10 no nonsense ways social media can be applied to your business
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10 No Nonsense ways social media can be applied to your business, a RIGHTSLEEVE.COM case study. This was my presentation at the Mesh Conference in May 2010 (Toronto)TRANSCRIPT
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Who has time for @#*%* social media?!
10 No Nonsense ways social media can be applied to your business
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#1 Damage Control
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#2 Lead Generation/Recommendations
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#3 Creating an emotional bond
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#4 Getting your way (leveraging your social capital)
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#5 Real Time Feedback
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#6 Collaboration/Company Newsfeed
• Critical selling activities displayed in real time
• Eliminate silos between operations & sales
• Complete transparency
• Fosters teamwork vs competition
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#7 Contests
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#8 Media Opportunities
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#9 Recruiting Tool
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#10 Market Positioning
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That’s a wrap …1. Crisis Management 2. Lead generation3. Turning Customers into Fans4. How to get your way5. Real time feedback6. Collaboration inside the office7. Contests8. Media opportunities9. Recruiting10.Market positioning
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