installments
To make IEEE the marketplace leader in providing high-quality e-learning services for practicing engineers, scientists and researchers
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Why are we doing this? (2) To create an additional revenue stream for IEEE
Societies and Councils
To serve as a membership development tool
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IEEE Expert NowProduct Development Update
Course development funded by EAB, Societies and other IEEE organizational units (Ex: GOLD, and Standards Association)
64 titles in collection as of 30 Aug 2007
26 more titles in development to be released by YE 2007
Increased funding from organizational units in 2008 over 2007 by $110K ($550K vs. $440K)
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IEEE Expert Now Course Projections
54
1610
70
13
7
83
7 7
90
5 7
0
10
20
30
40
50
60
70
80
90
1st Qtr 2007 2nd Qtr 2007 3rd Qtr 2007 4th Qtr 2007
Available In Production In Development *
* based on funding commitments for the current yr.
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Who can buy IEEE Expert Now?
We sell IEEE Expert Now to:
Corporations
Government organizations
Academic institutions – largest engineering schools
All delivered via the SkillSoft (formerly Thomson NETg LMS platform)
IEEE Members access via IEEE Xplore ®
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IEEE Expert NowNew in 2007
IEEE Member sales
Section/Chapter Pilot Program
Established the Editorial Board of IEEE Expert Now Quality control, gap analysis, recommendation for
EAB investment in modules, sun setting and archiving
Academic sales via IEEE Xplore® scheduled to start by end of 4th Qtr. 2007
Developing module clusters (2007 EAB investments) IEEE 802 Standards Biometrics
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IEEE Expert NowNew in 2007
IEEE Member sales
Section/Chapter Pilot Program
Established the Editorial Board of IEEE Expert Now Quality control, gap analysis, recommendation for
EAB investment in modules, sun setting and archiving
Academic sales via IEEE Xplore® scheduled to start by end of 4th Qtr. 2007
Developing module clusters (2007 EAB investments) IEEE 802 Standards Biometrics
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IEEE Expert NowMember Sales
A membership benefit
Financial goal is to break even
Members access via IEEE Xplore® launched March 2007
30 days of access to one course @ $69.95
Sales to date: 73 titles; $5,106.34
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IEEE Expert NowNew in 2007
IEEE Member sales
Region/Section/Chapter Pilot Program
Established the Editorial Board of IEEE Expert Now Quality control, gap analysis, recommendation for
EAB investment in modules, sun setting and archiving
Academic sales via IEEE Xplore® scheduled to start by end of 4th Qtr. 2007
Developing module clusters (2007 EAB investments) IEEE 802 Standards Biometrics
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Region/Section Education Pilot Program
In 2007, provide “free” access to 1-3 course modules to be used to supplement Region, Section or Chapter educational activities
Program outline will include recommended best practices:
Recruiting of local expert speaker to act as Subject Mater Expert (SME) to present the course at a meeting
Provide student branches the opportunity to assist w/ administration and network with community
Use the event to promote IEEE membership
Attendees receive CEUs in exchange for completion of feedback surveys
SECTION
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IEEE Expert Now Pilot Program Activities To Date
So far – The first pilot event was held by the Singapore Section in September 2006 and had 137 participants. Program included:
Presentation of three IEEE Expert Now courses accompanied by local expert speakers on chosen topics
Membership drive
Professional networking opportunity
In the works – Pilot events are being planned in Regions 2, 4 and 8
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IEEE Continuing Education 2007 Strategic Activities
IEEE Expert Now
IEEE Educational Partners Program
Standards Education Workshop Pilot
EA Web Portal Redesign
Development of certification programs
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IEEE Education Partners Program
Members get a 10% discount on Online degree programs Certifications Courses
Reinvigorated service Partners are carefully selected and
approved by EAB volunteers
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IEEE Education Partners ProgramNew for 2007
Authenticating IEEE members using web accounts before handing off to Partners websites, will provide more reliable usage statistics
Developing IEEE marketing strategies to attract quality university and industry partner programs worldwide
EA Portal improvements planned, will help streamline the Partner registration processand provide a tool for profile management
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IEEE Continuing Education 2007 Strategic Activities
IEEE Expert Now
IEEE Educational Partners Program
Standards Education Workshop Pilot
EA Web Portal Redesign
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Standards Education WorkshopPilot
Proof of Concept: Member surveys and industry visit feedback indicated a need to provide standards education to practitioners
Pilot Workshop planned on 802 Wireless Standards
EAB funded Washington, DC 30 November – 1 December 2007
Assess feedback to determine need for future workshops development
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IEEE Continuing Education 2007 Strategic Activities
IEEE Expert Now
IEEE Educational Partners Program
Standards Education Workshop Pilot
EA Web Portal Redesign
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EA web portal redesignWhat have we done so far?
Reviewed feedback from Continuing Education Focus Groups held in 4Q 2006
Results indicate the IEEE member’s general lack of knowledge about our professional development products & services
Reviewed 2006 usability surveys
Partnering with usability experts to learn how to structure content and navigation to create clearer task paths for all of our users
Completed existing content audit
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EA web portal redesign Next Steps
Completed an Information Architecture (IA) document
Working with partners to developing new wireframes based on IA
Developing a new course catalog database and web application to manage course content for all EA professional development products
Create prototype to test usability of wireframesby 1 October 2007
Launch newly improved site by 1st Qtr 2008 Provides the web framework to achieve the IEEE goal
of one-stop-shop for continuing education
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One-stop shop for IEEE Continuing Education
Creating an inventory of available continuing education
Societies Sections Chapters Etc.
Planning a meeting with stakeholders to understand the breadth and depth of the offerings
Plan of action due to the BoD by November 2007
