10 tips for setting up an online fashion retail business
DESCRIPTION
If you are looking to set up and online retail business, these 10 tips will help you know what you need to do, to build your online brand.TRANSCRIPT
10 tips for setting up an [online] fashion retail
business
CEO gloople [@wvrknight]
Free Website
Facebook store
Mobile store
What do we offer?
One stop shop
easy to use
Connect with social media
BusinessIntelligence
tool
where are we [now]?
1.3 million sellers
online sales 2012 / £142 b.2016 / £205 b. (45% increase)
30% sales predicted to come through mobile
£800 million sales in the UK
The current marketDigital Commerce
1 Billion people. A share is worth £2.60
Generates massive £21.04 in sales
90% trust peer to peerrelationships vs 14% advertising
47p in new sales for brands
The current marketSocial Commerce
be [remarkable]
Step 1
the same but [different]
Step 1
What’s in a[name?]
Step 2
[glue]
people
identity
[online]
the brand
image
[reality]
customers
Step 3
online alter [ego]
Step 3
Make it easy for
Google to find [your
business]
Step 4
what’s my online [voice]
business
persona
audience
Step 4
Step 5
Step 5 Responsive
have a [blog]
Step 5
1
PayPal Merchant 30p + % £20 per month
On the go
2 3 4 5
Step 6
Step 7
build social interactions into the core of your
[product description]
Step 8 Copywriting
Step 9
content [marketing]
Step 10
cost of being batman [infographic]
Step 10
make the [jump]
Step 10
have [conversations]
Hootsuite
the nerd in me is [happy]
where are we [now]?
1
SEO PPC Email marketing
Social media
Affiliates
2 3 4 6
6 Tips to online Success
Digital marketing
5
thank you for your [time]
speaking | training | consultancy
Tweet me @wvrknight