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    Paper no. 2011/02

    Comparing knowledge bases: on the

    organisation and geography of knowledgeflows in the regional innovation system ofScania, southern Sweden

    Roman Martin ([email protected])

    CIRCLE, Lund University, Sweden

    Jerker Moodysson ([email protected])

    CIRCLE, Lund University, Sweden

    This is a pre-print version of a paper that has been accepted for publication in theEuropean Urban and Regional Studies (forthcoming 2013). The final publicationis available athttp://dx.doi.org/10.1177/0969776411427326)

    Citations to and quotations from this work should reference the finalpublication. If you use this work, please check that the published form containsprecisely the material to which you intend to refer.

    This version: February 2011

    Centre for Innovation, Research and Competence in the Learning Economy (CIRCLE)

    Lund University

    P.O. Box 117, Slvegatan 16, S-221 00 Lund, SWEDENhttp://www.circle.lu.se/publications

    mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://dx.doi.org/10.1177/0969776411427326http://dx.doi.org/10.1177/0969776411427326http://dx.doi.org/10.1177/0969776411427326http://dx.doi.org/10.1177/0969776411427326mailto:[email protected]:[email protected]
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    WP 2011/02Comparing knowledge bases: on the organisation and geography of knowledge flowsin the regional innovation system of Scania, southern SwedenRoman Martin and Jerker Moodysson

    ABSTRACT

    This paper deals with knowledge flows and collaboration between firms in the regionalinnovation system of southern Sweden. It focuses on industries which draw on differenttypes of knowledge bases. The aim is to analyse how the functional and spatial organisationof knowledge interdependencies among firms and other actors vary between different typesof industries which are part of the same regional innovation system. We argue thatknowledge sourcing and exchange in geographical proximity is especially important forindustries that rely on a synthetic or symbolic knowledge base, since the interpretation of theknowledge they deal with tend to differ between places. This is less the case for industriesdrawing on an analytical knowledge base, which rely more on scientific knowledge that is

    codified, abstract and universal, and therefore less sensitive to geographical distance. Thus,geographic clustering of firms in analytical industries builds on other rationale than the needof proximity for knowledge sourcing and exchange. To analyse these assumptionsempirically, we draw on data from three case studies of firm clusters in the region ofsouthern Sweden: (1) the life science cluster represents an analytical (science) basedindustry, (2) the food cluster includes mainly synthetic (engineering) based industries, and(3) the moving media cluster is considered as symbolic (artistic) based. Knowledge sourcingand knowledge exchange in each of the cases are explored and compared using socialnetwork analysis in association with a dataset gathered through interviews with firmrepresentatives.

    Keywords: knowledge bases, life science, food cluster, moving media, Sweden

    Disclaimer: All the opinions expressed in this paper are the responsibility of the individual

    author or authors and do not necessarily represent the views of other CIRCLE researchers.

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    Title:

    Comparingknowledgebases:ontheorganisationandgeographyofknowledge

    flowsintheregionalinnovationsystemofScania,southernSweden

    Authors:

    RomanMartinandJerkerMoodysson

    CIRCLE,LundUniversity

    Abstract:

    Thispaperdealswithknowledgeflowsandcollaborationbetweenfirms intheregional innovationsystemof

    southernSweden. It focuseson industrieswhichdrawondifferent typesofknowledgebases.Theaim is to

    analysehowthefunctionalandspatialorganisationofknowledge interdependenciesamongfirmsandother

    actorsvarybetweendifferenttypesof industrieswhicharepartofthesameregional innovationsystem.We

    argue thatknowledgesourcingandexchange ingeographical proximity isespecially important for industries

    thatrelyonasyntheticorsymbolicknowledgebase,sincetheinterpretationoftheknowledgetheydealwith

    tend todiffer betweenplaces.This is less thecase for industriesdrawingonananalyticalknowledgebase,

    whichrelymoreonscientificknowledgethatiscodified,abstractanduniversal,andthereforelesssensitiveto

    geographical distance. Thus, geographic clustering of firms in analytical industries builds on other rationale

    thantheneedofproximityforknowledgesourcingandexchange.Toanalysetheseassumptionsempirically,

    wedrawondatafromthreecasestudiesoffirmclustersintheregionofsouthernSweden:(1)thelifescience

    cluster

    represents

    an

    analytical

    (science)

    based

    industry,

    (2)

    the

    food

    cluster

    includes

    mainly

    synthetic

    (engineering) based industries, and (3) the moving media cluster is considered as symbolic (artistic) based.

    Knowledgesourcing and knowledge exchange ineach of thecasesare exploredand compared using social

    networkanalysisinassociationwithadatasetgatheredthroughinterviewswithfirmrepresentatives.

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    INTRODUCTION:GEOGRAPHYOFKNOWLEDGEFLOWSThe geography of innovation and knowledge creation is a vital research field in contemporary economic

    geography. In the last decades, a large body of literature has emerged studying geographical patterns of

    innovation,buildingonanlongresearchtraditionthatrangesfromMarshall's(1920)earlyworkoninnovation

    in

    industrial

    districts

    to

    the

    more

    recent

    work

    on

    innovative

    milieus

    (Camagni

    1991),

    learning

    regions

    (Asheim

    1996)andregionalinnovationsystems(Cooke,Uranga,andEtxebarria1998;AsheimandGertler2005).Inthis

    streamof literature, innovation is largelyunderstoodasoutcomeof interactive,nonlinearprocesses (Pavitt

    2005;KlineandRosenberg1986),emanatingfrom interactionamongvariousactorsrepresenting industryas

    wellastheuniversityandgovernmentsphere(EtzkowitzandLeydesdorff1997).Theseinteractionsdonottake

    place randomly distributed over space, but tend to occur within predominantly, however not exclusively,

    localisednetworksofactors(MalmbergandMaskell2006).Althoughthereisconsensusintheliteraturethat

    proximity matters for knowledge exchange (Gertler and Levitte 2005), there is no agreement under which

    conditions the local or regional sphere matters most for exchange of knowledge between firms and other

    organisations.

    There

    are

    however

    strong

    arguments

    on

    the

    claim

    that

    specific

    knowledge

    characteristics

    contributestronglytodeterminetheroleofspaceindifferentindustries(Boschma2005).Whereassometypes

    ofknowledgetraveleasilyandcanbetransferredoverlargegeographical distance,othersarespatiallysticky

    andrequireactors toshare thesamesocioculturalnormsandunderstandings.Thedegreeatwhichoneor

    another type of knowledge is prevailing may influence the role of proximity for innovation activities in

    differentindustries.Furthermore,itisacknowledgedthatknowledgeexchangeandinnovationnotonlyoccur

    in industries that traditionally have been referred to as science based and (high) technology oriented, but

    frommoreor less allsegmentsof the economy, whereas increasedattention is paid to economic activities

    transcendingestablishedsectorialboundaries(BoschmaandIammarino2009).Thereisneverthelessstillagap

    inthe

    literature

    as

    regards

    how

    these

    cross

    sectorial

    interactive

    processes

    are

    organised,

    which

    actors

    are

    involved, where they are located in relation to each other and, not least, how and why these patterns of

    interactionvarybetweendifferenttypesofactivitiesbasedondifferenttypesofknowledge.

    Thepresentpapercontributestotheexisting literaturebyprovidingempiricalfindingsonthequestionhow

    industryspecificknowledgecharacteristicscontributetoshapingthegeographyofinnovation.Theaimofthe

    paper istoexaminehowgeographicalandorganisationalpatternsofknowledgesourcingandexchangevary

    between industrieswithdifferent knowledgebase,yet locatedwithinthesameregional innovationsystem.

    Weaddressquestionsontheroleofregionalversusglobalknowledgenetworksindifferentindustriesaswell

    astheroleofknowledgesourceswith lowerversushigherdegreeofformalisation.Wedrawourfindingson

    interviewswith firmrepresentatives in threedistinct industries located in theregional innovationsystemof

    southern Sweden1: (1) life science represents an analytical (science) based industry, (2) the food sector

    includes mainly synthetic (engineering) based industries, and (3) moving media is considered as a symbolic

    1Interviewshave beenconductedbetween2007 and2010 in the frameworkof theEuropeancollaborative

    researchprojectConstructingRegionalAdvantage(CRA).

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    (artistic)based industry.Thecasesaresystematicallyexploredandcomparedbasedondescriptivestatistics

    andsocialnetworkanalysis.

    THEORY:DIFFERENTIATED KNOWLEDGEBASES

    The point of departure in our attempt to understand the geography of knowledge and its industry specific

    characteristicsisadiscussionontypesofknowledgeandformsknowledgecreation.Atleastthreeknowledge

    taxonomiescanbefoundintheliterature,whichbuilduponeachotherandhavecontributedsubstantiallyto

    thediscussion.

    Probably themostwellknowndistinction is theonebetween codifiedand tacitknowledge.Whereas the

    firstcanbewrittendownandeasily transferredovertimeanddistance,the latter isembedded intopeople

    andorganisationsandconsideredasspatiallysticky.ThisclassificationoriginatesfromPolanyis(1967)work,

    has

    been

    promoted

    by

    Nelson

    and

    Winter

    (1982)

    and

    receives

    much

    attention

    within

    the

    innovation

    systems

    literature (Cooke, Heidenreich, and Braczyk 2004). The basic notion is that tacit knowledge is by definition

    difficult towritedownandstronglycontextspecific,therefore it isdifficulttoshareoverdistanceandmost

    effectivelytransmittedthroughdirectsfacetofaceinteraction.Consequently,innovatingactorswhodrawon

    tacit knowledge will tend to locate close to eachother in order to access and benefit from these localised

    knowledge flows.Knowledgesources ingeographicalproximitywillbe less important if innovationactivities

    dependmoreoncodifiedtypesofknowledge,sincethesearerelativelyeasytotransferoverdistance(Gertler

    2008). Despite being rather intelligible, this tacitcodified dichotomy is often criticized for a narrow

    understanding of knowledge, learning and innovation. The underlying assumption that transfer and

    coordinationof

    tacit

    knowledge

    takes

    place

    almost

    exclusively

    on

    alocal

    scale

    can

    certainly

    be

    criticized:

    There

    is no empirical evidence for this claim; in contrast, many studies oriented towards tracing flows of tacit

    knowledge identify a relatively low degree of local knowledge exchange compared to global flows of

    knowledge (Hagedoorn 2002; McKelvey, Alm, and Riccaboni 2003; Gertler and Levitte 2005). In some

    industriessuchasthosebasedonbiotechnology,themostimportantexchangerelationsseemtotakeplacein

    globallyconfiguredepistemiccommunitiesratherthaninlocallyconfigured,trustbasednetworks(Moodysson

    2008). Besides, it is not reasonable to expect that exchange in the local milieu is limited to tacit forms of

    knowledge;infactalargepartofthelocalknowledgeexchangedistoahighdegreecodified.Furthermore,itis

    obviousthatmostformsofeconomicallyrelevantknowledgearemixed inthisrespect,hencethetwotypes

    shouldbe

    seen

    as

    complements

    rather

    than

    substitutes

    to

    each

    other

    (Johnson,

    Lorenz,

    and

    Lundvall

    2002).

    This complementary was in fact also stressed in the original writings by Polanyi (1967), but tend to be

    forgottenorignoredinthefurtherelaborationsandapplicationsofhisideas(Nightingale1998).

    Inordertomovebeyondabinarydiscussiononthetacitnessofsomeandthecodifyabilityofothertypesof

    knowledge, Lundvall and Johnson (1994) promote an alternative distinction between knowwhat, know

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    why,knowhowandknowwho2.Thefirst,knowwhat,iscloselyrelatedtowhatonewouldassociatewith

    the term information; it refers to knowledge about mere facts. It can be acquired by reading books or

    attendinglecturesanddoesnotnecessarilyinvolve interactive learningorcooperationbetweenactors.Since

    technologicalprogresshasmadeaccesstoinformationeasierandknowwhatalmostubiquitous,othertypes

    of knowledge have become increasingly relevant.The second type, knowwhy, refers to knowledge about

    principlesand laws innatureandsociety,which isrelatedtoscientificknowledgeandparticularly important

    forinnovationactivitiesinsciencebasedindustriessuchaschemicalsordrugdevelopment.Thethird,know

    how,referstoskillsandthecapabilityofdoingsomething,notonlyintermsofpracticalorphysicalwork,but

    ofallsortsofactivities intheeconomicsphere.Thiskindofknowledge istypicallygeneratedandpreserved

    withintheboundariesofafirm,howeverthegrowingcomplexityofeconomicactivitiesincreasestheneedfor

    firms to cooperate and to engage into the exchange of knowhow. Thus, one important rationale for the

    formationofnetworksbetweenfirms istheirneedtoshareandcombineelementsofknowhow.Theforth

    type of knowledge, knowwho, is closely linked to the previous by referring to knowledge about possible

    partnersforcooperationandknowledgeexchange.Inordertoacquirecompetencesthatarenotyetpresent

    within the firm, innovatingcompaniesneed tobuildupandcultivaterelationshipswithother firms thatare

    willingtoshareknowledgeandrelatedskills.Thusitbecomesobviousthatknowwhoiscloselyrelatedtothe

    formationof knowledge networksbetween actors. However in thediscussion so far, only littlecan be said

    aboutthegeographicalconfigurationofthesenetworks.

    Morerecently,andreferringtoLaestadius(2000),AsheimandGertler(2005)have introducedanalternative

    conceptualizationofknowledgethattakesexplicitlyintoaccountthecontentoftheactualinteractionstaking

    placeinnetworksofinnovators.Toexplainthegeographyofinnovationindifferentindustries,adistinctionis

    madebetweenthreedifferenttypesofknowledgebases:(1)analytical,(2)syntheticand(3)symbolic.These

    knowledgebases

    differ

    in

    various

    respects

    such

    as

    the

    dominance

    of

    tacit

    and

    codified

    knowledge

    content,

    the

    degree of formalisation and the context specificity of the knowledge. This distinction is intended as ideal

    typical.. In practice, most activities comprise more than one knowledge base, and the degree to which a

    certain knowledge base prevails varies between industries, firms and different types of activities and

    occupationswithinthose(AsheimandHansen2009).Themaincharacteristicsofthethreeknowledgebases

    aredescribedinthefollowing.

    Ananalyticalknowledgebaseisdominantineconomicactivitieswherescientificknowledgeisimportant,and

    whereknowledgecreationismainlybasedonformalmodels,codifiedscienceandrationalprocesses(Asheim

    and

    Gertler

    2005).

    Examples

    mentioned

    in

    the

    literature

    are

    genetics,

    biotechnology,

    and

    information

    technology, whereas the present study focuses on the life science industry. For those industries, basic and

    appliedresearchisrelevantandnewproductsandprocessesaredevelopedinarelativelysystematicmanner.

    Companiesusuallyruntheirownresearchanddevelopment(R&D)departments,butrelyalsoonknowledge

    2KnowwhyissimilartoEpistemeandknowhowtoTechne,adistinctionthatrefersbacktoAristotelesand

    is naturally made in other languages, for instance in Frenchbetween connaissanceand savoirfaire or inGermanbetweenWissenandKnnen.

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    5

    generated at universities and other research organisations as an input to their innovation activities. Thus

    linkages and networks between industry and public research organisations are highly important and occur

    morefrequentlythan inother industries.Analytical industriesdealwithscientificknowledgestemmingfrom

    universitiesandotherresearchorganisations;consequentlytheyrelymainlyoncodifiedformsofknowledge.

    However, the role of tacit knowledge should not be ignored since the process of knowledge creation and

    innovationalwaysinvolvesbothkindsofknowledge(Nonaka,Toyama,andKonno2000;Johnson,Lorenz,and

    Lundvall2002).

    Asyntheticknowledgebaseprevailsinindustriesthatcreateinnovationthroughuseandnewcombinationof

    existing knowledge, with the intention to solve concrete practical problems (Asheim and Gertler 2005).

    Examplesmentionedintheliteratureareplantengineering,specializedindustrialmachineryandshipbuilding,

    whilethepresentstudyfocusesoninnovativefoodproduction.Intheseindustries,formalR&Dactivitiesareof

    minorimportance;innovationisdrivenbyappliedresearchormoreoftenbyincrementalproductandprocess

    development. Linkagesbetweenuniversityand industry are relevant butoccurmore in the fieldof applied

    R&Dand

    less

    in

    basic

    research.

    New

    knowledge

    is

    generated

    partly

    through

    deduction

    and

    abstraction,

    but

    primarily through induction, encompassing the process of testing, experimentation and practical work.

    Knowledgethatisrequiredfortheseactivitiesispartiallycodified,howeverthedominatingformofknowledge

    istacit,duetothefactthatnewknowledgeoftenresultsfromexperiencegainedthroughlearningbydoing,

    usingand interacting.Comparedtoothers,synthetic industriesrequiremoreknowhow,craftandpractical

    skills for designing new products and processes. Those skills are often provided by professional and

    polytechnicsschoolsorbyonthejobtraining(AsheimandCoenen2006).

    Thesymbolicknowledgebaseisathirdcategorythathasbeenintroducedrecentlytoaccountforthegrowing

    importance

    of

    cultural

    production.

    It

    is

    strongly

    present

    within

    a

    set

    of

    cultural

    industries

    such

    as

    film,

    television, publishing, music, fashion, and design, in which innovation is dedicated to the generation of

    aesthetic value and images and less to a physical production process (Asheim, Coenen, and Vang 2007).

    Symbolic knowledge can be embedded in material goods such as clothing or furniture, but its impact on

    consumers and its economic value arises from its intangible character, its aesthetic quality. Symbolic

    knowledge also includes forms of knowledge applied and created in service industries such as advertising.

    Sincetheseindustriesoftenorganizetheiractivitiesinshorttermprojects,knowledgeaboutpossiblepartners

    forcooperationandknowledgeexchange (knowwho) isofconsiderable importance.Symbolicknowledge is

    highly contextspecific, as the interpretation of symbols, images, designs, stories and cultural artefacts is

    strongly

    tied

    to

    a

    deep

    understanding

    of

    the

    habits

    and

    norms

    and

    everyday

    culture

    of

    specific

    social

    groupings (Asheim,Coenen,andVang2007)p.664).AsGertler (2008)pointsout,thesymbolicknowledge

    embedded within industries such as advertising has been shown to be very highly shaped by its social and

    cultural context witness the infamous accounts of how an advertisement that is highly effective in one

    culturalsetting often meets with a verydifferent reception when it is implemented in another market (p.

    215f.).Therefore,themeaningandthevalueassociatedwithsymbolicknowledgevariesconsiderablybetween

    places.

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    Theoryledexpectations

    Followingthetheoreticaldiscussion,itisreasonabletoexpectthatindustrieswithdifferentknowledgebases

    varyalsoasregardsthegeographyandorganisationofknowledgesourcingandknowledgeexchange.Weaim

    atexploringtheseindustryspecificdifferencesbyfocussingontheroleoftheregionalversustheglobalsphere

    forknowledgeexchange,andtheroleofmoreformalisedversuslessformalisedknowledgesources.

    Based on the preliminary theoretical considerations, we would expect symbolic industries to rely

    predominantly on knowledge sources situated in geographical proximity, since the interpretation of the

    knowledgetheydealwithtendstovarybetweenplaces.Formalisedknowledgesourcesrelatedtoacademia

    areexpectedtobe lessimportant,sinceproductandprocessdevelopmentisdrivenbycreativityratherthan

    application of scientific laws. Since creativity and artistic skills are key to these firms competitiveness, and

    sincesuchcapacitiesarehard to transfer fromone individual toanother,staffrecruitment (in thefollowing

    referredtoasmobility)isassumedtobeanimportantstrategyforknowledgesourcingamongthesefirms.At

    thesametime,theseartisticskillsarestronglycontextdependent,notonlywithregardtogeographybutalso

    withregard

    to

    type

    of

    activity,

    which

    would

    imply

    that

    firms

    in

    the

    same

    type

    of

    industry

    would

    be

    the

    primary

    sourceforstaffrecruitment.Sincemanyofthesecompaniesbuildtheir imageandbrandnamearoundtheir

    coreproducts, their innovationsareusuallynotkeptsecret,butdistributed inaswidechannelsaspossible.

    This would imply monitoring of other firms through channels such as fairs, exhibitions and magazines an

    importantstrategyforknowledgesourcingamongfirmsinthisindustry.

    Syntheticindustriesdealtoahigherextentwithcodifiedknowledgewhichislesscontextspecific,althoughthe

    dominatingform isstilltacit.Therefore,cooperationandknowledgeexchange isexpectedtooccurprimarily

    betweenspatiallycollocatedpartners,butalsoactorsonthenationalandglobal leveltoplayaconsiderable

    role.

    Staff

    recruitment

    between

    firms

    in

    the

    same

    industry

    is

    expected

    to

    be

    a

    crucial

    strategy

    for

    knowledge

    sourcing,whilemonitoringof other firms innovative activities through indirectchannelsareexpected tobe

    lessimportant,asaconsequenceoftheappliedandspecializednatureoftheknowledgeonwhichthesefirms

    buildtheircompetitiveness.Totheextentthatthesefirmsusesuch indirectchannels,theseareexpectedto

    belessformalizedandlargelyindustryspecific.

    Analytically based industries rely on scientific knowledge that is codified, abstract and universal, and are

    thereforelesssensitivetogeographical distance.Inlinewiththis,wewouldexpectanalyticalindustriestorely

    on formalised knowledge sources and to operate within globally configured epistemic communities rather

    than locally configured, trust based networks (Moodysson 2008; Gertler 2008). Since a large share of the

    crucialknowledge for innovation in thesetypesof industries isembodied inkey individuals,staffmobility is

    assumedanimportantstrategyforknowledgesourcingamongfirms.Universitiesareassumedtobethemain

    sourceofhumancapital,butalsootherfirmswithsimilarprofile,whereasthespecializednatureofmostof

    these firms makes more generic knowledge available in other types of sectors less important. The strong

    regulationsandrelianceon intellectualpropertyrightsmayserveasabarrierforcollaboration,whichwould

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    increasetheincentives,butalsothedifficulties,forknowledgesourcingthroughmonitoringcompetitorsusing

    indirectsourcesofknowledgesuchasscientificjournals,surveysandquestionnaires.

    TheseexpectationsarevisualizedinFigure1andwillbeempiricallyaddressedintheremainderofthisarticle.

    FIGURE1:EXPECTEDPATTERNSOFKNOWLEDGESOURCING.SOURCE:OWNDRAFT

    RESEARCHDESIGN:LIFE SCIENCE,FOODANDMOVINGMEDIAINSCANIA

    While

    previous

    studies

    applying

    the

    knowledge

    base

    approach,

    with

    very

    few

    exceptions,

    have

    done

    so

    withoutempiricsorthrough indepthcasestudiesof innovationprocessescarriedoutbysinglefirmsand/or

    projectgroups (AsheimandGertler2005;CoenenandAsheim2005;Moodysson2008;Moodysson,Coenen

    andAsheim2008)orthroughveryindirectmeasuresofknowledgecollaboration(Coenenetal2006)thisstudy

    draws on data from a collection of cases, with the ambition of further assessing some of the theoretically

    derived assumptions (specified above). The current analysis should however not be seen as an attempt to

    verifyorfalsifythetheory,ratherasanattempttobetterunderpinandspecifysomeofitscorearguments.For

    this reason, the initial selection of cases is based on a qualitative assessment of the core activities of

    companiescomposing regional clusters, while theassumptionson thegeography and organisation of these

    coreactivities

    put

    forward

    in

    previous

    studies

    are

    assessed

    through

    acombined

    survey

    and

    interview

    based

    study on three industries that are located in the region of Scania, Sweden, namely life science (analytical

    based),food(syntheticbased),andmovingmedia(symbolicbased).3Whilesomewouldarguethatwehereby

    apply a circular argument basing the selection of cases on observations what we subsequently set out to

    3Interviewshave beenconductedbetween2007 and2010 in the frameworkof theEuropeancollaborative

    research project Constructing Regional Advantage (CRA). Eight project teams in different countries havemadeuseofthesamejointlydevelopedquestionnairetointerviewfirmrepresentatives.

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    measure,wearguethatthis isnotthecase.Thecasesareselectedbasedonthetypeofinnovationactivities

    onwhichthefirmsoughttobasetheircompetitiveadvantagegiventhemarketinwhichtheyoperate,while

    thegeographyandorganizationofknowledgesourcingareempiricalquestionsnotreflectedintheselectionof

    cases.

    Theregion

    of

    Scania

    is

    located

    in

    the

    southernmost

    part

    of

    Sweden.

    With

    1.3

    Mio

    inhabitants

    representing

    13%ofthecountrystotalpopulation,itisoneofthemostpopulatedandurbanizedregionsinSweden.Most

    oftheeconomicactivitiestakeplaceintheagglomerationaroundMalm,whichisthecountrysthirdlargest

    cityandhasundergoneatransformationfromheavymanufacturingandshipbuildingtomoreserviceoriented

    activities,andthecityofLund,whichhoststhelargestuniversityintheNordiccountriesandisamajorsource

    forscientificknowledgeandhighlyskilledlabourwithapproximately40,000studentsand5,500employees.In

    order to strengthen the position of Scania both nationally and internationally, the regional authorities,

    represented by the regional council Region Skne, are for more than one decade actively implementing

    policiesthataredesignedtowardsinnovationbasedregionaldevelopment.Theexisting initiativesarelargely

    influencedby

    theoretical

    concepts

    like

    clusters

    (Porter

    2003),

    learning

    regions

    (Asheim

    1996)

    and

    regional

    innovation systems (Cooke, Heidenreich, and Braczyk 2004; Asheim and Gertler 2005), andgeared towards

    improvedcooperationandknowledgeexchangebetweenindustry,universityandgovernmentontheregional

    level.Thesepoliciesfocusonthedevelopmentofselectedindustriesinwhichtheregionissupposedtohavea

    competitiveadvantageandafuturegrowthpotential.Threeoftheseindustriesarepresentedanddealtwith

    inthefollowing.

    The life science industry in Scania encompasses more than 20 research based biotechnology companies

    focusingonnewpharmaceuticalsandaboutthesamenumberofmedicaltechnologyorientedcompanies.The

    majority

    of

    biotechnology

    companies

    were

    established

    after

    1995

    and

    are

    clustered

    around

    Lund

    University

    and in the two science parks Ideon (in Lund) and Medeon (in Malm). Strong research units such as Lund

    University and Lund Institute of Technology as well as the university hospitals of Lund and Malm are

    importantorganisations thatcontribute to thedevelopmentof this industry.Employingabout7,000people

    andaccountingforaround15%ofthecountrysvalueaddedinthesector,theregionistodayoneofthethree

    major locations for the pharmaceutical and biotechnological industry in Sweden, besides the Stockholm

    UppsalaLifeScienceClusterandStockholmScienceCity.Theregional industrycanalsobeseen inthe larger

    context of the crossborder cluster Medicon Valley, which covers life science companies in the south of

    SwedenandtheneighbouringpartofDenmark,includingCopenhagen.Firmsinbothcountriesareaddressed

    byacluster

    initiative

    named

    Medicon

    Valley

    Alliance,

    which

    was

    set

    up

    with

    the

    aim

    to

    encourage

    bi

    national

    cooperationbetweenSwedishandDanishlifesciencecompanies,tostimulateindustryuniversitylinkagesand

    to improve theglobalvisibilityofthecluster (Moodysson2007).Witha listoffirmsprovidedbythiscluster

    initiativeandthroughamanualselectionprocess,43innovating lifesciencecompanieswereidentifiedinthe

    region, most of them independent small and medium sized. No large multinationals, pharmaceutical or

    medical technology firms with their headquarters located elsewhere were included in the sample. Semi

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    standardizedandindepthinterviewswereconductedwithrepresentativesof30ofthesefirms(responserate

    70%)4.

    Thefood industry inScaniaplaysan importantrolebothfortheregionaleconomyandforthenationalfood

    production.Thispositionisrootedinhistoryandlinkstonaturalconditionsthatarefavourableforagriculture

    andfood

    processing,

    e.g.

    fertile

    soils

    and

    arelatively

    mild

    climate.

    Today,

    approximately

    45%

    of

    the

    Swedish

    turnover in the food sector is generated in the region.Nilssonatal. (2002) estimate that a totalof40,000

    peopleareemployedintheindustry,ofwhich25,000areactiveinthecoreactivitiesaroundfoodproduction

    and processing, and another 15,000 in supporting and related industries such as food oriented packaging,

    agricultural research or manufacturing of food related machinery. There are several larger national or

    internationalcompaniesactiveinfoodprocessing,suchasNestl,Sknemejerier,FindusandUnilever,aswell

    as supporting and auxiliary company such as Tetra Pak, a food packaging company originating from Lund.

    Whilethesecompanieshavebeenshapingtheclusterfora longtime,theydonotnecessarilyhavetheirkey

    activitiesintheregionanymore.Asaresponsetoan increasingglobalcompetitionintheagriculturalsector,

    whichwas

    partly

    accelerated

    by

    the

    entry

    of

    Sweden

    to

    the

    European

    Union

    in

    1995,

    many

    firms

    have

    gone

    through a sharp process of restructuring and rationalization. The food industry faces a high pressure to

    innovate and develop towards higher value added niche products such as functional food, e.g. food with

    health promoting or disease preventing functions. Over the last decades, a number of small knowledge

    intensivefirmshaveevolvedwithinfoodandrelatedsectors,someofwhichhaveclosecontactstoresearch

    and development facilities both inside and outside the region (Nilsson 2008). The analysis in this paper is

    limitedto innovativefoodproductionandprocessingcompanies. Basedonan inclusive listofactorswhoma

    regionalclusterinitiativehadidentifiedasbeingpartoftheregionalfoodindustry,amanualselectionprocess

    was carried out in which inactive firms and firms that only have sales departments in the region were

    excluded.After

    this

    selection

    process,

    the

    innovative

    core

    of

    the

    food

    industry

    was

    defined

    as

    being

    composed

    by 35 firms, of which 28 were interviewed (response rate 80%). As in the case of life science, most of the

    companies are small and medium sized, based in the region with both head quarter, development and

    productionunit.

    ThemovingmediaindustryrepresentsanewandgrowingnicheintheregionaleconomyofScania.Thegrowth

    oftheindustrytookoffinthebeginningofthe21thcentury;afteraperiodinwhichthetraditionalnavaland

    heavyprocessingindustrylocatedinMalmwentdown.In2002,thelargecraneoftheshipyard,asymbolof

    Malmas industrialcity,wassoldandtransportedtoSouthKoreafor futureuse inamotorvehiclefactory.

    Theregional

    authorities

    had

    the

    explicit

    ambition

    to

    create

    anew

    landmark

    for

    the

    city,

    and

    the

    abandoned

    shipyard was transformed into a modern office and housing area. In the same period, the local university

    collegeexperiencedrapidgrowthandextendeditsfacilitiesintothenewneighbourhood.Partlytodistinguish

    themselves from the larger and more established Lund University with core competences in science,

    engineering and management, the university college in Malm decided to focus its development and

    4Adesktopbasednonrespondentanalysisrevealednosystematicdifferencebetweenrespondingandnon

    respondingcompaniesintermsofsize,ageandtypeofactivities.

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    education activities on applied science and creative activities related to arts, design and moving images

    (Henning,MoodyssonandNilsson2010).Around thesame time, theregionalauthorities launchedacluster

    initiativewiththeaimtobringtogetherandstrengthenthemediaindustryintheregion.Movingmediaspans

    over a range of organisationally distinct, but functionally related, activities. Examples are film and TV

    production, digital arts and design, development of computer games software and various graphical

    applicationsforcomputers,mobilephonesandotherhandhelddevices(MartinandMoodysson2011).Since

    the majorityof the firms workingwith movingmedia represent small and specialisedniches ofothermore

    genericsectors(likeICT,advertising,softwaredevelopmentetc.)itwasnotpossibletouseofficialstatisticsto

    identify the entire population of firms. This was instead done through a dialogue with a regional support

    organisation and a manual selection process, in which inactive firms and firms that only have sales

    departmentsaswellasindependentartistsandinterestorganisationswithoutrealcommercialactivitieswere

    excluded.Afterthisselectionprocess,themovingmediaclusterwasdefinedasbeingcomposedby71firms,

    mostofthemsmallwithlessthan10employees,butalsosomemediumsized.Interviewswithrepresentatives

    of37ofthesecompanieswereconducted(responserate52%).

    Keeping inmindtheabovementioneddifferencesandsimilarities intheevolutionandcompositionofthese

    industries,theremainderofthepaperwillfocusondifferencesasregardstheunderlyingknowledgestructure

    and will analyse more in detail the organisational and geographical patterns of knowledge sourcing. As

    toucheduponabove,allthreeknowledgebasesandthemodesofknowledgecreationcharacterizingthemare

    to some extent involved in a concrete innovation process, no matter in which industry it takes place.

    Nevertheless,therearefundamentaldifferencesasregardsthedegree towhichvarioustypesofknowledge

    are present, or, more accurate, as regards the type of knowledge that is crucial and constitutes the

    competitive core of the industry. Innovation activities in the lifescience industry aremainlygeared toward

    solving

    analytical

    challenges

    that

    are

    most

    effectively

    addressed

    by

    scientific

    knowledge

    and

    principles.

    Syntheticchallengesrelatedtoproblemsolvingaswellassymbolicchallengesrelatedtodesignandaesthetics

    arepresentaswell,butdonotconstitutethecorecompetenceinthisindustry.Firmsinthefood industryin

    contrastare innovatingpredominantlythrough incrementalproblemsolvingprocessesandbyapplicationof

    engineeringskills; theircorecompetence is thedissolvingofsyntheticchallenges.Movingmediacompanies

    aremostlyconcernedwithsymboliccontents involvingartisticknowledgeanddesign,oftenwith theaimto

    improvetheuserexperienceandperceptionofaproduct.Whereastheanalyticalandsyntheticchallenge in

    principlecouldbesourcedout toadvancedsuppliersorsubcontractors, thesymbolicchallengeconstitutes

    thecorecompetenceofthemovingmediaindustry(MartinandMoodysson2011).

    EMPIRICALANALYSIS:ORGANISATIONALANDGEOGRAPHICALPATTERNSOF

    KNOWLEDGESOURCINGBelow followsacomparativeanalysisoforganisationalandgeographicalpatternsofknowledge flows inthe

    lifescience,foodandmovingmedia industry inScania.Knowledgesourcing iscapturedfromthreedifferent

    angles,namelymonitoring,mobilityandcollaboration.Monitoringreferstotheacquisitionofnewknowledge

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    11

    withoutdirectinteractionwithotheractors,butthroughintermediarycarriersofknowledge.Mobilityrefersto

    therecruitmentofskilledlabourfromotherorganisationsandisassociatedwithknowledgethatisembodied

    into people. Collaboration refers to the intentional exchange of knowledge through direct interaction with

    otheractorsinsideoroutsidetheregion.Inthefollowing,weexaminetheorganisationalpatternsofvarious

    sourcesformonitoringandmobility,aswellasthegeographicalpatternsofcollaborationbetweenfirms.Firm

    representativesinthethreeindustrieswereaskedtoindicatetheimportanceofeachsourceonascalefrom1

    (verylow)to5(veryhigh);theresultsthusdisplayperceivedimportance.

    Knowledgesourcingthroughmonitoring

    As regards monitoring, there is a range of possible sources for new knowledge. The most obvious primary

    sourcesareotheractors inthe innovationsystemsuchasuniversities,companiesorgovernmentalagencies.

    Howeverinthissectionmainattentionispaidtotheacquisitionofknowledgewithoutdirectinteraction,but

    through intermediaries carrying knowledge from these primary sources. Examples for intermediaries are

    scientificjournalsreportingresultsfrombasicresearch,surveysandquestionnairescarriedoutandpublished

    by

    various

    business

    and

    support

    organisations,

    specialised

    magazines

    focussing

    on

    specific

    industries

    or

    technologies, as well as trade fairs and exhibitions targeting these industries. Following the preliminary

    theoreticalconsideration,wewouldexpectthelifescienceindustrytoattributearelativelyhighimportanceto

    journalsandsurveysrepresentingscientificknowledgeandprinciples. Incontrast,wewouldexpectthefood

    industry and even more the moving media industry to rely primarily on knowledge sources with a lower

    degreeofformalisation,herereflectedbybusinessmagazines,tradefairsandexhibitions.

    TABLE1:RELATIVEIMPORTANCEOFVARIOUSSOURCESFORGATHERINGMARKETKNOWLEDGETHROUGHMONITORING

    Mean Std.Deviation N

    Scientificjournals

    Life

    Science 3.31 1.31 29

    Food 1.86 1.08 28

    MovingMedia 2.31 1.21 36

    Surveys,questionnaires LifeScience 3.31 1.51 29

    Food 2.86 1.30 28

    MovingMedia 2.44 1.25 36

    Specialisedmagazines LifeScience 2.83 1.34 29

    Food 3.07 1.27 28

    MovingMedia 3.19 1.39 36

    Fairs,exhibitions LifeScience 2.72 1.39 29

    Food

    3.11 1.40 28MovingMedia 3.00 1.29 36

    Source:ownsurvey.Note:importanceonascalefrom1(verylow)to5(veryhigh)

    The results presented in Table 1 reveal clear industry specific differences as regards how different

    intermediaries for knowledge sourcingare perceived. In the lifescience industry, thehighest importance is

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    attributedtoscientificjournals(3.31)5andsurveys(3.31)representingmoreformalisedsourcesofknowledge,

    whereas specialised magazines (2.83) and fairs and exhibitions (2.72) are considered less important. This

    observationissignificantly6differentfromthefoodandthemovingmediaindustry,wherefairsandmagazines

    representingknowledgesourceswithalowerdegreeofformalisationareperceivedasmoreimportant.Inthe

    food industry,scientificjournalsarealmostunanimouslyconsideredasvery little important (1.86),whereas

    main importance isattributestospecialisedmagazines(3.07)andfairsandexhibitions(3.11).Theresultsfor

    movingmediarevealthatjournals(2.31)andsurveys(2.44)areconsideredlessrelevantthanfairs(3.00)and

    specialised magazines (3.19). These results go fairly well in line with our theory lead expectations on the

    organisationalpatternsofknowledgesourcing. Innovation in lifescience isbasedonformalmodels,codified

    science and rational processes, thus knowledge and principles stemming from academia are of particular

    importance. This is less the case for the food industry in which innovation is driven by the use and

    recombinationofexistingknowledgeratherthanbyformalbasicresearch.Innovationinthemovingmediais

    based on creativity and aesthetics, thus conceptual knowledge stemming from academia is of minor

    importancecomparedtocontextspecificknowledgeandrumourdisseminatedinmagazinesorexchangedat

    fairsandexhibitions.

    Knowledgesourcingthroughmobility

    Asecondmodetoaccessnewknowledgeinanevenmoredirectwayistherecruitmentofskilledlabourfrom

    otherorganisations,herereferred toasmobility.Skilled labour isprobably themost importantresource for

    knowledgedrivenactivities,andtherecruitmentofskilledlabourenablesfirmstointernalizeknowledgethat

    ishighlytacitandembodiedintohumans7.Possiblesourcesfortherecruitmentofskilledemployeesareother

    firms from the same or from a different industry, but also research and education organisations such as

    universities and technical colleges. Firms in the three industries were asked from where they recruit their

    skilled

    labour

    and

    how

    important

    they

    perceive

    these

    various

    sources

    for

    recruitment.

    Based

    on

    the

    preliminarytheoreticalconsiderations,wewouldexpectfirms inthe lifescience industrytodrawverymuch

    on graduates and experienced academics stemming from universities. Food companies in contrast are

    expectedtorelymoreonpracticalskillstosolvefunctionalchallenges;thesecompetencesarebestprovided

    bygraduatesfromtechnicalcollegesorbyworkforcewithjobexperience insimilar industries. Innovation in

    themovingmediaindustryrequirescreativityandaculturalunderstanding.Thesecompetencesareexpected

    todevelopbestbytrainingandexperiencegainedatworkinasimilarcreativecontext.

    TheresultssummarizedinTable2displaytheperceivedimportanceofvarioussourcesfortherecruitmentof

    skilledlabour.

    In

    line

    with

    our

    expectations,

    life

    science

    companies

    recruit

    primarily

    from

    universities

    (3.93)

    and from other firms in the same industry (3.87). Obviously, these companies deal with highly specialized

    knowledge content that is most easily acquired and understood at universities involved in research and

    5Numbersinbracketsdisplaymeanvalues.

    6Significanceismeantasstatisticalsignificanceat5%level,testedwithScheffsmethod.

    7Theexplanatorypoweroflabourmobilityisalsoemphasizedintheliteratureonskilledrelatedness,inwhich

    industriesaredefinedasrelated toeachother iftheyshare thesameorsimilarskills,measured intermsoflabourflowsbetweencompanies(NeffkeandHenning2010;Boschma,Eriksson,andLindgren2009).

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    education or in other firms active in the same technological field. Consequently, practical education in

    technical colleges (1.90) and firms in other industries (1.77) play a minor role. For the food industry, the

    primarysourceforrecruitmentofskilled labour istheprivatesector:otherfirms inthesame industry(3.96)

    areconsideredmostimportant,followedbyfirmsinotherindustries(2.93)8.Thehighereducationsectorisof

    little importance, both universities (2.11) and technical colleges (1.89) are considered as hardly relevant.

    Whereasthefirstgoeswellinlinewiththetheory,thelatterissurprising,giventhatthefoodindustrydraws

    on practical education and applied research which is mostly provided by technical colleges. A possible

    explanation isthematicfocusofthe localuniversitycollege,whichhasset itsemphasisoncreativeactivities

    anddoesnotnecessarilyprovidethespecifictypeoftrainingrequiredbythefoodsector.Inthemovingmedia

    industry,skilled labour ismostlyacquired fromother firms in thesame industry(4.36),butalsouniversities

    (2.94)aretosomeextentconsideredasrelevant.Thiscanbeexplainedbythefactthatsomeuniversitiesalso

    operate increativeandartisticfieldssuchasarts,musicandtheatre,andthatsomeactivates inthemoving

    mediaindustryrequireagoodgeneraleducationprovidedinclassicalsubjectslikelanguagesandhumanities.

    These observations go fairly well in line with our expectationson theorganisational patternsof knowledge

    sourcing. Whereas analytical industries recruit primarily from academia and from other firms in the same

    technologicalfield,syntheticandsymbolicindustriesrecruitprimarilyfromtheprivatesectoringeneral.

    TABLE2:RELATIVEIMPORTANCEOFVARIOUSSOURCESFORRECRUITMENTOFHIGHLYSKILLEDLABOUR.

    Mean Std.Deviation N

    Universities LifeScience 3.93 1.55 30

    Food 2.11 1.23 28

    MovingMedia 2.94 1.45 35

    Technicalcolleges LifeScience 1.90 1.40 30

    Food 1.89 1.20 28

    MovingMedia 2.26 1.15 35

    Firmsinthesameindustry LifeScience 3.87 1.41 30

    Food 3.96 1.04 28

    MovingMedia 4.36 0.93 36

    Firmsinotherindustries LifeScience 1.77 1.04 30

    Food 2.93 1.30 28

    MovingMedia 2.61 1.13 36

    Source:ownsurvey.Note:importanceonascalefrom1(verylow)to5(veryhigh)

    Knowledgesourcing

    through

    collaboration

    A third fundamental mode for acquisition of new knowledge is collaboration, e.g. intentional knowledge

    exchangethroughdirectinteractionwithotheractors.Thisinteractioncanencompassknowledgeaboutnew

    8The observed industry specific differences in the importance of labour flows from other industries partly

    contradicttheliteratureonskilledrelatedness,whichbuildsontheassumptionthatlabourflowsoccuralmostexclusivelywithinrelated industries.Ourobservationsshowthatthismightbetrueforsome industries(e.g.lifescience),whereasothers(e.g.food)recruitaswellfromindustriesthatareperceivedasverydifferent.

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    developmentsortrendsonthemarketaswellasknowledgeoftechnological naturethatisrequiredasdirect

    inputforaconcreteinnovationprocess.Basedonthetheoreticaldiscussionandtheinsightsontheknowledge

    characteristicsof the three case industries,wewouldexpect life science companies todeal above allwith

    knowledge that is universally valid and only little sensitive to geographical distance and therefore to

    collaboratewithingloballyratherthanlocallyconfigurednetworks.Innovationinthefoodindustryisbasedon

    practical skills andknowledge that ispartly codifiable,buthas a strong tacit component.Furthermore, the

    foodindustryhasalongtraditionintheregionandaleadingpositionwithinthenationaleconomy(Henning,

    Moodysson, and Nilsson 2010).Thus, we would expect collaboration to take place predominantly on the

    regionalandthenationallevel.Themovingmediaindustrydealswithknowledgethatisvalidwithinaspecific,

    culturallydefined context.Thus,wewouldexpect knowledgeexchange to takeplace innetworksbetween

    actors that share a similar socioculturalbackgroundand arepredominantly located in spatialproximity. In

    ordertotesttheseexpectations,thefirmswereaskedwithwhomtheycooperateandexchangevarioustypes

    ofknowledge,andwheretheseexchangepartnersarelocated.Theresultsareanalysedusingsocialnetwork

    analysisandpresentedinthefollowing9.

    FIGURE2:KNOWLEDGESOURCINGTHROUGHCOLLABORATIONINTHELIFESCIENCEINDUSTRY.SOURCE:OWNDRAFT

    9Networksarecomposedofnodesrepresentingactorsandlinksrepresentingknowledgeflows.Theshapeof

    thenodeindicateswhethertheactorispartoftheinterviewedgroupandthelocationofthenodereflectsthe

    spatialdimension(regional,national,international).

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    Figure 2 displays the network of collaboration in the life science industry.A view on the structure of the

    network reveals somebasic characteristicsof the life science industry in Scania.As regards thenumberof

    actorsinvolvedintheindustry,wecount257nodesinthenetwork.Regardingtheexchangerelationsbetween

    them,wecount293linksrepresentingflowsofknowledge.Thisshowsthatthenetworkbetweencompanies

    intheregionallifesinceindustryisnotparticularlydense,andonlyfewactorsarementionedseveraltimesas

    important partner for cooperation. The actors that aremost oftenmentioned are Lund University (17)10,

    followedbytheUniversityHospitalofMalm(7)andKarolinska Institute(6),a largeandrenownedmedical

    universityplaced inStockholm.As regard thespatial locationofactorsandexchangerelations, it isobvious

    that contactpartnersaresituatedboth insideandoutside the region,whereasextraregionalcooperation is

    dominating11.Ofall257actors,31.9%aresituatedintheregion,19.5%withinthecountryand48.6%outside

    the country.Ofall293exchange relations,29.4%occurbetweenactors in the region,23.9%withactors in

    other parts of the country and 46.8% are international. Thus it appears that, although some collaboration

    takesplacewithintheregion,thelargestshareofknowledgeflowsoccurontheinternational level12.

    FIGURE3:KNOWLEDGESOURCINGTHROUGHCOLLABORATIONINTHEFOODINDUSTRY.SOURCE:OWNDRAFT10

    Numbersinbracketsindicatethenumberoflinksdirectedtowardsthenode(indegree)11

    The interviews were conducted in the administrative region of Scania, however linkages with firms in

    Copenhagen are considered as intraregional, in order to account for the close connection and intensive

    commutingtakingplacebetweenthetworegions.12

    We found no systematic difference as regards the perceived importance of regional, national and

    internationalrelations,butahighlysignificantdifferenceasregardstheabsolutenumberofrelations.

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    Figure3showstheknowledgenetwork in thefood industry.Compared tothe lifescience industry,onecan

    observe a smaller amount of actors involved, but a denser structure of the network. Some actors are

    frequently mentioned as relevant exchange partners, which are foremost the firms Tetra Pak (5),

    Sknemejerier(5)andAlfaLaval(5)aswellastheSwedishInstituteforFoodandBiotechnology(5),anapplied

    research instituteforfoodstuff locatedinGothenburg.Overall,wecount178nodesinthenetwork,ofwhich

    44.4%are located in theregion,30.3%within thecountryand35.3% inotherpartsof theworld.Ofall204

    exchange relations, 42.2% occur within the region, 33.3 % within the country and 24.5% cross national

    borders.Thisshowsthat,comparedtothelifescienceindustry,asmallershareoftheexchangerelationsoccur

    internationally, whereas national and to some extent also regional exchange relations are increasingly

    relevant.

    FIGURE4:KNOWLEDGESOURCINGTHROUGHCOLLABORATIONINTHEMOVINGMEDIAINDUSTRY.SOURCE:OWNDRAFTFigure4displayspatternsofknowledgesourcingthroughcollaboration inthemovingmedia industry.Actors

    thatarementionedoftenas importantexchangepartnersare foremost theMunicipality ofMalm (9), the

    UniversityCollegeofMalm(7),MediaMtesplatsMalm(8),whichistheregionalpolicyinitiativetargeting

    themediaindustry,aswellasthelocalbranchoftheSwedishtelevisionbroadcasterSVT(5).Comparedtothe

    previous twonetworks,weobservea largernumberofactorsandexchangerelations.Altogether,wecount

    349nodesinthenetwork,ofwhichamajorityof51.9%islocatedwithintheregion,asmallershareof28.1%

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    at other places in the country, and only 20.1% outside the country. Considering the exchange relations

    betweentheactors,thedominanceoftheregional level isevenmoreobvious.Ofall405 links,54.8%occur

    within the region, 24.4% within the country and 20.7% cross national boundaries. We thus observe that

    although national and international knowledge exchange is present, intraregional knowledge exchange is

    prevailing by far, which goes well in line with the theory led expectations on the context specificity of

    knowledgedealtwithinsymbolicindustries.

    CONCLUSIONSInthispaperwehavestudiedknowledgeflowsintheregionalinnovationsystemofScania,southernSweden.

    Aimwastoexaminehow thegeographical andorganisationalpatternsofknowledgesourcingvarybetween

    industries with different knowledge bases, whereas main focus was on the role of regional versus global

    knowledgenetworksaswellastheroleofknowledgesourceswithadifferentdegreeofformalisation.Based

    on the theoreticaldiscussion, analytical industries were expected to deal with highly formalised knowledge

    sourcesandtooperateonaglobalscale.Followingthesamereasoning,syntheticindustrieswereexpectedto

    relyonknowledgesourceswithalowerdegreeofformalisation,andglobalcooperationtoplayaminorrole.

    Symbolicindustrieswereexpectedtooperatewithlessformalizedsourcesofknowledgeandtobeverymuch

    locallyconfigured.Thesetheory ledexpectationshavebeenaddressedandtestedbycasestudyresearchon

    three industries located in thesouthernmostprovinceofSweden.Our findingsreveal that industries indeed

    differconsiderablywithregardtohowvarioussourcesforknowledgeareperceivedandacquired.Wefound

    thatcompaniesinthelifescienceindustryrelyprimarilyonknowledgestemmingfromscientificresearchand

    recruitmentfromthehighereducationsector,andthatknowledgeflowsoccurforemostingloballyconfigured

    networks.Thefoodindustryretrievesnewknowledgefromlessformalisedsourcesandrecruitsprimarilyfrom

    the

    private

    sector.

    Knowledge

    exchange

    takes

    place

    in

    dense,

    nationally

    or

    regionally

    configured

    networks.

    Companies in themovingmedia industryretrieveknowledge from less formalisedsourcessuchas fairsand

    magazines and recruit primarily from other firms in the same industry. Knowledge exchange takes place in

    highlylocalisednetworks.

    Theseresultspointinthedirectionthatspaceandproximitymattersforinnovationandknowledgeexchange,

    although this is notequally true forall industries. It seems that knowledgeexchange in spatial proximity is

    particularly important for innovation in symbolic and to some extend in synthetic industries, whereas

    analyticalindustriesoperateonawidergeographicalscale.Thegeneralobservationthatinnovationactivities

    tendtoclusterincertainlocationsiscertainlyvalidandholdsforalmostalltechnologicalfields,howeverthe

    extent and driving force for colocation seems to differ between industries. What drives colocation in

    analytical industries is not necessarily the exchange of knowledge with other firms, but first and foremost

    linkages with public or private research organisations providing education and a skilled labour force. In

    addition to these localised sources of knowledge, firms maintain vital linkages to specialized knowledge

    providerssituatedinotherpartsoftheworld.Itbecomesclearthat,despitetheimportanceofthelocalbuzz,

    stronglinkagestoforeigncollaboratorsandothersourcesofknowledgeremaincrucialforenablinginnovation

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    inanalyticalindustries(Bathelt,Malmberg,andMaskell2004;GertlerandLevitte2005;Moodysson2008).In

    case of synthetic industries, innovation is driven by cooperation and interactive learning within formally

    establishednetworksbetweencustomersandsuppliers,oftenonthenationallevel,whereaslocaluniversities

    playaminorrole. Inordertobringnewproductsandprocesses tothemarket,companieshavetoapply to

    norms and regulations that are, at least in the case of food, typically part of the national institutional

    framework(Coenenetal.2006).Localknowledgeexchangeiscrucialforsymbolicindustries,sincetheybuild

    onculturalknowledgethatiscontextspecificandmosteasilyunderstoodbyactorswhosharethesamesocio

    cultural background. Due to shortterm and project based organisation of innovation activities, symbolic

    industriesrequireeasyaccesstoapoolofpossiblecooperationpartners,which isbestprovided in the local

    environment. Ithasbecomeclear in thisstudy that the fundamentalquestionon theroleofgeography for

    innovationoughttobeaddressed throughmultipleperspectives;oneofwhichmightbeaknowledgebased

    view.As ithasbeenstressed inthispaper,webelievethatasoundunderstandingofthespecificknowledge

    characteristics of industries can provide additional insights to the discussion on geographical patterns of

    innovationandaddtotheliteratureinthisfield.Suchinsightsare,inourview,alsocrucialforthepossibilityto

    designand implementsoundregional innovationsupportpolicies thatareembedded inandattuned to the

    specific needs and available resources of the region. While part of such policy measures can be generally

    applicable,embracingallmajorsectorsrepresented intheregional innovationsystem,thepartsthatareset

    out to be sector specific, for instance those usually referred to as cluster initiatives, must relate to the

    specific modes of innovation in the sector. Knowledge base characteristics are important aspects of such

    sectorspecificity.

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    Camagni,R.1991.Innovationnetworks:Spatialperspectives.London/NewYork:BelhavenPress.Coenen,L.; J.Moodysson;C.D.Ryan;B.r.Asheim;andP.Phillips.2006.ComparingaPharmaceuticalandan

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    CIRCLE ELECTRONIC WORKING PAPERS SERIES (EWP)

    CIRCLE (Centre for Innovation, Research and Competence in the LearningEconomy) is a multidisciplinary research centre set off by several faculties at LundUniversity and Blekinge Institute of Technology. CIRCLE has a mandate to conductmultidisciplinary research and education on the following issues: Long-termperspectives on innovation, structural change and economic growth,Entrepreneurship and venture capital formation with a special focus on new ventures,The dynamics of R&D systems and technological systems, including their impact onentrepreneurship and growth, Regional innovation systems in different national andinternational contexts and International comparative analyses of national innovationsystems. Special emphasis is done on innovation policies and research policies. 10nationalities and 14 disciplines are represented among the CIRCLE staff.

    The CIRCLE Electronic Working Paper Series are intended to be an instrument forearly dissemination of the research undertaken by CIRCLE researchers, associatesand visiting scholars and stimulate discussion and critical comment.

    The working papers present research results that in whole or in part are suitable forsubmission to a refereed journal or to the editor of a book or have already beensubmitted and/or accepted for publication.

    CIRCLE EWPs are available on-line at: http://www.circle.lu.se/publications

    Available papers:

    2011

    WP 2011/01SMEs absorptive capacities and large firms know ledge spillovers: Microevidence from MexicoClaudia de Fuentes and Gabriela Dutrnit

    WP 2011/02Comparing knowledge bases: on the organisation and geography ofknowledge flows in the regional innovation system of Scania, southern SwedenRoman Martin and Jerker Moodysson

    2010

    WP 2010/01Innovation policies for development: towards a systemic experimentationbased approachCristina Chaminade, Bengt-Ake Lundvall, J an Vang-Lauridsen and KJ J oseph

    WP 2010/02From Basic Research to Innovation: Entrepreneurial Intermediaries forResearch Commercialization at Swedish Strong Research EnvironmentsFumi Kitagawa and Caroline Wigren

    WP 2010/03 Different competences, different modes in the globalization ofinnovation?A comparative study of the Pune and Bei jing reg ionsMonica Plechero and Cristina Chaminade

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    WP 2010/04 Technological Capability Bui lding in Informal Firms in theAgricu lturalSubsistence Sector In Tanzania: Assessing the Role of Gatsby ClubsAstrid Szogs and Kelefa Mwantima

    WP 2010/05The Swedish Paradox Unexploited Opportunities!Charles Edquist

    WP 2010/06A three-stage model of the Academy-Industry linking process: the perspectiveof both agentsClaudia De Fuentes and Gabriela Dutrnit

    WP 2010/07Innovation in symbolic industries: the geography and organisation ofknowledge sourcingRoman Martin and Jerker Moodysson

    WP 2010/08Towards a spatial perspective on sustainability transiti onsLars Coenen, Paul Benneworth and Bernhard Truffer

    WP 2010/09The Swedish national innovation system and its relevance for the emergenceof global innovation networksCristina Chaminade, J on Mikel Zabala and Adele Treccani

    WP 2010/10Who leads Research Productiv ity Change? Guidelines for R&D policy makersFernando J imnez-Sez, J on Mikel Zabala and J os L- Zofo

    WP 2010/11Research councils facing new science and technologyFrank van der Most and Barend van der Meulen

    WP 2010/12From new to the firm to new to the world. Effect of geographical proximity andtechnological capabilities on the degree of novelty in emerging economiesMonica Plechero and Cristina Chaminade

    WP 2010/13Are knowledge-bases enough? A comparative study of the geography ofknowledge sources in China (Great Beijing) and India (Pune)Cristina Chaminade

    WP 2010/14Regional Innovation Policy beyond Best Practice: Lessons f rom SwedenRoman Martin, J erker Moodysson and Elena Zukauskaite

    WP 2010/15Innovation in cultural industries: The role of university linksElena Zukauskaite

    WP 2010/16

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    Use and non-use of research evaluation. A l iterature reviewFrank van der Most

    WP 2010/17Upscaling emerging niche technologies in sustainable energy: an internationalcomparison of policy approachesLars Coenen, Roald Suurs and Emma van Sandick

    2009

    WP 2009/01Building systems of innovation in less developed countries: The role ofintermediate organizations.Szogs, Astrid; Cummings, Andrew and Chaminade, Cristina

    WP 2009/02The Widening and Deepening of Innovation Policy: What Conditions Providefor Effective Governance?Borrs, Susana

    WP 2009/03Managerial learning and development in small firms: implications based onobservations of managerial workGabrielsson, J onas and Tell, J oakim

    WP 2009/04University professors and research commercialization: An empirical test of the knowledge corridor thesisGabrielsson, J onas, Politis, Diamanto and Tell, J oakim

    WP 2009/05On the concept of global innovation networksChaminade, Cristina

    WP 2009/06Technological Waves and Economic Growth - Sweden in an InternationalPerspective 1850-2005Schn, Lennart

    WP 2009/07Public Procurement of Innovation Diffusion: Exploring the Role of Institutionsand Institutional CoordinationRolfstam, Max; Phillips, Wendy and Bakker, Elmer

    WP 2009/08Local niche experimentation in energy transitions: a theoretical and empiricalexploration of proximity advantages and disadvantagesLars Coenen, Rob Raven, Geert Verbong

    WP 2009/9Product Development Decisions: An empirical approach to Krishnan and UlrichJ on Mikel Zabala, Tina Hannemann

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    WP 2009/10Dynamics of a Technological Innovator Network and its impact ontechnological performanceJ u Liu, Cristina Chaminade

    WP 2009/11The Role of Local Universities in Improving Traditional SMEs InnovativePerformances: The Veneto Region CaseMonica Plechero

    WP 2009/12Comparing systems approaches to innovation and technological change forsustainable and competitive economies: an explorative study into conceptualcommonaliti es, differences and complementaritiesCoenen, Lars and Daz Lpez, Fernando J .

    WP 2009/13Public Procurement fo r Innovation (PPI) a Pilot StudyCharles Edquist

    WP 2009/14Outputs of innovation systems: a European perspectiveCharles Edquist and Jon Mikel Zabala

    2008

    WP 2008/01R&D and financial systems: the determinants of R&D expenditures in theSwedish pharmaceutical indust ryMalmberg, Claes

    WP 2008/02

    The Development of a New Swedish Innovation Policy. A Historical Inst itutionalApproachPersson, Bo

    WP 2008/03The Effects o f R&D on Regional Invention and InnovationOlof Ejermo and Urban Grsj

    WP 2008/04Clusters in Time and Space: Understanding the Growth and Transformation ofLife Science in ScaniaMoodysson, J erker; Nilsson, Magnus; Svensson Henning, Martin

    WP 2008/05Building absorptive capacity in less developed countriesThe case of TanzaniaSzogs, Astrid; Chaminade, Cristina and Azatyan, Ruzana

    WP 2008/06Design of Innovation Policy through Diagnostic Analysis :Identifi cation of Systemic Problems (or Failures)Edquist, Charles

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    WP 2008/07The Swedish Paradox arises in Fast-Growing SectorsEjermo, Olof; Kander, Astrid and Svensson Henning, Martin

    WP 2008/08Policy Reforms, New University-Industry Links and Implications for RegionalDevelopment in JapanKitagawa, Fumi

    WP 2008/09The Challenges of Globalisation: Strategic Choices for Innovation PolicyBorrs, Susana; Chaminade, Cristina and Edquist, Charles

    WP 2008/10Comparing national systems of innovation in Asia and Europe: theory andcomparative frameworkEdquist, Charles and Hommen, Leif

    WP 2008/11Putting Constructed Regional Advantage into Swedish Practice? The case ofthe VINNVXT initiative 'Food Innovation at Interfaces'Coenen, Lars; Moodysson, J erker

    WP 2008/12Energy transitions in Europe: 1600-2000Kander, Astrid; Malanima, Paolo and Warde, Paul

    WP 2008/13RIS and Developing Countries: Linking firm technological capabilities toregional systems of innovationPadilla, Ramon; Vang, J an and Chaminade, Cristina

    WP 2008/14The paradox of high R&D input and low innovation output: SwedenBitarre, Pierre; Edquist, Charles; Hommen, Leif and Ricke, Annika

    WP 2008/15Two Sides of the Same Coin? Local and Global Knowledge Flows in MediconValleyMoodysson, J erker; Coenen, Lars and Asheim, Bjrn

    WP 2008/16Electrification and energy productivityEnflo, Kerstin; Kander, Astrid and Schn, Lennart

    WP 2008/17Concluding Chapter: Globalisation and Innovation PolicyHommen, Leif and Edquist, Charles

    WP 2008/18Regional innovation systems and the global location of innovation activities:Lessons from ChinaYun-Chung, Chen; Vang, J an and Chaminade, Cristina

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    WP 2008/19The Role of mediator organisations in the making of innovation systems inleast developed countries. Evidence from TanzaniaSzogs, Astrid

    WP 2008/20Globalisation of Knowledge Product ion and Regional Innovation Policy:Supporting Specialized Hubs in the Bangalore Software IndustryChaminade, Cristina and Vang, J an

    WP 2008/21Upgrading in Asian clusters: Rethinking the importance of interactive-learningChaminade, Cristina and Vang, J an

    2007

    WP 2007/01Path-following or Leapfrogging in Catching-up: the Case of ChineseTelecommunication Equipment IndustryLiu, Xielin

    WP 2007/02The effects of institutional change on innovation and productivity growth in theSwedish pharmaceutical industryMalmberg, Claes

    WP 2007/03Global-local linkages, Spillovers and Cultural Clusters: Theoretical andEmpirical insights from an exploratory study of Torontos Film ClusterVang, J an; Chaminade, Cristina

    WP 2007/04

    Learning from the Bangalore Experience: The Role of Universities in anEmerging Regional Innovation SystemVang, J an; Chaminade, Cristina.; Coenen, Lars.

    WP 2007/05Industrial dynamics and innovative pressure on energy -Sweden withEuropean and Global outlooksSchn, Lennart; Kander, Astrid.

    WP 2007/06In defence of electricit y as a general purpose technologyKander, Astrid; Enflo, Kerstin; Schn, Lennart

    WP 2007/07Swedish business research productivity improvements against internationaltrendsEjermo, Olof; Kander, Astrid

    WP 2007/08Regional innovation measured by patent data does quality matter?Ejermo, Olof

    WP 2007/09

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    Innovation System Policies in Less Successful Developing countr ies: The caseof ThailandIntarakumnerd, Patarapong; Chaminade, Cristina

    2006

    WP 2006/01The Swedish ParadoxEjermo, Olof; Kander, Astrid

    WP 2006/02Building RIS in Developing Count ries: Policy Lessons from Bangalore, IndiaVang, J an; Chaminade, Cristina

    WP 2006/03Innovation Policy for Asian SMEs: Exploring cluster differencesChaminade, Cristina; Vang, J an.

    WP 2006/04Rationales for public intervention from a system of innovation approach: thecase of VINNOVA.Chaminade, Cristina; Edquist, Charles

    WP 2006/05Technology and Trade: an analysis of technology specialization and exportflowsAndersson, Martin; Ejermo, Olof

    WP 2006/06A Knowledge-based Categorizat ion of Research-based Spin-off Creat ionGabrielsson, J onas; Landstrm, Hans; Brunsnes, E. Thomas

    WP 2006/07Board control and corporate innovation: an empirical study of smalltechnology-based firmsGabrielsson, J onas; Politis, Diamanto

    WP 2006/08On and Off the Beaten Path:Transferring Knowledge through Formal and Informal NetworksRick Aalbers; Otto Koppius; Wilfred Dolfsma

    WP 2006/09Trends in R&D, innovation and product ivity in Sweden 1985-2002

    Ejermo, Olof; Kander, Astrid

    WP 2006/10Development Blocks and the Second Industrial Revolution, Sweden 1900-1974Enflo, Kerstin; Kander, Astrid; Schn, Lennart

    WP 2006/11The uneven and selective nature of c luster knowledge networks: evidence fromthe wine industryGiuliani, Elisa

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    WP 2006/12Informal investors and value added: The contribution of investorsexperientially acquired resources in the entrepreneurial processPolitis, Diamanto; Gabrielsson, J onas

    WP 2006/13Informal investors and value added: What do we know and where do we go?Politis, Diamanto; Gabrielsson, J onas

    WP 2006/14Inventive and innovative activity over time and geographical space: the case ofSwedenEjermo, Olof

    2005

    WP 2005/1Constructi ng Regional Advantage at the Northern EdgeCoenen, Lars; Asheim, Bjrn

    WP 2005/02From Theory to Practice: The Use of the Systems of Innovation Approach forInnovation PolicyChaminade, Cristina; Edquist, Charles

    WP 2005/03The Role of Regional Innovation Systems in a Globalising Economy:Comparing Knowledge Bases and Institutional Frameworks in Nordic ClustersAsheim, Bjrn; Coenen, Lars

    WP 2005/04

    How does Accessibility to Knowledge Sources Affect the Innovativeness ofCorporations? Evidence from SwedenAndersson, Martin; Ejermo, Olof

    WP 2005/05Contextualizing Regional Innovation Systems in a Globalizing LearningEconomy: On Know ledge Bases and Institutional FrameworksAsheim, Bjrn; Coenen, Lars

    WP 2005/06Innovation Policies for Asian SMEs: An Innovation Systems PerspectiveChaminade, Cristina; Vang, J an

    WP 2005/07Re-norming the Science-Society RelationJ acob, Merle

    WP 2005/08Corporate innovation and competitive environmentHuse, Morten; Neubaum, Donald O.; Gabrielsson, Jonas

    WP 2005/09

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    Knowledge and accountability: Outside directors' contribution in the corporatevalue chainHuse, Morten, Gabrielsson, Jonas; Minichilli, Alessandro

    WP 2005/10Rethink ing the Spatial Organization of Creative IndustriesVang, J an

    WP 2005/11Interregional Inventor Networks as Studied by Patent Co-inventorshipsEjermo, Olof; Karlsson, Charlie

    WP 2005/12Knowledge Bases and Spatial Patterns of Collaboration: Comparing thePharma and Agro-Food B ioregions Scania and SaskatoonCoenen, Lars; Moodysson, J erker; Ryan, Camille; Asheim, Bjrn; Phillips, Peter

    WP 2005/13

    Regional Innovation System Policy: a Knowledge-based ApproachAsheim, Bjrn; Coenen, Lars; Moodysson, J erker; Vang, J an

    WP 2005/14Face-to-Face, Buzz and Knowledge Bases: Socio-spatial implications forlearning and innovation policyAsheim, Bjrn; Coenen, Lars, Vang, J an

    WP 2005/15The Creative Class and Regional Growth: Towards a Knowledge BasedApproachKals Hansen, Hgni; Vang, J an; Bjrn T. Asheim

    WP 2005/16Emergence and Growth of Mjrdevi Science Park in Linkping, SwedenHommen, Leif; Doloreux, David; Larsson, Emma

    WP 2005/17Trademark Statistics as Innovation Indicators? A Micro StudyMalmberg, Claes