2015 16 diversity jobs presentation
TRANSCRIPT
YOUR ORGANISATION, YOUR VALUES, YOUR JOBS: ONE EMPLOYER BRAND PLATFORM
thebigIDEA.co.uk
INCLUSION. DIVERSITY. EQUALITY. ACCESSIBILITY WHERE IT MATTERS
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THE UK WORKFORCE TODAY51% of the UK population is female, yet only 23% at board level. Women make 83% of purchases
BAME – 1 in 6 of the population are from an ethnic minority or non-white background with a spending power of £300 billion
LGBTQ – 40% of gays & lesbians are not out at work – but have an estimated spending power of £101 billion
Disability – 1 in 5 adults of working age have a disability and a spending power of £120 billion
2 YOUR BUSINESS, YOUR VALUES, YOUR JOBS; ONE EMPLOYER BRAND PLATFORM
INCLUSION. DIVERSITY. EQUALITY. ACCESSIBILITY WHERE IT MATTERS
SOUND FAMILIAR?Our workforce
is diverse in some areas but not others
We’re not sure how our brand is
perceived
We’ve tried lots of initiatives that
have not made a difference
The talent pool is shrinking
We’re not sure how to go about addressing
diversity
Our industry sector is traditionally
non diverse
We don’t get diverse applicants
applying to our jobs
We don’t have a clear
message on diversity as part of
our resourcing strategy
3 THEBIGIDEA.CO.UK I.D.E.A = INCLUSION, DIVERSITY, EQUALITY, ACCESSIBILITY
INCLUSION. DIVERSITY. EQUALITY. ACCESSIBILITY WHERE IT MATTERS
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BRIDGING THE GAPWe map organisations teasing out hot spots of diversity such as internal champions, employee networks, awards, news stories, initiatives, case studies, everything that relates to your Employer Value Proposition. This information is showcased on thebigIDEA alongside your job adverts giving your target demographic real reason to view you as an employer of choice. 1. Your Organisation
2. Your Values3. thebigIDEA.co.uk4. Jobseekers
4 YOUR BUSINESS, YOUR VALUES, YOUR JOBS; ONE EMPLOYER BRAND PLATFORM
INCLUSION. DIVERSITY. EQUALITY. ACCESSIBILITY WHERE IT MATTERS
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We reach over 200,000 unique visitors per month with job roles and employer brand content. We provide direct advertising on lifestyle sites targeted at certain groups and communities e.g. LGBTQ, disability, gender, race, beliefOver 300 writers, bloggers and contributors We partner with charities, universities, business networks and professional bodies.We sponsor employee network events. We use digital and social channels to communicate with our stakeholders.
GROWING YOUR AUDIENCE REACH
5 THEBIGIDEA.CO.UK I.D.E.A = INCLUSION, DIVERSITY, EQUALITY, ACCESSIBILITY
INCLUSION. DIVERSITY. EQUALITY. ACCESSIBILITY WHERE IT MATTERS
We are digital experts: SEO, key word targeting, social media, campaign work and more We have in-house journalistic skills - do you want us to write for you?Advice, consultation and partnership servicesRound Tables, meet our membersShowcase at the annual Diversity Career ShowEntry to workshops, seminars and conferencesWhat awards are happening and how to enter
YOUR SKILLS & EXTRAS
Values
Dive
rsity
6 YOUR BUSINESS, YOUR VALUES, YOUR JOBS; ONE EMPLOYER BRAND PLATFORM
INCLUSION. DIVERSITY. EQUALITY. ACCESSIBILITY WHERE IT MATTERS
A MEMBERSHIP MODELWe offer 4 levels of annual membership with a range of attractive benefits, these are Step, Ally, Partner and Leader. All our members have unlimited job and content postings an employer profile page, account management and best practice advice. We know that one size doesn’t fit all, so there is a membership package that suits your needs.
LEVEL Unlimited content
Managed Content Unlimited jobs Profile page
Accessible careers
functionality
Accountmanagement
Employer branding
Email Campaign
Step ( <500 Staff)
Ally
Partner Premium Premium Premium Premium 1 p.a.
Leader Premium Premium Premium Premium Premium 2 p.a.
7 THEBIGIDEA.CO.UK I.D.E.A = INCLUSION, DIVERSITY, EQUALITY, ACCESSIBILITY
INCLUSION. DIVERSITY. EQUALITY. ACCESSIBILITY WHERE IT MATTERS
SOME OF OUR MEMBERS
SOME OF OUR PARTNERS
8 YOUR BUSINESS, YOUR VALUES, YOUR JOBS; ONE EMPLOYER BRAND PLATFORM
INCLUSION. DIVERSITY. EQUALITY. ACCESSIBILITY WHERE IT MATTERS
GET IN TOUCH
DiversityJobs.co.uk Korus House6-8 Colne RoadTwickenhamTW1 4JR
thebigIDEA.co.uk
Tel: 0203 740 5973 Email: [email protected]
9 THEBIGIDEA.CO.UK I.D.E.A = INCLUSION, DIVERSITY, EQUALITY, ACCESSIBILITY
INCLUSION. DIVERSITY. EQUALITY. ACCESSIBILITY WHERE IT MATTERS