Jones Game-Plan

Jaimie Blackman, MS,CWS®14 E. 60th Street

Suite 402New York, NY 10022

Copyright © 2011 Media Solutions Corporation 2011MoneyCapsules® is a registered trademark of Media Solutions CorporationNot to be reproduced, redistributed or retransmitted in whole or part without written permission from Media Solutions DBA MoneyCapsules®. All rights reserved.

Expressing your unique Perspective

MoneyCapsules Formula

P=MC7Perspective= 7 MoneyCapsules

What is MoneyCapsules®?MoneyCapsules® is a learned process which uses 7 simple words called the 7 MoneyCapsules®. Designed to communicate an individual’s unique perspective, MoneyCapsules® is a pre-requisite for making better money decisions and keeping you in control of your financial life.

Completed in three simple steps with the help of your MoneyCapsules® Coach, your Game-Plan is presented to your trusted advisors before the implementation process, to insure decisions reflect the client’s complete perspective.

Why do I need MoneyCapsules®?

Know thyself, Socrates

Perspective- a view of things in their true relationship or relative importance, Miriam Webster’s Dictionary

• Most often, Advisors will start with WHAT they recommend, and How they plan on implementing the strategy. Rarely, they try to help you better communicate to them what your perspective is. The WHY you do what you do.

• When one’s unique perspective is clarified and communicated, decisions are more powerful putting the client in control of their financial life.

To communicate your Perspective

How does MoneyCapsules® workMoneyCapsules ® breaks down financial problems into 7 simple words across key industry categories. The process helps clients clearly communicate their perspective to their trusted advisors even in overwhelming situations.

Organize. Understand. Decide

1-Organize- your financial resources and priorities into seven easy to understand words representing the 7 MoneyCapsules®

Cash-Growth-Income-Risk-Time-Giving-Integration

2- Understand- your perspective by reviewing the choices and consequences of your actions before you decide

3- Decide- by communicating your perspective reflected in your Game-Plan to trusted advisors before implementation When decisions are based on your personal values, they are more authentic to what you really want. You are better able to communicate your perspectives with your trusted advisor(s) staying in control of your financial life.

Your Coach, a trained financial professional, will teach you the MoneyCapsules ® process in three simple steps

MoneyCapsules® Industry Categories

Section 1: InsuranceSection 2: StocksSections 3: BondsSection 4: Alternative Investments

Understand

Understand Product Category/ Type

Insurance / LTC

Key concepts: • Cash Reserve including:

• checking/savings accounts• CDs • Money Market funds

• Emergency Funds• Sleep well at night• Cash Flow including:

• inflows, outflows, expenses • Liabilities/debt

• appropriateness and inappropriateness of debt

• cash and cash equivalents • Liquidity• Access to lump sum

DiscussionHow do the Key concepts of Cash relate to LTCClient questions and notes----

Understand Product Category/ Type

Insurance / LTC

CashLiquidity needs ___Cash reserve ____Opportunity cost ___Lump sum ____Expense

Number in order of importance

List Unacceptable ConsequencesIf I buy LTC, if I don’t----

How will the purchase of LTC impact Cash(review from previous page)Explain---

Your PerspectiveStrengths Weakness

Insurance / LTCProduct Category/ Type

Product Category/ TypeInsurance / LTCUnderstand

If never used, I want refund or death benefit

Will protect the growth of portfolio for my family

My guaranteed income will cover most of premium cost

I want to transfer my LTC risk to an insurance company

I want a 6 year benefit period

I want a death benefit if I never use the policy

My decision is heart felt and not made because of guilt

OrganizeYour Financial

Life

OrganizeYour Priorities

Decide Product Category/ Type

Insurance / LTC

Why – Want to protect portfolio for my family. Need for transferring risk of LTC to Insurance company. Concern for Death benefit if never used.How- Premium fully funded at beginning of contract to insurance company. Aware of opportunity costWhat- Client is looking for a guaranteed universal life insurance with a LTC rider, and the ability to receive refund of premium and or death benefit-

Questions - How might the purchase of LTC

affect my cash flow?- What are the opportunity cost if

funds were invested elsewhere?- Will insuring the risk outweigh the

reduction of cash flow?- How much daily benefit do I

require?- How long should the benefit last?- Will I need annual compounding of

the benefit?- Explain the death benefit?- What are other options to LTC?

Express your perspective to the purchasing of Long-Term Care Insurance

Perspective Finder

Why do I want- this product?Why is this important to me. Use Private Writing for clarity

For exampleWhy do I want Life insurance, LTC, Why is this important to me?

Why do I want Annuity?Why do I want hedge fund?Why do I want mutual fund?Why do I want CD?Why do I want a trust?Why do I want to create a trust for my grandchildren?Why do I want $2million in cash reserve?

Why do I invest in stocks, in bonds?

How will the answer to my WHY affect each MoneyCapsulesCashGrowthIncomeRiskTimeGivingIntegration

Writing it down helps clarify it and better communicate it to trusted advisors.

What- product, service or process best reflects my point of view.

Initial Prospect Call/ Part 1Have the caller on the moneycapsules.com site during the call

Key points • This is not a financial advisory or financial planning meeting. • If caller knows you are a financial advisor, remind them, in this

capacity you are not giving advice. This is an educational ”Coaching” relationship.

• This is about teaching you how to use MoneyCapsules, a process which gives you mastery over your decisions which control your financial life through learning how to use 7 simple words. In three easy steps.

• We are first going to help you get your financial world- Organized, and then Understood. By so doing, you are not delegating your perspective and decisions to your trusted advisors. You are in control and take full ownership.

Initial Prospect Call/ Part 2• The process is taught in 2, one-one individual sessions with me. (skype is

also an option) with home work in between meetings.• At the end of the meetings you will receive a written Financial Game-Plan

which you will use to communicate your perspective and decisions with your trusted advisors

• Ask them to explain their current process to Organize, Understand and make money decisions.

• Ask them to elaborate on the quality of the communication with their trusted advisors. (remember MoneyCapsules works equally well with improving communication with legal and tax advisors.)

• How is MoneyCapsules different from the way you are currently doing things?

• Establish the gap, explain the fees and schedule the two meetings at least 2 weeks apart

MoneyCapsules® 1: Cash

For many, strong Cash-Flow is an essential ingredient to financial freedom, while sufficient Cash-Reserve completes the recipe. The Cash tool satisfies the need for safety while optimizing a healthy balance sheet

Key concepts• Cash-Flow• Cash- Reserve• Using Cash to avoid selling equity

Cash Key Concepts

Cash Key concepts:

• Cash Reserve including: • checking/savings accounts• CDs • Money Market funds

• Emergency Funds• Sleep well at night• Cash Flow including:

• inflows, outflows, expenses • Liabilities/debt

• appropriateness and inappropriateness of debt

• cash and cash equivalents

MoneyCapsules® 2: Growth

If investments are not compounding, the thief in the night called inflation, eventually robs purchasing power. The Growth tool challenges the inclination to over or under allocate stocks- bonds, alternative investments or cash.

Growth: Key ConceptsKey concepts:

• Investments (long term) • Diversification/asset allocation• Magic of compounding • Total Return • Investing and speculating • passive and active investing• business succession plans

including: • buy-sell agreements • transferring ownership

• non-investable assets including: • real estate• closely held business • equity or fixed income assets • capital lifetime needs • wealth surplus

• tax sensitivity • qualified and nonqualified assets

MoneyCapsules® 3: Income

IncomeCentenarians are the fastest growing segment of the population.When income is guaranteed for life, the risk of outliving your money is reduced.The income tool helps you to explore your options with Social Security, Pensions, and guaranteed life-long Annuities.

Income: Key concepts

• Guaranteed life time income • Social security, annuity, pensions• cost of living increase (COLI)• spousal continuation• optimal allocation: fixed or

variable • inflation/purchasing power• sustainable withdrawal rates • downside market protection

MoneyCapsules® 4: Risk

RiskIn a world filled with uncertainty, managing risk plays a critical role in the health of your family’s financial life. Wealth replacement and asset protection satisfies a universal need to protect those who we love. The Risk tool examines the implications of transferring risk to insurance institutions.

Risk: Key Concepts

• Insurance: Life, disability, long term care

• risk tolerance• divorce and legal separation • death of spouse or loved one • titling of assets • Medical directives • power of attorney• health care proxy• Wills and legal planning • sandwich generation• Tax planning

MoneyCapsules® 5: Time

Einstein was quoted as saying that the magic of compounding, creating long-term growth, was the most powerful force in the Universe. Time makes this a reality. The Time tool helps examine lessons learned from historical market cycles.

Time: Key Concepts

• Liquidity• Short term goals

• Time horizon• Timing the market/time in

market • market history/business cycle:

• “the declines are temporary, the advances are permanent”

MoneyCapsules® 6: Giving

GivingGiving to family and charities we care deeply about enriches our lives. The Giving tool examines tax reduction strategies helping both the giver and the receiver.

Giving: Key Concepts• lifetime gifting

• education – 529s, UGMA, UTMA, 2503(c), deductions, Coverdell,

• legacy gifting• Maximizing distribution to heirs • Continued control of wealth after

death • Charitable giving • Wills, Trusts/Special needs Trusts • GRATS-CRATs, ILITS + • Estate and gift taxes • Tax efficient giving

• Exemptions and deductions • Qualified and non-qualified plans

MoneyCapsules® 7: Integration

Integration“We have met the enemy, and he is us.” Pogo PossumThere is no greater influence on achieving multigenerational wealth than our behavior. Panic and greed fuel our irrational decisions. The Integration tool examines past decisions and decisions yet to be made.

Integration: Key Concepts

• human concerns• personal values and dreams • Money purpose• lifetime goals• special life planning, • Common behavioral mistakes • Investor behavior and investor

success• Reduce money anxiety

Coach Meeting 2: Understand Discover your unique perspective by• Understanding the 7 moneycapsules.

Clearly articulating what you stand for, why you do what you do will increase the likelihood.My Perspective on Cash.My Perspective on GrowthMy Perspective on IncomeMy perspective on RiskMy perspective on TimeMy perspective on GivingMy perspective on Integration

Know thyself, Socrates

Why do people hire a financial advisor?

They want the confidence that their perspective will be understood when implementation decisions are made

Why do we choose a specific doctor, or advisor? We feel our perspective is being understood. Help your advisor by being able to communicate your perspective.

We don’t care how much our advisor knows until we know how much the advisor cares

Your contact info

Your Purpose Road Blocks Strengths

Your Purpose Road Blocks Strengths

Your Purpose Road Blocks Strengths

Your Purpose Road Blocks Strengths

Your Purpose Road Blocks Strengths

Your Purpose Road Blocks Strengths