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BulletinFALL ISSUE 2011
VOL. 44, NO. 1
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WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 1
Contents
President’s Message ..................................................................................................... 2
Editor’s Thoughts ........................................................................................................ 3
WMDF News................................................................................................................ 4
Notice of Election ........................................................................................................ 5
Sinusitis ........................................................................................................................ 6
Tech Q & A .................................................................................................................. 8
Child’s First Dental Visit Builds Foundation for Dental Health ..............................10
WMDF Golf Outing ....................................................................................................12
New Dentist Outing Visits Quail Ridge Golf Club ....................................................18
GRDHS News ...............................................................................................................19
Trustee Report .............................................................................................................20
WMDDS Directory Corrections and Additions ........................................................23
MDA News ...................................................................................................................24
Classified Ads ...............................................................................................................26
Advertiser Index ...........................................................................................................27
Reach Out and Touch Someone .................................................................................28
Mission StatementThe Bulletin is the newsletter of the WMDDS and its mission is to inform the membership of
upcoming and recent events, state & local issues related to dentistry, and as a forum for its officers,
representatives, and members to discuss appropriate topics of interest to the membership.
Communication & Advertising PolicyThe Bulletin will publish submitted articles from members and others that relate to the practice of
dentistry, small business, social, or political issues affecting dentists, or other subjects of interest to
the membership. All published items are subject to space restrictions and the community standards
of the WMDDS. The editors reserve the right to reject any article or advertisement deemed
inappropriate and to edit submissions as they see fit.
Submission & Publication Policy: Articles and advertisements must be submitted no later
than the 1st of the month preceding publication date. The Bulletin has six publications: the
directory issue, fall issue, holiday issue, winter issue, spring issue, and summer issue. Direct
submissions or correspondences to:
Dr. James C. Papp • 4880 Cascade Road SE, Suite B • Grand Rapids, MI 49546
Phone: 616.940.9872 FAX 616.940.2854 • Email: [email protected]
Include “Newsletter” in the subject line
Editor James Papp
Associate Editors Seth Vruggink Jeff Smith Aric Smith Larrisa Bishop
Advertising Editor Elaine Fleming Executive Secretary WMDDS 511-F Waters Building Grand Rapids, MI 49503 (616) 234-5605 [email protected]
West Michigan District Dental Society Executive Board 2011-2012 President Larissa Bishop President-Elect Tyler Wolf Vice President Margaret Gingrich Secretary-Treasurer Kathleen Ellsworth Editor James Papp Immediate Past President
Seth Vruggink
Directors Samuel Bander Steve Conlon Leonard BartoszewiczArea Representatives
Kent County Norman Wilhelmsen Ionia-Montcalm
Kirkwood Faber
County Mecosta County Doug Killian Ottawa County Meredith Smedley
MDA IV District Brian Cilla Trustees Colette Smiley
Big Rapids Dental Study Club OfficersPresident Erick Perroud Vice President Christa SternSecretary Christa SternTreasurer Erick Perroud
Holland-Zeeland Dental Society OfficersPresident Meredith Smedley Treasurer Robert Ankerman Secretary Immediate Past President
Ionia-Montcalm Dental Study Club OfficersPresident Treasurer Kirkwood Faber
Kent County Dental Society OfficersPresident Lathe Miller Vice President Norman Wilhelmsen Secretary Michael PalaszekTreasurer Kathryn Swan
West Michigan Dental Foundation OfficersPresident Devin Norman Vice President John Marshall Secretary Carol Klein Treasurer Joe VanLaan
The Bulletin of the West Michigan Dental Society is published six times a year (the directory issue, fall issue, holiday issue, winter issue, spring issue, and summer issue). The opinions expressed in The Bulletin are not necessarily the opinions of the West Michigan District Dental Society.
Contributions to The Bulletin are welcome and should be addressed to The Bulletin Editor, 4880 Cascade Road SE, Ste. B, Grand Rapids, MI 49546. Requests for purchase of advertising space should be directed to the Advertising Editor, Elaine Fleming, (616) 234-5605. The deadline is the 1st of the month prior to publication.
© 2011-2012 West Michigan District Dental Society Bulletin
ummer is over and it is time to start getting ready for
fall – putting away the golf clubs, storing the boat, and
closing up the cottage. Fall brings its own activities, of
course – such as high school, college, and professional football,
the baseball playoffs (go Tigers!), and
trips to orchards for wagon rides
in the crisp air. Fall is also the time
that we all begin to settle back into
our “normal” routines – whether this
means getting our children ready for
school in the mornings, extending
our office hours, or simply feeling
like we don’t have to squeeze every
minute out of the beautiful sum-
mer weather. From a professional
standpoint, this fall, we have a terrific
CE course lined up with Dr. Steven
Steinberg that promises to be inter-
esting. It will focus on the manage-
ment of dental caries and also balanc-
ing work with your home life.
Earlier this summer, the Board of
the WMDDS sent out a survey that
asked our memberships’ opinion on
several topics that we can use when planning future events.
I would like to take the time to relay some of the responses
that we received. The majority of the membership liked the
fact that we usually hold our CE courses in October, January,
and March, along with the location that we have used for the
last several years, Frederik Meijer Gardens & Sculpture Park.
Some of the reasons people said they like Meijer Gardens are
its central location, the ease of parking, and that the parking
is free. The vast majority of the participants that responded
liked the range of CE speakers and topics that are introduced
by the program committee, and that two lectures each year
are geared toward the dentist while one is designed for the
entire office. The last question that was asked related to the
Silent Bell and the venue where it is held. The majority of
people who chose not to attend this event gave one of two rea-
sons – either because it occurs during an already busy holiday
season, or because they felt it is an “older dentist’s” function.
While the results of this survey will be passed on to the pro-
gram committee as they make arrangements for the schedul-
ing of events in future years, please remember that the Silent
Bell is our chance each year to honor someone who has made
an enormous contribution to our profession and our com-
munity. While we understand the
holidays are a busy time, please make
every effort to attend this December.
One of the things that the commit-
tees cannot change is the attendance
of dentists and their spouses at the
events, no matter what their age.
We can move the times and change
the venues, but if the membership
does not attend, it will have been
to no avail. As a society, we need to
have our membership involved – and
hopefully have fun at the same time.
I’m sure everyone remembers back
to when they were in dental school
and the friendships they formed
while socializing with their friends
in a relaxed atmosphere. The West
Michigan Dental Foundation golf
outing, the New Dentist golf outing,
the New Dentist social event, and the Silent Bell are meant
to provide all of us with the opportunity to foster friendships
with colleagues and their spouses, and to have newer mem-
bers realize how wonderful it is to be part of the WMDDS.
I hope over this next year, as the invitations come across your
desk to attend these and other events, that you will seriously con-
sider attending. These are excellent opportunities to get to know
your fellow dentists and referring specialists on a personal level.
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 20112
P R E S I D E N T ’ S M E S S A G E
It’s Time to Get Out and SocializeBy Dr. Larissa Bishop, WMDDS President
S“ The West Michigan Dental
Foundation golf outing, the
New Dentist golf outing, the
New Dentist social event,
and the Silent Bell are meant
to provide all of us with the
opportunity to foster friend-
ships with colleagues and
their spouses, and to have
newer members realize how
wonderful it is to be part of
the WMDDS.”
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 3
otox was introduced to the world in the late 1980s
by ophthalmologists, who began using it to treat
optic muscle disorders. It was approved by the Food
and Drug Administration (FDA) for
the treatment of moderate to severe
frown lines between the eyebrows
(glabellar lines) in 2002, and its pop-
ularity has soared ever since. Botox
is consistently one of the top five
nonsurgical cosmetic procedures per-
formed each year.
In addition to glabellar lines, Botox
is used to eradicate crow’s feet, frown
lines, and furrows in the forehead. It
is also approved to treat a variety of
medical conditions, including ocular
muscle spasms, problems with eye
coordination, severe armpit perspira-
tion, and migraine headaches. Botox
may also be useful in treating condi-
tions such as knee and hip osteo-
arthritis, temporomandibular joint
disorder, and benign prostatic hyper-
plasia (BPH).
How it worksUnlike soft tissue fillers such as Juvederm and Sculptra
Aesthetic that add volume to skin depressions which has also
been making their way into dentistry, Botox blocks the release
of a chemical called acetylcholine, which triggers the muscle
contractions that create wrinkles.
Botox essentially paralyzes the muscles and stops them
Got Botox?By Dr. James C. Papp, WMDDS Editor
E D I T O R ’ S T H O U G H T S
from contracting. Typically, the results of Botox treatment
can last up to three months or longer, especially when com-
bined with a zinc supplement.
Botox in the Dental office?So what has Botox got to do with dentistry? How can it possi-
bly have any relationship to our patients’ health? Why should
dentists be involved in providing it?
From a treatment planning standpoint, some of our
patients (or an increasing number) are having facial esthetic
procedures performed somewhere, whether or not we provide
them with it ourselves, or even if we approve of it personally.
If we are treatment planning esthetic dental work, which
affects the support of the lips, the
amount of anterior tooth, and gin-
gival display, then we need to realize
that Botox treatment of the face (and
other treatments such as dermal fill-
ers) will impact our result and needs
to be considered. To our dental pro-
fession, an understanding of Botox
and how it works is necessary.
From an application standpoint,
it seems that dentists are uniquely
suited for providing Botox treatment.
One of our main skill sets is assess-
ing the balance and overall esthetics
of the face. We have had extensive
training in the anatomy of the head
and neck and we inject cranial nerves
daily.
It really seems to come down to
proper training. With proper train-
ing, there is arguably no better prac-
titioner to provide Botox in the
peri-oral region of the face. Injecting
Botox in any area outside that gets into a “grey area.” And
typically, state boards do not like “grey areas.”
For more on Botox, see Dr. Cilla’s Report on page 21.All opinions published in the WMDDS Bulletin are published on the author-ity of the writer and are not to be regarded as the views of the West Michigan District Dental Society unless such statements have been adopted by the Society.
B“ If we are treatment planning
esthetic dental work, which
affects the support of the
lips, the amount of anterior
tooth, and gingival display,
then we need to realize that
Botox treatment of the face
(and other treatments such
as dermal fillers) will impact
our result and needs to be
considered. To our dental
profession, an understanding
of Botox and how it works
is necessary.”
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 20114
he West Michigan Dental Foundation (WMDF) is
the custodian of the Dr. Robert Mitus Education
Fund. Bob practiced in Northeast Grand Rapids and
Sand Lake, and was very involved in organized dentistry at
both the local and state level. Upon his passing, after a coura-
geous battle with cancer in 1999, colleagues, friends, and for-
mer dental school class-
mates contributed money
in his name to locally
fund dental scholarships.
Bob was instrumental in
starting a similar dental
scholarship fund at the
state level through his
work with the Michigan
Dental Association. The
WMDF Dr. Robert Mitus
Education Fund, however,
was intended to support
dental students planning
on returning to West
Michigan.
Over the years, the
WMDF Mitus Education
Fund has slowly grown
with proceeds from the
New Dentist Forum golf
outings. Although Bob
would be pleased with the
effort, he would consider
it a personal challenge to
bring this fund up to the
level it deserves. To date,
the balance of the fund has
been insufficient to use for meaningful scholarships without
diminishing the principal balance. This year, the Board of
the West Michigan Dental Foundation has made it a prior-
ity to double the size of the fund over the next two years.
Growing the fund will provide for a meaningful scholarship
to a deserving dental student who shows the potential to be a
leader in local, state, or national organized dentistry.
T
W M D F N E W S
Dr. Robert Mitus Education FundSubmitted by Dr. Richard Panek, Chair, West Michigan Dental Foundation Community Grant Committee
Many of us remember Bob’s passion for the West Michigan
Dental Foundation and West Michigan District Dental Society.
Providing scholarships for our potential future dental leaders
benefits the community and future West Michigan District
Dental Society member dentists. The Foundation Board feels
he would definitely be pleased with the direction taken to
bolster the education fund.
If you have shown sup-
port for this effort in the
past, thank you – and con-
sider, once again, giving
generously.
Contributions can be
made to the Dr. Robert
Mitus Education Fund in
care of the West Michigan
Dental Foundation. Please
make your check pay-
able to the Dr. Robert
Mitus Education Fund
and mail your check to:
West Michigan Dental
Foundation, 161 Ottawa
Avenue NW, 511-F Waters
Building, Grand Rapids,
MI 49503. You will also
have an opportunity to
make a contribution when
you receive your annual
appeal letter from the
Foundation in November.
The WMDF Dr. Robert
Mitus Education Fund
needs your financial sup-
port to continue Bob’s vision. Please consider helping build
up the Dr. Robert Mitus Education Fund to a level which
would put that familiar wry smile on his face if he were still
with us. If you have never pledged to give, please do so by
honoring our memory of Dr. Mitus and make a donation to
the scholarship fund in his name.
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 5
West Michigan District Dental Society Notice of Election
(Written mail-in ballots will be sent 30 days following this notice)
In accordance with the West Michigan District Dental Society by-laws, the Nominations Committee presents the follow-
ing slate of candidates for the positions of Alternate Delegates and Delegates for the 2012 Michigan Dental Association
House of Delegates and WMDDS offices for 2012-2013. By-laws require that a written notice of the names of the nomi-
nees for elective offices be published 30 days prior to the election. The election will be held by a mail-in ballot.
Four (4) of the following will be elected to a two-year term as Delegate to the MDA House of Delegates and the remaining
eleven (11) will serve a one-year term as Alternate Delegates.
Dr. Kirkwood Faber Dr. Doug Killian Dr. Seth Vruggink
Dr. Brian Mulder Dr. Ben Zarzecki Dr. Kathryn Swan
Dr. Trish Roels Dr. Steve Conlon Dr. Mike Nichols
Dr. Leonard Bartoszewicz Dr. Kevin Rebhan Open
Open Open Open
Completing the delegation in accordance with the WMDDS by-laws are the following members:
Dr. Larissa Bishop, chair Dr. Tyler Wolf Dr. Margaret Gingrich
Dr. Sam Bander Dr. Matthew Gietzen Dr. Ryan Lebster
Dr. Douglas Klein
(Drs. Bishop, Wolf and Gingrich are automatic seats and Drs. Bander, M. Gietzen and Lebster, D. Klein are serving the
second year of a two-year term as delegates.)
The Nominations Committee further recommends the following candidates to fill the following Society offices for
2012-2013:
Dr. Tyler Wolf, President
Dr. Margaret Gingrich, President-elect
Dr. Sam Bander, Vice President
Dr. Kathleen Ellsworth, Secretary/Treasurer
Dr. Steve Conlon, 3rd year Director
Dr. Kirkwood Faber, 2nd year Director
Dr. Brian Mulder, 1st year Director
The Nominations Committee shall include as a nominee for any of the above mentioned positions the name of any West
Michigan District Dental Society member in good standing for whom a petition, signed by fifteen (15) active members of
the Society has been submitted. Petitions should be delivered by December 5, 2011 to the chairperson of the Nominations
Committee, Dr. Seth Vruggink, 522 South Beacon Blvd, Grand Haven, MI 49417.
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 20116
nce again the season changes. My patient this
morning hit the mark saying, “someone hit the
Michigan weather switch.” Yesterday was sum-
mer, today, fall. Michiganders typically enjoy the change
of seasons, although the sights and smells of these seasonal
changes can usher in the risk of a stuffy head, congestion, and
itchy eyes, all of which are common symptoms of sinusitis. In
fact, sinusitis is actually a common condition with more than
24-31 million cases occurring in the United States annually.
In the dental office, we see a lot these patients, and sinusitis
is often included in the chief dental complaint because of its
proximity. A colleague of mine recently described a patient
that presented to the office with root canal treatments on
all four of her mandibular premolars. As it turned out, the
primary cause was referred pain from her maxillary sinuses.
It never hurts to be updated on such a condition we often see
intermingled in our dental examinations.
Sinusitis is defined as an inflammation of the sinus cavities
and nasal passages. In the skull, there are four major pairs
of cavities that are typically hollow and filled with air. There
are severe functional components of sinus, including vocal
resonance, insulation, and to moisturize and warm the air
as we breathe. In addition, sinuses act as a natural defense
by producing a layer of mucus, keeping surfaces moist
and protecting against pollutants and microorganisms. The
mucus is normally propelled toward the back of the nose
and throat by cells that line the sinus, and the mucus is then
swallowed. If this process is disrupted, bacteria can begin to
colonize, causing an infection. For the vast majority of cases,
acute sinus infections are due to viral infections (Rhinovirus,
Adenovirus) of the upper respiratory tract, and tend to resolve
SinusitisBy Dr. James C. Papp, WMDDS Editor
F E A T U R E A R T I C L E
within ten days. However, chronic sinusitis (symptoms last-
ing more than 20 days) is often caused by bacteria, allergens
(pollen, animal dander, smoke), fungi and autoimmune
diseases. Other causes may be polyps, deviated nasal septum,
congenital diseases (cystic fibrosis), trauma, and immuno-
deficient conditions.
Symptoms of a sinus infection can include facial pressure
(worsens when leaning forward), headache, tooth pain when
chewing, decreased sense of smell, muscle aches, fever, bad
breath, and thick nasal discharge.
There are some simple “home” remedies that patients can
perform when symptoms occur:
1. Hydration: drink ample amount of water.
2. Create an at-home steam vaporizer. Boil some water, lean
over the bowl with a towel over your head, creating a
compartment for the steam to rise into your nasal passages
(please take the bowl off the stove first). Ten minutes, 2-4
times per day.
3. Vicks Vapor Rub. As directed or maybe added to boiling
water.
4. Common over-the-counter medications may be helpful
to thin out and expel mucus. Mucinex and Robitussin
are easily attainable at your local drug or grocery store.
Sudafed and other common decongestants can help with
airway. Delsym can be used to suppress cough if present.
Robitussin products are also a good suggestion.
5. Pain relievers: Motrin, Tylenol (the usual players).
Interestingly, non-prescription antihistamines are not as
highly recommended as they once were. The reason is that
they tend to dry out membranes and create thickened mucus.
Thicker mucus leads to more difficulties in drainage which is
counterproductive.
Important points to make to our patients when consider-
ing the above remedies is to have them notify their family
physician regarding their condition and get clearance to take
any additional medications, as some of the medications may
conflict with current medications and or medical conditions.
Reference: Lynn Laitinen-Kloss, MD, MPH. Sinusitis. Patient In Charge
Magazine. 2011.
O
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 7
New Dentist Forum Agenda
Wednesday, October 26, 2011Pietro’s – 6:00 pm
Speaker: Tim Rankin from DentaChoice On-Site Handpiece Service
Topic: “Handpieces – Ergonomics, Longevity, Infection Control and Customer Comfort”
Pizza and beverages – no charge
1 CEU
Wednesday, November 30, 2011Pietro’s – 6:00 pm
Speakers: Brian LaFrenier and Eric Smith
Topic: “2011 Tax Update and Planning Opportunities, the New Michigan Income Tax, and Risk Management and Fraud”
Pizza and beverages – no charge
1 CEU
For more information, contact Dr. Jacob Lueder at 616.855.4070.
Looking for a fun and unique way to celebrate the holidays with your staff ? Broadway Grand Rapids is offering 10-25% off individual ticket prices to dental offices who want to plan a holiday event. Enjoy the classic holiday show, Irving Berlin’s White Christmas on stage at Devos Hall in Grand Rapids, November 15th-20th. Call Meghan Distel at Broadway Grand Rapids 616-719-8050 to get your discounted tickets.
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 20118
n each WMDDS Bulletin, I will be fielding your questions
about technology, its place in the dental practice, and
beyond. Send your questions to [email protected]
and I’ll answer them on my blog, facebook, and in each
Bulletin. Here’s a topic that many of you have questioned.
What’s the story with Cloud computing?Let’s start with an explanation. Chances are your office uses a
standard client/server network which consists of client com-
puters and a server that stores all of your patient information
and images. Cloud computing differs from this, in simple
terms, by moving your data offsite and eliminating the need
for a server.
To illustrate this difference, think about gmail, yahoo
email, or any other web-based email program. When you log
into www.gmail.com to view your email, you are cloud com-
puting. Google is storing your data, you are simply accessing
from an internet-capable device.
What is good about Cloud computing?∙ Less hassle. With no server to care for, you no longer have
to worry about updates, backups, security, and other com-
mon maintenance items associated with a server.
∙ Availability. Because your data is housed in the cloud, it
is available from any computer that has internet access.
Think again of email, this is accessible anywhere, not just
at the office.
∙ Cost. We’ll find this in the bad section too, but you no
longer have the cost of a server to worry about. This means
no large upfront equipment and setup cost.
∙ Fault Tolerance. In a Cloud computing environment,
you never have to worry about your server crashing. In
the Cloud, applications can switch to other servers if one
crashes, so in theory there is never downtime due to hard-
ware malfunctions.
What is bad about Cloud computing?∙ Reliance on internet. How many times does your office
lose internet connection? Chances are it’s not too often,
but in a Cloud computing environment you will also lose
access to your data if internet ever goes down. A second
internet connection is recommended as a backup.
∙ Data is in someone else’s possession. If you’re like me, you
might be a little uneasy knowing someone else is in charge
of your data. Although they are often better equipped to
care for and protect your data, it can still be unnerving for
some folks knowing their data is somewhere else.
∙ Speed. Your computers can currently talk to your server
at 100 or (hopefully) 1000 Mega Bits Per Second (Mbps).
Under Cloud computing you must rely on your internet
connection, which at best might reach 20 Mbps. There are
some creative ways that Cloud companies compensate for
this, but it would be a long shot to match the performance
of your in house server.
∙ Cost. As mentioned above, you avoid the initial server
cost. Depending on your configuration, the monthly fees
for Cloud computing may or may not be a long-term cost
savings. This would take some analysis.
What does Greg think about Cloud computing?I think it’s absolutely wonderful in the right scenario. I use
google’s Cloud services for my email, calendar, contacts, and
documents. It allows me to access these items anywhere in the
world from any computer, tablet, or smartphone. Setup was
extremely easy and there is no overhead.
In dental, my personal opinion is that Cloud computing
might just be the way of the future, but isn’t yet worth the
tradeoff for most offices. In my experience, speed is such an
important aspect of day-to-day operations in a dental office
that it would be very difficult to use anything but the fastest
system available. For imaging especially, the fastest system
available to you is a server sitting in your office.
Tech Q & ASubmitted by Greg Feutz, President, DDS Integration
T E C H N I C A L L Y S P E A K I N G
I
Greg Feutz is President of
DDS Integration, a
Grand Rapids based dental
technology company.
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 9
Cloud computing for your Practice Management system
can provide a lot of nice features as previously listed. For
those reasons, a number of dental practices are making the
transition, and with good results. For now, however, my
opinion is that you can accomplish everything right in your
own practice with a traditional server installation.
PUBLICATION SIZE SCREEN WO # IO # NOTES
West Michigan District Dental Soc.
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What are your thoughts?Comment on our blog or facebook article. We’d love to hear
your opinions on Cloud computing or any other topic.
Facebook: facebook.com/ddsintegration
Blog: ddsintegration.com/blog
T E C H N I C A L L Y S P E A K I N G
MDA Cover Program Helps
Members on Extended Absenses
The MDA is seeking participants for its new
COVER Program – Colleagues Offering
Varied Emergency Relief – a new locum
tenens service that helps member dentists
find practice coverage while they are on an
extended absence. This members-only ser-
vice provides dentists with a statewide list
of colleagues who have expressed interest in
providing temporary coverage while he or
she is away from the office.
The COVER program recently won a
coveted “Golden Apple” award from the
American Dental Association for excellence
in member-related services and benefits.
If you are interested in joining the pro-
gram and willing to help another mem-
ber during a time of need, without the
obligation of making a formal commit-
ment, e-mail Josh Lord, MDA Director of
Membership and Student Affairs, at jlord@
michigandental.org, or call 517-346-9415.
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 201110
Children’s primary teeth, often called “baby teeth,” are
as important as adult permanent teeth and require routine
check-ups and care. The first teeth that erupt are usually the
first four lower teeth and the first four upper teeth, called the
incisors. Most children will have a full set of 20 primary teeth
by the age of three. They then will begin to loose these teeth
sometime around the age of five, with the first two lower front
teeth being the first ones to loosen and come out.
Parents should begin to start brushing their child’s teeth
when the first tooth appears by using a small finger tooth-
brush and water. Children are able to start using a small
amount of fluoridated toothpaste that is “pea sized” begin-
ning at the age of two, after checking with their children’s
dentist and under supervision of the parent. The child should
be taught to not swallow the toothpaste and then rinse and
spit out any remaining toothpaste that is in the mouth. An
adult needs to supervise children with their brushing until
they are about eight or nine years of age, or are able to start
cursive writing. Until then, their dexterity is not able to have
the technique that is needed to properly reach all areas.
Parents should begin to use floss as soon as any two pri-
mary teeth touch. They may also use a floss holder, which is
sometimes easier to reach some of the back primary molars.
Cleaning between the teeth is important because it removes
plaque where a toothbrush is not able to reach. Children
should brush their teeth twice a day and floss once daily, the
same as is recommended for adults.
So, the earlier the better for your infant’s oral health care.
It’s important to establish an early partnership with your
dentist, along with proper home dental care and good nutri-
tion habits. Children with healthy teeth chew food easily and
smile with confidence. Start your child now on a lifetime of
good dental habits.
The Dentists’ Column appears in The Grand Rapids Press “Health
Section” the first Sunday of every month with a disclaimer: Brought to
you by the 600 members of the West Michigan District Dental Society in
Kent, Ottawa, Ionia, Mecosta and Montcalm counties. West Michigan
District Dental Society dentists are also members of the Michigan Dental
Association.
uilding a solid foundation for your child’s dental
health is as easy as 1, 2, 3… provided dental care
begins early and remains consistent.
Your baby’s first visit to the dentist should begin with a
milestone that every parent looks forward to – the arrival of
the first tooth. These all-important baby teeth, which start
coming in between six and 12 months of age, are essential to
the process of learning to chew food, speaking, and to your
baby’s overall appearance.
The American Dental Association and the American
Academy of Pediatrics both recommend that your child
should visit the dentist by the age of one, or within six months
from when the first tooth comes in. This establishes with your
child a dental home, where parents and child become com-
fortable visiting the dentist. Seeing a dentist at an early age is
all about prevention and education.
On your child’s first visit, the dentist will do a simple
“knee-to-knee” exam in which the child will lay on the parent’s
lap and place his or her head on the dentist’s knee. This allows
the dentist to take a look inside the child’s mouth to check
for decay and make sure your baby’s teeth, mouth, and facial
bones are properly developing.
The initial visit will also include a thorough medical and
dental history of both the parent and the infant to determine
if the child is at a greater than normal risk of developing cavi-
ties. Most people are surprised to learn that the bacteria which
can cause tooth decay can be transmitted from the mother to
the infant. Your dentist will also teach you how to properly
clean your child’s teeth and gums, and determine if your baby
needs fluoride supplements.
Your child’s dentist will also discuss the use of a pacifier
and thumb sucking, grinding of teeth, teething and treat-
ments for it, injury prevention, the use of a bottle and sippy
cup, and the effects of diet on oral health.
The year-one dental visit can actually save money. A study
in the journal Pediatrics showed that children who have their
first dental visit before age one have 40 percent lower dental
costs in their first five years than children who do not, due to
the cost of dental and medical procedures that may be neces-
sary as a result of poor oral health.
T H E G R A N D R A P I D S P R E S S H E A L T H S E C T I O N A R T I C L E
Child’s First Dental Visit Builds Foundation for Dental HealthReprinted from The Grand Rapids Press, September 4, 2011
B
West Michigan District Dental Society is an
ADA CERP Recognized Provider.
RegistRation FoRm
NAME
ADDRESS
ADDITIONAL REGISTRANT(S) AT THIS ADDRESS
MDA-member dentist – $250
WMDDS retired member dentist – $100
1st staff member – $100
2nd-5th staff members – $90
6th-12th staff members – $85
13th staff member and over – $80
per non-member dentist – $500
TOTAL:
PAY BY CHECK: Make checks payable to: West Michigan District Dental Society. Remit to: Elaine Fleming | c/o WMDDS | 161 Ottawa NW | Suite 511-F, Waters Building | Grand Rapids, Michigan 49503 | Questions? Call 616.234.5605 or email [email protected]
“HoW to Love DentistRy, Have Fun anD PRosPeR!”Presented by Dr. David Madow and Dr. Richard Madow | January 20, 2012 | Frederik Meijer Gardens & Sculpture Park
This fun, fast-paced course is perfect for all doctors, team members and spouses who want to easily and predictably take their practices to a level they never thought possible.
It’s filled with incredibly usable content, and also features videos, music, and humor to make it unlike any other dental seminar most have ever experienced. The Madow Brothers make sure that every single dentist and team member in the audience learns the secrets of delivering better patient care, practice growth, and fulfillment in the profession of dentistry while having an enjoyable day. Practically every attendee reports that a Madow Brothers seminar was the best day they have ever spent in dentistry.
Here are just some of the things covered in this course:• One simple thing to add to your exams for better patient care AND increased practice income.• Double your new patients instantly by getting them off the phone and into your appointment book.• The latest trends in social media — get up to speed now and watch your practice explode.• Ways to economically and efficiently “Grow Your Practice Locally.”• How to avoid the “Deadliest Four Words in Dentistry” being said about you (and they are).
• Important telephone skills — answer those difficult questions correctly every time.• Ten “Incredible Practice Builders.” Easy and inexpensive ways to reach out to those in your community.• The best referral idea in the history of dentistry.• “Off the Wall” ideas for practice growth that you will NOT hear anywhere else.• Do this simple thing and never run late again.• How to give a painless injection every time.• Simple ways to lower your overhead once and for all.• Re-energize your entire team and get them to love your practice.• How any office can achieve 100% treatment plan acceptance.• Clinical updates in lasers, digital technology and more.• Seven “Almost Free” ways to get and keep new patients.• Performing treatment that was “slipping through the cracks.”• A live demonstration that will leave you in shock, disbelief, and help you to schedule more new patients than ever before.• A special ending — you’ve never seen anything like it at a dental seminar!
PAY BY CREDIT CARD: � VISA � Mastercard
CREDIT CARD # EXPIRATION DATE/SECURITY CODE
NAME ON CARD
SIGNATURE
Thank you To ouR SPonSoRS who have helPeD To Make TheSe PRoGRaMS available To uS.
Supporting Sponsor:Platinum Sponsors:
Silver Sponsors:
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 201112
Major Patron Sponsor ($250)Valleau and VanDeven Pediatric Dentistry
2011 Golf CommitteeDr. Matt Gietzen, chair
Dr. Larissa Bishop
Mr. Jim Ditta
Mr. Hal Henkel
Dr. Tim Meade
Dr. Ken Mulder
Dr. Mike Palaszek
Dr. Mark Powell
Dr. Ryan Zolman
Elaine Fleming
A special thanks to Carol Klein (OMSA of Western Michigan)
and Betsy Haller (Bank of Holland) for their help the day of the
event. Also, thank you to Grand Rapids Community College
dental assisting students, and volunteers from Founders
Bank & Trust, Midwest Capital Advisors, Greg Feutz (DDS
Integration), Vander Lugt, Mulder, DeVries, and Elders.
Mark your calendar: 2012 outing will be Friday, June 1 at
Egypt Valley Country Club.
erfect weather greeted the 104 golfers who participated
in the annual West Michigan Dental Foundation golf
outing at Egypt Valley Country Club on June 3, 2011.
The event began with a shotgun start at 12:00 noon and ended
with a picnic dinner sponsored by Davis Dental Laboratory.
This year’s event netted over $17,000, which will be used to
support the activities of the WMDF.
A special thank you to our sponsors:
Dinner Sponsor ($2,000)Davis Dental Laboratory
Eagle Sponsors ($1,000)Grandville Endodontics – Dr. Brian Licari
Henry Schein Dental
Meade and Zolman Family Dentistry
OMSA of Western Michigan, P.L.C.
Oral Surgery Associates
West Michigan Oral and Maxillofacial Surgery, PC
Birdie Sponsors ($500)Doctors Caldwell and Christopherson
Dr. Gary Cook
DDS Integration
First Companies, Inc.
Founders Bank & Trust
Grand River Endodontics, PC – Dr. Sarah Lennan
Grand River Orthodontics, PC – Dr. Heather Gietzen
Grandville Dental Health Center – Drs. Bishop and Biersack
Huyser Orthodontics – Dr. David Huyser
Dr. Jacob Lueder
MDA Insurance MDA Services
Midwest Capital Advisors
Norman Family Dentistry
Dr. Thomas Nykamp
Partners in Dental Care, PC
Patterson Dental Supply
Dr. Mark Powell
Professional Consulting and Accounting Group Inc.
VanderLugt, Mulder, DeVries, and Elders
W M D F G O L F O U T I N G
Golfers Raise Funds for West Michigan Dental FoundationBy Elaine Fleming, WMDDS Executive Secretary
P
One thing I am certain about is my malpractice protection.”
“Dentists are dealing with many unknowns...
Professional Liability Insurance & Risk Management Services
ProAssurance Group is rated A (Excellent) by A.M. Best. Visit www.ProAssurance.com • 800.292.1036
Many dentists are feeling the impact of lowered demand for dentistry due to the economy.Profitability challenges and increased risk to meet those challenges contribute to an atmosphere of uncertainty and lack of control.
What we do control as dentists: our choice of a liability partner.
I selected ProAssurance because they stand behind my good dentistry. In spite of the maelstrom, I am protected, respected, and heard.
I believe in fair treatment—and I get it.
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 13
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 201114
Dental Appreciation Week is coming to The Joe! The Detroit Red Wings and the West Michigan District Dental Society are joining forces for two special nights of fun:
SATURDAY, NOVEMBER 5 VS. THE ANAHEIM DUCKS AT 7:00 P.M. FRIDAY, NOVEMBER 11 VS. THE EDMONTON OILERS AT 7:30 P.M.
You can save up to 50% off of Box Office prices:
• Upper Bowl tickets are just $25 • Premium Upper Bowl tickets are $40
• Wings will donate $5 from every ticket purchased to the West Michigan District Dental Society
The Wing’s official team dentists, Dr. Jeffrey Boogren and Dr. Randy Freij, invite you to join them pre-game at 5pm both nights to offer helpful advice, answer questions
and share stories of their experience.
If you have any questions or would like to purchase tickets, contact: Clark Rowekamp at 313-394-7546 or at [email protected]
Or visit www.DetroitRedWings.com/dental Promocode: WMDDS
Reserve your seats early, quantities are limited and these games will sell out!
Enjoy outstanding service,numerous coverage options and tremendous savings.
MDA programs are continuously reviewed to ensure your coverage needs are being met. MDA Insurance and MDA Services offer a wide range of programs including:
• Examination Gloves• Credit Card Processing• Payroll Processing• Professional Liability Insurance• Practice Property Insurance• Individual and Group Health Insurance• Life and Disability Insurance• Auto & Homeowner’s Insurance
Keeping You Prepared
Celebrating 25 Years
So You’re Never Surprised
Quality Programs. Group Savings. Lower Dues.
(800) 860-2272www.mdaprograms.com www.smilemichigan.com
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 201116
* Malpractice insurance is underwritten by Professional Solutions Insurance Company, 14001 University Ave., Clive, IA 50325. Professional Solutions Insurance Company is rated “A” (Excellent) by A.M. Best for financial strength and operating performance. A.M. Best ratings range from A++ to S. ©2011 PSIC NFL 9191 ALL
To learn more, call 1-800-718-1007, ext. 9191,or visit www.profsolutions.com.
Get competitive dental malpractice insurance coverage with protection you can trust from “A” (Excellent) rated*
Professional Solutions Insurance Company.
INSURANCECOMPANY
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 17
3rd Annual
DENTAL APPRECIATION NIGHT
FRIDAY, MARCH 2, 2012 VAN ANDEL ARENA
Last season's event was attended by over 600 West Michigan dentists, their employees, family and friends!
Putting together a Dental Appreciation Night group is simple and easy! Start planning today by following these three easy steps: 1. Contact Zack at the Griffins office to reserve tickets for your group
2. Promote the event through emails, flyers, Facebook, etc. (we have tools to help you promote)
3. After a few weeks, call Zack to finalize your ticket order
Bring out your group of ten or more and experience:• $1 beers and $1 hot dogs from 6-8 p.m. while supplies last• Upper level tickets for just $12 each, or lower level faceoff tickets for only $14 each• The WMDDS Smile Cam on the arena's video board
For every ticket purchased though this group offer, the Griffins will donate $2 to the West Michigan Dental Foundation.
EXCLUSIVE SEAT UPGRADE Ask about the special opportunity to upgrade to Premium Lower Bowl Center seats for just $3 more.
If you have any questions or would like more information, please contact Zack Krywyj at [email protected] or 616.774.4585 ext. 3060.
Presented by
SMS/grgriffins @griffinshockeytext GRIFF to 88188for offers, info & more! griffinshockey.com616.774.4585
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 201118
Major SponsorsMac Dental Lab
Henry Schein Dental
Great Lakes Financial Insurance Agency
Palm, Panek & Billups Oral Surgery
Paul Weston Financial
Hole Sponsors and Raffle SponsorsThe Bank of Holland – Founders Bank and Trust
Patterson Dental – Midmark – Dentsply NA – MDA IFG
Davis Lab – Studio 2 Dental – Dental Art Lab
Hannapel Orthodontics – OMSA of West Michigan
DentaChoice On-Site Repair – Norman Camera –
Dixon Architecture
A special thank you to our volunteers:Betsy Haller of The Bank of Holland
Dawn Norman and Shannda Ray of NFD
And to Brian Rhodes and the staff of Quail Ridge Golf Club
Save the first Friday of August every year – the prizes, the fun,
and the venue are great!
new course, a beautiful day, and a great turnout!
Quail Ridge Golf Club in Ada hosted the New Dentist
Golf Outing for the first time on August 5, 2011. The
new venue was in pristine shape and was well received by
the participants, leading to the largest contributions to-date
raised for the newly designated Bob Mitus Scholarship from
the West Michigan District Dental Foundation. Over 80 golf-
ers enjoyed the sunny, 85 degree temperatures while challeng-
ing for many great prizes and contests. Contest winners were
Andy Knowlton (2), Drew DeZwaan, Devin Norman, Brian
Mulder, and Sarah Bednarsky. The scramble event was won
by Team Norman with their ringer, Lisa Joppie.
A thunderous applause goes to the many generous sponsors
who made this day a successful fundraiser and gave everyone
a chance to leave with one of the great raffle or door prizes.
Dinner and Grand Prize Sponsor Bob MacTavish of Mac
Dental Lab provided a 50" HDTV won by Betsy Haller. Henry
Schein Dental sponsored the popular $25,000 New Car Hole-
in-One (still waiting for a winner on that one). Molly Murray
of Great Lakes Financial Insurance Agency, and Palm, Panek
& Billups Oral Surgery were also Gold Level Sponsors, provid-
ing great prizes.
N E W D E N T I S T F O R U M
New Dentist Outing Visits Quail Ridge Golf ClubBy Devin Norman, DDS, WMDF President
A
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 19
aranda’s Parks Parties and kids – what a great
combination! GRDHS gave away 5,550 bags of
toothbrushes and toothpaste (which included
1,500 floss packs) at four sites: Greenville, Lamar Park-
Wyoming, Barry County Expo Center-Hastings, and Allegan.
It was a HOT summer, but that did not stop the crowds.
This summer we bagged the products on site with help from
the TV8 interns at each site, and the Greenville High School
cheerleaders. We enjoyed the interaction, and they left with
a new appreciation of what a vendor does for a Park Party.
The West Michigan Dental Foundation provided a grant to
offset the expense of this project. Using large, two-dimensional
wooden teeth, we showed toothbrushing and flossing to the
kids as they walked through. Delta Dental donated coloring/
activity books, dental game playing cards, and posters that
provided additional dental education. We purchased addi-
tional products and received free goods through Linda Miller,
Territory Manager for P&G. Dr. Amy DeYoung, our spon-
sor for the Greenville site, donated the toothbrushes, two of
her assistants – Keri Weber and Jessica Chovanec, helped us
hand out bags, and do TBI. Hygienists who made these parties
possible for GRDHS included Traci Beals, Linda Buist, Val
Davis, JoAnne Hodder, Dawn Kamyszek, Pennie Lewis, Kathy
Roos, and Betty Wakefield.
What a great way to reach out to kids and parents alike!
Maranda’s Parks Parties is just one of GRDHS outreach to
the Grand Rapids community. I am proud to be a member.
Maranda’s Parks Parties 2011Submitted by JoAnne Hodder, RDH, BS
G R D H S N E W S
M
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 201120
T R U S T E E R E P O R T
MDA Board of Trustees Summer MeetingBy Dr. Brian Cilla, MDA Trustee
ummer is fading away as I write this report about
the highlights of the MDA Board of Trustees (BOT)
summer meeting that was held at the end of June in
Traverse City. The weather was great, and some of us even
managed to sneak in a wine tour as part of our weekend.
There was a joint shareholder meeting with the BOT and
the MDA Insurance and Financial Group (MDAIFG). This
was the twenty-fifth anniversary of MDAIFG. This subsidiary
has a mission statement to “provide quality and exemplary
service for the benefit of association members.” This year,
the group generated $1,559,599 in return to the MDA in the
form of royalties, dividends, shared/reimbursed overhead
expenses, and program sponsorships. Overall, this equates to
$429 per active MDA member. The MDA staff working for
MDAIFG is nationally recognized for its service and we are
very fortunate to have these individuals conducting business
on behalf of the MDA.
On the first day of the meeting, we were introduced to
Representative Wayne Schmidt (R) and Senator Howard
Walker (R), from Traverse City. They provided the Board
with a brief update on legislative activities. It was apparent
that given our State’s current economic situation, most of
their endeavors have been centered on budgetary issues.
One of our first actions was to endorse Demandforce, Inc.
This company provides an automated patient communica-
tions system that is intended to improve patient connectivity
with dental offices. Member dentists currently utilizing this
program speak highly of the service. As a consequence, it was
felt that this would be another fine product that can be mar-
keted by MDAIFG for our members.
The Board was informed that in mid-May, the Mount
Clemens City Board voted unanimously to discontinue water
S
fluoridation. Please be aware that this is becoming a budget
issue for cities. Apparently, there are additional cities now
looking at removal of fluoride from the water supply due to
increased cost of the chemical. Unfortunately, in this eco-
nomic climate, budgetary concerns will out-trump public
health issues. This is a shortsighted view, but is a sign of the
current economic times.
Bill Sullivan, Director of Legislative and Insurance Affairs,
provided a legislative update. Of particular interest was
that the Michigan Dental Hygienists Association (MDHA)
recently submitted House Bill 4718, which would allow a
dental hygienist to supervise a dental assistant who is acting
as a second pair of hands for the dental hygienist. MDHA did
not work with the MDA or the Michigan Dental Assisting
Association (MDAA) prior to submitting the bill. MDA and
MDAA were not aware of the bill until the day it was intro-
duced. It is interesting to note that the MDHA’s legislative
representative indicated that MDHA believes the supervision
topic was addressed in the MDA’s United Voice report. The
United Voice report states that the dental hygienist supervise
a dental assistant only when placing sealants. HB 4718 is not
limited to sealants.
At the 2011 MDA House of Delegates (HOD), a resolution
was adopted regarding Healthy Kids Dental (HKD): The prin-
ciple goals of the resolution were to legislatively seek coverage
for children beginning at birth and up to a minimum of age
eight for all 83 counties in the state, and to seek inclusion of
any willing Michigan licensed dentist into the HKD Program.
At this time, our legislative liaisons feel that the MDA resolu-
tion, as currently worded, is too overly prescriptive and does
not allow much wiggle room for effective legislative negotia-
tion. However, it is important to note that Governor Snyder’s
newest budget included expansion of the HKD program to
cover an additional four counties: Mason, Oceana, Newaygo,
and Muskegon. Hopefully, we can gain more traction on
HKD expansion with the next budget cycle.
Ms. Lynn Aronoff, the Grassroots Organizer for the MDA,
provided the Board with an update on her current MDA
activities. She is working on the formation of an ongoing
grassroots organizational structure that will function much
like a political campaign. The goal is to create a format that
can be maintained throughout changes in the legislature,
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 21
T R U S T E E R E P O R T
as well as MDA membership. Ideally, dentists will be ready
for action if, or when, legislation affecting our profession is
being presented. We need to facilitate ongoing relationships
between MDA members and members of the legislature.
Hopefully, when dental issues occur, the legislator will contact
his or her dentist for detailed information prior to taking any
legislative action. To facilitate this process, Lynn has been
contacting MDA component leadership. Additionally, she
has been requesting information regarding in-district politi-
cal events from the various members of the State House and
Senate. It is important for the MDA to know which events
are happening in the various legislators’ districts. Anticipate
that the MDA will be asking member dentists, who are the
legislators’ actual constituents, to attend these events. Locally,
both WMDDS and MDDS have already scheduled fundrais-
ing events. This is a new approach for the MDA, and we are
definitely in the early stages of establishing a strong and effec-
tive grassroots presence. Please be aware that Lynn is open to
all suggestions about optimizing this process. Give her a call
or send her an email if you have any ideas.
Dr. Norman Palm, Chair of the Special Committee on
Access to Care, was invited to be a participant at Dr. Luke
Shaefer’s conference to explore mid-level providers (MLP)
in Michigan. This meeting took place on August 22 in Ann
Arbor. The title of this event was “lncreasing Access to Oral
Health Care in Michigan: A Discussion of Three Solutions.”
In a nutshell, the discussion topics or presentations included:
1. Access to Care: Defining the Problem;
2. Introduction of an MLP (i.e. a combined dental therapist-
dental hygienist);
3. Increasing utilization of existing modes of practice for
prevention;
4. Increasing Efficiency in the Dental Practice;
5. Collaborations between oral health providers and other
health professionals.
As one can guess, given the subjects of discussion, the tone
of this conference was tilted towards justification of MLP
utilization in order to improve access to dental care. We are
fortunate to have had Norm acting as the voice of the MDA
on this issue. His knowledge and keen interest on this subject
are second to none. The MDA intends to position itself as the
go-to authority on the topic of providing dental care to the
citizens of Michigan. The issue of mid-level dental care pro-
vider will not be going away in the foreseeable future, and we need
to be at the table whenever these matters are being discussed.
Dan Schulte, the MDA legal counsel, provided the Board
with a written report on the MDA’s lawsuit involving a den-
turist. We were also informed of a new allegation. The Board
requested that the MDA staff should meet with members of
the Michigan Board of Dentistry to discuss the recent law that
allows the Michigan Board of Dentistry to discipline non-
licensed individuals practicing dentistry and to determine its
plans for enforcing the new law.
The MDA continues to receive phone calls from mem-
bers regarding the use of Botox in a dental office. Currently,
neither the MDA nor the ADA have taken a formal position
on the subject matter. However, the MDA staff verified with
Perry Bell, from the state, that dentists administering Botox
for cosmetic purposes around the eyes/forehead are practic-
ing outside the scope of dentistry. He indicated this is viewed
as the practice of medicine. It is assumed that this opinion
does not include oral surgeons. When asked about smile
lines around the mouth, Mr. Bell has indicated that a “White
Paper” will be forthcoming. The Board was informed that the
document, rather than being a strict set of guidelines, will be
more of a coaching tool and may result in more questions
than answers. Once the Committee on Peer Review/Ethics
receives the “White Paper,” it will analyze the document and
provide a report to the Board.
It was resolved that the MDA will contribute $5,000 to the
Missouri Dental Association Joplin Disaster Relief Fund to
assist with tornado recovery efforts for Missouri dentists.
The Board reviewed the Michigan Dental Association’s
2010 audited financial statements and management letters.
The Board Committee on Finance (BCF) reviewed these
documents with the MDA auditors, Plante & Moran. Once
again, the audit ran very smoothly, with MDA staff and
management providing the necessary assistance. The BCF
also met with the auditors, without MDA staff members pres-
ent, to ask questions and to discuss the Finance Committee’s
fiduciary responsibilities and MDA internal controls. The
committee was satisfied with the 2010 audit process and the
final audit report.
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 201122
T R U S T E E R E P O R T
Annually, the MDA Board approves the dental candidates
for Delta Dental Board of Directors. Delta’s enabling legisla-
tion stipulates that the names of the dental board members
must be approved by the MDA. The Board believes that
formal criteria should be in place for the MDA to use when
approving candidates elected to the Delta Board. Minimally,
the Board believes that it should receive a copy of the can-
didate’s curriculum vitae and have an opportunity to meet
with the nominees prior to election. Also, it believes it should
have ample time to do so before Delta seats the individuals.
Lastly, the Board believes the criteria should be applicable to
any organization for which the MDA board elects individuals.
As a consequence, the BOT resolved that the Committee on
Governmental and Insurance Affairs (CGIA) develop criteria
for the MDA Board in its duty to elect individuals to external
boards, and that the committee submit the criteria to the
Board of Trustees for approval by December 2011. I would
suggest that anyone interested in this process either submit
suitable credentialing recommendations to CGIA, or attend
their next meeting.
MDA President Connie Verhagen provided the BOT with
information on Mission of Mercy (MOM). Mission of Mercy
is a gathering of dentists, hygienists, and volunteer staff for
the purpose of providing free dental care at a two-day clinic
in a temporary dental facility. Approximately 2,000 patients
are seen at these events, and they are typically held on a week-
end. The total cost for this event is around $150,000, of which
$50,000 is for in-kind services. Usually, the state dental associ-
ation foundation conducts the fundraising for food, supplies,
etc… America’s Dentists Care Foundation is a non-profit
organization that provides and maintains all the equipment
necessary to put on a MOM event. In addition, it provides
the methods for organizing the volunteers and the expertise
to organize, set-up, run, and tear down the event. It takes
approximately 18 months to put a MOM project together.
There is an organizational handbook that provides checklists
for everything which needs to be done. As can be imagined,
it will take a large volunteer committee to bring this type of
statewide event to fruition. Dr. Verhagen is looking for mem-
bers who are passionate about an activity of this sort, and who
would be willing to help with research about whether or not
this is a project the MDA can organize and fund. Anyone who
is interested should get in touch with either Colette or myself.
President Verhagen split the last part of our meeting into
two sections: the first was a showcase of five successful com-
ponent programs that provide access to care and are models
that can be emulated by other communities. The second part
of the meeting centered on the importance of building local
alliances. John Truscott, president of Truscott Rossman, was
the moderator. Our second session was about the value and
importance of building alliances. It was intended to provide
a framework for making contacts and supply a basis for
interacting with local organizations that might have com-
mon interests in supporting initiatives that are projected to
improve oral health in our various communities. Some of the
significant reasons for local partnerships include:
∙ Taking control of oral health issues;
∙ Establishing the MDA and local components as the go-to
source for information;
∙ Branding our issues as the comprehensive answer to oral
health problems;
∙ Establishing third-party credibility;
∙ Pooling resources;
∙ Raising overall awareness about the importance of good
oral health.
The cultivation of grassroots support now will have a long-
term positive impact in the legislative arena in the future. It
is important to involve our local members with these grass-
roots efforts. MDA members need to be recognized as the
local resource for information and ideas, so that dentistry is
involved in decisions and the formulation of programs at the
ground level.
Dr. Verhagen requested that Board members provide Mr.
Thomas Kochheiser with the names of four to six dentists
who have a passion for access to care issues. The MDA would
like to create a network of dentists throughout the state who
have an interest/passion for access to care. We already know
how to round up the usual suspects. However, it would be
nice to add some new names to the list. Anyone interested
should contact either Colette or myself.
The purpose of these trustee reports is to keep our mem-
bership informed of MDA activities and relevant issues effect-
ing our profession. If you have any questions or concerns, do not
hesitate to give me a call or send an e-mail ([email protected]).
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 23
W M D D S D I R E C T O R Y U P D A T E S
2011 Directory Corrections and Additions
DIRECTORY – Changes indicated in bold
KIMBALL, THOMAS R4500 CASCADE RD SE, #200GRAND RAPIDS, MI 49546458-2011 FAX 957-1462
MONTICELLO, JOHN F1750 GRAND RIDGE CT NE, #300GRAND RAPIDS, MI 49525364-1700 FAX 364-6890(NO LOWELL OFFICE)
Boldface Denotes supporters of WMDDS through Bulletin advertising.
HENRY SCHEIN DENTAL SUPPLY CO265 LEONARD ST NWGRAND RAPIDS, MI 49504454-1212
DENTAL LABS AND SUPPLY COMPANIES– Changes indicated in bold
MARK YOUR CALENDAR
West Michigan Dental FoundationAnnual Golf Outing
Friday June 1, 2012 Egypt Valley Country Club
Watch for more information about this event!
Mission Statement: An organization dedicated to the improvement of oral health
through the financial support of education and service programs to address the
needs identified by the dental profession and the communities it serves in Kent,
Ottawa, Ionia, Mecosta and Montcalm counties.
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 201124
MDA Office800-589-2632 or 517-372-90703657 Okemos Rd., Suite 200Okemos, MI 48864-3927 Dial 517 and the direct lines listed below. The last three digits of the telephone number are the extension for that staff member. Executive OfficeDrew Eason, CEO/Executive [email protected] 346-9425
Jennifer Lennemann, Assistant to the Executive [email protected]... 346-9461
Michelle Nichols-Cruz, Board/House [email protected] 346-9414
Accounting/Production/BuildingBrian Stump, Director of [email protected] 346-9407
Lori Kleinfelt, Property Manager/ Accounting [email protected] 346-9406
Jody Marquardt, Dues/Accounting [email protected] 346-9408
Dave Lutz, Internal Services [email protected] 346-9426
Continuing EducationAndrea Sundermann, CE [email protected] 346-9403
Bernie Droste, CE [email protected] 346-9401
Shawna Owens, CE [email protected] 346-9402
Professional AffairsGrace DeShaw-Wilner, Managing V.P./Professional [email protected] 346-9413
Lisa Russell Boettger, Senior Professional Review [email protected] 346-9411
Jo Ann Murphy, Senior Professional Review [email protected] 346-9430
Chris Wilson, Professional Review [email protected] 346-9409
Tammy Cauthen, Human Resources [email protected] 346-9416
Legislation/InsuranceBill Sullivan, Director, Legislative/Insurance [email protected] 346-9405
Kesha Dixon, Legislative/Insurance Affairs [email protected] 346-9452
Membership/Student AffairsJosh Lord, Director, Membership/Student [email protected] 346-9415
Sherry Bryan, Member Relations [email protected] 346-9424
Joanne Floyd, Membership [email protected] 346-9451
Patti Fox, [email protected] 346-9400
Yvonne Orrin, Membership Data [email protected] 346-9429
Publications/WebsiteDave Foe, Director, Member [email protected] 346-9421
Jeff Mertens, Communications/Technology [email protected]... 346-9460
Jackie Hammond, Publications [email protected] 346-9419
Public Relations/MarketingTom Kochheiser, Director of Public Affairs [email protected] 346-9422
April Stopczynski, Public Affairs and Legislative/Insurance Affairs [email protected] 346-9417
Care and Well Being Line517-346-9413
Michigan Dental Association FoundationLori [email protected] 346-9406
MDA Insurance800-860-2272877-906-9924 (Blue Cross calls)
Craig Start, [email protected] 346-9441
Elise Witte, Executive [email protected] 346-9445
Sabrina Rawson, Accounting [email protected] 346-9433
Health, Life, Disability Tina Voss, Program Manager, [email protected]. 346-9479
Art Brandstatter, Account [email protected] 346-9432
Denise Wyzywany, Health [email protected] 346-9450
Heidi DuMond, Health [email protected] 346-9440
Lesa Barker, Group Health [email protected] 346-9437
Crista Feldpausch, Program Manager, [email protected] 346-9447
Shawn Haindel, Life/Health [email protected] 346-9442
Craig Wyma, Account [email protected] 346-9435
Professional Liability, Practice Property and Workers’ CompensationJeff Spindler, Director, P&C [email protected] 346-9444
Tina Croley, Commercial Lines [email protected] 346-9448
Misty Ward, Account [email protected] 346-9449
Jill Anderson, Commercial Lines [email protected] 346-9456
Susan Tonelli, Commercial Lines [email protected] 346-9466
Personal Lines — Home and AutoJeni Jonckheere, Personal Lines [email protected] 346-9462
Beth Jackson, Personal Lines [email protected] 346-9443
MDA ServicesDarren Zwick, [email protected] 346-9446
Cindy Hoogasian, Marketing [email protected] 346-9467
Carol Yoshonis, Member Services [email protected] 346-9465
Nancy Williams, Customer Service/[email protected] 346-9468
Contact the MDA Office
M D A N E W S
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 25
Member FDIC
LocationsCascade Rd at Spaulding - SE
Northland Dr at Plainfi eld - NE
Monroe Ave at Louis - DowntownWilson Ave at 56th - SW
(616) 956-9030foundersbt.com
Born here.
Staying here.Growing here.
Our local bank proudly supports the dedicated West Michigan Dental Community.
MDA Launches New Online Legislative Action Center
In early September, the MDA launched a Legislative
Action Center at www.smilemichigan.com (dental profes-
sionals area) for its members. To find it, just click on the
new “Legislative” link at the top of the page.
The new Legislative Action Center contains the latest
legislative information, plus online tools to help you take
an active, timely role in the political process. The MDA
Legislative Action Center will help you:
Find your elected officials. Just enter your zip code to
locate your elected officials. From there, you can see each
legislator’s bio page, containing direct links to contact
information, key votes and bills, and staff information.
View key legislation. The MDA Legislative Action Center
helps you easily see all the votes, bills, and issues that affect
dentists, not only in Michigan, but even across the nation.
Take action on issues that impact your practice. The
MDA will post action alerts that encourage you to send
personalized messages to elected officials. Now you can
easily let them know what you think about important issues
that affect dentistry as a whole, and your dental practice
in particular.
Send letters to the editor. The Legislative Action Center
Media Guide allows you to easily send letters to the editors
of local and national newspapers and magazines. If you
think the public should know about an issue, you can influ-
ence public opinion with a few easy clicks.
The Legislative Action Center also contains policy tools,
such as a listing of state officials and agencies, an election
guide, and information on state legislative basic. There’s
also an email link where you can forward the latest legisla-
tive news and alerts to your friends, family and neighbors.
As a WMDDS member, you will soon be receiving
updates and sample communications from the MDA on
top legislative issues via email. If you don’t receive these
messages, the MDA does not have your current email
address. To update your email address, just send an e-mail
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 201126
Established Dental Office Space –
2003 Burton SE (between Breton and
Plymouth). End unit with 720 sq. ft.
and a full basement, on-site parking,
adjacent 3 spaces occupied by estab-
lished dentists. Great traffic counts on
Burton in an established residential
area. Call Bruce at 942.9492.
Dental Office for Lease – Sparta,
MI. 2,000 sq ft., includes two x-ray
machines, vacuum extraction, cabine-
try, laboratory. $1,350 plus utilities.
Traffic flow/14,000 daily. 616.874.4192.
RediDental: Now hiring part-time
dentists for evening and weekend
hours at our Holland location. We
offer guaranteed pay and flexible
hours to work around your schedule.
Please email Ryan Lebster at
[email protected]. Positions are
available immediately.
Associate position wanted – Newly
graduated dentist from UDM looking
for full time position as an associate
of progressive dental practice in
Grand Rapids and surrounding areas.
Please call 616.617.9725 or email
Office Space for Lease – Up to 6900
S.F. available; will divide. Basement
storage available. Newer class A
building. Great visibility! Located at
1151 East Paris Ave SE (across from
Bonefish Grill). Owner occupied.
Call Dr. Sam Bander 616.949.5980 or
e-mail [email protected]. Visit
www.drsambander.com to take a look.
Dental Office for Lease – Rockford,
MI. 1,000 sq ft, includes some dental
equipment and furnishings. $675/mo.,
plus utilities. Traffic flow/10,000 daily.
616.874.5300.
Practice Wanted – Experienced
general dentists wish to grow existing
practice through buy-out or merger.
Greater Grand Rapids. All options
considered. Contact
Dental Office for Lease – Time to
move up? Busy northeast area dental
suite at 1750 Grand Ridge Ct. NE,
3295 SF, ten-year old modern dental
office available. 3 pvt ops, 4 chair bay
area, plumbed for nitrous, air, water,
power and vacuum, lab, x-ray, staff
area, pvt. office, reception, storage
available. Former pedo practice
obtainable Jan. 1st 2011. Contact
Dr. John Monticello 616.364.1700 or
Associate Position/Practice for Sale Wanted: General dentist with 13 years
experience looking for a place to prac-
tice in the Grand Rapids and surround-
ing east areas. Open to all options.
Please email to [email protected].
General Dentist Seeking Associate Position in Grand Rapids area –
General dentist residing in the Grand
Rapids area is seeking an associate
position for 1-2 days per week in the
Grand Rapids and surrounding area.
If you are looking for an associate for
your practice, please call 616.975.2870.
REF # GR Associate.
C L A S S I F I E D A D S
The classified ad rate is $10.00 up to and including 30 words; additional words 15¢ each. Space permitting, WMDDS members may
place ads free of charge as a membership service. Ads should be submitted in writing and sent with payment to Elaine Fleming,
WMDDS, 511-F Waters Building, Grand Rapids, MI 49503. Telephone numbers and hyphenations count as two words, abbrevia-
tions count as one word. Ads received after the first of the month prior to publication may appear in the following issue.
Practice Merger Opportunity – Grand Rapids – Looking to transition
your patient care? General Dentist in
the Grand Rapids area is seeking an
opportunity to bring in an additional
patient base (up to 1,000 patients)
into existing practice. Opportunity for
doctor transition is also negotiable.
If you are interested in this unique
opportunity, call 616.975.2870. REF #
GR Practice Merger.
Dental Equipment for Sale – One
DEN-TAL-EZ model JSR taupe dental
chair, one of the most desired chairs
on the market; four recessed (in wall)
Rinn x-ray view boxes – can be pur-
chased separately or together; one
Biotec dental pass-through housing
for x-ray arm to be used between two
operatories. Please contact Joseph
Ellis, D.D.S. or Lisa Tartaglione-Ellis,
D.D.S. at 616.949.7290 or
Northwest Michigan – Modern fee-
for-service, general dental office
averaging over $600K/yr with
solid net on 3.5 days/wk. Beautiful
Lake Michigan resort town. Digital
Radiology and laser included. Building
with recent remodel also available.
Call Phil Stark 888.477.7325 or visit
www.peakdental.com
P/T Dentist needed in Grand Rapids nursing home two days per week. No equipment needed. Please email
CV to [email protected] or call
231.733.1224.
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 2011 27
C L A S S I F I E D A D S
The Bulletin wishes to thank our valued
advertisers who support organized
dentistry by helping to defray the cost
of printing and mailing.
Advertising in the Bulletin is seen
by over 90% of the dentists in the
West Michigan District. This includes
five of the fastest growing counties
in the state: Kent, Ottawa, Ionia,
Montcalm and Mecosta.
For information on advertising rates,
call Elaine Fleming, WMDDS Executive
Secretary at 234-5605. Target your Market
– advertise in the Bulletin!
Aspen Dental .......................................9
DDS Integration .... outside back cover
Davis Dental
Laboratory ............... inside front cover
Founders Bank & Trust ....................25
Great Lakes Financial Insurance ......28
Henry Schein ............inside back cover
MDA IFG ...........................................15
ProNational .......................................13
Professional Solutions ......................16
A D V E R T I S E R I N D E XCurrent student at the University of Michigan School of Dentistry –
graduating May 2011, looking for
full-time or part-time position in a
private practice as an associate in the
Grand Rapids and surrounding areas.
Please contact 954.562.1122 or
Associate Dentist Wanted – Mid-
Michigan. We are seeking an associate
dentist to join our growing $2M+
practice. Our two dentists have been
serving the community for over 40
years. Applicant must be friendly, per-
sonable, reliable, flexible and open to
change. Proficiency in cosmetic den-
tistry, oral surgery, endodontics and
prosthodontics is a plus. Opportunity
to become partner available to the
right applicant. Please send resumé
and letter of application to
Dental Office for Lease – Sparta, MI.
Classy, finely appointed 1900 sq. ft.
dental suite. $8.00 per sq. ft. ($1267
per month). Recent $70,000 interior
renovations. Vacuum extraction
equipment, two X-ray machines, one
dental chair, laboratory, dark room,
cabinetry, etc. Huge road-side sign.
Traffic flow 14,265 vehicles daily.
616.887.8974.
For Sale – Several items from ortho-
dontic office. Siemens 10E Pan/Ceph
x-ray, Ritter PA x-ray, Phillips 810
processor, treatment chairs and stools,
reception room furniture, file cabinets,
Chemclave and more. Call 616.538.3545
anytime for more information.
Live your dream on Lake Michigan. Perfect town, perfect location to start
your practice. 1000 to 1500 square
feet available. Grand Haven, MI. Call
616.846.5330.
Live and practice just three miles from Pere Marquette Park’s sandy beaches in Muskegon Michigan. Suite in high visibility (6,000 cars/day)
single-story, stand-alone professional
building adjoining middle class, old-
school residential neighborhood (walk
to work). Perfect environment to
start a practice, raise a family, retire,
or simply enjoy surf, sand, beach.
Preferential Terms for certain under-
served specialties. Ample free on-site
parking, 70 sq. ft. of signage near
road. Contact Jerome Dewald at
or view photos at
http://muskegon.craigslist.org/off/.
General Dentist – Looking to pur-
chase a practice along the lakeshore
(Grand Haven, Holland, Saugatuck
area) or Grand Rapids area. Please
contact [email protected].
WEST MICHIGAN DISTRICT DENTAL SOCIETY | FALL ISSUE 201128
o you remember that Michigan Bell Ad, “Reach Out
and Touch Someone,” encouraging us to phone our
family and friends and touch their lives on a personal
note? Unfortunately, in today’s society, “touching someone”
has other connotations associated with it. However, for this
Life Lesson, I am sharing how someone special to me touched
my life.
On the first anniversary of my husband’s death, I had a
dream. I was sitting at a table outside at a family event with
several other people nearby. Russ sat down across from me
and held my left hand in his hand. We talked for awhile and
then he said he had to go. I said, “OK,” and then I woke up.
My first thought was, “I was dreaming of Russ.” Then I real-
ized I could still feel him holding my hand. I could feel the
calluses on his hand as they pressed into my hand. For a long
time after, I had that sensation. And then I remembered how
much I missed his touch. I cried for a long time.
Sometimes life gets so busy that we forget the little things,
like shaking someone’s hand when we meet him/her or giv-
ing a little pat on the shoulder, a hug (if appropriate), or even
smiling and saying “Hi!” Something personal from us that is
not intrusive, but says “I care.”
Reach Out and Touch SomeoneSubmitted by JoAnne Hodder, RDH, BS
L I F E L E S S O N # 6
D
WEST MICHIGAN DENTAL SOCIETY
511-F Waters Building
Grand Rapids, MI 49503
PRSRT STDUS POSTAGE
PAIDGRAND RAPIDS, MI
PERMIT # 657