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BiMBA AT NATIONAL SCHOOL OF DEVELOPMENT

Tel: +86-10-62754800 / 4801 / 4802Email: admissions@bimba.pku.edu.cnFacebook: BiMBA MBAwww.bimba.pku.edu.cn

BiMBA Admissions Office, Rm 101,National School of DevelopmentPeking UniversityBeijing 100871, P.R.China

“Management skills alone are not enough for future business leaders, especially those who are doing business in and with China, a transitional economy. You must gain a deep understanding of China’s economic development trend and business environment. Faculty from National School of Development and BiMBA will give MBA and EMBA students, who are entrepreneurs and managers, a macro-economic perspective.”

Justin Yifu Lin

WHY BiMBA ?

Founder and Honorary Dean of NSDFounder of BiMBAFormer Chief Economist and Senior Vice President of the World Bank

BiMBA AT NATIONAL SCHOOL OF DEVELOPMENTIf you are thinking about doing business in or with China, think BiMBA at National School of Development, Peking University. This program has been ranked #1 in China by Fortune (China) and Forbes (China) for years, and BusinessWeek has described it as “An MBA with a Heart”.

National School of Development (NSD) at Peking University (based at the prestigious China Center for Economic Research, CCER), the parent institution of BiMBA, was founded by Prof. Justin Yifu Lin (former Chief Economist and Senior VP, World Bank) in 1994, and committed to comprehensive and interdisciplinary studies in social sciences and training well-rounded talents for the nation. The NSD and CCER have played a key role in China’s social and economic reform during the past twenty years and have earned a reputation

“The Most Valuable Full-time MBA in China” (2014) Forbes (China)

NO.1

for being a top Chinese government think-tank. Thus, BiMBA has been regarded as “A Business School in China’s Think-Tank”.

BiMBA is one of China’s premier MBA programs, jointly operated with Vlerick Business School, the best Business School in Belgium, recognized by the Financial Times and The Economist as one of Europe’s top business schools. As a benefit of this joint venture, graduates from BiMBA receive a diploma from Vlerick Business School to further enhance their academic credentials. Vlerick Business School belongs to a select group of business schools in the world that hold all 3 major international accreditation labels in the world of management education: EQUIS, AMBA and AACSB.

Ranking

“The Most Valuable Part-time MBA in China” (2014) Forbes (China)

NO.2

No.1 in China and No.7 in Asia QS Global 200 Business School Report (2013/2014)

NO.1

THIS IS PEKING UNIVERSITYFounded in 1898, Peking University is the successor of the supreme imperial university and precursor of modern Chinese university. It is also the most prestigious institution of higher education with a glorious history and esteemed cultural tradition that extends over a century. Peking University stood at the centor of China's New Culture Movement, formed as the cradle of the May 4th Movement, and was the birthplace of modern ideas of democracy and science in China in the early 1900s. Peking University has contributed greatly to the impetus and development

One of the most important resources of a world-class business school is the professors who teach the programs. The faculty of our MBA program is drawn from business schools around the world – 25% from the United States, 25% from Europe, and 50% from China. Internationalization is in the vein of BiMBA. Our founding institution, National School of Development, is the only school at Peking University where all the faculty members received their PhDs from leading universities abroad. Besides, as a top think tank in China, NSD’s faculty bring their understandings of China’s future development to the MBA class.

The teaching faculty at BiMBA is chosen based on several important criteria. In the first place, they must have good credentials. All of our faculty members hold a PhD from a leading university (such as Harvard University, University of Chicago,

Yang Yao

Dean of National School of Development at Peking UniversityProfessor of EconomicsPhD from University of Wisconsin

Lee Zhang

Associate Dean of National School of DevelopmentDean of BiMBAProfessor of MarketingPhD from Ohio State University

John Yang

Co-Dean of BiMBAProfessor of ManagementPhD from Columbia University

Hao Ma

Director of BiMBA Academic CommitteeProfessor of Strategy ManagementPhD from the University of Texas at Austin

University of Pennsylvania, etc.). Secondly, they have proved themselves to be excellent instructors. Thirdly, they have to be experts in their respective field both academically and practically, which means they should be not only savvy with the theoretical knowledge in their own fields but also be able to apply the knowledge to real managerial issues faced by organizations. Fourthly, they have to have a very appealing teaching style that enables them to engage the students in the learning process, helping each member of the class rise to his or her potentials.

Instead of following the traditional lecturing method, professors at BiMBA adopt a variety of teaching methodologies, such as case study and experimental learning, to facilitate students’ learning process and create a deep engagement between professors and students.

A WORLD-CLASS FACULTY UNDERSTANDING CHINA AND BEYOND

Justin Yifu Lin

Honorary Dean and Professor, National School of Development(NSD), Peking UniversityThe former Chief Economist and Senior Vice President of the World Bank

The Times Higher Education World University Rankings 2014-2015

of China, making extraordinary contributions to the enlightenment of modern Chinese society.

Today, Peking University is frequently listed by many domestic and international rankings as one of the top universities in China. It has developed into a comprehensive university offering courses in the natural sciences, engineering sciences, humanities, social sciences, and medicine. In addition to academics, Peking University is especially renowned for its campus grounds, and the beauty of its traditional Chinese architecture.

IN MAINLAND CHINANO.1

Yuzhen Gong

Deputy Director of

BiMBA Academic

Committee

Professor of

Management

Yiping Huang

Associate Dean of National School of DevelopmentProfessor of Ecomonics（MSGF）

Zhaofeng Xue

Professor of Law and EconomicsPhD from George Mason University

Bruce SteningProfessor of Management

Sean Chen

Professor of Management

Denis Morisset

Professor of Marketing

Eamonn WalshProfessor of Finance

Phillip Haspeslagh

Dean of Vlerick Business SchoolProfessor of Management

David VenterProfessor of Management

Xiaohui Lv

Professor of Management

Mario Vanhoucke

Professor of Management

Xuanli Xie

Professor of Entrepreneurship

And More

from the United States 25%

from China50%

from Europe25%

THE TEACHING FACULTY“I had my college degree at UCLA in US and operated my own business in Taiwan after graduation. I chose BiMBA, China as my MBA destination because of the market. BiMBA has very rich faculty from all over the world, from US, Europe, which can meet my requirements. I don’t have to go to US, and still have access to a world-class MBA.”

Katey Shu，American

2010 Full-time Class

“The roundtable conference held by NSD professors is one of my most memorable moments in my BiMBA life. Scholars that understand the complexities of China, be it in economics, politics and social structure, gather at the National School of Development, a place that has the reputation to gather elites in respective fields into the same venue to talk about -the future decade of China, a topic that attracts attention from all over the world. The most exciting thing about this conference is you get the chance to hear top economists in China to discuss and debate about hot issues about the future ten years of China. One really can get some insights about China from professors in Peking University where, would you find a better place than BiMBA?”

Ambrose Leung，American

2012 Full-time Class

Qian Liu

Professor of Management

Bram Desmet

Professor of Management

Ellen Dowling

Professor of Management

Kenneth Davis

Professor of Law and Ethics

Louis Verbeke

Professor of Management

Jiawen Yang

Professor of Finance

Walter Van Dyck

Professor of Innovation Management

Dirk Buyens

Academic Dean and Partner of Vlerick Business SchoolProfessor of ManagementPhD from Ghent University

Andy Tsay

Department Chair at Leavey School of Business, Santa Clara UniversityProfessor of ManagementPhD from Stanford University

Only in PKU can you be immersed in so many lectures and discussions of high qualities in various topics.

More than simply providing students with a world-standard MBA, BiMBA aims to provide professionals not only with international business theories and practices, but also with knowledge, vision and entrepreneurial spirit. The curriculum focuses on developing students’ core management skills, application of advanced management theory in Chinese situations, understanding of China’s economy and business practices, and a wider range of skills related to different areas.

In 2015, BiMBA made new adaptations to its curriculum to make it more state-of-the-art, more China-related and at the same time more global. Besides a rigorous general management curriculum, more electives will be offered and BiMBA will introduce electives on trendy topics, such as Big Data.

On top of this newly designed curriculum, we offer three lecture series to go along with the MBA courses: National Development Lecture Series, Knowing and Doing Lecture Series, and Humanities and Social Sciences Lecture Series. Through these lectures, students will be able to meet with executives and practitioners from various industries, successful entrepreneurs, prestigious economists from both NSD and other top schools, and policy makers.

To increase students international exposure, we offered an international study trip to Silicon Valley, and in addition to that two second degree programs, MSGF program in cooperation with Fordham University and GREM program in cooperation with University of Wisconsin, Madison.

Lecture Series3Lecture SeriesLecture Series333333

21Electives

Follow the Best Minds in China’s Development

Frontier TopicsFrontier TopicsFrontier TopicsFrontier TopicsFrontier TopicsFrontier TopicsFrontier Topics

1In-company Consultancy Project

International Study Trip at Silicon Valley

1

BiMBA helps the students to understand China in a macro perspective through plenty of lectures covering economic trend, policies, enviroment, laws among other topics delivered by prominent scholars like Prof. Yifu Lin Prof. Qiren Zhou, Prof. Guoqing Song Prof. Weiying Zhang, Prof. Yiping Huang, etc.

Two Big Data Two Big Data Two Big Data Two Big Data Courses in the Courses in the Courses in the Courses in the Courses in the New CurriculumNew CurriculumNew CurriculumNew CurriculumNew CurriculumNew Curriculum

Unique SupplementaryLectures

111In-company In-company In-company In-company In-company Consultancy Consultancy Consultancy Consultancy Consultancy In-company Consultancy In-company In-company Consultancy In-company In-company Consultancy In-company In-company Consultancy In-company

ProjectProjectProject

In-company Consultancy Consultancy Consultancy Consultancy Consultancy Consultancy In-company Consultancy In-company

ProjectProjectProject

2015 CURRICULUM STRUCTURE FLEXIBILITY

BiMBA's program is highly flexible and dynamic and can accommodate the needs of up and coming professionals in this fast-changing professional era.

Complete the program in as little as 15 months

Core courses are completed three weeks at a time

Switch from full-time to part-time schedule, and vice-versa

Get Ahead with MBA+ Programs33333Field Study Field Study Field Study Trips

11Core Courses

Unique SupplementaryLectures

immersed in so many lectures and discussions of high qualities in various topics.

Two Second Master Program Options

2

An MBA is an investment of time and money. The longer you stay out of the job market, the higher the opportunity cost. The faster you get back to the job market, the sooner you will get return on your investment. In 15 months, BiMBA's full-time program will prepare you to get back to the job market in much better shape.

BiMBA's curriculum is not the typical semester long one. All core courses are completed in a definite time period.This allows for complete immersion one subject at a time, recruiting visiting professors from foreign universities to teach in Beijing, and flexibility to skip a course in case you get busy with professional opportunities, without having to skip the whole semester.

You might find a job after you started a full-time MBA program, or you might quit your job after you started a part-time MBA program. For all these dynamic changes that can happen nowadays, at BiMBA you are able to move from full-time to part-time and vice-versa, as life presents you with challenges and opportunities.

Other than enriching your MBA learning experience by providing various electives, you can choose to pursue a second master degree during or after your MBA, which provides fully structured components to prepare you with an edge in your future career.

International Study Trip on Innovation and

Entrepreneurship - to Silicon Valley

Innovation Management

Entrepreneurship

Practices on Venture Capital and Corporate

Financing in China

Real Estate and Urban Land Economics

Valuation and Feasibility Analysis

Real Estate Capital Markets

Commercial Real Estate Developments

Topics in Global Real Estate Markets

Study Tours to Major U.S. Real Estate Markets

Financial and Managerial AccountingInternational Financial ManagementCorporate FinanceContemporary Issues in Global FinanceRaising Capital and Investing in Global Financial MarketsGlobal Financial Markets

Strategic ManagementGlobal LeadershipLeadership in Chinese Traditional Culture: Zeng Guofan Management Strategy (in Chinese)Competition Strategy - A Field Study (in Chinese)Managing Across CulturesOperations ManagementNegotiation SkillsMergers and AcquisitionsManagement Integration

Marketing Management and Consumer BehaviorBig Data Analytics I: General ReviewTransforming into Customer-Centric Multi-Channel Organizations Luxury Brand Management and Luxury ServiceBig Data Analytics II: Application in Marketing Research

Contemporary Issues in Global

Finance

Global Financial Markets

Raising Capital and Investing

in Global Financial Markets

Global Equity Portfolio

Management

Global Corporate Governance

Global Risk Management

MSGF

Lecture Series 2: Knowing and Doing

Note1. Only part of the courses are listed here. 2. Area does not equal to course concentration to qualify for which students must complete required credits of electives in that special subject.

Lecture Series 3: Humanities and Social Sciences

“National Development Lecture Series” is aimed at setting up a platform for current MBA students to interact with distinguished professors at the National School of Development, like Prof. Justin Yifu Lin, Prof. Qiren Zhou, Prof. Yiping Huang, to name just a few, and helping them develop a better comprehension of the current economic and social developments in China.

“Knowing and Doing Lecture Series” focuses more on real-world business and practice. Entrepreneurs and senior practitioners from various industries will be invited to talk with students and share with them their insights into the industry and their personal experience.

“Humanities and Social Sciences lecture series”were designed to serve this purpose and help participants in the following ways: 1. Look at the world from a different perspective; 2. Review a same issue from multiple angles; 3. Free your mind from an established thinking model.

Lecture Series 1: National Development

FINA

INNOENTR

& REAL

STRA LEADERSHIP

Master of Science in Global Finance

COURSE STRUCTURE BY AREA

AUG.~ JAN.EntrepreneurshipManaging Organization BehaviorHuman Resource ManagementInternational Financial ManagementNegotiation SkillsCompetition StrategyMarketing Management and Consumer BehaviorMerger and AcquisitionOperations ManagementInstitution andBehavior - China's Experience

Business SatisticsGlobal LeadershipFinancial and Managerial AccountingDecision MakingManagerial EconomicsInnovation ManagementChina's Economics DevelopmentBig Data Analytics I: General ReviewCorporate FinanceLeadership in Chinese Traditional Culture: Zeng Guofan Management Strategy

FULL TIME

PART TIME

SECOND MASTER DEGREES

SECOND YEAR FALL SEMESTER

F

P

2015 MBA COURSE TIMETABLE

FEB. ~ JULY AUG. ~ JAN.

Business StatisticsFinancial and Managerial AccountingManagerial EconomicsChina's Economics DevelopmentBig Data Analytics I: General ReviewCorporate FinanceGlobal LeadershipLeadership in Chinese Traditional Culture: Zeng Guofan Management Strategy

Managing Organization BehaviorHuman Resource ManagementNegotiation SkillsCompetition StrategyMarketing Management and Consumer BehaviorOperations ManagementInstitution and Behavior - China's Experience

International Field Study-Sillicon ValleyStrategic ManagementTransforming into Customer-Centric Multi-Channel OrganizationsLuxury Brand Management and Luxury ServiceManagement IntegrationBig Data Analytics II: Application in MarketingDecision MakingManaging Across CultureInnovation Management

EntrepreneurshipInternational Financial ManagementMerger and Acquisition Practices on Venture Capital and Corporate Financing in ChinaNational Development Lecture SeriesIn-Company Project

International Field Study-Sillicon ValleyPractices on Venture Capital and Corporate Financing in China Transforming into Customer-Centric Multi-Channel OrganizationsStrategic ManagementLuxury Brand Management and Luxury ServiceManagement IntegrationBig Data Analytics II: Application in MarketingManaging Across Culture National Development Lecture SeriesIn-Company Project

SECOND YEAR SPRING SEMESTER

FEB. ~ AUG.

FIRST YEAR FALL SEMESTER FIRST YEAR SPRING SEMESTER

M+ Master of Science in Global Finance Global Real Estate Master

*Fordham University Campus (New York City) *University of Wisconsin, Madison Campus

*The actual timeline might be subject to change.

“BiMBA is a place to make things

happen. I am one of those people

who have a dramatic change after

BiMBA experience, because I change

my career life and my personal life. I

moved from education industry to

investment bank and moved from

Beijing to shanghai. In the process,

BiMBA played a very important role.”

Nicole Feng，Chinese2008 Full-time ClassIBD / Barclays Bank

No matter you are already a finance professional or someone who’d like to switch to finance, BiMBA is the best place in China where you can equip yourself with necessary knowledge, a broad perspective and strong network.

To become an entrepreneur can be both exciting and challenging. BiMBA sets up an entrepreneurial platform to help and inspire our students to make use of their full capacity to make their dream come true. Other than the entrepreneurial courses in curriculum, students can leverage the resources of BiMBA Angel Investor Incubator and Alumni Entrepreneurship Club. 

The quarterly China Economic Observer Seminar hosted by the NSD which has run for more than a decade is regarded as a must-go event for financial professionals. World-renowned scholars such as Prof. Lin will talk about their up-to-date research which may affect the government policy making as well as the market. You can take the advantage of standing on the shoulders of the giants and see further than your peers.

Director of China Macroeconomic Research Centre, Chief Editor of China Economic Journal

This optional master program provides an opportunity to advance one’s academic level as well as a commanding height in finance career through the intensive study, company visits, professionals’ conversation in Wall Street in New York and the alumni network in China and in the States.

FINANCE ENTREPRENEURSHIP

4 Extensive Electives and MBA+ Options in Global Finance

China's Brightest Leading your way

International Financial Management

Contemporary Issues in Global Finance

Raising Capital and Investing in Global Financial Markets

Global Financial Markets

Master of Science in Global Finance (MSGF)

Prof. Feng Lu

Vice governor of China’s central bank, Member of China Finance 40 Forum, Member of Chinese Economists 50 Forum

Prof. Gang Yi

Former MD and AP Chief Economist of Citi Group, former MD and EM Chief Economist of Barclays, Member of China Finance 40 Forum, Member of Chinese Economists 50 Forum

Prof. Yiping Huang

Representative figure of China’s macro forecast, Member of Chinese Economists 50 Forum

Prof. Guoqing Song

Three Courses and One Silicon Valley Study Trip

BiMBA Angel Investor Incubator

Alumni Entrepreneurship Club

International Study Trip on Innovation and Entrepreneurship - to Silicon Valley

Innovation Management

Entrepreneurship

Practices on Venture Capital and Corporate Financing in China

BiMBA Angel Investor Incubator is co-founded by BiMBA and China Young Angel Investor Leader Association, the largest angel investor association in China. On this platform, we will engage students with successful entrepreneurs and seasoned investors to learn hands-on experience. In addition, students can present their business plans in roadshows held on this platform to receive the angel investment directly. Other than this, we aim to provide students with advices on their business ideas in different perspectives, from professors, entrepreneurs, and investors.

The Alumni Entrepreneurship Club is formed by BiMBA Alumni who are either entrepreneurs or investors. Compared with BiMBA Angel Investor Incubator that assists students' business in the early stage, Alumni Entrepreneurship Club aims to gather the resources within BiMBA family to provide supports to our alumni's business in different stages.

FORUM WORKSHOP ROADSHOW

Xiaohui Lv

Professor of ManagementPhD from Wharton School, University of Pennsylvania

Zhuo Huang Xuanli Xie

Professor of EcomonicsPhD from Stanford Univeristy

Professor of EntrepreneurshipPhD from Kenan-Flagler Business School, University of North Carolina at Chapel Hill

ADVISORY PROFESSORS

What's More OnWhat's More On

At the core of BiMBA's philosophy is teaching business professionals about China. As a "Business School in China's Government think-tank", and a business school in China’s top university, BiMBA is proud to have a world-class faculty dedicated to conducting policy research for China’s economic reform and development and educating business professionals about business practices in China and abroad.

CHINA

Tailor-made Chinese Language Courses specially designed for international students of all Mandarin language levels. Because BiMBA believes in the importance of Mandarin in future job opportunities in China, the program offers subsidies to international students who want to improve their Mandarin during their stay at BiMBA.

These lectures and courses help students grasp the multi-dimensional sensibilities related to Chinese business environment and practices.

BiMBA has a strong network of alumni in China that provides guidance and support on students' professional endeavors. Moreover, through company visits and networking events, students expand their network in the country.

Language Learning

Business in China - Learn It

Network - Work It

Business in ChinaMarketing in ChinaChina's Economic DevelopmentCompetition Strategy- A Field Study on a China's Famous Ancient BattlesLeadership in Chinese Traditional Culture: Zeng Guofan Management StrategyPractices on Venture Capital and Corporate Financing in China, etc.

China Interactive Touch

A fully customized course designed for international students which includes lectures and classes on Chinese history & culture, field studies, company visits and sightseeing. Through visits to important historical sites, students will not only visit the most famous tourist destinations of China in a short time frame, but also learn about Chinese history and culture and how it has influenced the China of today. Through company visits and meetings with BiMBA alumni, students will kickstart their year at BiMBA with connections and advice that will help in making the best out of BiMBA.

“ Once I decided that I wanted to learn about China and doing business in China, BiMBA was by far the best choice. As an international student, there is no better way to learn about China than in China. And no better program to learn about Chinese development than BiMBA. The world's biggest experts in Chinese economic development and reform are here, the people who are changing Chinese economic policy are here. Being in BiMBA is being part of this group of people that will change what China means to the world.”

Beleza Chan, Brazilian2014 Full-Time Class

“ During the year in BiMBA I witnessed the changes in all of us. It goes way beyond experience and knowledge gained. Actually we have built invaluable connections. This is especially beautiful when mine is 6000 km away, seven-hour time zone difference…Now I feel I will never walk alone anymore and I can always rely on the collective rather than just myself.”

Valerio Rositani

Italian2011 Full-Time Class

Culture - Feel It

Students are placed in companies in China, where they will work on solving real business issues the companies are facing. Throughout the consulting project, students see the work dynamics of a Chinese company, the corporate culture, the marketing strategies to Chinese consumers, the business practices employed. In ICP, students apply everything they learned in class to a business in China.

Practice - Do ItIn-company Consulting Project (ICP)

Prominent scholars including Prof. Justin Yifu Lin, Prof. Qiren Zhou, Prof. Yiping Huang will talk on topics such as economic restructuring, medical reform and monetary policy from the perspective of national development.

Lecture Series - Hear ItNational Development Lecture Series

Entrepreneurs and senior practitioners from various industries talk about real-world business and practice in China.An interdisciplinary exploration and trial to help students gain an understanding

Knowing and Doing Lecture Seriesin philosophy, politics, law, literature, sociology and traditional Chinese medicine.

Humanities and Social Sciences Lecture Series

What's More On

New business problems and opportunities require creativity and innovation. In order to provide students with knowledge of the dynamic development of global businesses and state-of-art practices, BiMBA designed the Silicon Valley field study on innovation and entrepreneurship. Participants will be exposed to the dynamic life of the world's most innovative spot, and understand the joint function of technology, entrepreneurship and venture capital. The academic focus of the field study is big data and entrepreneurship.

In addition to classroom teaching, there will be a series of high-end, in-depth company visits, which will expose students to the real life of Silicon Valley businesses. The immersion at Plug & Play, the largest incubator at Silicon Valley, will allow students to feel the heartbeat of entrepreneurial dynamism. The course structure will be as follows:

*The students will stay on the picturesque campus of Santa Clara University, the oldest operating institution of higher learning in California, situated right at the heart of Silicon Valley. Additional cost will occur, which include traveling expenses and extra course fee.*The list of companys included in this study trip will be subject to change.

Introduction to Data Science

Regression Analysis: Modeling/Forecasting

Regression Analysis and Endogeneity

Overview of AdTech, Digital Marketing, Mobile and Analytics

Overview of Start-up Financing

Plug & Play Immersion

Company Visits

The In-Company Consultancy Project (ICP) is a real business consulting project, where multinational and Chinese companies recruit

teams of BiMBA students to provide solutions to business challenges. Students immerse themselves in a real business environment, and

apply the knowledge, skills and experience they have acquired in class. The quality and applicability of the program outcome are

assessed by a jury of both academics and business professionals. After the ICP, students leave with an enhanced professional portfolio

and professional network in China.

Investment Analysis Marketing and Sales

Business Strategy Human Resources Management

Business Plan Development and Analysis Case Study for Business Models

“We were so happy to cooperate with BiMBA in this project, and we were deeply impressed by the students' passion and dedication. The success of this project laid the first stone for our further cooperation.”

IN-COMPANY CONSULTANCY PROJECT

Project Categories:

Partial Partner Companies:

—— Gaven Black, CFO of Tesco (China)

SILICON VALLEY FIELD STUDY ON INNOVATION AND ENTREPRENEURSHIP

Jointly with Santa Clara University, Leavey School of Business

George Chen 2009 Full-time Class Mike Wang Morgan Stanley Human Resources Recruiting Manager

Sponsored

“The classes offered at Fordham were instrumental to me because the

knowledge I acquired from these classes helped me obtain my current job in

Standard Chartered Bank. The course materials prepped me well for the tough

interview questions and the experienced professors helped me to see things

from a different angle."

"An MBA education plus a solid finance-concentrated education experience

will give talented graduates a competitive edge in the financial industry,

equipping them with the ability to understand and implement corporate

goals through financial strategy and to apply the financial tools to maximize

corporate values."

Valuation and Feasibility AnalysisReal Estate and Urban Land EconomicsReal Estate Capital MarketsCommercial Real Estate DevelopmentTopics in Global Real Estate Markets

In collaboration with the Univerisity of Wisconsin-Madison School of Business, BiMBA offers the Global Real Estate Master (GREM) program, which provides the unique preparation needed to become a global leader in real estate. The Real Estate Program at University of Wisconsin-Madison is ranked #1 by the U.S. News and World Report.

GREM will add depth, breadth, and an edge to students' careers. It is designed for those who would like to work in the real estate industry anywhere in the world. Students will learn principles of real estate, finance, and development that can be applied universally. They will also be exposed to the wide range of opportunities the global real estate industry offers.

The program runs during the fall semester every year from August to December in Madison, Wisconsin.

NO.1 IN REAL ESTATE RANKED BY THE U.S. NEWS AND WORLD REPORT

Coursework:

Required Study Tour – Tour a major U.S. real estate market to observe and study real estate projects in action, and to network with executives and other industry leaders.

GLOBAL REAL ESTATE MASTER (GREM)

Courses CoursesContemporary Issues in Global Finance

Global Financial Markets

Raising Capital and Investing in Global Financial Marketsin Beijing

Global Equity Portfolio Management

Global Corporate Governance

Global Risk Managementin New York

Collaborated withCollaborated with

MASTER OF SCIENCE IN GLOBAL FINANCE (MSGF)

The Master of Science in Global Finance (MSGF), supported by a US$1 million grant from the NASDAQ OMX Educational Foundation, is a jointly administered program by BiMBA at Peking University and Fordham University in New York (ranked 15 Best US Business Schools in Finance Specialty by the U.S. News and World Report in 2013). The MSGF allows MBA students to specialize in finance. To complete the degree, students take three courses at Peking University and three at Fordham, in New York city, along with a series of lectures and company visits. Program fees of MSGF are USD 17 000 (in 2015) plus travel and living costs.

th

BOOST YOUR CAREERBiMBA designs its career services to cater the career enhancement needs of its MBA students. There is a complete set of personalized career services, such as one-on-one Counseling, Professional Coaching Program, and Career Mentor Program. In the first semester, students complete a strengths assessment and have a session on career counseling. In the second semester, through coaching and mentorship, students develop a career action plan in order to achieve one’s professional objective, be it through acquiring more specific knowledge or starting an internship. In the third and last semester, students the Career Services helps with employment placement.

Career Development Department maintains links with over 2,000 corporate partners domestically and abroad to continually grow the scope of full-time and internship opportunities for our students.

INDUSTRY

20%

4%

18%

FUNCTIONSTRENGTHS ASSESSMENT

RESUME PREPARATION

CAREER COUNSELING

COACHING PROGRAM

MENTOR PRO-GRAM

COMPANY VISITS

SECOND SEMASTER

RESUME REVI-SION

JOB APPLICATION

MENTOR PROGRAM

COMPANY VISIT

THIRD SEMASTER

WINTER VACATION

WINTERINTERNSHIP

SUMMER VACATION

IN-COMPANY CONSULTANCY PROJECTS

SUMMER INTERNSHIP

FIRST SEMASTER

PROFESSIONAL DEVELOPMENT TRAINING SERIES

INDUSTRY INSIGHT SERIES

PLACEMENT RATE

MEAN94 %

86 %CAREER CHANGE RATE

451,000

RANGE 70,000-1,600,000

MEDIAN 405,000

2014 EMPLOYMENT STATISTICSANNUAL COMPENSATION (RMB)

12%12%

10%

10%

10%4%

22%

22%

4%

8%

10%

12%

12%

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￥

￥

THINK THINK THINK THINK THINK THINK THINK THINK

BIGBIGBIGBIGBIG

BIG

BIGTHINK

BIG

Wang ShiChairman of Wanke

Edward C. PrescottNobel Prize Winner

Robert B. ZoellickPresident of the World Bank

Queen Máxima of the Netherlands

Jack MaChairman of Alibaba

Henry Chang-Yu LeeThe World's Foremost Forensic Scientist

Bob McDonaldFormer CEO of P&G

Paul Adolph VolckerFormer Chairman of US Federal Reserve

Janet L. YellenUS Secretary of the Treasury

Jun Lei, Founder and CEO of Xiaomi

Condoleezza RiceFormer US Secretary of State

Timothy GeithnerFormer US Secretary of the Treasury

ALUMNIBiMBA/NSD Alumni Department and Alumni Association organize a wide range of post-MBA learning and networking events throughout the year. As a member, you will benefit from a broad array of lectures, study trips, sport & interest clubs events, career and business support, charity events.

As a graduate of the BiMBA program you are also linked to the following alumni networks from its mother institution and school partners, expanding your global professional network. And the thousands of alumni who have made their mark in or outside China are ready to inspire and support you as mentors or 'big brothers'.

As the capital city at the forefront of China's development in the 21st century with a history stretching millennia, Beijing reflects both the new and old China. Here, you can catch glimpses of the past - the Great Wall, the Forbidden City, Tiananmen Square - you would be forgiven for thinking that many things do not change. However, you can also see a new China and the pace of its change. Merely a few kilometers from Peking University lies Zhongguancun, China's Silicon Valley. Zhongguancun is home to the Chinese headquarters of Google, Intel, AMD, Motorola and Sony Ericsson. Steeped in history, culture and the driving force in China's development, Beijing is the perfect location for anyone serious about a China-related career.

National School of Development at Peking University Alumni Association

Peking University Alumni Association

Vlerick Business School Alumni Association

The University of Wisconsin-Madison Alumni Association

Fordham University Alumni Association

BEIJING APPEAL

“ The world has witnessed a rapidly evolving business landscape with an explosion of growth in the emerging markets, namely the BRICs

countries. Middle classes have emerged and vast populations of new consumers have entered the market. At the forefront of this explosion stands one country that will lead us into the next century: China. So I am looking to begin the second chapter of my life in China. Tapping into a foreign market with different customs, languages and limited

contacts presents a unique challenge.

BiMBA offers a rare opportunity to learn about China as a whole, including its customs, history, business culture and language. All

of which are essential to do business in China.”

Gregory Jones，American2013 Full-time Class

Pre-MBA Job: Private Wealth Management / Morgan Stanley

The full-time MBA is a three-semester program with two vacations. During the summer vacation, students can choose among internship, going to New York to take advanced finance courses to complete their second degree (Master of Science in Global Finance), visiting Silicon Valley on a study trip, and business consulting projects (ICP).

After the summer vacation, they need to take a few other courses while the most important tasks in this semester are placement and ICP. Leading companies come to the BiMBA campus to meet and talk with students, identify the most

talented people and offer them the best career opportunities.

BiMBA’s full-time MBA students are a group with diverse backgrounds, multiple perspectives and great potential. They join BiMBA for career change or advancement as well as business knowledge.

Student group in recent years represent 40 nationalities and the international students account for about 30% of each class. We encourage our students to work in groups, to expose themselves to different cultures and businesses, which greatly enriches the entire educational experience.

DIVERSE & PROMISINGFULL-TIME MBA

“I walked out of BiMBA without fear. With the new tools I acquired from professors and friends I made,I took on something I have never done before – real estate development. Whenever I encounter problems, I just have to call classmates and they can give me unbiased suggestions. Classmates even flew down to Guangdong to give me guidance on the land I am developing. With the handful of students carefully selected from thousands of applicants each year, the network one can leverage at BiMBA is of high quality. The connection you can build is not limited to just your current classmates, but it goes on to: friend of classmates, spouses, relatives, colleagues, bosses, and previous and future MBA and EMBA students. Just last week, through the connection made during MBA, I was able to meet with general managers of world-class consulting firms, banks, and real estate developers. They are the people I could not have touched so quickly and so directly without going through BiMBA. ”

Gaven Chen, Canadian 2011 Full-time ClassReal Estate Development Division ManagerGuangdong United Textile Ltd. Co.

2014CLASS SNAPSHOT

Average Working Years

5

Average Age

29

International Students

20%

%

Female

48%

PROGRAM SNAPSHOT

CLASS SIZE

TEACHING LANGUAGE

LENGTH OF PROGRAM1 class / 50 students

English

OPENING

Late August, 2015

LOCATIONPeking University Campus, Beijing

DEGREEMBA degree from Vlerick Business School accredited by AACSB, EQUIS and AMBAMBA certificate from Peking University

ACADEMIC REQUIREMENTS12 core courses+electives+In-company Consultancy Project

18 months

CLASS MEET TIMEMon.to Fri., half day session

PART-TIME MBAPROFESSIONAL & PASSIONATE

Average Working Years

9

Female

39 %

Average Age

33

Multinational Corporation

70 %

“ I’ve been working in MNCs for more than ten years and sometimes I felt stuck and couldn’t go further. I need an MBA

and a batch of excellent people to help myself to break through and move on. BiMBA is such a wonderful place to

push me forward in my career.”

Hui Zhou, Chinese2010 Part-time Class

Marketing Dept. / Intel China

This program has a global outlook on the field of management, emphasizing the skills, insights and tools necessary for successful management. It targets executives who want to further their management career and develop global leadership.Most of BiMBA part-time students work at MNCs

with solid experience in project or team management. They are very open to share experience, views, dreams andvalues, which makes the learning fruitful and the network intimate.

2014CLASS SNAPSHOT

PROGRAM SNAPSHOT

CLASS SIZE

TEACHING LANGUAGE

LENGTH OF PROGRAM2 classes / 100 students

English & Chinese

OPENING

Late August, 2015

LOCATIONPeking University Campus, Beijing

DEGREEMBA degree from Vlerick Business School accredited by AACSB, EQUIS and AMBAMBA certificate from Peking University

ACADEMIC REQUIREMENTS12 core courses+electives+In-company Consultancy Project/extra electives

24 months

CLASS MEET TIMESat.& Sun., half day session

“A diversified international group of students is beneficial to create the environment and atmosphere to see and solve the problem from the different angles. The prestigious faculty from BiMBA obviously plants the seed in my mind that this is the business school that I can learn from the top experts in the respective fields from the corporate management, global finance and economics. BiMBA program, moreover, can offer me a great vantage point from China to the worldwide, extending my world view in the last 10 years from Europe to China. That is why I choose BiMBA program to efficiently guide me through the path to understand the business conduct, economy, politics and opportunities in China.”

Dylan Shaw ,Taiwan Chinese

2013 Part-time Class

Worldwide Campaign Manager / ThinkPad / Lenovo

The following information is applicable for both full-time and part-time MBA programs. Applicants are strongly recommended to make early application.

Requirement

• Bachelor degree • 3+year work experience • English proficiency • Exam scores

Entrance Exam

• GMAT（GRE）+ Language Test or • BiMBA On-campus Test

Key Materials Application Fee

• Application form None• Resume • Motivation essay • Reference letters • Degree and transcript

HIGHLIGHTS OF APPLICATION

ROUNDS AND DEADLINES

Round 1Round 2Round 3Round 4

2014-11-152015-1-52015-3-152015-5-15

2014-12-152015-2-152015-4-152015-6-15

TUITION AND SCHOLARSHIP

Full-time MBAPart-time MBA

Class

RMB 260,000RMB 290,000

Tuition

RMB 45,000 to 160,000RMB 30,000 to 85,000

Scholarship

* BiMBA On-campus Test: This test is an alternative to GMAT and the language test. Details can be found at www.bimba.pku.edu.cn.

* Scholarship　: More information is available online.Note: International Applicants for Part-time MBA program are required an additional interview for Chinese Language Proficiency. For details, please contact admissions office.

Submission Deadline Decision Notification DateRoundSubmission Deadline Decision Notification DateRound

USD 42,000USD 47,000

EUR 34,500EUR 38,500

International Applicants Chinese Applicants (Hong Kong,Taiwan and Macau Chinese included)

Round 1Round 2Round 3Round 4

2014-12-12015-2-12015-4-12015-6-1

2014-12-302015-2-282015-4-302015-6-30

APPLICATION

1 3 4 52

ONLINE APPLICATION & APPLICATION MATERIALS

INTERVIEW

ADMISSIONRESULTS

ENROLLMENT CONFIRMATION

CANDIDACY EVALUATION

TAKE GMAT(GRE)+LANGUAGE TEST

TAKE BIMBA ADMIS-SIONS TEST

or

FOR FULL-TIME APPLICANTS

Elite Student Scholarship For all-round excellence – candidates with a GMAT score of over 700 may apply. Rising Star Scholarship For those with 3-5 years’ work experience; a GMAT score of over 650 and very strong career potential.China National Development Scholarship  For those international and overseas returnee candidates who look to benefit from opportunities in China’s economic development.Financial Industry Scholarship  For applicants with over 3 years’ experience in finance, accounting and/or audit etc. Entrepreneurship Scholarship For applicants with experience in entrepreneurship or those who can show ‘entrepreneurial spirit’. PKU CCER Double Major Scholarship For graduates of the CCER double major of Peking University.

FOR PART-TIME APPLICANTS

Diversity Contribution Scholarship  To promote

diversity in the part-time class, for female applicants,

applicants with experience in entrepreneurship,

applicants with overseas work experience and

applicants with outstanding talent.

Entrepreneurship Scholarship For applicants with

experience in entrepreneurship or those who can show

‘entrepreneurial spirit’.

Strategic Partner Scholarship For the applicants from

BiMBA stradegic corporate partners.