140409 bel.biz mediabarcamp
TRANSCRIPT
MediaBarCamp | Vilnius
IntroductionBel.biz - unique source of business information, events and trainings in Belarus.
Some of our partners and clients:
Founded in 2005
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Target Audience
Business segments
• Small and medium enterprises (SMEs)• Belarusian start-ups• Larger companies with a
focus on SMEs
Individual roles
• Business owners• First-time and serial
entrepreneurs• Senior- and mid-level
managers
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Track RecordAnnual eventBusiness communitySME development focus
First start-up hubEmerging ecosystemExposure & networking
Business skillsSME stakeholdersFocus on best practices
Info
rmati
on
Even
ts
Trai
ning
s
Social Networks
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We are present and active but the impact is declining.
Newsletter
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The e-newsletter is back and it is more effective.
Goals & Metrics1. Increase traffic2. Produce relevant content3. Develop client product4. Engage with target audience
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$0.4 $0.13
Cost / visit
$223 $160
Unit cost
Trending Topics
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Video format• Leaders from different sectors• SME success stories
Thematic projects for different segments• Manager under 30• Women in Business
Sustainability
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Donor supportInternational organizations
Revenue sourcesPrivate sector-sponsored content projectsPR placements based on subscriptionsBanner advertising
20-30% 100%From to self-reliant in 2015
Team
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Tania MarinichFounder
Nastia KhamiankovaCo-founder
Vladimir LuzhnevEditor-in-chief
Egor KaleinikJournalist
Working TogetherWe are looking for:• Content partners • Experts and influencers• Content projects targeted to SMEs• Projects to develop SME web-based services
Please get in touch!
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Vladimir LuzhnevEmail: [email protected]: luzhnev_gd