1dc course outline

8/9/2019 1DC Course Outline

http://slidepdf.com/reader/full/1dc-course-outline 1/15

Med 7 - Fall 2005

Digital Culture

Course Outline

Welcome!



Luis Emilio [email protected]

My background:

Environmental Engineering

Communication Science and Semiotics

Interdisciplinarity: Natural and Social Sciences Art and Science CultureNature relations

!". #. Institute o$ %olecular Biology &'() A signt"eoretic approac" to biotec"nology Biosensing and signal transduction



*b+ectives o$ t"e course

!rovide an understanding o$ t"e social implications and t"e culturalconte,t o$ t"e -ork o$ t"e medialogist.

Acuire a compre"ensive vie- o$ t"e advent o$ digital culture incontemporary society.

/evie- t"e ma+or disciplines t"at study cultural and cognitive p"enomena.

!rovide a "umanistic vie- to digital culture.

E,plore t"e conceptual relations bet-een cognitive processes0communication and be"aviour in biological and arti$icial systems.



#ynamics o$ t"e course

1"e course "as t"e modality o$ a seminar0 -it" lectures0

readings0 presentation o$ articles0 discussions and class

e,ercises.

2ou are e,pected to participate actively in discussions and

to make presentations o$ selected reading materials and

-ork in progress o$ your semester pro+ects.

1"e course is related to t"e ot"er courses o$ t"e %ed 3

semester and to your semester pro+ects.



!ro+ect analysis

Elaborate a case study in order to develop0 analyse and c"aracterise t"econte,t0 t"e cultural and t"e social implications o$ a case o$ your interest inrelation to your semester pro+ect.

Suc" analysis o$ t"e pro+ect s"ould cover t"e di$$erent aspects0 dimensions and points o$ vie- t"at -ill be addressed during t"e course.

1"e ob+ective is to make a presentation o$ your case to t"e rest o$ t"e class.1"ere -ill be time allocated to -ork on t"is analyses in class. In t"e lastsession you -ill present your case $or discussion in class.

2ou are $ree to c"oose t"e media you pre$er $or t"is presentation. Be ascreative as you -ant0 but remember t"at t"e analysis o$ t"e case and t"econceptual $rame-ork t"at you use are t"e most important issues o$ your presentations.



4"at about you5

Background→ past e,periences

%edialogy interests

Current pro+ects→ semester pro+ect

Speciali6ation

7uture perspectives→ dreams



1opics o$ t"e course

8. 1"e cybernetic 9revolution9.

. 4"at is culture5 4"at is digital culture5

;. 1"e -ork o$ t"e medialogist.

<. 1"e study o$ cognitive processes in biological andcultural systems.

=. #igital culture in t"e Semiosp"ere.

>. In$luence and impacts o$ digital culture in t"e di$$erent

aspects o$ li$e.3. ?lobali6ation0 Sustainability and t"e risk society.



8) 1"e cybernetic revolution

1"e %yt" o$ t"e Computer /evolution.

1"e #e$ining %oments in #igital Culture.

In$ormation: bet-een nature and culture.

Introduccion to Cybernetics



) 4"at is culture5

4"at is digital culture5

A tip $or understanding culture→ 1"e culturenature dic"otomy.

4"at is -esterns %odernity95

Culture as a mental process.

4"at is nondigital culture5

4"en did it become digital5→ 4"at is t"e di$$erence5

%aterial supports $or cultural products → t"e media0 t"e c"annel.

1"e $lo-9 o$ culture0 -"at is it t"at $lo-s95 → 1"e content→ 4"ere is itgenerated5



;) 1"e -ork o$ t"e medialogist

%ultimedia.

1"e integration o$ tec"nology.

Crossmodal based media.

Creativity.

1o-ards a de$inition o$ medialogy.



<) 1"e study o$ cognitive processes in

biological and cultural systems.

Sociology o$ media

Ant"ropology

Cultural studies

Cultural semiotics

Cognitive sciences→ cognitive processes and be"aviour in

natural and arti$icial systems.

Biosemiotics→

sensation0 perception and communicationin biological systems.

(m-elt t"eory→ building internal models about t"e -orld

and its o-n actions



=) #igital culture in t"e Semiosp"ere

1"e Semiotic 1"eory o$ Culture.

?lobal communication.

Intercultural communication→ Cultural diversity→

Cultural "omogenisation.

?lobal media and entertainment corporations→ Cultural

$ranc"ising.



>) In$luence and impacts o$ digital

culture in t"e di$$erent aspects o$ li$e

Art→ Aest"etics

Science

Economy→ 7inances→ %arketing

Education

Ne-s

'no-ledge vs. In$ormation

Crime

!olitics0 institutions0 democracy and citi6ens→ electronicdemocracy

/eligion



3) ?lobali6ation0 Sustainability

and t"e risk society

Sustainable multimedia.

%ultimedia related social"ealt" "a66ards.

Et"ics→ Environmental and social responsibility.

!rivacy E,clusion.

Credibility and reliability o$ in$ormation sources.

In$ormation control→ in$ormation imperialism.

Energy consumption→ paper vs. electricity comsumption.#ependence on digital culture and electricity.

Attention de$icit disorder: uantity vs. uality.



Date Contents Reading

Sept. 6 (am/pm) Introduction to the course.

The cybernetic revolution.

No reading to be done :-)

Sept. ! (am/pm)To"ards a de#inition o#culture.The in#ormation age.

$ppropriate chapter in thecompendium

Sept. %& (am/pm)In#ormation' semiotics andcognitive sciences.


Sept. % (am/pm)

Implications and impacts o#digital culture I.The "or o# the medialogist:applications o# digitaltechnology I.

Selected articles

*ct. + (am/pm) Implications and impacts o#digital culture II.The "or o# the medialogist:

applications o# digitaltechnology II.

Selected articles

*ct. (am),igital culture in theSemiosphere. $ppropriate chapter in the

compendium Nov. (am)

lobaliation' Sustainabilityand the ris society.


Nov. 0 (am)

1onclusions and

presentations.

yllabus

1dc course outline

Documents