1 the new america a model definition the new america coach tate foundation corporation proudly...

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The New AmericaA Model Definition

The New America

Coach Tate Foundation Corporation proudly presents

2Diversity North Carolina

Vision Statement

The New America will be an CTF Institute that advances the understanding, education, embracement, and recognition of The New America programming through business and not-for-profit partnerships, multi-culture and multi-global leadership, and willing citizens with a unified ambition to elevate our social-multi-cultural awareness and economic way of life.

THE NEW AMERICA by Coach Tate

Foundation Corporation


Mission Statement

The New America

• To be a conduit for discussion and dialogue on related issues: cultural, racial, economical, educational, et. Al.

• To recognize corporate partners who have embraced multiculturism as strategic plan, and is visible in their organizational structure.

• To train and develop individuals, students, and business-community groups


Mission Statement

The New America

• To partner and build alliances with profit and not-for-profit organizations to link resources and expand our communication channels.

• To provide a stage for national and international leaders on multiculturism to speak, facilitate forums and seminars in the area of cultural diversity and race relations.

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Functional Structure (proposed)

The New America

ExecutiveObjectives

(Set Goals)

OrganizationManagement

(Align with Goals)

Operations Management

(Meet Goals)

InfrastructureServices(Enablers)

TNA Strategic Direction Board of Directors – Non-Profit Status – Organization Leadership

Strategic Programs – Services/Products – Development/Partnerships/Affiliates – Marketing/Comm.– Tech./Web – Target Audience – Special Events

Strategic Value Proposition Internal

Management Type Deliverables Resource type

Executive Director (ED) Planning and Business Direction. Marketing & Web Technology; Program Development, Development/Partnership/Affiliates

Program Directors, Chief of Staff, Advisors, Info. Mgmt

Functional Delivery Systems Hybrid

Align organization and mgmt according to strategic plan

Apply strategic plan through process mechanism to deliver desired programs, events, partnerships,

funding, etc. Value will be measured here?

Office Manager, Program Mgrs, Grant Writers

Operational Infrastructure and Tools Tech./WebOngoing Mgmt: TBD once strategy is in place.

Requirements to be set by Strategic direction.Results obtained from tactical implementation

TBD once strategy is in place.

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The Expansion Plan

The New America

2014

2015

2015

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2010 - present

The New America

The New America Institute programming. became a concept after the 2010 Community Multi-cultural Awards program. It is planned to build on the 2010 program, with an identical program in 2011-2014, while planning to launch The New America Institute in 2015.

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The New America

T ARGET

AUDIENCE

T ARGET

AUDIENCE

The New America“The Pipeline”

Programs & Policy

Programs & Policy

Membership/Chapters

Membership/Chapters

Training & Development

Training & Development

Products & Services

Products & Services

Community InvolvementCommunity Involvement

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Americas

EMEA

APAC

Americas

EMEA

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Americas

Unified Output

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ent Forums Forums

DevelopmentDevelopment

Job FairsJob Fairs

ForumsForums


Job FairsJob Fairs

ForumsForums


AdvocacyAdvocacy

Overtime, we measure this process by customer response surveys, etc.Overtime, we measure this process by customer response surveys, etc.

Input/Output Model

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Proposed Model of Organization

The New America – A CTF Institute

Board of DirectorsBoard of Directors• What should their credentials be? Profiles?What should their credentials be? Profiles?

• How many? What type of mix: Business, Government, Professor, Community Leaders.How many? What type of mix: Business, Government, Professor, Community Leaders.

Audit CommitteeAudit Committee

Executive DirectorExecutive Director• What kind of profile should this person have?What kind of profile should this person have?

• Fundraising abilities should be a key qualifier.Fundraising abilities should be a key qualifier.

• Level of ExperienceLevel of ExperienceLegal CounselLegal Counsel

Organization ChartOrganization Chart

Chief Chief Chief Chief Chief Chief

Operating Officer Financial Officer Information OfficerOperating Officer Financial Officer Information Officer

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• Corporate Awards BanquetCorporate Awards Banquet• Diversity Job FairDiversity Job Fair• Diversity in Business ForumsDiversity in Business Forums

Director of Programs & Policy

Chief Operating OfficerChief Operating Officer

• Chapter DevelopmentChapter Development• Chapter RelationsChapter Relations

Director of Membership

• Internships/Workshops/ Internships/Workshops/

Conferences.Conferences.• Professional & Personal Professional & Personal

Development Workshops.Development Workshops.• ConferencesConferences

Director of Training & Dev

• Public Relations & Public Relations &

Communications.Communications.• Product, Program, and Product, Program, and

Services MarketingServices Marketing

Director of Communications

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Preliminary Description

The New America

• Corporate Awards Banquet

• Diversity Job Fair

Director of Programs Training & Development Vice President Marketing

• Internships Seminars/Workshops

• Personal and Professional Development.

• Conferences

• Marketing / Promotions

• Communications

Chief Operating Officer• Primarily responsible for CTF-TNA non-profit operations, establishing metrics & measurements, and implementation of overall strategy.• Reporting to Chief Operating Officer

• Director of Programs• Director Training & Development• Director of Marketing & Communications

Director of Programs• Will be responsible for Program Development: Corporate Awards Programs, Community Involvement Programs, Volunteer Programs, Diversity-Multiculturism Job Fairs, Leadership Forums

Director of Training & Development• Will be responsible for all Training & Development Initiatives for TNA, such as Internships at CTF-TNA, Seminars/Workshops/Conferences,and Professional & Personal Development Seminars.

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The New America





• Communications

Director of Membership• Primarily responsible for the development and implementation of Chapters in the 100 county systems in North Carolina and will expand logically. • Reasonable annual goals and timeline will have to be set here. Director of Communications• Primarily responsible for all communications: public relations campaigns, press releases, product, program, and services advertisement & marketing.

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• Corporate PartnersCorporate Partners• Institutional PartnersInstitutional Partners• Non-Profit-to-Non-Profit Non-Profit-to-Non-Profit

PartnershipsPartnerships• Government PartnershipsGovernment Partnerships• Grant Proposal WritingGrant Proposal Writing

Director of Development

Chief Financial OfficerChief Financial Officer

• Financial and Investment Financial and Investment

Management.Management.• Office Administration Office Administration

Director of Finance

• New Programs & ServicesNew Programs & Services

Director of Product Development

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The New America




• Internships Seminars/Workshops

• Personal and Professional Development.

• Conferences


• Communications

Chief Financial Officer• Will be responsible for The New America fundraising, institution and business partnerships, non-profit partnerships, grant writing, and internal financial and accounting controls and reporting mechanisms. • Reporting to Chief Financial Officer

• Director of Development• Director of Finance• Director of Product Development

Director of Development• Will be responsible for Fund Development through Corporate Partnership, Grant Writing, and other means to obtain initial and sustaining funds for The New America via CTF.

Director of New Product Development• Will be responsible for development new programs and services as part of The New America on-going product portfolio. The person will be responsible for maintaining a pipeline of products in the form of programs and services that forwards the mission and vision of Diversity North Carolina, Inc.

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• Web Design & DevelopmentWeb Design & Development• Technological Infrastructure:Technological Infrastructure:

• Internal Info. SystemsInternal Info. Systems• E-mailE-mail• Hardware/SoftwareHardware/Software

Director of Information Mgt

Chief Information OfficerChief Information Officer

• Technical SupportTechnical Support• Operational SupportOperational Support• MiscellaneousMiscellaneous• TelecommunicationsTelecommunications

Mgr Infrastructure Services

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The New America





• Communications

Chief Information Officer• Will be responsible for The New America technological infrastructure: h/w, s/w, e-mail systems, decision support systems, executive information systems, etc. • Reporting to Chief Information Officer

• Director of Information Management• Manager of Infrastructure Services

Director of Information Management• Will be responsible for managing all information as it relates to our website. This person will work closely with the Communications team to ensure the website information is synchronized with internal information and documentation. • Metrics can be set at a later time.

Manager of Infrastructure Services• Will be responsible for servicing all technological and information management needs, internally: PCs, Access Ids, etc.

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Things to consider as strategic planning continues

The New America





• Communications

• Timeline for Strategic Planning and to obtain start-up funding for official launch.• Acquiring the correct skill-sets to manage operation• Proposed structure can be revised accordingly; Selling proposal to key organizations to obtain backing and funding. • Fine tune the Value Proposition: What’s In It For Me, What’s In It For You?• Fine tune the mission and vision.

1 the new america a model definition the new america coach tate foundation corporation proudly...

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