12 EMPLOYEES1 BILLION DOLLAR$

User perspective @davenguyen206

Why would Facebook pay $1 Billion?

• Create more equity for its IPO!• Aiming for $15.2 Billion, largest initial public offering ever

• Becoming a very powerful SOCIAL Network.• Giving facebook a run for it’s popularity• Photosharing > status update,• Ease, filters, no ads, choose who to follow, the new kid

• FB phone app sucks, Instagram is operates efficiently.• Need to break into smart phone app.

• Fear of instagram receiving huge funding or being purchased by someone else.

What is Instagram?

• Photo sharing social network specific for mobile phones• Initially exclusive to the iphones aka cool kids but recently

expanded to android.

• Share your experience and enjoy others• Allows people to apply awesome retro filters to

look like polaroid’s.• Hashtag trending to categorize topics• 31M users and counting• Easy linkage to your twitter & fb.

What can you find on Instagram?

Why brand’s are using instagram?

• To engage with users/customers to photoshare for campaigns, contests, and features.

• Products and food• Educate• Share what is going on!

Other Instagram notables

• Use hashtags to find or be found• There are communities for different interest.• Edit with snapseed, camera+, or hipstatic

applications.• Don’t steal other peoples photos and give credit.• You own your work!

Lastly

• The content for the presentation was inspired by my experience, readings from LA Times, Huff tech, sproutsight, and theweek

• Holla at me if you got any questions – now, on instagram @davenguyen206

• Thank you for your time!