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2015 MEDIA KIT
IN PRINT | ONLINE | IN PERSON
1 Color - 0 Cyan / 100 Magenta / 99 Yellow / 4 Black
WWW.PROSOUNDNETWORK.COM • WWW.NEWBAYMEDIA.COM
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NEWBAY MEDIA’S PRO AUDIO GROUP NewBay Media’s Pro Audio Group reaches more than 500,000 audio professionals worldwide through multiple publications, show dailies, websites, eNewsletters and custom publishing efforts. Serving the professional recording and sound production technology industries for over 40 years, NewBay Media covers the latest developments in Live Sound, Recording and Music Production, Post Production, Broadcast, Audio Technology, and Audio Hardware and Software Retail. While meeting the demands of a global industry, the Pro Audio Group offers a dynamic pro audio online community as well as news reports and analysis, feature stories, gear reviews and product news.
PRO SOUND NEWSPro Sound News is a monthly news journal dedicated to the business of the professional audio industry. For more than 35 years, Pro Sound News has been — and still is — the leading provider of timely and accurate news, industry analysis, features and technology updates to the expanded professional audio community — including recording, post, broadcast, live sound, and pro audio equipment retail.
2015 Mission Statement
RecoRding
By Kelleigh Welch
Despite the continuous rise of
the home recording studio—an
effect of more affordable record-
ing gear within the market—the larger
studios across the United States are
echoing the same statement, that “busi-
ness is good.” Of course, this basic
BROUGHT TO YOU BY: 137th AES Convention
Committee members assemble after a September
planning session. Back (L-R)—Timothy Shuttleworth,
Networked Audio chair; Jonathan Novick, training coordinator;
Neil Shaw, Facilities vice chair; Mike Wells, Workshops chair.
Middle (L-R)—Paul Chavez, Live Sound chair; Roger Futrness,
program coordinator; David Scheirman, Facilities chair; Bob
Lee, Tutorials & Master Classes chair; Chris Plunkett, AES chief
operating officer. Front (L-R)—Michael MacDonald, convention
co-chair; Valerie Tyler, convention co-chair; Linda Gedemer,
volunteers co-chair; Bob Moses, AES executive director. See
page 14 for more.
State of the induStRySound
ReinfoRcement
By clive young
Revolutions are about disrup-
tive change—an instantaneous,
obvious shift in the way things
are—but evolutions, slow and often due
to widespread factors, are far harder
to spot. Things seem to be keeping on
keeping on, but
only in hindsight
are the gradual
shifts visible. The
current state of
the live sound
industry seems
to be in a similar
situation, where
things are mov-
ing forward and
PoSt/BRoadcaSt
By Steve harvey
If there has been a single, overriding
trend to emerge from PSN’s State
of the Industry surveys over the past
several years, it is the steady erosion of
client budgets. This year is no different;
budgets continue their downward trend.
But for one company, at least, business is
up, and for the industry at large, digital
audio networking promises to introduce
workflow efficiencies that will surely help
facilities increase throughput and, conse-
quently, profitability.
“I’ve had the busiest summer I’ve
ever had,” says Tom Seufert, Califor-
nia-based founder and creative director
of Visual Music. The boutique music
house, established 16 years ago, offers
custom and library music, music super-
vision and sound design. “I lost at least
(continued on page 35)
(continued on page 53)
(continued on page 24)
An Audience
For SoundcheckRobert Scovill is on the road with Tom
Petty, packing his Avid console and an
EAW Anya main PA. Setup and sound-
check time has become school time,
with local audio pros invited to come
out to learn and listen.
Flipping The
Big SwitchRock Lititz founders Adam Davis (front),
Troy Clair (back) and Michael Tait
built a 52,000-square-foot, $7 million
rehearsal facility, reportedly the world’s
tallest, to cater to the preproduction
needs of the most demanding touring
professionals.
prosoun news
October 2014
www.prosoundnetwork.com
Volume 36 No. 10
1 3 7 t h A E S C o n v E n t i o n i S S u E
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on iPad at
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By Steve Harvey
Moore’s Law was
invoked several
times at the recent
eighth annual Creative
Storage Conference in Los
Angeles. But as noted by
conference participants, stor-
age has lagged behind pro-
cessing power, leaving a per-
formance gap that has really
only started to close over the
past decade.
A s I n t e l ’ s G o r d o n
Moore observed in 1965,
semiconductor process-
ing power doubles—or the
cost is halved—every two
years, although some ar-
gue that’s now closer to 18
months. Naturally there is an
equivalent law for storage,
named after Mark Kryder of
Seagate, who noted in 2005
that magnetic disk storage
density now doubles approx-
imately every 18 months.
One current hot topic in
storage is collaborative work-
flows, with data being moved
over dedicated networks or
the internet. But for all the
talk of the cloud, local hard-
ware still reigns supreme.
“Connected storage is
growing fastest because it
enables people to work to-
gether and get jobs done
faster,” according to confer-
ence founder and industry
consultant Tom Coughlin,
of Coughlin Associates, in
Sweet TimesSweetwater’s annual GearFest event
keeps growing, attracting industry lumi-
naries like Bruce Swedien (left below)
and Sweetwater’s own Mitch Gallagher
(right), along with the thousands of
attendees that make the pilgrimage to
Fort Wayne, IN for the experience (and
deals).
Immersed In
The Classics A 67-year-old tradition, the Ojai Music
Festival is a four-day celebration of
classical music. Schubert Systems pro-
vided the sound system for the Libbey
Bowl, including a 7.1 d&b audiotechnik
loudspeaker package and Soundcraft
console, manned at FOH by Ben Maas
(below), who mixed with a goal of giving
the Bowl seats a concert hall experience,
and of maintaining localization and spa-
tialization cues that matched musician
placement and audience visuals.
SOS—The call went out to the Nashville community to gather to help
“Save Studio A,” and over 200 individuals showed up with the media to
hear Ben Folds and others address the potential loss of the facility. For
more on the Studio A controversy, see page 8.
prosoun news
July 2014
www.prosoundnetwork.com
Volume 36 No. 7
I n f o C o m m R e v I e w I s s u e — p a g e 5 , 4 4
By Frank WellS
Semiconductors are essen-
tial building blocks of
most modern electron-
ics, with the progression from
discrete transistors to integrated
circuits largely universal, chips
dominating usage. Participating
in a Pro Sound News year’s sur-
vey on trends in semiconduc-
tor application were Great River
Electronics project engineer Dan
Kennedy; senior design engineer
at Apogee Digital, Lucas van der
Mee; B.J. Buchalter, VP R&D at
Metric Halo; Crane Song presi-
dent Dave Hill, and from Lynx
Studio Technology, co-founder
and chief hardware engineer
Bob Bauman.(continued on page 20)
Under The Hood
SemiconductorS in Audio
(continued on page 60)
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From The Desktop To The Cloud
Kerry KOpp
SpecIALRepORT
PRO_07_14_v4.indd 1
7/9/14 1:49 PM
By Steve Harvey
I n the kitchen, if you need a processor, a mixer or a blender, you simply plug
it in, use it, then put it away. It’s an imperfect analogy, but Ethernet-capable audio tools have similarly become appli-ances—plug in the unit you
need, swap it out when you need a different device for a different application.There are various audio networking protocols (some also carry data and control traffic) currently in use. But with the publication of the AES67-2013 standard, a subset of these existing pro-tocols, potential industry-wide interoperability is on the horizon. “We are seeing the equiva-lent of the XLR connector in networked audio develop via the new AES67 standard,”
says Phil Wagner, president, Focusrite Novation, Inc. “In a short while from now, we will look back at the transi-tion from analog to network cabling and wonder what took us so long,” continues Wagner, specifically noting the convenience and cost sav-ings associated with audio-over-IP (AoIP) networking. “Set-up times are greatly minimized by using AoIP, and it’s getting easier to use AoIP with more manufactur-ers coming to the party.”
Preserve And ModernizeThe Radial Engineering JDI passive direct box (shown
below) was the company’s first product
to employ a Jensen trans-former. Now Radial has acquired Jensen Transformers with a pledge of main-taining that company’s independence and dedication to quality while improv-ing manufacturing workflow. Radial’s Peter Janis and Jensen’s Bill Whitlock tell the merger’s story.
Semi-SilverSemiconductor maker THAT Corp. was formed 25 years ago with a dedication to providing analog semiconductor solu-tions. Though serving an industry that has morphed increasingly towards digi-tal signal paths, THAT’s singular focus has found abundant applications not only for those who prefer to stay in the analog domain, but for those who build devices for the analog-by-necessity front- and back ends of digital systems.
MOONSHINE AND MARS—Grammy-winning singer-songwriter and
producer Bruno Mars recently performed on stage at Wireless Festival in
Finsbury Park in London, UK, as part of his Moonshine Jungle Tour 2014.
For his vocals, Mars used the Audio-Technica Artist Elite 5000 Series with
AEW-T6100a hypercardioid dynamic handheld microphone/transmitter.
prosoun news
August 2014
www.prosoundnetwork.com
Volume 36 No. 8
B u s i n e s s M o v e s — p a g e 5 , 1 0 , 1 2 , 1 4
By Frank WellS
R eturning to an annual tradition, Pro Sound News recently surveyed its readers about their primary and secondary business activi-ties, job titles, and income.
We also asked that they share whether their primary occupa-tion and income had changed
in the past year, and whether
they anticipated change in the coming year.
Under 20 percent of our anonymous survey respondents reported an income from their primary business pursuit in each of the three lowest ranges: under $10,000, $10,000 to $24,999 and $25,000 to $49,999. 29 per-(continued on page 52)
Professional audio 2014Salaries And Careers
(continued on page 34)
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Networked Audio “Appliances” Connect
JoSEPH
okPAko
/REDfERN
S vIA GETTy Im
AGES
SPECIAlREPORT
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FRANK WELLS, EDITORIAL DIRECTOR | Phone: (212) 378.0400 ext. 535 | Fax: (615) 246.2683 | Email: [email protected]
2015 Editorial Calendar
Cover Date Special Report Supplements and Companion Publications Bonus Distribution Deadlines
JANUARY Studio Essentials:The Go-To Tools of the Pros Winter NAMM Ad Reservation: 12/10/14
Ad Materials: 12/17/14
FEBRUARY Sound Reinforcement:2014 in retrospect. 2015 expectations Music Festival Business Ad Reservation: 1/9/15
Ad Materials: 1/20/15
MARCH State Of The Industry: Market survey& analysis for Live, Recording and Post HOW Sound Ad Reservation: 2/6/15
Ad Materials: 2/13/15
APRIL Broadcast Audio TrendsNAB
MusikMesse / ProLight & Sound
Ad Reservation: 3/6/15Ad Materials: 3/13/15
MAY NAB & MusikMesse / ProLight &Sound in Review: Gear and Highlights
Sports Venue & Theater Sound
Ad Reservation: 4/10/15Ad Materials: 4/13/15
JUNE Digital Audio Networking: Market Update InfoComm Ad Reservation: 5/8/14Ad Materials: 5/15/14
JULY InfoComm in Review:Gear and Highlights Summer NAMM Ad Reservation: 6/5/15
Ad Materials: 6/16/15
AUGUST State Of The Industry:Salaries and Careers Survey Music Festival Business Ad Reservation: 7/10/15
Ad Materials: 7/17/15
SEPTEMBER Post Production Trends Ad Reservation: 8/7/15Ad Materials: 8/14/15
OCTOBER AES Convention Preview:Featured Events and Content HOW Sound AES Ad Reservation: 9/11/15
Ad Materials: 9/17/15
NOVEMBER State Of The Audio Industry: Production & Business Trends / AES Convention Issue Music Festival Business AES Ad Reservation: 10/9/15
Ad Materials: 10/16/15
DECEMBER AES in Review: Gear & Highlights /2015 Innovations Awards
Ad Reservation: 10/29/15Ad Materials: 11/12/15
4
FRANK WELLS, EDITORIAL DIRECTOR | Phone: (212) 378.0400 ext. 535 | Fax: (615) 246.2683 | Email: [email protected]
2015 Supplements & Companion Publications
Cover DateSupplements
and Companion
PublicationsDescription Distribution Publication Size Deadlines
MARCH, OCTOBER HOW Sound
HOW Sound focuses on the various applications of manufacturers’ existing product lines and House of Worship specific products with content designed to aid HOWs in their selection and implementation of professional audio technology, gear and software.
70,000 copies each in print and digital to Pro Sound News,
Pro Audio Review, Sound & Video Contractor and Systems
Contractor News lists
Standard (see below for
specs)
MARCH: Ad Reservation: 2/6/15Ad Materials: 2/13/15
OCTOBER:Ad Reservation: 9/11/15
Ad Materials: 9/17/15
MAY Sports Venue & Theater Sound
Exploring the sophisticated world of theater sound and the . business and audio technology deployed at
contemporary sports facilities, indoor and out.
Ad Reservation: 4/10/15Ad Materials: 4/13/15
FEBRUARY, AUGUST,
NOVEMBER
Music Festival Business
Examining the business as well as the technology behind successful music festivals.
Each issue has 20,000 print and 25,000 digital for a total of 45,000
sound company executives, tour production managers,
regional sound companies, FOH engineers, and more.
Standard Plus (see below for
specs)
FEBRUARY:Ad Reservation: 1/9/15Ad Materials: 1/20/15
AUGUST:Ad Reservation: 7/10/15
Ad Materials: 7/17/15
NOVEMBER: Ad Reservation: 10/9/15Ad Materials: 10/16/15
Specifications: Standard Size (W x H)
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Specifications: Standard Plus (W x H)
TRIM ................................................................9” x 10 7/8”SPREAD ........................................Bleed: 18 1/2” x 11 1/8”FULL PAGE ....................................Bleed: 9 1/4” x 11 1/8”1/2 ISLAND ................................................ 5 7/8” x 7 3/4”1/2 PAGE HORIZONTAL ................................... 9” x 5 5/8”1/2 PAGE VERTICAL ................................. 4 3/8” x 10 7/8”1/3 PAGE VERTICAL ................................. 3 1/8” x 10 7/8”1/3 PAGE SQUARE ...................................... 5 1/4” x 5 1/8”1/4 PAGE .......................................................... 3 3/4” x 5”
SALES CONTACTSTARA PRESTON ASSOCIATE PUBLISHER, EAST SALES/EUROPE Phone: (917) 331.8904 | Fax: (732) 200.3303 Email: [email protected]
JANIS CROWLEY WEST COAST SALES Phone: (415) 505.1985 Email: [email protected]
ZAHRA MAJMA SPECIALTY SALES ASSOCIATE Phone: (212) 378.0400 x517 Email: [email protected]
EDITORIAL CONTACTSFRANK WELLS, Editorial Director Phone: (212) 378.0400 ext. 535 | Fax: (615) 246.2683 Email: [email protected]
Send Materials To: Pro Sound News, Production Department 28 E. 28th Street, 12th Floor New York, NY 10016
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Cover Advertising RatesCOV 2 ..............................................$9,639
COV 3 ..............................................$8,120
COV 4 ..............................................$10,353
2015 Print Advertising Rates
4-Color Print Advertising Rates
Add to 4-Color Rates: 5th color (PMS) $785; 5th color (PMS) metallic ink $950
4-Color 1x 3x 6x 12xFull Tab Page $4,975 $4,725 $4,550 $4,375
Tab Spread $8,875 $8,425 $7,975 $7,550
Junior Page $4,300 $4,075 $3,875 $3,650
Junior Spread $7,525 $7,150 $6,775 $6,400
1/2 Page Junior $2,975 $2,825 $2,675 $2,525
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Career Marketplace:$120 per column inch, frequency discount available
3-month minimum/Combined Frequency Discounts: 6x – 5% less, 12x – 15% less.
Classifieds ($120 per column inch)
Ad Size 1x 3x 6x 12x1 Col x 4” $480 $460 $440 $400
1 Col x 3” $360 $345 $330 $300
1 Col x 2” $240 $230 $220 $200
1 Col x 1” $120 $115 $110 $100
Product Spotlight(high-res. picture plus 30 words and contact information)
Frequency Price Per Issue 1x .............................................$675
3x .............................................$655
6x .............................................$605
12x ............................................$525
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Now it is easier and more cost-effective than ever to reach the combined 66,525* qualified audio professionals receiving Pro Sound News, Pro Audio Review, and Mix every month!The Audio Production Marketplace Advertising Network will place your ad in the monthly editions of these three publications, all for just one low price!
Act now to take advantage of the unprecedented savings available with our introductory network promotional rate in this exclusive and very high profile advertising section within all three magazines.
Audio Production Marketplace Advertising Network Introductory rates are as follows:
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Special introductory rates are net and provide a one-month insertion inclusive of all 3 magazines in the Marketplace Network. Rates are also based upon a min. consecutive 3 month commitment.
For more information on how you can take advantage of this limited-time offer, contact:
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* Pro Sound News, June 2011 BPA; Pro Audio Review, June 2011 BPA; Mix, June 2011, publisher’s own data
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2015 Print Advertising Sizes&Specifications
Material Instructions Method and Paper: Web offset, coated text and cover, saddle-stitch. Bleed: No additional charge. Minimum size 1/2-page horizontal.
Electronically Provided AdsOnly high-resolution Adobe PDF files are accepted. All electronic files must be accompanied by a color proof or laser proof. If a color proof or laser proof is not provided, we cannot guarantee color reproduction quality.
Submission InstructionsSend Materials To: Pro Sound News, Production Dept. 28 E. 28th Street, 12th Floor New York, NY 10016Our preferred file format for digital ad files is Adobe® Acrobat® PDF/x-1a files provided that they are prepared for press-optimized printing in CMYK with fonts embedded. Please use http://newbayadportal.com/HowToUse.aspx. When using this site, all pages must be sent as individual PDF files.Please make sure the advertiser’s name is included in the file name. When uploading ads to the ftp site, please notify your sales representative and provide a color proof.
Custom Marketing SolutionsREPRINTSOrdering reprints of articles that appear in Pro Sound News is an inexpensive and effective way to maximize your exposure in the market. PDFs are also available for website posting. Contact your sales rep today for details!
LIST RENTALReach highly responsive industry decision-makers. Demographic and purchasing authority selects are available. For more information, contact your sales rep today.
CUSTOM PUBLISHINGOur design team provides a full range of custom publishing services, including print and electronic newsletters, catalogs and advertorials.
PRINT PUBLISHING SCHEDULE: (12x/year)PRINT CIRCULATION: 20,025 Copies (BPA Audit, June 2011)PAGE TRIM SIZE: 10 3/8” x 14 1/4”Ad Size Width Height
Tabloid Spread (trim): 20 3/4” 14 1/4”
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2/3 Junior Page: 4 5/8” 10”
1/2 Junior Page-Horizontal: 7” 4 7/8”
1/2 Junior Page-Island: 4 5/8” 7 1/2”
1/3 Junior Page-Square: 4 5/8” 4 7/8”
1/3 Junior Page-Vertical: 2 3/8” 10”
1/4 Junior Page-Vertical: 3 1/2” 4 3/8”
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Banner (trim) 10 3/8” 3 1/2”
Banner (bleed) 10 3/4” 3 3/4”
Keep all essential live matter 1/4” inside trim all around.
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Today's Top Story - 12.08.11
GC Pro Adds Horsepower to SlangWestlake Village, CA (December 8, 2011)—Vince Lawrence's Slang Musicgroup
in Chicago recently turned to GC Pro when upgrading the company's production
studio. More »
Today's NewsRomanowski Masters with Jones » Baby Doc Goes Super Sonic »Studio Technologies Loves a Parade »
L-Acoustics Takes On New Life »
Today's Featured BlogThe AKG C214: It’s Not Simply 200 Lessby Rob TavaglioneI know what you're thinking (a la Nigel Tufnel): “Well, it's 200 less, isn't
it?” Sure, the C214 offers fewer features than its esteemed older brother, the
AKG C414, but the C214 is only $649 list, which is more like $600 less ...
right? More »
Quote of the Week"I got very involved in the mixing with this record. Handing the record off to
Tchad Blake to mix was a good move. He then sent me mixes remotely from
Wales, where he lives, and had me comment on them. I was surprised at his
treatment of drums and electric guitar, and quickly learned that he is very good
at the hard-rock stuff and making each track stand out from one another." -
Eric Earley, guitarist/vocalist of Blitzen Trapper »
Sponsored Video of the Month
Primera Bravo 4102 Disc Publisher Review by Ton of Soul Productions
Take a look at how Chris Taylor with Ton of Soul Productions has saved time
and money by purchasing a Primera Bravo 4102 Disc Publisher. By printing
discs in-house, Chris has been able to quickly turn around short-runs of CD's
for his customers. http://www.primera.com/ More »
©2011 NewBay Media, LLC
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2015 eNewsletter Rates&Specifications
CUSTOM EBLASTQuoted on Request Client-provided content and graphic and/or repurposed Pro Sound News editorial email blast to entire Pro Sound News email subscriber list. Additional lists avail able at incremental CPM. Editorial custom content creation costs quoted on demand.
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3 FULL BANNER (468X60)
Today's Top Story - 12.08.11
GC Pro Adds Horsepower to SlangWestlake Village, CA (December 8, 2011)—Vince Lawrence's Slang Musicgroup in Chicago recently turned to GC Pro when upgrading the company's production studio. More »
Today's NewsRomanowski Masters with Jones » Baby Doc Goes Super Sonic »Studio Technologies Loves a Parade »L-Acoustics Takes On New Life »
Today's Featured BlogThe AKG C214: It’s Not Simply 200 Lessby Rob TavaglioneI know what you're thinking (a la Nigel Tufnel): “Well, it's 200 less, isn't it?” Sure, the C214 offers fewer features than its esteemed older brother, the AKG C414, but the C214 is only $649 list, which is more like $600 less ... right? More »
Quote of the Week"I got very involved in the mixing with this record. Handing the record off to Tchad Blake to mix was a good move. He then sent me mixes remotely from Wales, where he lives, and had me comment on them. I was surprised at his treatment of drums and electric guitar, and quickly learned that he is very good at the hard-rock stuff and making each track stand out from one another." -Eric Earley, guitarist/vocalist of Blitzen Trapper »
Sponsored Video of the Month
Primera Bravo 4102 Disc Publisher Review by Ton of Soul ProductionsTake a look at how Chris Taylor with Ton of Soul Productions has saved time and money by purchasing a Primera Bravo 4102 Disc Publisher. By printing discs in-house, Chris has been able to quickly turn around short-runs of CD's for his customers. http://www.primera.com/ More »
©2011 NewBay Media, LLC
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In-Banner Videos
• 640x480• 15 – 30 second videos
recommended
Push-Down Expandable Banner
• Push down expandable unit with Video capabilities
• Collapsed: 970x90• Expanded: 970x417 • Supports video, companion ad,
and logo
Peel-Back Banner
• Supports video, companion ad, and logo
• Can appear on all pages of the site
Scrollable Footer Banner
• Always remains at the bottom of the screen page
• Automatic width of web page content
2015 Online Opportunities
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Digital Edition Sponsorship
Mobile Marketing
• Address your target audience at their point-of-need• 30-day cycles for rotating display banner ads • iPad ads archived indefinitely for longer shelf-life• Promotes your products 24/7, without the barriers of time
& location
Your Ad Here
2015 Digital Opportunities
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For more information, or to reserve advertising space, contact your regional sales representative:
SALES CONTACTSTARA PRESTON ASSOCIATE PUBLISHER, EAST SALES/EUROPE Phone: (917) 331.8904 | Fax: (732) 200.3303 Email: [email protected]
JANIS CROWLEY WEST COAST SALES Phone: (415) 505.1985 Email: [email protected]
ZAHRA MAJMA SPECIALTY SALES ASSOCIATE Phone: (2112) 378.0400 x517 Email: [email protected]
EDITORIAL CONTACTSFRANK WELLS, Editorial Director Phone: (212) 378.0400 ext. 535 | Fax: (615) 246.2683 Email: [email protected]
Send Materials To: Pro Sound NewsProduction Department 28 E. 28th Street 12th Floor New York, NY 10016
GENERAL SPECIFICATIONS• All creative must be approved and tested before a
campaign can begin.
• Creative must be received by Traffic & Campaign Management 4 business days before the campaign launch date.
• Flash creative should use Click-Tag instead of Click-Through (http://www.adobe.com/resources/richme-dia/ tracking/designers_guide/) on (release) {getURL (clickTAG,”_blank”);}
• When submitting rich media, an alternate .gif/.jpg is required
• Expandable or “Out of Banner” Rich Media creative must be click initiated
• Expandable or “Out of Banner” Rich Media creative must no larger than twice the banner size
• Audio ads must be user initiated and are subject to editorial approval
WEB MECHANICAL SPECIFICATIONS Supplied materials should be no more than 530 pixels wide by no more than 72 pixels deep. GIF or JPEG formats are accepted, as are animated GIFS (which must be less than 24 kilobytes in size). A URL for hot link must be specified. Our production department will be happy to produce your Web advertising FREE of charge.
CHANGES & CANCELLATIONSAll creative materials must be received at least five business days prior to the launch of the campaign. Include with artwork: Referring URL and alt text. If creative is delayed, NewBay Media reserves the right to extend the campaign and date by same number of days creative was delayed.
File Specifications Maximum file size for any advertisement is 40K. We accept animated or static .gifs/.jpgs, but do not accept Rich Media/Flash for the newsletters. (*Please note that Microsoft 2007-and-up WILL NOT animate .gifs in emails, only the first frame of the animation will appear. We recommend that you start your animated .gifs on the most important frame to accommodate this Microsoft issue, this way it will allow Outlook end-users to see your pertinant info and anyone using other email apps will be able to view the full animation cycle. Vist http://office.microsoft.com for more details.)
Materials Due All creative materials must be received at leastfive business days prior to the launch of the newsletter.
Rejecting Creative NewBay Media reserves the right to approve all ad creative which will run on any NewBay Media newsletters. NewBay Media reserves the right to reject any creative that does not follow our specifications.
3rd Party Tag Policy NewBay Media will accept and traffic up to three tags per placement, per campaign.
Late Creative NewBay Media will not delay the deployment of a newsletter due to late creative.
2015 Online Specifications&Contacts
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Professional/Industry magazines 94%
Search Engines (Google, Yahoo, etc) 51%
Online community/forum sites 46%
Web sites produced by professional magazines 54%
Manufacturer web sites 72%
Electronic Newsletters 55%
E-mail from vendors 32%
Manufacturer seminars 28%
Books 31%
Retail Sales staff 14%
Manufacturer Sales and Support staff 31%
Tradeshows/Conventions 58%
Conferences/seminars 27%
Online webinars/interactive presentations 12%
Word of mouth/peer to peer 59%
Vendor White Papers 14%
Direct mail from vendors 17%
Catalogs (print) 41%
HOW OFTEN DO YOU VISIT THE WEBSITE WWW.PROSOUNDNETWORK.COM?
WHAT SOURCES DO YOU RELY ON TO STAY UP TO DATE ON TRENDS, TECHNIQUES, PRODUCTS, VENDORS AND NEWS FOR YOUR RECORDING NEEDS?
2015 Who’s Reading Pro Sound News?
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HOW MANY YEARS HAVE YOU BEEN IN THE AUDIO INDUSTRY?
WHAT IS YOUR ROLE IN THE PURCHASING PROCESS FOR AUDIO EQUIPMENT AND SUPPLIES RELATED TO YOUR PRIMARY AUDIO ACTIVITIES?
2015 Who’s Reading Pro Sound News?
52% 6%
13%
29%
Less than 5 years
Between 5 and 10 years
Between 10 and 20 years
Longer than 20 years
Sole Decision Maker
Make recommendations,consult, and advise
No role in decision
42%4%
54%
Go to manufacturer/reseller website for more information 90%
Call direct to manufacturer/resellerfor more information 21%
Share information with colleagues 61%
Purchase product frommanufacturer/reseller 39%
WHAT TYPE OF ACTIONS DO YOU TAKE AS A RESULT OF SEEING PRODUCT INFORMATION IN PRO SOUND NEWS AND/OR OUR NEWSLETTER?
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2015 What Our Advertisers Say About Us
...and go through it from cover to cover”
“when I get my copy, I drop what I’m doing...
“ There are very few trade periodicals that I consider ‘primary reads’, i.e.
when I get my copy, I drop what I’m doing and go through it from cover to
cover. Pro Sound News not only has that distinction, but also is considered
to be a primary buy when it comes to advertising expenditures because I
think many others share my enthusiasm.”- Jeff Alexander, Vice President-Sales and MarketingProfessional Products Division,
Sennheiser Electronic Corporation
“ We continue to directly experience increased sales on
products advertised in both PSN and SCN. The right
campaign with the right magazine can do wonders for
your bottom line. While many are hailing web advertising
as the new paradigm, print advertising is alive and well!”- Bill Wenzloff, Sales and Marketing Manager, Sound Enhancement Products, Inc.
“ Pro Sound News is an integral
part of Audio-Technica’s marketing
initiative to reach the live, recording
and pro audio communities. Their
staff is extremely helpful and
professional. They partner with us
to reach our communications goals
while maximizing our advertising
dollars. PSN is an on-going winner,
addressing a wide demographic
with current, relevant editorial that
people actively seek out; and we
want our message to be
a part of it.”- Jeff Simcox, Executive Director of Marketing,
Audio-Technica U.S., Inc.
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2015 Contacts
PUBLISHERCHARLIE [email protected]
EDITORIALFRANK WELLS, EDITORIAL DIRECTOR 212-378-0400 ext. 535, [email protected]
CLIVE YOUNG, MANAGING EDITOR/WEB EDITOR212-378-0424, [email protected]
STEVE HARVEY, WEST COAST EDITOR818-909-9790, [email protected]
STROTHER BULLINS, SENIOR EDITOR 212-378-0400 ext. 537, [email protected]
DAVID MCGEE, AES DAILY EDITOR 212-378-0403, [email protected]
ADVERTISINGTARA PRESTON, ASSOCIATE PUBLISHER, EAST SALES/EUROPE 917-331-8904, [email protected]
JANIS CROWLEY, WEST COAST SALES 415-505-1985, [email protected]
ZAHRA MAJMA, SPECIALTY SALES212-378-0400 x517, [email protected]
PRODUCTIONPRINT — FRED VEGA212-378-0445, [email protected]
ONLINE — SUJIN LEE212-378-0433, [email protected]
ENEWS — ROBERT GRANGER212-378-0483, [email protected]