2015 EDITORIAL CALENDAR

EDITORIAL

Sean Kilcarr, Editor

Contributing EditorsTIM BRADY • BRUCE SAUER

RICK WEBER • CHARLES WILSON

The American Trucker editorial staff consists of the most respected journalists in the field.

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Every month, American Trucker brings its audience of truck and trailer buyers a full editorial menu designed to help them run their trucks and trucking businesses. Surrounding timely cover and feature stories, our readers find:

THE BUSINESS OF TRUCKING Well-known small-fleet consultant Tim Brady offers straight-ahead, practical advice on how to build a profitable trucking operation.

PARTS & SERVICES Trucking’s most experienced editors report on new products, tools, services and everything else readers need to keep their trucks running.

SHOP TALK A monthly case study highlighting a specific maintenance problem and one trucker’s solution.

FOCUS ON... An in-depth look at the components critical to well-running trucks and trailers.

TRUCKS AT WORKA monthly profile of a vocational fleet and how it uses its trucks.

TIRE RACK Tips and information on getting the most out of a trucker’s major investment in tires and wheels.

SPOTLIGHT ON AN AMERICAN TRUCKERA monthly feature that aims to bring American Trucker’s readership to life by putting names and faces alongside successes.

READERS’ RIGSA chance to show off all that pride and polish for truckers who invest a lot of time and money in keeping their trucks looking good.

Whether the U.S. economy continues its slow-growth ways or shifts into a higher gear to give freight haulers, construction fleets, and other trucking operators more business than they can handle, our mission at American Trucker remains the same: give our readers information on everything they need to keep their equipment—new or old—up and running for all kinds of work.

From equipment and parts to maintenance services and business tactics, we try to cover all the critical bases so single-truck owners and small fleets alike can find success in their businesses, regardless of vehicle application or configuration.

We believe with the right information, any trucking business can succeed, and it’s our mission to be the knowledge source for those who rely on trucks large or small to get the job done.

DAN ZEISsenior art directorHas overall responsibility for design of Fleet Owner and all special projects. A talented designer and ill us trator, in his 26th year with the publication. Winner of nine nation-al ASBPE Awards for design, as well as international TABBIE for design and Jesse H. Neal Award.

JIM MELEeditorial directorNationally recognized journalist, author and editor, joined Fleet Owner in 1986 with over a dozen years’ experience covering transportation as a newspaper reporter and magazine staff writer. Winner of multiple Jesse H. Neal and ASBPE Awards for editorial excellence.

WENDY LEAVITT A trucking industry professional with extensive experience in writing, marketing and public relations, both as a member of the press and with a major truck OEM. Joined Fleet Owner in 1998. Winner of Jesse H. Neal and ASBPE Awards.

DAVID CULLEN Professional writer and editor working exclusively as a trucking journalist for over 30 years. With Fleet Owner since 1989, he is a recipient of ASBPE's Stephen Barr Award for feature writing, as well as multiple Jesse H. Neal and ASBPE Awards for editorial excellence.

SEAN KILCARR editorA feature writer and columnist, Kilcarr has been a trucking journalist for over 19 years. Specializes in light- and medium-duty truck operations and logistics. Winner of multiple Jesse H. Neal and ASBPE Awards for editorial excellence.

KEVIN ROHLWINGWith nearly a quarter century of experience in truck-tire technology, maintenance and marketing, authors monthly column on tire-related topics.

BRIAN STRAIGHTmanaging editor Joined Fleet Owner in May 2008 after spending nearly 14 years as sports editor and then managing editor of several daily newspapers. He and his staff won more than two dozen major writing and editing awards. Responsible for editing, editorial production functions and deadlines.

January February March April May June July August September October November December

Feature Story In the Driver's Seat (Outlook)

Working Together: Powertrains Better Maintenance Trade Talk (cycles) Trailers for Niches More Than a Fuel

Island Staying Connected New models for 2016 Buying Parts on the Road Disc or Drum Brakes American Trucker of

the YearNew Oils for New Engines

Focus On... Air/coolant Filters Fifth Wheels Refrigeration Auxiliary Lighting Trailer Aerodynamics Idle Controls Retreads Inflation Monitoring Wheels HD Electricals Batteries Oil Filters

Trucks at Work Tank Leasing Waste Hauling Municipal Refrigerated Field Service P&D Wholesale Delivery Intermodal Construction Auto Hauling Platform

Monthly Features

Tire Rack Tire Rack Tire Rack Tire Rack Tire Rack Tire Rack Tire Rack Tire Rack Tire Rack Tire Rack Tire Rack Tire Rack

Business of trucking Business of trucking Business of trucking Business of trucking Business of trucking Business of trucking Business of trucking Business of trucking Business of trucking Business of trucking Business of trucking Business of trucking

Shop talk Shop talk Shop talk Shop talk Shop talk Shop talk Shop talk Shop talk Shop talk Shop talk Shop talk Shop talk

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Readers Rigs Readers Rigs Readers Rigs Readers Rigs Readers Rigs Readers Rigs Readers Rigs Readers Rigs Readers Rigs Readers Rigs Readers Rigs Readers Rigs

Bonus Distribution

Heavy Duty Aftermarket Week

NTEA/The Work Truck Show

Truckload Carriers Assocation Technology

National Private Truck Council Waste Expo Great American

Trucking Show

American Trucking Associatin Conference and Exhibition

Used Truck Association Conference

Maintenance Council Expo

Alternative Clean Transportation Expo

Mid American Trucking Show

Closing Dates Space and Materials due: 12/1/2014

Space and Materials due: 1/1/2015

Space and Materials due: 2/1/2015

Space and Materials due: 3/1/2015

Space and Materials due: 4/1/2015

Space and Materials due: 5/1/2015

Space and Materials due: 6/1/2015

Space and Materials due: 7/1/2015

Space and Materials due: 8/1/2015

Space and Materials due: 9/1/2015

Space and Materials due: 10/1/2015

Space and Materials due: 11/1/2015