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2012 Earnings release

Disclaimer Disclaimer

This presentation contains historical information of the company which should not be

regarded as an indication of the future performance or results.

This presentation also contains forward-looking statements that are, by the nature,

subject to significant risks and uncertainties.

These forward-looking statements reflect our current views with respect to future

events and are not a guarantee of future performance or results.

Actual results may differ materially from information contained in the forward-looking

statements as a results of a number of factors beyond our control.

Disclaimer

1. 2012 Earnings Release

2. 2013 Business plan

3. Appendix

Contents

• Revenue / Operating Profit

• Domestic home appliance business

• Overseas business

• Cosmetics business

• 2012 Review

• Revenue and operating profit




• 2013 Management guide

• 4Q’12 Revenue and profit• Division results• Cost of goods sold• Selling, General and Administrative• 2012 Income statement• 2012 Balance sheet and Net debt• Rental and lump-sum sales volume• Rental and membership accounts

Disclaimer Contents

< 1 >

1. 2012 Earnings release

• Revenue and Operating profit


- Rental and lump-sum sales

- NPS(Net Promoter Score)

- Mattress business



• 2012 Review

1-1 Revenue and Operating profit [ 2012 Earnings release ]

Revenue of KW1,806.8 bn (+5.7%,YoY) and OP of KW227.8 bn (-6.4%, YoY)

Revenue

4Q’11 4Q’12

460.1

Operating Profit

444.0

63.2

4Q’11 4Q’12

14.2%

7.7%

Revenue

2011

Operating Profit

1,709.9

2012

1,806.8

2011

243.3

2012

227.814.2%

12.6%

< 2 >

63.0

*One-off costs(KW27.4 bn)

255.2

35.6

13.7%14.1%

•One-off cost : Incentive pay(KW15.6 bn) Obsolete inventory write-offs (KW11.8 bn)

[Unit: KW bn] [Unit: KW bn]

[Unit: KW bn / : Margin] [Unit: KW bn / : Margin]

*One-off costs(KW27.4 bn)

- 288K net account increase in 2012 / 70K net account increase in 4Q‟12- Solid sales of core products, water purifier, air purifier, and bidet- Strong sales of mattress in 2012

(42K rental and 64K membership net account increase)

Net account

- Rental sales in 4Q‟12 increased by +5.5%, QoQ due to strong sales of air purifier and bidet

- Rental sales in 4Q‟12 decreased by -1.0%, YoY- Maintained around 10K mattress unit sales in 4Q‟12

Rental sales

- Lump-sum sales in 4Q‟12 increased by +1.7%, YoY

- Steady sales of core products and outsourced items such as mattress, massage

chair, dehumidifier, etc.

Lump-sum sales

1.44 1.45 1.461.52

1.56 1.58 1.581

Churn rate

1.15% 1.09%1.05%

1.00% 1.00%

[Unit: %]

5,4525,670

5,741

4Q’11 4Q’12 3Q’12

313294

310

4Q’11 4Q’12 3Q’12

31.939.132.4

4Q’11 4Q’12 3Q’12

‘08 ‘09 ’10 ’11 ’12

1.461.52

1.56 1.58 1.59

PPC

‘08 ‘09 ’10 ’11 ’12

[ 2012년 2분기 경영실적 ]

< 3 >

1-2. Domestic home appliance business - 4Q‟12 Result [ 2012 Earnings release ]

Despite stake disposal issue, maintained solid sales of water purifier and mattress / 288K net account increase

[Unit: „000]

[Unit: „000]

[Unit: KW bn]

[Unit: EA]

Achieved 1,219K rental sales and KW144.7 bn lump-sum revenue in 2012

[사업부별 현황 및 중점추진사항 ]

1-2. Domestic home appliance business- Rental and lump-sum sales

Lump-sum revenueRental Sales[Unit: ‟000]

2008 20102009 2011 2012

1,2191,273

1,1671,189

1,045

Sales volume

Rental sales recorded 1,219K in 2012

- 1,219K unit sold in „12 despite unexpected prolonged

period of Coway stake disposal

- 310K unit sold in 4Q‟12 due to strong sales of

bidet and air purifier

2008 20102009 2011 2012

144.7

138.2

107.4

79.0

60.4

Steady growth of lump-sum sales

- Solid sales of core products and expansion of

other product line-up (Massage chair, dehumidifier,

etc.)

< 4 >

[ 2012 Earnings release ]

[Unit: KW bn]

Despite stake disposal issue, NPS peaked in 2012due to enhanced service quality provided by CODYs

[사업부별 현황 및 중점추진사항 ]

< 5 >

HEART servicelaunching

소비자 고발

Enhanced service quality

2009 2010 2011 2012

-3.15

17.2

12.1

21.2

● NPS(Net Promoter Score)?- Measurement of customer’s intention

to recommend current products to other customers

Rationale behind NPS increase

1) Upgraded product quality - Release of quality new products

(compact sized, auto sanitization,ice cube generating function added items)

- High satisfaction rate of existing items

2) Enhanced CODY service quality - NPS increased with enhanced service

quality

3) Mattress care service- Positive response from mattress

care service customers

Unfavorable news from TV program

NPS(Net Promoter Score)

Unfavorable news from TV program

Stake disposal issue

1-2. Domestic home appliance business- Improvement of NPS [ 2012 Earnings release ]

0

< 6 >

Sales/Accounts trend

Becoming 5th rental item

- Around 4K units sales per month in rental

- Become 5th rental item after water softener

- Achieved more than 100K accounts in „12

[Unit: EA/Accounts]Accounts Sales volume(Rental+Lump-sum)

Recorded 12.3% Market share

- 7% M/S in 1H‟12 → 12.3% M/S at the end of „12

- Mattress sales recorded 51K in 2012

15,278

Strategy

2011

113,617

51,186

2012

7,914

Mattress with rental program

- Adopting strength of rental service to mattress

- Leveraging customer base to mattress business

Mattress

Rental service

‘CODY’Network

‘COWAY’Brand

Total home care service

1-2. Domestic home appliance business- Mattress business [ 2012 Earnings release ]

Successful penetration in mattress market, a new growth engine

▶ Alliance with Samsung Electronics

-Providing care service to Samsung air conditioner purchasing customers

Promotion period : Jan. 16, ’13 – June 30, ‘13Service : air-conditioner filter change (one time)Care service : selection of mattress care , sofa or

carpet care

[ 2012년 2분기 경영실적 ]

< 7 >

Achieved strong sales through export revenue of KW109.6 bn (+11.7%,YoY) and

overseas subsidiary revenue of KW166.6 bn (+28.2%, YoY)

Overseas revenue(Export)

2011

98.1

2012

109.6

Subsidiary revenue

[Unit: „000 accounts]

Overseas total No. of accounts exceeded 218K

- Malaysian : 124K accounts

- US : 58K accounts

130.0166.6

124

Sales growth with major ODM partners and

new product launch

- Solid sales growth with major ODM partners and product line-up expansion

- 66% of sales contribution from Top 3 partners(PHILIPS, Lowe‟s, and SHARP)

37.1

61.0

SubsidiariesODM / Dealers

58

U.S.Malaysian

2012

37

81

201120122011

Major ODM customers

Year ‘11- ’12

Year ‘07- ’09

79.0

30.6

2010

69.2

44.2

25.0

2009

55.8

44.9

10.9

2008

44.6

24.8

19.8

2011 2012201020092008

45.4

75.7

93.0

Revenue

1-3. Overseas business [ 2012 Earnings release ]

[Unit: KW bn] [Unit: KW bn]

[ 2012년 2분기 경영실적 ]

< 8 >

Sales declined, YoY in domestic and Chinese cosmetics

due to unexpected prolonged stake disposal period

Chinese cosmeticsDomestic cosmetics

Maintained revenue despite significant

reduction of sales people

- Maintained the level of sales YOY, despite

reduction of about 414 sales people

No. of sales people : 2,711, „11 2,297, ‟12)

- Sales productivity improved

[Unit: RMB „000 / : Margin]

2011 2012

244,450

2011 2012

15,144

67.2

Sales decreased by 7.8% , YoY

- Provincial agents stopped and delayed purchasing

inventories due to uncertainty in Coway stake

disposal

- Number of agents decreased

Efficient management / Reduced Operating loss - Effective managing of organization and spending of cost-effective

- Marketing & promotion expenses (% of Revenue): 25.2%, „11 15.6%, „12

Decreased profit

- A&P cost increased in order to stabilize sales

organization

1-4. Cosmetics business

68.2

-19.3

-13.758,695

24.0%

225,360

6.7%


[Unit: KW bn / : Margin]

[ 2012년 2분기 경영실적 ]

< 9 >

Achieved solid earnings despite deteriorated economic environment and stake disposal issues

CowayMacro economic environment

1-5. 2012 Review

[Unit: KW trillion]2011

2012

*Source : The bank of Korea (2012)

GDP

1,081

1,103

Exports

564584

1.0% 1.0%

[Unit: KW bn]2011

2012

Revenue ExportRevenue

Churn rate

1,807

98.1

109.61,706


2. 2013 Business plan

< 10 >

• Revenue and operating profit




• 2013 Management guide

[ 2012년 2분기 경영실적 ]

< 11 >

[ 2013 Business plan ]

Targeting on KW1,920 bn revenue and KW291 bn operating profit (+6.3%, +27.7% respectively, YoY)

2-1. Revenue and operating profit

※ 1) ‟08~‟10 K-GAAP / ‟11-‟13 K-IFRS 2) 2012 OP excluding one off costs : KW255.2 bn / 2013 OP : KW291.0 bn (+14.0%,YOY)

2008 2009 2010 2011 2012 2013(E)

1,3141,412

1,519

1,8061,920

1,709

+6.3%

Revenue OPM[Unit: KW bn]

190.1 204.2228.8

14.5% 14.5% 15.1%

227.8

291.0

243.3

14.2%12.6%

15.2%

+27.7%

[ 2012년 2분기 경영실적 ]

Stable continuing growth in core home appliance business in 2013

2-2. Domestic home appliance business

1,711.4

1,611.4

[Unit: KW bn]

Home appliancerevenue

6,010

5,740

’13(E)’12(A)

[Unit: „000 account]

Accounts

1,240

1,219

’13(E)’12(A)

[Unit: „000]

Rental sales volume

< 12 >

’13(E)’12(A)


[ 2012년 2분기 경영실적 ]

< 13 >

Improving profitability through ODM expansion and strong growth of subsidiaries

2-3. Overseas business

Overseas revenue(Export)

[Unit: KW bn]

2013 Plan

2012 2013(E)2011

Overseas subsidiaries

ODM/dealers

109.6

98.1

37.1

61.0

37.0

96.7

Increasing partners and product expansion

Steady sales of subsidiaries

Strong revenue growth and generating profitability based on strong account growth

[Unit: KW bn/ Accounts]

2011 2012

133.0

166.6

2013(E)

193.0159K218K

289KAccountsRevenue

79.0

30.6

133.7


Expanding ODM contracts with global bigcompanies and introducing new product lineup

Export growth with “COWAY” brand

[ 2012년 2분기 경영실적 ]

Rebounding cosmetics business in 2013

2-4. Cosmetics business

Revenue

67.2

75.2

’13(E)’12(A)

[Unit: KW bn/ : Margin]

Improving profitability through effective management of organization

- Increasing productivity with enhanced efficiencyin sales organization

Domestic cosmetics

Increasing No of sales people- ‟12(A) : 2,298 people, →‟13(E) 3,250 people

< 14 >

Revenue

[Unit: RMB „000 / : Margin]

225,360

260,000

Chinese cosmetics

Building brand recognition - Integration of existing brands and build upbrand recognition of „Hyoeuimi‟

Stabilization of organization- Stabilization of organization is the priority in 2013


’13(E)’12(A)

[ 2012년 2분기 경영실적 ]2-5. 2013 Management guide

< 15 >

Focusing on profit and efficiency improvement in 2013

• Steady revenue growth (+6.3%,YoY) and strong operating profit growth (+27.7%,YoY)

• Enhancing service and product quality to decrease returns and rental asset disposal

Profit oriented business

• Reducing raw material and manufacturing costs

• Improving net income and cash flow

①

④

②

⑤Enhancing Efficiency

③

• Industrial water treatment division disposal is under consideration

• Control and collect account receivables for overseas subsidiaries

⑥

From growth to profitability

Healthy financial ratio oriented management

Concentrate on core business

Increasing product quality, decreasing returns

Enhancing efficiency in manufacturing and raw material purchasing

Managing cash flow for overseas subsidiaries


3. Appendix

• 4Q’12 Revenue and profit

• Division results

• Cost of goods sold

• Selling, General and Administrative

• 2012 Income statement

• 2012 Balance sheet and Net debt

• Rental and lump-sum sales volume

• Annual sales volume

• Rental and membership accounts

< 16 >

Revenue Operating profit EBITDA

[Unit: KW bn/ : Margin]

458.0444.0

460.1

3Q’12 4Q’12 4Q’11 3Q’12 4Q’12 4Q’11

62.9

63.2

35.613.7%

7.7%

14.2%

3Q’12 4Q’12 4Q’11

127.9

113.696.2

27.9%20.9%

25.6%

[APPENDIX]3-1. 4Q’12 Revenue and profit

< 17 >

4Q’12 3Q’12 QoQ 4Q’11 YoY

Revenue 460.1 458.0 0.4% 444.0 3.6%

Operating profit 35.6 62.9 -43.4% 63.2 -43.6%

Margin 7.7% 13.7% 14.2%

Profit before tax 31.7 17.7 79.3% 55.2 -42.5%

Margin 6.9% 3.9% 12.4%

Net profit 21.6 12.9 67.2% 47.1 -54.2%

Margin 4.7% 2.8% 10.6%

*EBITDA 96.2 127.9 -24.8% 113.6 -15.3%

Margin 20.9% 27.9% 25.6%

[Unit : KW bn]

*Calculated from cash flow

[Unit : KW bn] [Unit: KW bn/ : Margin]

렌탈71%

멤버쉽10%

일시불8%

수출6%

화장품 4%

4Q’12 4Q’11

Revenue Contribution (YoY)

[APPENDIX]3-2. Division results

렌탈, 71%

멤버쉽,

9%

일시불,

7%

화장품,

4%수출, 7%

기타, 2%

렌탈, 70%

멤버쉽, 9%

일시불, 7%

화장품, 3%

수출, 7%

기타, 2%

< 18 >

Sales 4Q’12 3Q’12 QoQ 4Q’11 YoY

Rental related 369.6 364.3 1.5% 353.7 4.5%

Rental 327.3 323.2 1.3% 312.9 4.6%

Membership 42.3 41.1 2.9% 40.8 3.7%

Lump-sum 32.4 39.1 -17.0% 31.9 1.7%

Cosmetics 16.8 17.3 -3.0% 15.3 9.6%

Exports 30.5 28.0 9.1% 32.3 -5.5%

Others 10.7 9.4 14.0% 10.8 -1.1%

Total 460.1 458.0 0.4% 444.0 3.6%

[Unit : KW bn]

[APPENDIX]3-3. Cost of goods sold

4Q’12 Cost of Goods Sold (YoY)

COGS rate : 36.1% (+2.2%P)

1) Recognized one-off cost of obsolete inventory write-offs, KW11.8 bn

2) Excluding one-off cost, 33.5% COGS rate 1. Rental

1) Rental asset depreciation increased by 13.6% : Rental capex increased by 11.2%, YOY due to new item release requiring relatively high manufacturing costs

: Expenses of filters and parts increased by 17.3%

2. Lump-sum1) Recognized one-off cost of obsolete inventory

write-offs, KW11.8 bn3. Cosmetics

1) Relevant to a 6.9% revenue increase 4. Exports

1) Temporary increased for new channel expansionand KW appreciation

< 19 >

[unit : KW bn]

4Q'12 4Q'11 YoY

Rental asset

depreciation35.1 30.9 13.6%

Maintenance

commissions32.9 32.6 1.0%

Installation 4.0 4.2 -3.9%

filters and parts 23.4 19.9 17.3%

COGS 4Q’12 3Q’12 QoQ 4Q’11 YoY

Rental related108.9 104.4 4.3% 100.1 8.7%

Rental 95.4 91.4 4.4% 87.6 8.9%

(% ) 29.2% 28.3% 28.0%

Member-ship

13.4 13.0 3.6% 12.5 7.1%

(%) 31.8% 31.6% 30.8%

Lump-sum 23.2 15.6 48.6% 16.6 40.2%

Cosmetics 3.0 3.0 2.3% 2.8 6.9%

Exports 25.5 22.8 12.0% 25.2 1.3%

Others 5.7 5.8 -1.8% 5.7 -0.5%

Total 166.3 151.5 9.7% 150.4 10.5%

(%) 36.1% 33.1% 33.9%

[Unit : KW bn]

[APPENDIX]3-4. Selling, General and Administrative

< 20 >

SGnA 4Q’12 3Q’12 QoQ 4Q’11 YoY

Salary related 69.4 52.4 32.4% 47.2 47.1%

Welfare

expenses9.6 9.1 4.9% 8.7 9.9%

Sales

commissions77.8 80.2 -2.9% 77.3 0.8%

Advertisements 12.6 11.2 13.0% 13.5 -6.6%

Fees &

commissions22.4 20.0 11.9% 22.1 1.5%

Rental asset

disposal losses15.7 21.3 -26.2% 10.5 49.7%

Others 48.8 47.7 2.4% 49.6 -1.5%

Total 258.1 243.6 6.0% 230.5 12.0%

(% of Revenue) 56.1% 53.2% 51.9%

[Unit : KW bn]

4Q’12 Selling, General, and Administrative(YoY)

SGnA rate : 56.1%(+4.2%P)1) One-off incentive pay of KW15.6 bn included2) Excluding one-off expenses, 52.6% SGnA rate 3) Amounts of rental asset disposal increased by

KW5.2 bn

1. Salary related costs1) One-off incentive pay of KW15.6 bn included

2. Sales commissions1) Number of rental sales slightly decreased

(313K, 4Q‟11 → 309K, 4Q‟12)

3. Disposal of rental asset1) Amounts of rental asset disposal increased by

KW5.2 bn

2) New released sophisticated items causing higheramounts of rental asset disposal due to the relatively many requests of exchanges

3) Expect to be reduced due to quality improvement

[APPENDIX][APPENDIX]3-5. 2012 Income statement

< 21 >

[Unit : KW bn]

P&L FY2012 FY2011 YoYRevenue 1,806.8 1,709.9 5.7%

Rental related 1,447.0 1,367.1 5.8%

Rental 1,285.7 1,206.3 6.6%

Membership 161.3 160.8 0.3%

Lump-sum 144.7 138.2 4.7%

Exports 109.6 98.1 11.7%

Cosmetics 67.2 68.2 -1.4%

Others 38.3 38.3 0.0%

COGS 605.4 552.0 9.7%

(% of revenue) 33.5% 32.3%

Rental related 416.4 385.6 8.0%

Rental 364.9 335.5 8.8%(%) 28.4% 27.8%

Membership 51.5 50.1 2.7%(%) 31.9% 31.2%

Lump-sum 66.8 53.8 24.3%

Exports 87.7 77.4 13.4%

Cosmetics 11.3 12.2 -7.6%

Others 23.2 23.1 0.6%

SGnA 973.6 914.5 6.5%

Salary related 226.6 196.3 15.4%

Sales commissions 316.3 304.9 3.7%

Advertisements 51.3 57.9 -11.5%Fees & commissions 84.2 83.4 0.9%

Rental asset disposal losses

59.8 44.1 35.8%

Others 228.7 220.5 3.7%

Operating Profit 227.8 243.3 -6.4%

Margin 12.6% 14.2%

Net Profit 119.7 177.1 -32.4%

Margin 6.6% 10.4%

EBITDA 459.5 439.8 4.5%

2012 Income Statement (YoY)

Revenue1. Rental related revenue increased by 5.8%2. 3.5% subscriber and 1.9% rental ARPU increase

- Rental ARPU : KW23,220, „12 VS KW22,788, ‟11- 1.1% increase including rental registration fee

COGS1. Rental COGS rate increased by 0.6%P due to the

increase in rental capex (+11.2%, YoY)

2. Lump-sum COGS increased by 24.3% due to theobsolete inventory write-offs, KW11.8 bn- Excluding one-off costs, lump-sum cogs rate decreased to 38% from 38.9% in 2011

SGnA1. One-off incentive pay, KW15.6 bn included2. Amounts of rental asset disposal increased by

KW15.7 bnNon-operating expenses1. Provision of debt payment for Japanese subsidiary,

KW32.7 bn recognized

[unit : KW bn]

2012 2011 YoY

Rental asset

depreciation133.7 118.6 12.8%

Maintenance

commissions131.6 128.3 2.6%

Installation 16.4 15.6 4.8%

filters and parts 83.2 73.0 14.0%

[APPENDIX]3-6. Balance sheet and Net debt

< 22 >

1) Net debt / Equity (Considering treasury shares ) :90.5%, 38.5%

Dec’12 Dec’11

<Assets> 1,701.5 1,576.5

Current Assets 691.3 511.5

Cash and Cash equivalents 118.9 64.9

Inventories 41.3 73.0

Non-current Assets 1,010.2 1,065.0

PPE 594.2 534.7

Affiliates and subsidiaries 101.7 236.9

Investments 24.0 23.8

Intangible assets 157.5 156.0

<Liabilities> 898.8 828.1

Current Liabilities 719.6 534.3

Short-term borrowings 295.7 164.8

Debenture (Less than 1 year) 49.9 -

Debenture (More than 1 year) 60.0 110.0

Non-current Liabilities 179.2 293.8

Long-term borrowings 30.0 90.0

Bonds 117.8 176.7

<Stockholder’s Equity> 802.7 748.4

Liability / Equity 112.0% 110.6%

Net debt / Equity 54.1% 63.7%

[Unit : KW bn]

Balance Sheet Comparison (Dec. ‘12 VS Dec. ’11)

Current Asset1. Inventory

: Decreased by KW31.7 bn due to the obsolete inventory write-offs(KW11.8 bn) and improved efficiency in supply chain management

Non-current Asset1. Woongjin Chemical stake disposal on Jan. 2, „13

: Approximately book value of KW133.0 bn: Schedule to be recognize approximately KW40 bnby selling Chemical stakes in 1Q‟13

Current Liabilities1. Provision of debt payment for Japanese subsidiary

increased by KW32.7 bn

Net-debt and net-debt to equity1. KW434.6 bn ‟12 VS KW476.6 bn „11 , KW42.1 bn2. Net debt ratio decreased due to the solid operating

cash flow in 20123. As of end of Jan. „13, KW273.7 bn net debt, 32% net-

debt ratio due to the Chemical stake disposal.

[APPENDIX]

Rental 4Q’12 3Q’12 QoQ 4Q’11 YoY

Water purifier 129,297 163,607 -21.0% 147,594 -12.4%

Air purifier 69,812 36,124 93.3% 62,986 10.8%

Bidet 76,743 58,309 31.6% 72,163 6.3%

Water softener 20,436 18,698 9.3% 19,357 5.6%

Food waste disposer 2,996 6,178 -51.5% 3,888 -22.9%

Mattress 10,291 10,621 -3.1% 7,296 41.0%

Others - - - - -

Total 309,575 293,537 5.5% 313,284 -1.2%

Lump-sum 4Q’12 3Q’12 QoQ 4Q’11 YoY

Water purifier 4,519 5,217 -13.4% 7,826 -42.3%

Air purifier 9,405 7,800 20.6% 13,044 -27.9%

Bidet 11,251 8,596 30.9% 9,094 23.7%

Water softener 1,434 1,313 9.2% 1,726 -16.9%

Food waste disposer 824 1,011 -18.5% 2,316 -64.4%

Mattress 2,347 2,630 -10.8% 618 279.8%

Others 22,584 49,923 -54.8% 18,819 20.0%

Total 52,364 76,490 -31.5% 53,443 -2.0%

- MD products of 4Q‟12 : 6,565, 3Q‟12 : 3,745, 4Q‟11 : 4,349

[APPENDIX]3-7. Rental and lump-sum sales volume trend

< 23 >

[Unit: EA]

[Unit: EA]

[APPENDIX]

Rental 2012 2011 YoY

Water purifier 608,756 610,180 -0.2%

Air purifier 204,658 241,926 -15.4%

Bidet 266,675 306,114 -12.9%

Water softener 79,445 93,891 -15.4%

Food waste disposer 16,695 13,112 27.3%

Mattress 42,682 7,296 485.0%

Others - 19 -100.0%

Total 1,218,911 1,272,538 -4.2%

Lump-sum 2012 2011 YoY

Water purifier 21,948 40,090 -45.3%

Air purifier 42,535 51,705 -17.7%

Bidet 37,200 39,215 -5.1%

Water softener 6,184 7,387 -16.3%

Food waste disposer 5,534 11,744 -52.9%

Mattress 8,504 618 1276.1%

Others 133,610 73,221 82.5%

Total 255,515 223,980 14.1%

[APPENDIX]3-8. Annual sales volume

< 24 >

[Unit: EA]

[Unit: EA]

Accounts 4Q’12 3Q’12 QoQ 4Q’11 YoY

Rental 4,607,420 4,551,249 1.2% 4,450,003 3.5%

Water purifier 2,258,632 2,245,982 0.6% 2,215,652 1.9%

Air purifier 771,736 749,160 3.0% 755,757 2.1%

Bidet 1,181,177 1,168,865 1.1% 1,128,310 4.7%

Water softener 313,019 314,717 -0.5% 315,338 -0.7%

Food waste disposal 33,633 33,287 1.0% 27,571 22.0%

Mattress 49,116 39,114 25.6% 7,208 581.4%

Others 107 124 -13.7% 167 -35.9%

Membership 1,133,108 1,118,451 1.3% 1,002,006 13.1%

Total 5,740,528 5,669,700 1.2% 5,452,009 5.3%

[APPENDIX]3-9. Rental and membership accounts

69,994 70,828

40,976

-

20,000

40,000

60,000

80,000

3Q'12 4Q'12 4Q'11

1.00%0.99%

1.06%

0.92%

0.97%

1.02%

1.07%

3Q'12 4Q'12 4Q'11

< 25 >

[Unit : Accounts]

[Unit : Accounts]

Net account increase Churn rate

2012 earnings release › fileupload › eng › earningsrelease_eng › ...- solid sales of core...

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