20 core links and listings for every lodging website
DESCRIPTION
TRANSCRIPT
7/01/2010
20 Listings and LinksKey Websites for every VRM business
Trent BlizzardPresidentBlizzard Internet Marketing, Incwww.blizzardinternet.com
7/01/2010
3 Key Definers of Good Listing
1. Drives Quality Traffic to Your Website2. Impacts Search Engine Results
Placement (SERP)3. Provides Link that Helps in Google4. Increases Exposure / Syndicates Content
7/01/2010
Facebook#1
SERS (Search Engine Results Saturation) is one goal of Facebook… Regardless of whether you have a strategy for maximizing the effectiveness of Facebook, Even a small utilization of Facebook can protect your brand name in search results.
Blizzard Fan Page
7/01/2010
Twitter#2
ExampleHootsuite is a tool to manage Twitter easily.
SERS (Search Engine Results Saturation) is one goal of Twitter… Twitter is a powerful communication tool that can be used to reach out to past and future guests, owners, business partners and perfect strangers. Twitter account homepages fare well in Google and should be obtained as a brand management tool. @blizzinternet on Twitter.
7/01/2010
Linkedin#3
ExampleLinkedin accounts do especially well in brand name and whitepage queries. LinkedIn is a favorite business networking tool. Come by and say “hi” to Trent Blizzard on Twitter
7/01/2010
SEO FavoritesBest of the Web #4
◦$250
Prweb/Vocus #5◦$80-$300 Per Press Release
DMOZ #6◦Free but difficult
Business.com Directory Listing #7◦$299
AboutUs #8◦Free
7/01/2010
UGC FavoritesPowerful User Generated Content websites
Flickr (example) #9YouTube #10
CommunityWalk #11Google MyMaps #12
7/01/2010
Review FavoritesWebsites that let your guests review their experience with you
Yelp #13Judy’s Book #14
Google Local #15
7/01/2010
Yahoo!
Travel.yahoo.com #16Local.yahoo.com #17
Yahoo Biz Directory #18$299 year
7/01/2010
Local FavoritesMore Sites for Local Listings
Bing Local #19Universal Business Listing #20
$30 per year
7/01/2010
Learn to Fish!SEMRush #23
◦See who your “organic competitors” are and try to get listed with them.
Yahoo Site Explorer #24◦“Explore” a competitor and find a good listing from their “inlinks”
SEOMoz Juicy Link Finder #25◦Enter your top keyword phrase and find some “juicy” links.
7/01/2010
Website: www.blizzardinternet.com Blog: newsletter.blizzardinternet.com Email: [email protected] Phone: 888-840-5893 Address:
Blizzard Internet Marketing, Inc50629 Highway 6 & 24Glenwood Springs, CO 81601
Blizzard Internet Marketing