1

The Bucks/Oxon/Thames Valley charity designed to help young people get into

work

Incorporating the Mark Webber Youth Challenge

July 2015

2inspire

Patrons, sponsors

• Patron: Mark Webber– Motor sport star– Endurance cycling contestant

• Prolinx

• Parton Road Construction

• 6 colleges in the area

• SEMTA

3inspire

Founder membersAmersham andWycombe College

Aylesbury College

East Berkshire College

Milton Keynes College

The Henley College

West Herts College *

4inspire

2. Objectives

• Work with the appetite and commitment with colleges in the Inspire partnership through a range of activities.

• INSPIRE. Annual inter-college Mark Webber Youth Challenges, other contests.

• TRAIN. Work experience, training, in partnership with businesses, supporting and developing skills and work-readiness.

• SUPPORT. Get sponsorship and raise funds– to provide money and support to students in need– deliver learning and development programmes.

5inspire

3. Partnership with business

• Inspire’s partners, objectives and results give it kudos which will impact the companies that are providing the opportunities.– Inspire experience on CV; higher chance of getting employment– Company knows that an Inspire candidate is more likely to bring

value as an employee– Inspire’s kudos gets attention and financial support of sponsors

and charitable institutions.

• Much of Inspire’s efforts are aimed at young people from under-privileged backgrounds, but Inspire will encourage excellence and achievement in both the high-flyers and those initially less privileged.

6inspire

3. Inspire fund-raising

1) Events– The annual Mark Webber Youth Challenge (MWYC)– An endurance race for cycling– A co-designed programme of activities under the

Inspire brand

2) Central fund-raising– Commercial sponsors, training & apprenticeship

providers– SEMTA and other industry organisers

3) College and student fund-raising, supported by Inspire

7inspire

3.1 Mark Webber Youth Challenge• Annual Mark Webber Youth Challenge

– May 2014 at Silverstone circuit

– May 2015 at Green Park near Wendover

• Each college provides a team for the challenge, trains and develops their skills and engages sponsors for their own team.

• Hands-on involvement by Mark himself

8inspire

3.2 The Mark Webber Cycling Endurance Race

• Race at Wendover Woods national down hill track

• Get sponsors, open the event to outside athletes in the age category to compete alongside any students in an endurance race.

• Attract fundraising activity and sponsorship.

9inspire

3.3 Developing skills • Inspire tests and challenges students to

achieve something• Awards at three levels but with the

distinct aim of developing their skills and abilities for the world of work

• Event management, fundraising organizing, team building, developing social skills.

10inspire

3.4 Mark Webber business dinner

• In 2014 the Silverstone race circuit gave us track access for a lunchtime event, the whole of the Presidents Lounge for lunch for business leaders and sponsors.

• In 2015 we intend to hold a business dinner for sponsors at the BRDC clubhouse with Mark Webber present

• Date to be announced.

11inspire

3.5 More fund-raising events

• We plan a variety of inter-college activities, each with one college leading

• Photography Short film contest

• Futsal Rugby

• Acting Enterprise

• …and any other activities that one college wants to extend across the network of colleges.

12inspire

3.6 Other fund-raising

• Inspire seeks sponsorship from large companies for overall activities

• Inspire seeks financial support from national and country funding sources

• Each college seeks sponsorship from local companies for events and contests

• Students raise funds

13inspire

4. Putting our funds to work

• Inspire will prepare college-leavers and other young people for work

• … and engage with industry to create training courses, placement and work experience

• Input from our corporate sponsors, their influencing our activities and thereby the creation of long-term career positions.

• Our long-term goal and “measurable”.

14inspire

4. Putting our funds to work• Sponsors:100% of funds going to active work.• Sponsors can choose to support specific fund-

raising activities (training, young people into work)

• Social contract between donor and beneficiary. Sponsor gets that extra attachment and pride in the journey the young person takes with them.

• Favourable PR about their Corporate Social Responsibility activities.

15inspire

5. Inspire, the Charity

• Vehicle for fundraising activity including gaining corporate sponsors and individuals who wish to contribute to the programme either financially or through working with young people.

• The funds would be distributed to ‘students in need’ of support for which no other source of funding is easily available.

16inspire

6. Services required by Inspire

• Central support services:– Finance– Marketing and PR including Website– Charity, fund-raising and disbursement admin– Co ordination of Sponsors and other business

leaders actively engaged with Inspire or the Youth Challenge

– Co-ordination of colleges’ activity.– Oversight of event activity (all partners will need to

provide some coordination too)

17inspire

7. Inspire’s structure

• Each college initiates activities, with a handful of Inspire staff co-ordinating and liaising– Inspire staff promoting a) fund-raising and b)

initiatives for supporting young people into work

– …across multiple colleges– Aim to scale the effectiveness upwards

• .

18inspire

8. Commitment from Partners

In order to succeed, each partner organisation will be asked to:

•Allocate a senior lead within organisation

•Pay a £2,000 subscription

•Sign a Memorandum of Understanding

•Commit to working to agreed timescales

19inspire

9. Bidding by partners for funds

• A clear (and simple) process is being drawn up to allow partner colleges to bid for funds from Inspire.

• There will be a correlation between the contributions made by each college, and the amounts they receive back.

20inspire

21

Pauline Odulinksi 07876 142998 paulineodulinski@optimabc.co.uk

Marcus Bicknell 07748 111444 marcus@bicknell.com

Elaine McNamee 07860 720577 elainemcnamee@optimabc.co.uk