2014 fafsa day marcia weston
DESCRIPTION
North Carolina and the FAFSA: Where we stand Marcia Weston Outreach Manager, NCSEAA Trae Brookins Scholarship & Grant Manager, NCSEAA. 2014 FAFSA DAY Marcia Weston. Evaluation Report March, 2014. PROGRAM VALUE. PROGRAM VALUE. AUDIENCE PARTICIPATION. AUDIENCE PARTICIPATION. - PowerPoint PPT PresentationTRANSCRIPT
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North Carolina and the FAFSA:Where we stand
Marcia WestonOutreach Manager, NCSEAA
Trae BrookinsScholarship & Grant Manager, NCSEAA
2014 FAFSA DAYMarcia Weston
Evaluation ReportMarch, 2014
PROGRAM VALUE
-10%10%30%50%70%
33.8%66.1%
0.1%
How Helpful was FAFSA Day?
PROGRAM VALUE
64%
15%
21%FAFSA Completion Determines Enrollment Plans
Definitely Most Likely Probably Not
AUDIENCE PARTICIPATION
Under $20,000
$20,000-$39000
$40,000-$59,000
$60,000 or higher
0% 5% 10% 15% 20% 25% 30% 35%
30%
28%
17%
26%
Household Income
AUDIENCE PARTICIPATION
Less Than 2Year Degree
Associates Degree
Bachelors Degree
Graduate Degree
Participant Not Sure
0% 10% 20% 30% 40% 50% 60%
54%
12%
25%
7%
2%
Parent Education Levels
AUDIENCE PARTICIPATION
American Indian/Alaskan Native1%
Asian American/Pacific Islander1%
Black/African American/African33%
Hispanic/Latino10%
White/Caucasian49%
Multiracial / Other5%
Racial / EthnicParticipation
AUDIENCE PARTICIPATION
Vocat
ional
(less
than 2
years
)
Associ
ates D
egree
Bache
lors D
egree
Gradua
te / P
rofess
ional D
egree
Undeci
ded
0%
10%
20%
30%
40%
50%
60%
70%
11%
25%
58%
4% 3%
Student Degree Plans
OUTREACH EFFECTIVENESS
College Admissions
Community Organization
Friend
Mailing to the Home
School
Radio / Television
Newspaper
0% 10% 20% 30% 40% 50% 60% 70%
15%
8%
19%
16%
61%
2%
2%
Sources of FAFSA Day Announcements(reported by participants)
COMPARATIVES
College admissions
Community organization
Friend
Mailing to the home
School
Radio / Television
Newspaper
0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0% 70.0% 80.0%
Income and Source of Information
$60,000 or higher$40,000-$59,000$20,000-$39,000Under $20,000
COMPARATIVES
Under $20,000
$20,000-$39,000
$40,000-$59,000
$60,000 or higher
0% 5% 10% 15% 20% 25%
21%
16%
7%
12%
9%
11%
9%
14%
Income and Site Location
SECU Campus / High School
COMPARATIVES
Parent Education Level
COMPARATIVES
First Generation College
Associates Degree Bachelors Degree Graduate Degree Participant Not Sure
0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
30.0%
35.0%
40.0%39%
8%
13%
3%1%
8% 2%4%
1%0.5%
8% 3%
8%2%
0.5%
FAFSA Completion and Enrollment Plans(by Parent Education Level)
Definitely Determine College Enrollment Most Likely Determine College EnrollmentProbably Not Determine College Enrollment
COMPARATIVES
FAFSA Day Participants
North Carolina
0.00 0.10 0.20 0.30 0.40 0.50 0.60 0.70 0.80 0.90 1.00
0.84%
1.20%
1.47%
2.20%
32.56%
21.40%
10.40%
8.30%
49.26%
69.80%
5.46%
Racial / Ethnic Participation and North Carolina Population(NC data from American Community Survey 2008-2012)
American Indian/Alaskan NativeAsian American/Pacific IslanderBlack/African American/AfricanHispanic/LatinoWhite/CaucasianMultiracial / Other
RECOMMENDATIONS
Targeted Outreach Efforts
• Although FAFSA Day does draw an impressive percentage of low-income and first-generation students, targeting these populations through college access marketing strategies may increase participation
• Increase outreach to high schools as surveys are showing that the schools have the greatest impact on where students hear about FAFSA Day
• Develop outreach strategies that target parents who have no college-going history through employers, community organizations, faith-based programs, etc.
• Provide school counselors and principals with FAFSA submission numbers as reported by the U.S. Department of Education that will help high schools promote FAFSA completion among seniors
• Include messaging of FAFSA completion regardless if students are intending to enroll in the following fall. Discovering how much aid for which they are eligible may encourage enrollment plans
• Expand outreach to prospective adult student populations where postsecondary program enrollment has the largest projections (Note: NCES graph)
National Center for Educational Statistics
RECOMMENDATIONS
Data Collection
• Include data collected from state-wide FAFSA submissions and compare data in first-generation, low-income, and high school attendance categories
• Provide scholarships at campus FAFSA Day sites to increase attendance and survey completion
• Include a survey question asking if attendee is currently in high school, attending college, or has been out of high school for two or more years
• Conduct focus groups in selected campus sites with first-generation students to determine what conditions impacted FAFSA completion
RECOMMENDATIONS
Overall
• Develop a comprehensive three-year FAFSA completion plan that considers FAFSA Day and other FAFSA completion initiatives
• Conduct a cost effectiveness analysis to determine efficacy of outreach efforts
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FAFSAs received (Year-to-date) for 2014-15
Trae BrookinsScholarship & Grant Manager, NCSEAA
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What are we counting here?• Agreement with U.S. Department of Education provides NCSEAA with a
copy of all FAFSAs submitted by NC students and to all NC institutions• All data for 2014-15 is as of 3/31/2014, the first three months of the
application cycle• All data for the current and prior academic years is as of 3/31/2014, the
first three months of each years applications cycle, e.g.,– 2013-14, 3/31/2013– 2012-13, 3/31/2012, etc.
• FAFSAs counted are:– The first received for the academic year (usually, CPS#01)– Valid and invalid ISIRs (Dependency Status= D,X,I,Y)– Reported State of Student Residence = ‘NC’ (no start date test)– Undergraduates (No prior earned Bachelor’s, Grade Level =1,2,3,4,5,blank)
• Not counted: non-NC residents; grad students; 2nd degree students• “Other” institutions all out-of-state institutions (except JWU-Charlotte)
and in-state institutions other that are non-NCCCS, UNC, NCICU.• Counts are unique within a category unless otherwise stated.
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FAFSA counts by sector/academic year with % change from prior year
Academic Year
UNC NCCCS NCICU Other
Count% Chg from
Prior Year Count% Chg from
Prior Year Count% Chg from
Prior Year Count% Chg from
Prior Year
2004-2005
59,487
9.8%
37,109
-0.9%
20,294
9.0%
16,459
10.1%2005-2006
65,322
36,789
22,116
18,119
2006-2007
72,257 10.6%
39,993 8.7%
22,913 3.6%
19,670 8.6%
2007-2008
76,305 5.6%
41,506 3.8%
23,814 3.9%
21,311 8.3%
2008-2009
81,877 7.3%
46,941 13.1%
25,876 8.7%
24,652 15.7%
2009-2010
94,209 15.1%
67,645 44.1%
29,799 15.2%
32,727 32.8%
2010-2011
99,123 5.2%
83,817 23.9%
32,671 9.6%
42,114 28.7%
2011-2012
106,650 7.6%
98,166 17.1%
35,743 9.4%
50,803 20.6%
2012-2013
111,678 4.7%
96,345 -1.9%
38,583 7.9%
55,929 10.1%
2013-2014
110,460 -1.1%
93,616 -2.8%
37,669 -2.4%
56,929 1.8%
2014-2015
107,400 -2.8%
83,361 -11.0%
35,362 -6.1%
55,632 -2.3%
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FAFSA counts by sector/academic year
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
2010-2011
2011-2012
2012-2013
2013-2014
2014-2015
0
20,000
40,000
60,000
80,000
100,000
120,000
Sum of Hdcont_UNC_ISIR
Sum of Hdcnt_CC_ISIR
Sum of Hdcnt_NCICU_ISIR
Sum of Hdcnt_Other_ISIR
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Percentage change from prior year: Trends
Academic Year UNC NCCCS NCICU Other
2005-2006 9.81% -0.86% 8.98% 10.09%2006-2007 10.62% 8.71% 3.60% 8.56%2007-2008 5.60% 3.78% 3.93% 8.34%2008-2009 7.30% 13.09% 8.66% 15.68%2009-2010 15.06% 44.11% 15.16% 32.76%2010-2011 5.22% 23.91% 9.64% 28.68%2011-2012 7.59% 17.12% 9.40% 20.63%2012-2013 4.71% -1.86% 7.95% 10.09%2013-2014 -1.09% -2.83% -2.37% 1.79%2014-2015 -2.77% -10.95% -6.12% -2.28%
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Percentage change from prior year: Trends
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
2010-2011
2011-2012
2012-2013
2013-2014
2014-2015
-15.00%
-10.00%
-5.00%
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
40.00%
45.00%
Sum of PrctChg_UNC_PY
Sum of PrctChg_CC_PY
Sum of PrctChg_NCICU_PY
Sum of PrctChg_Other_PY
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FAFSA peak volumes
• Mid- to late- Feb (around FAFSA days)• March 15th
• March 31st
• June 30th • Mid-July• Right before summer session 1
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Cumulative FAFSAs received by date per academic year: All NC filers (unique count across sectors)
• 2014-15 cumulative FAFSAs are approximately half-way between YTD for 2008-09 and 2009-10
27
Cumulative FAFSAs received by date per academic year: UNCs
• 2014-15 cumulative FAFSAs are approximately half-way between YTD for 2008-09 and 2009-10
28
Cumulative FAFSAs received by date per academic year: NCICU
• 2014-15 cumulative FAFSAs are approximately half-way between YTD for 2008-09 and 2009-10
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• 2014-15 cumulative FAFSAs are slightly below YTD for 2009-10
Cumulative FAFSAs received by date per academic year: NCCCS
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Cross-sector FAFSA filing
• Which type(s) of institutions did NC UG FAFSA filers submit their data to?
• Looked at all 10 school code fields• Combinations of NCCCS, NCICU, UNC and Other
– 15 possible combinations, e.g., • NCCCS only• NCCCS + NCICU• NCCCS + UNC• NCCCS + Other• NCCCS + NCICU + UNC• NCCCS + UNC + Other• NCCCS + NCICU + UNC + Other• etc.
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Cross-sector FAFSA filing
Academic Year
Prct_CC_NCICU
Prct_CC_NCICU_OTHER
Prct_CC_NCICU_UNC_OTHER
Prct_CC_ONLY
Prct_CC_OTHER
Prct_CC_UNC_NCICU
Prct_CC_UNC_OTHER
Prct_NCICU_ONLY
Prct_NCICU_OTHER
Prct_OTHER_ONLY
Prct_UNC_CC
Prct_UNC_NCICU
Prct_UNC_NCICU_OTHER
Prct_UNC_ONLY
Prct_UNC_OTHER
Grand Total
2004-2005 0.93% 0.15% 0.21% 24.74% 0.71% 4.86% 0.47% 9.36% 0.63% 7.81% 4.06% 3.73% 1.58% 37.95% 2.82% 100.01%
2005-2006 0.98% 0.17% 0.28% 21.91% 0.75% 5.37% 0.53% 9.22% 0.58% 7.89% 4.70% 4.02% 1.84% 38.69% 3.06% 99.99%
2006-2007 0.76% 0.11% 0.25% 22.85% 0.62% 4.28% 0.41% 9.59% 0.55% 8.55% 3.70% 3.29% 1.48% 40.92% 2.63% 99.99%
2007-2008 0.76% 0.13% 0.22% 22.49% 0.60% 4.29% 0.40% 9.44% 0.53% 8.96% 3.67% 3.30% 1.41% 41.02% 2.77% 99.99%
2008-2009 0.70% 0.13% 0.28% 23.29% 0.67% 4.32% 0.51% 9.10% 0.49% 9.45% 3.71% 3.28% 1.71% 39.68% 2.70% 100.02%
2009-2010 0.77% 0.15% 0.32% 27.65% 0.75% 4.00% 0.49% 8.05% 0.42% 10.58% 3.76% 3.02% 1.64% 35.86% 2.52% 99.98%
2010-2011 0.73% 0.18% 0.48% 30.33% 0.93% 3.99% 0.53% 7.29% 0.41% 12.56% 3.51% 2.88% 1.65% 32.28% 2.26% 100.01%
2011-2012 0.76% 0.22% 0.45% 31.53% 1.08% 3.78% 0.53% 7.02% 0.42% 13.68% 3.57% 2.71% 1.63% 30.35% 2.28% 100.01%
2012-2013 0.86% 0.30% 0.76% 28.54% 1.40% 4.56% 0.87% 6.58% 0.42% 14.12% 4.35% 3.00% 2.00% 29.69% 2.55% 100.00%
2013-2014 0.86% 0.30% 0.78% 27.85% 1.42% 4.55% 0.89% 6.42% 0.46% 14.68% 4.49% 2.94% 2.02% 29.67% 2.69% 100.02%
2014-2015 0.80% 0.28% 0.78% 26.11% 1.41% 4.35% 0.86% 6.44% 0.46% 15.19% 4.32% 2.88% 2.17% 31.05% 2.89% 99.99%
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Cross-sector FAFSA filing
2004-2005
2005-2006
2006-2007
2007-2008
2008-2009
2009-2010
2010-2011
2011-2012
2012-2013
2013-2014
2014-2015
0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00% 80.00% 90.00%100.00%
24.7%
21.9%
22.9%
22.5%
23.3%
27.7%
30.3%
31.5%
28.5%
27.9%
26.1%
9.4%
9.2%
9.6%
9.4%
9.1%
8.1%
7.3%
7.0%
6.6%
6.4%
6.4%
7.8%
7.9%
8.6%
9.0%
9.5%
10.6%
12.6%
13.7%
14.1%
14.7%
15.2%
38.0%
38.7%
40.9%
41.0%
39.7%
35.9%
32.3%
30.3%
29.7%
29.7%
31.1%
Prct_CC_NCICUPrct_CC_NCICU_OTHERPrct_CC_NCICU_UNC_OTHERPrct_CC_ONLYPrct_CC_OTHERPrct_CC_UNC_NCICUPrct_CC_UNC_OTHERPrct_NCICU_ONLYPrct_NCICU_OTHERPrct_OTHER_ONLYPrct_UNC_CCPrct_UNC_NCICUPrct_UNC_NCICU_OTHERPrct_UNC_ONLYPrct_UNC_OTHER
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What do NC FAFSA filers look like?College education of filer’s parents
2004_2
005
2005_2
006
2006_2
007
2007_2
008
2008_2
009
2009_2
010
2010_2
011
2011_2
012
2012_2
013
2013_2
014
2014_2
015
20%
25%
30%
35%
40%
45%
50%
Sum of Both-ParCollege_MeanSum of Fa-therCollege_MeanSum of Moth-erCollege_Mean
34
What do NC FAFSA filers look like?College education of filer’s parents• Significant change? Maybe.
2004_2005
2005_2006
2006_2007
2007_2008
2008_2009
2009_2010
2010_2011
2011_2012
2012_2013
2013_2014
2014_2015
23
23.5
24
24.5
25
25.5
26
26.5
Mean student age
35
• Income earned from work (IEW) is inflation adjusted (CPI) to 2013 constant dollars
• NC families are not making more on average.• Change in ISIR record layout increases average.
What do NC FAFSA filers look like?Mean and median income of filers
Depe
nden
t
Inde
pend
ent
Depe
nden
t
Inde
pend
ent
Depe
nden
t
Inde
pend
ent
Depe
nden
t
Inde
pend
ent
Depe
nden
t
Inde
pend
ent
Depe
nden
t
Inde
pend
ent
Depe
nden
t
Inde
pend
ent
Depe
nden
t
Inde
pend
ent
Depe
nden
t
Inde
pend
ent
Depe
nden
t
Inde
pend
ent
Depe
nden
t
Inde
pend
ent
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
$0
$10,000
$20,000
$30,000
$40,000
$50,000
$60,000
$70,000
$80,000
$90,000
Sum of Fami-lyIEW_adj_Mean
Sum of Fami-lyIEW_adj_Median
36
What do NC FAFSA filers look like?Mean and median income of filers (Dependents)
• “Trimmed” the adjusted income earned from work (IEW) back to the old maximum of 999,999.
37
What do NC FAFSA filers look like?Mean and median income of filers (Dependents)
• “Trimmed” the adjusted income earned from work (IEW) back to the old maximum of 999,999.
38
Questions?
Contact
• Marcia Weston ph. (919) 248-4686 [email protected]
• Trae Brookins ph. (919) 248-4650 [email protected]