2014 perception survey results

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2014 PERCEPTION SURVEY RESULTS

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Page 1: 2014 Perception Survey Results

2014 PERCEPTION SURVEY RESULTS

Page 2: 2014 Perception Survey Results

Overview

• Survey took place between September 19th and October 31, 2014

• Survey distributed to property managers, posted on Mount Vernon Triangle CID website, eblasted to more than 1,500 subscribers, promoted on Facebook & Twitter, and featured in the Triangle Times and through local bloggers

• 436 Respondents (36% more than 2013)

Page 3: 2014 Perception Survey Results

Please tell us how you are involved with the Mount Vernon Triangle neighborhood?

78.5%

11.5%

2.5%

6.5%

0.9%

A resident of MountVernon Triangle

Employed in MountVernon Triangle

A business owner /manager / operator in

Mount Vernon Triangle

A visitor from anotherDC neighborhood

A visitor from Marylandor Virginia

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

General Information

Page 4: 2014 Perception Survey Results

General Information

How long have you lived or worked in Mount Vernon Triangle?

27.9% 27.7%

25.4%

10.6%

6.9%

1.4%

0%

5%

10%

15%

20%

25%

30%

1 to 3 years 4 to 6 years Less than a year 7 to 10 years Live and workoutside of MVT

More than 10years

Page 5: 2014 Perception Survey Results

General Information

19.6%

16.2% 15.2%

12.6%

10.6%

8.7%

4.8% 4.3% 3.9% 2.9%

1.0% 0.2% 0.0%

0%

5%

10%

15%

20%

25%

Which building do you live in?

Page 6: 2014 Perception Survey Results

General Information

Which building do you work in?

76.3%

13.5%

8.7%

0.8% 0.3% 0.3% 0.0% 0.0% 0.0% 0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

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ildin

g o

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ide

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the

Mo

un

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an

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er

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ildin

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un

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an

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65

5 K

Str

ee

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5 E

ye

Str

ee

t

11

1M

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45

5M

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25

1 H

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Ca

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iew

Ho

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n

Page 7: 2014 Perception Survey Results

Neighborhood

How clean do you perceive the Mount Vernon Triangle neighborhood?

77.9%

20.9%

1.2%

Very Clean / clean Moderately clean Unclean

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

“Very Clean/Clean” Consistent with 2013 (78%).

Page 8: 2014 Perception Survey Results

59.6%

38.2%

2.2%

Very safe / Safe Moderately safe Unsafe

0%

10%

20%

30%

40%

50%

60%

70%

Neighborhood

How safe do you perceive the Mount Vernon Triangle neighborhood?

6 percentage points increase from 2013 for “Very Safe/Safe”.

Page 9: 2014 Perception Survey Results

66.6%

23.2%

10.2%

Very often / Often Not very often Rarely

0%

10%

20%

30%

40%

50%

60%

70%

Neighborhood

How often do you see the Mount Vernon Triangle Clean Team Ambassadors in the neighborhood?

10 percentage points increase from 2013 for “Very Often/Often”.

Page 10: 2014 Perception Survey Results

49.4% 47.2%

3.4%

Very strong / Strong Not very strong Poor

0%

10%

20%

30%

40%

50%

60%

Neighborhood

How would you describe the sense of community within the Mount Vernon Triangle neighborhood?

16 percentage points increase from 2013 for “Very Strong/Strong”.

Page 11: 2014 Perception Survey Results

Neighborhood

Which work programs do you think Mount Vernon Triangle should prioritize?

80.1%

75.0% 71.1%

50.5% 47.8%

39.6%

16.0%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

Safety Businessattraction

Cleanliness /landscaping

Communityevents

Homelessoutreach

Transportation Marketing

Top three programs remain the same, with “Business attraction” jumping one spot. “Community events” and “Homeless outreach” switch places

Page 12: 2014 Perception Survey Results

Events and Recreation

Yes: 88.7%

No: 11.3%

Would you like the MVT to have more green and outdoor / park space?

Page 13: 2014 Perception Survey Results

60.4% 57.0%

51.3% 50.0%

46.4%

39.4%

33.9%

27.2%

18.7%

8.0%

Opengrass area

forrelaxation /

picnics

Welllandscapedtrees and

flowerbeds

Eventssuch asconcerts

and movies

Cafe orother food

service

Tables,chairs andumbrellas

Dog park Waterfeatures

Children'splayground

Playingfields

Other

0%

10%

20%

30%

40%

50%

60%

70%

Events and Recreation

What elements would you like to see in a new or redesigned MVT green and outdoor park space?

Page 14: 2014 Perception Survey Results

Yes: 65.8%

No: 34.2%

Would you like to see more art installations in the neighborhood?

Events and Recreation

Page 15: 2014 Perception Survey Results

85.4%

75.1%

57.5%

49.0%

42.1%

33.1% 30.3%

27.6%

4.4%

Seasonalfestivals

Outdoorconcerts /

music

Movieshowings

Art events Outdoorfitnessclasses

Dog-friendlyevents

Communityplanting

days

Family /childrenevents

Other(pleasespecify)

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

Rate your interest in the following community events for the Mount Vernon Triangle neighborhood?

Events and Recreation

Seasonal festivals and outdoor concerts/music remain the most demanded events. Movie showings moves up one spot.

Page 16: 2014 Perception Survey Results

36.6%

31.0%

13.0% 11.7%

7.6%

0%

5%

10%

15%

20%

25%

30%

35%

40%

None Once or twice duringthe season

Once a month Two to three times amonth

Every week

The MVT and FRESHFARM Markets organized a new Farmers Market at 5th and K Streets NW

from June 7 to October 25, 2014. How many times did you attend the Farmers Market?

Events and Recreation

63.3% of respondents attended the market at least once or twice.

Page 17: 2014 Perception Survey Results

Yes: 97.3%

No: 2.7%

Would you like the FRESHFARM Market to continue in 2015?

Events and Recreation

Page 18: 2014 Perception Survey Results

Yes: 20.3%

No: 79.7%

Do you currently volunteer?

Events and Recreation

Page 19: 2014 Perception Survey Results

38.1%

34.9%

30.7%

26.8%

24.0%

0%

5%

10%

15%

20%

25%

30%

35%

40%

Job training assistance Tutoring / reading withchildren

Provide services andfood to homeless

Landscaping / planting Painting and fixingbuildings

Rate your interest in volunteering in the following areas:

Events and Recreation

Page 20: 2014 Perception Survey Results

56.3% 55.3%

45.8%

33.7%

28.8%

22.6% 22.1%

18.5%

12.6% 12.3% 11.3% 10.5%

6.2%

0%

10%

20%

30%

40%

50%

60%

Coffee /Bakery

Pub / Bar Restaurant(Table

Service)

Restaurant(Fast /

Casual)

Clothing /Apparel

SpecialtyRetail

(gallery,gifts)

Salon / spa PetSupplies /Services

Drug Store/ Pharmacy

Other(pleasespecify)

DryCleaners

Daycare Children’s gym

Lifestyle

What are your top three choices for additional retailers that you would like to see in MVT?

General retail Restaurants and bars Children

Similar to 2013, restaurants and bars remain the most demanded forms of retail.

Page 21: 2014 Perception Survey Results

Lifestyle

If you are a resident, rate the importance of each of the following in your decision to live in MVT:

83.6% 82.4%

74.5% 71.9% 71.6%

69.9%

66.1%

13.8%

5.5%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

Transportationaccess

Neighborhoodatmosphere

Buildingamenities

Restaurants /entertainment

in MVT

Proximity towork

Proximity toother

neighborhoods

Cost of living Others Proximity today care

Transportation remains the number one priority.

Page 22: 2014 Perception Survey Results

Lifestyle

55.6%

23.1%

19.6%

1.6%

0%

10%

20%

30%

40%

50%

60%

Another neighborhood withinthe District of Columbia

Outside DC but within theDC Metro region (Northern

VA or suburban MD)

Another city outside the DCMetro region

Outside of the United States

Where did you live / work before you came to the Mount Vernon Triangle neighborhood?

Page 23: 2014 Perception Survey Results

Lifestyle

Why would you anticipate leaving Mount Vernon Triangle?

26.0%

23.1% 22.2%

14.3%

9.1%

5.3%

0%

5%

10%

15%

20%

25%

30%

Moving into ahouse

Too expensive Growing family Lack of cleanlinessand safety

Closer to work /home

Lack of amenities

Page 24: 2014 Perception Survey Results

Lifestyle

In which area do you spend the majority of your recreational time?

29.6%

22.2% 21.1%

6.9% 5.8% 5.3%

4.2% 2.6%

1.6% 0.8%

0%

5%

10%

15%

20%

25%

30%

35%

Mount Vernon Triangle increases 5-6 percentage points from 2013.

Page 25: 2014 Perception Survey Results

Lifestyle

91.6%

6.9%

1.2% 0.0% 0.3% 0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

None 1 2 3 4 or more

If you are a Mount Vernon Triangle resident, how many children are currently living in your household?

Page 26: 2014 Perception Survey Results

Lifestyle

66.5%

26.3%

5.7%

1.2% 0.3% 0%

10%

20%

30%

40%

50%

60%

70%

None 1 2 3 4 or more

If you are a Mount Vernon Triangle resident, how many pets currently live in your household?

Page 27: 2014 Perception Survey Results

Lifestyle

59.2%

34.6%

6.2%

0%

10%

20%

30%

40%

50%

60%

70%

Dog Cat Others

If a pet(s) currently live(s) in your household, what kind of pets are they?

Page 28: 2014 Perception Survey Results

Claire Schaefer Oleksiak President

[email protected] 202-216-0511 ext. 23

Leon Johnson Director of Operations

[email protected] 202-216-0511 ext. 22

www.mvtcid.org @MVTCID

Jerome Raymond Real Estate and Planning Manager

[email protected] 202-216-0511 ext. 24