2015 official epa program

April 8–10, 2015Westminster, Colorado

It’s about time!

Has anyone seen

a sand box around

here?

TITLE SPONSOR

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Welcome to EPA 2015!

We’re delighted to have you here in colorful Colorado for the 2015

EPA convention. We have a great lineup of workshops, speakers and

entertainment for these two and one-half days. Take in all you can,

and be sure to get to know someone new. Many lifelong friendships

are forged at EPA conventions.

We trust you will leave here with new skills, motivation and

inspiration, returning to your workplace with renewed zeal. As

together we bring the good news of the gospel to millions of readers

each month, we pray the refreshment from this convention will

overfl ow into your important ministry.

EPA thanks the local committee for their eff orts in coordinating this

convention: Matt Branaugh, editor of Christianity Today’s Church Law

& Tax Group, D’Arcy Maher, former executive director of EPA,

Susan Mathis, freelance writer, Kim Pettit, textbook development

editor at the Association of Christian Schools International (ACSI),

and Mike Riester, Assistant Director of Design Services at ACSI.

ThinkStock.com

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Pre-Conference IntensivesApril 7, 1:30-6pm; April 8, 9am-1pm

Unlocking the Secrets ofWriting Powerful StoriesAnne Marie Winz, Writing for Life | Long’s Peak

Award Winning Magazine DesignSponsored by Magazine Training Int’l | Flatirons

Gary Gnidovic, founder and creative director, Gx3 Creative

Anne Elhajoui, art director, Venice magazine and Disciple!

Road Map

2 Welcome

5 COlabor8ors

6 Daily Schedule

7 Westin Westminster Hotel Map

8 Plenary Sessions

16 Workshops

25 ACCM/Student Competition

26 Connections

27 Chill Time

28 Presenter Bios

31 CSCS Student Art Project

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Greetings from the 2015 Title Sponsor

“90 Minutes in Heaven” . . .

Behind that brief title is an ordinary man’s riveting story of death on a Texas highway, a

glimpse of Heaven, and return to a painful and protracted physical recovery.

Starring Hayden Christensen and Kate Bosworth—from the book that sold 7 million

copies (in 46 languages)—we’re profoundly pleased with this inaugural project of Giving

Films, which pours all profi ts into a foundation for widows and orphans. The screen

version of “90 Minutes” is expected to fi ll theaters and, as the book did, to spur Starbucks

and driveway conversations.

This convention’s opening dinner and movie bites are on us. Enjoy. And in time for the

movie’s release this fall, talk to me or to Don Piper, the man who Christianity Today’s Mark

Galli says, “…has the look and sound of sanity, of someone who was telling the truth,

whose word was his bond.”

Sincerely,

Rick Jackson

Founder, Giving Films

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COlabor8ors

TITLE SPONSOR“90 Minutes In Heaven”—The true story of Don Piper’s head-on

auto collision, his death and his time in Heaven. The fi lm, starring Hayden Christensen and Kate Bosworth as Don and Eva Piper, comes to theaters this fall. Learn more at 90minutesinheaventhemovie.com.

DIAMOND LEVELFreeport Press, Inc.—A nationally-recognized leader in the print

production of high-quality, short-run niche publications and catalogs. Freeport Press has a partnership with EPA to print our annual directory, convention program and other occasional projects. Learn more at freeportpress.com.

PLATINUM LEVELCancer Treatment Centers of America—The “Our Journey of Hope”

program provides faith-based Cancer Care Leadership Training for churches to develop eff ective cancer care ministries. Learn more at ourjourneyofhope.com.

“Faith of Our Fathers”—The story of a young man who misses the father he never knew, a U.S. soldier who died in Vietnam. He hits the road to fi nd answers, and one weekend trip to learn about his father forever changes his entire life.

Luis Palau Association—CityServe brings together evangelical churches, local governments, business and the nonprofi t community to break down walls, debunk stereotypes, and prove that we have much more in common than anyone imagined. Learn more at palau.org.

GOLD LEVELGerman National Tourist Offi ce—In 2017 it will be half a millennium

since the Reformation. We’ll hear about “Luther 2017: 500 years since the Reformation. A journey of discovery.” Learn more at germany.travel/luther.

Lovell-Fairchild Communications—Your means to tap knowledge, networks and, most importantly, the best people anywhere for ideas and follow-through in media. Learn more at lovell-fairchild.com.

Samaritan Ministries—A Biblical, non-insurance approach to health care needs. Learn more at samaritanministries.org.

“War Room”—The long-awaited new movie from the Kendrick Brothers, the creators of “Courageous,” “Fireproof,” and “Facing the Giants.” “War Room” will inspire moviegoers to start fi ghting their own battles the right way—through prayer. Learn more at warroomthemovie.com.

SILVER LEVELJordan Tourism Board—Aims to create and implement strategies to

market Jordan’s tourism potential worldwide. Ask about their religious press tours. Learn more at visitjordan.com.

Publication Printers Corp— In more than 35 years of business, this Denver-based printing company has built a solid reputation of excellence, delivering award-winning quality using state-of-the-art technology. Learn more at publicationprinters.com.

BRONZE LEVEL21st Century Wilberforce Initiative—Following William Wilberforce’s

model of theologically-rooted activism to stand with the persecuted and actively seek restoration of human dignity. Learn more at 21wilberforce.org.

Christian Community Credit Union—A fi nancial institution that partners with members and ministries to help them become better stewards and achieve their fi nancial goals. Learn more at mycccu.com.

JNS.org News Service—An independent, non-profi t, business resource and wire service covering Jewish news and Israel news for Jewish media throughout the English-speaking world. Learn more at JNS.org.

Journey Group—A creative fi rm devoted to telling brand stories across multiple media platforms with design vision and journalistic curiosity. Learn more at journeygroup.com.

Kingery Printing Company—A full suite of prepress, printing, binding and distribution services, specializing in magazines, catalogs, booklets, guides and newsletters that mail. Learn more at kingeryprinting.com.

Publishers Press—A publication printer and digital solution provider with innovation and excellence in the industry and a commitment to provide the publishing market with complete content solutions. Learn more at pubpress.com.

Religion News Service—RNS aims to be the largest single source of news about religion, spirituality and ideas. They strive to inform, illuminate and inspire public discourse on matters relating to belief and convictions. Learn more at religionnews.com.

St. Croix Press—A full-service printing company specializing in trade journals, alumni magazines, specialty market publications, catalogs and newsletters with print runs from 1,000 to 200,000. Learn more at stcroixpress.com.

The King’s College—A classical Christian college in the heart of NYC, The King’s College seeks to transform society by preparing students for careers in which they help to shape and eventually to lead strategic public and private institutions, and by supporting faculty members as they directly engage culture through writing and speaking publicly on critical issues. Learn more at tkc.edu.

Trend Off set—A full-service commercial printer with three plants in North America, specializing in both heat-set and cold-set web off set printing of publications, magazines, newspapers, catalogs, advertising and government communications. Learn more at trendoff set.com.

EPA also wants to thank the following businesses and organizations that have provided various items for free distribution to our attendees or participated in some other way: Icon Media Group, Cahoots Communications, Integrity Music, Gloo, Sterling Rice Group.

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Tuesday, April 7

1:30 p.m. Pre-Conference Intensives Check-in Flatirons / Long’s Peak

2:00 p.m. Pre-Conference Intensives Flatirons / Long’s Peak

Wednesday, April 8

9:00 a.m. Pre-Conference Intensives Continue Flatirons / Long’s Peak

2:00 p.m. Convention Registration and Check-in Westminster Foyer

3:00 p.m. Exhibitor Orientation Westminster II

4:00 p.m. First-time Attendee Orientation Westminster II

4:30 p.m. Opening Reception Westminster III

5:30 p.m. Dinner and Plenary Session Westminster IV

7:45 p.m. Affi nity Groups Westminster III

8:15 p.m. Movie Screening — “Faith of Our Fathers” Westminster IV

8:30 p.m. Conversation About Contemporary Thinkers Westminster Foyer

Thursday, April 9

6:00 a.m. One Mile Prayer Walk Meet at Lobby Fireplace

8:30 a.m. Plenary Session Westminster IV

9:15 a.m. Coff ee Break Westminster Foyer

9:40 a.m. Workshop Block 1



12:15 p.m. Lunch and Plenary Session Westminster IV

1:30 p.m. Design Field Trip to Boulder Meet at Lobby Fireplace

2:45 p.m. Workshop Block 3

3:45 p.m. Free Time

8:00 p.m. Movie Screening — “War Room” Westminster IV

8:30 p.m. Conversation About Contemporary Thinkers Westminster Foyer

Friday, April 10

6:00 a.m. One Mile Prayer Walk Meet at Lobby Fireplace

8:30 a.m. Plenary Session Westminster IV





12:15 p.m. Lunch and Plenary Session Westminster IV

2:45 p.m. Workshop Block 6

5:00 p.m. Closing Banquet and Awards of Excellence Westminster IV

Workshops will take place in Westminster I, II and III on the fi rst fl oor and in Flatirons and Long’s Peak on

the second fl oor. College media advisers and student on-site contest will take place in Gray’s Peak on the

second fl oor.

Daily Schedule

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Plenary Sessions Westminster Ballroom IV

Workshop Sessions Westminster Ballroom I

Westminster Ballroom II

Westminster Ballroom III

Flatirons (2nd fl oor)

Long’s Peak (2nd fl oor)

ACCM Sessions Gray’s Peak (2nd fl oor)

Student Contest Gray’s Peak (2nd fl oor)

The Westin Westminster

Westminster, Colorado

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Keynote Speaker: Chonda PierceChonda Pierce is a “totally blonde” force of nature—with an energized fusion of funny-bone and

backbone that has endeared her to audiences for more than a decade and established her as the top-

selling Christian comedian of all time.

Suddenly in the summer of 2014, the laughter stopped with the devastating and

unexpected loss of her husband, David. As a world of concerned friends and fans

watched, Chonda did what at the time seemed to her to be the miraculous.

She survived.

What has since emerged in her life to be shared with her audiences is an even

deeper desire to shed light to those in dark places, to bring real ministry

and a new heart of understanding for the tears that often live behind the

laughter—for the hurting people for whom laughter can be healing. Chonda’s

concerts are a window to the soul—to the things that bring people together—

the outrageously funny moments, the unexpected tears, and the strength in God

to know that life is worth living.

@chondapierce | chondapierce | chonda.org

Music: David Zach of Remedy DriveDavid Zach is the founding member and lead vocalist of Remedy Drive. The band’s

latest recording, “Commodity,” released last year to widespread critical acclaim

and featured the #1 Christian rock single, “Commodity.” The project includes 12

songs written or co-written by Zach, inspired by his work in Southeast Asia to

combat human traffi cking. Since their inception in 1998, Remedy Drive has gar-

nered 10 Top 20 singles and released 10 recordings. “Resuscitate Me,” from the

band’s 2012 release, Resuscitate, spent fi ve weeks atop the Christian Rock chart

and was nominated for a 2013 GMA Dove Award for Rock Song of the Year. In ad-

dition, “Daylight” was featured in the motion picture “The Perfect Summer,” while

music from Remedy Drive has been utilized on NBC, SpeedTV and VH1.

@remedydrive | remedydrive

remedy drive | remedydrive.com

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Wednesday April 8 | Opening Dinner | 5:30 p.m.

Sponsored by “90 Minutes In Heaven”

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Music: Gray HavensThere have always been those artists who blur the lines between mediums,

drawing inspiration from one creative form and translating it into another.

What sets narrative-folk-pop husband & wife duo The Gray Havens deftly meld

fantasy stories, lyric poetry, theology and song. David & Licia Radford delight

in creating, recording, and performing their richly textured compositions

paired with unexpected, imaginative lyrics.

Recorded and produced in Nashville by industry veteran Mitch Dane (Jars Of

Clay, Brandon Heath), Fire & Stone is an exuberant and joyful declaration. The

theme of joy and its counterfeits weaves through the 10-song project, readily

visible in selections like the Celtic stomp-fl avored “The Stone.”

@grayhavensmusic | thegrayhavens

grayhavensmusic | thegrayhavensmusic.com

Keynote Speaker: Alexandra KuykendallAlexandra Kuykendall serves as the Specialty Content Editor for MOPS

International (Mothers of Preschoolers), a ministry to mothers of young

children around the world. In this capacity she creates and curates content

for the ministry’s Teen, Military and International groups. Her fi rst book,

The Artist’s Daughter: A Memoir (Revell, 2013), chronicles her journey to

motherhood, exploring questions of identity and love. A popular writer

and speaker for mothering audiences, you can fi nd her blogging regularly

at MOPS’ Hello Darling blog and at AlexandraKuykendall.com. A city girl at

heart, she lives in the shadow of downtown Denver with her husband Derek

and their four daughters.

@alex_kuykendall | alexandrakuykendall | alexandrakuykendall.com

Keynote Speaker: Dr. Vernard GantVernard Gant, D.Min., has dedicated his life to serving disenfranchised

and economically disadvantaged children. He is a prolifi c writer and

communicator. He is on the executive board of the Black Alliance for

Educational Options, chairs the Colorado State Advisory Committee for

the US Commission on Civil Rights, on the board of the American Center

for School choice and serves as the vice chair of the faith-based schools

commission for the American Center for School Choice. He is also an adjunct

professor at Columbia International University.

Thursday April 9 | Morning Plenary | 8:30 a.m.

Higher Goals Awards — Part 1

Thursday April 9 | Luncheon | 12:15 p.m.

Sponsored by Cancer Treatment Centers of America / Our Journey of Hope

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Our Journey of Hope®

is the answer you have

been looking for.

Over 12 million people in our country are

living with cancer—and the number

grows by 1.5 million every year.*

When this disease affects members of

the Body of Christ—they will turn to you

for encouragement and support.

Cancer Care Leadership Training

will empower you to help dispel the

fear of cancer, and bring comfort to

those who need it most.

Cancer Care Leadership Training

is a FREE TWO-DAY SEMINAR where

you will learn everything you need

to know to raise up an effective

Cancer Care Ministry in your church

and community.

What you learn in 2 days will impact

the lives you touch forever!

The need is great, will you answer the call?

Find out more today 1-888-399-8126 www.ourjourneyofhope.com

Our Journey of Hope® is an educational outreach brought to you by the Pastoral Care Department

at Cancer Treatment Centers of America.® ©2014 Rising Tide*According to the American Cancer Society

“...Truly I tell you, whatever you did for one of the least of these brothers and sisters of mine, you did for me.”

—Matthew 25:40 NIV

How do you provide hope to those who’ve been diagnosed with cancer?

Cancer Care Leadership Training: Atlanta • Chicago • Philadelphia • Phoenix • Tulsa

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Music: Randall GoodgameHis newest project, Slugs & Bugs, marks the fourth installment in Randall’s wildly

funny and creative, theologically substantial, and infectiously singable Slugs &

Bugs series. The stratospheric level of artistry on the Slugs & Bugs recordings is

changing the game for children and family music.

“These songs were written to help parents talk with their kids about the

Gospel,” Randall explains. “The lyrics on Sing the Bible are all word-for-word

Scripture. When families absorb the words to all these songs they will have

memorized 63 Bible verses, plus the names of all the books of the Old and

New Testaments. I hope they memorize the whole CD, but my grand hope is

that Slugs & Bugs songs will help parents embrace and even celebrate their own

moment-by-moment need for Jesus in front of their kids, so that they can have real,

honest conversations about what a life of faith looks like: loving, listening, following,

failing, repenting, and returning—often all on the same day.”

@randallgoodgame | randallgoodgame

randall goodgame | slugsandbugs.com

Keynote Speaker: David Eaton and Axis Team Members

David has been leading Axis teams since its inception in 2007. He graduated

from LeTourneau University with a degree in Mechanical Engineering but

decided to start Axis when he realized that most of the people he grew up

with in the church were walking away from God. Something had to be done.

As Axis’ CEO and Cofounder, David ensures that Axis is always pursuing new

and creative ways to reach the next generation and resource parents and

faith leaders to disciple students into a lifelong faith.

@axisteams | axishq | axis.org

Friday April 10 | Morning Plenary | 8:30 a.m.

Friday April 10 | Luncheon | 12:15 p.m.

Sponsored by Luis Palau Association

Annual Business MeetingHigher Goals Awards — Part 2

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Keynote Speaker: Jimmy MelladoSantiago “Jimmy” Mellado is President & CEO of Compassion International, a

non-profi t organization that serves as a leading authority in holistic child

development through sponsorship. Before taking offi ce as CEO of Compassion

International in September 2013, Jimmy served for 20 years as the president

of the Willow Creek Association. He earned his MBA from the Harvard Business

School and is an accomplished athlete who competed in the 1988 Olympic

Games for the country of his birth, El Salvador. Jimmy married his wife Leanne

in 1986 and they have two daughters and a son.

@jimmellado | jimmellado | compassion.com

Music: For the Fatherless“We both know the feeling of growing up fatherless,” Christa says. “It’s something

that needs to be addressed in the Church. We all share the same Father who loves

us more than we can understand, regardless of our experiences with our earthly

fathers.”

Music became therapeutic passions as both Brian—raised in Pennsylvania—

and New York native Christa, grew into accomplished singers and songwriters in

their own right. Meeting as students in the selective vocal program at Nashville’s

prestigious Belmont University, Brian and Christa began collaborating musically

as their relationship grew, and following their marriage last year, For the Fatherless

was offi cially birthed.

@ftfatherless | forthefatherless

forthefatherless | forthefatherlessmusic.com

Music: Matthew WardMillions of contemporary Christian music fans have heard Matthew Ward’s

inspirational message of hope…fi rst as the male vocalist for the legendary

contemporary Christian music group the 2nd Chapter of Acts and then

through his solo music albums. Throughout his recent projects, the recurring

themes of God’s power and presence give a worshipful quality to the music

that transports and lifts our weary spirits from whatever challenges we are

facing and then sets us down gently at the feet of the Savior for an intimate

visit. Through Matthew’s music we feel how much God wants us to talk with

Him and be in right relationship with Him.

matthewward | matthewward.com

Friday April 10 | Closing Banquet | 5:00 p.m.

Sponsored by “Faith of Our Fathers”

Awards of Excellence

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Two sons. Two fathers. One war.

This Fourth of July, stand up for faith, freedom, and fatherhood as Pure Flix presents FAITH OF OUR FATHERS, an incredible Viet Nam-era story for the ages.

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Workshop Block 1 | Thursday April 9 | 9:40–10:40

Art of WritingDoug Groothuis | Writing | Westminster I

Language refl ects the mindset of a culture. How we write

matters. Whether your audience is popular or academic,

Christian or not, be creative in conveying truth and love.

Write and keep writing. Learn by doing. This session will draw

from more than thirty-fi ve years of writing, speaking, and

preaching to focus on the art of communicating the truth of

the one true and living God in every area of life and thought.

Print Editors Thriving in a Digital WorldDiane McDougall, Dr. Sandra Glahn,Matt Branaugh and Dr. Marquita Smith |Editing | Westminster III

Are you an afi cionado in your print-publishing “swimming

pool” who’s had to dive into the deep end of digital

publishing? Or are you a manager who’s working to

smoothly transition your staff ? This workshop will combine

some practical pointers and time to simply share common

challenges with others who are swimming alongside you.

• Learn about publishing platforms that others fi nd helpful

• Tackle common challenges

• Network with other digital editors

• Gain questions and resources to bring back to your team

and help lead them in the process

• Gain confi dence that every talented editor can make the

transition

*Please check the EPA website for a helpful PDF you

can download prior to this session: evangelicalpress.

com/convention/workshops (Find it posted below the

description of this session.)

Managing Reader Relationships: Marketing and fulfi lling print, digital and web subscriptionsLou Ann Sabatier | Management |

Westminster II

We are publishing in a time when readers often experience

“content shock.” They can access content from a myriad of

channels, any time of day, and often for free. This reality

challenges publishers to be more intentional and disciplined

about marketing and fulfi lling subscriptions for our content,

paid or free. Regardless of the size of your audience, good

principles apply. This session will off er information, processes,

and resources that can be utilized by publishers to solicit and

serve readers in an aff ordable manner.

• Review multiple sources to generate new subscriptions

(description and examples)

• Key questions to ask when testing new marketing sources

• Fulfi lling the subscription, in-house or out, and how to

determine which one works best for your operation

• Valuable metrics to guide marketing and fulfi llment

Make Your Message Stick in an infoGRAPHIC WorldJon Hirst | Design | Flatirons

Today’s post-literate audiences are not consuming less

content. They are simply demanding it in new forms. With

readers being pre-disposed to visually rich content, your

message will only stick if you wisely use visual treatments of

the information you are trying to communicate. Come and

explore how infographics are used to help you communicate

complex and data-rich concepts to this new breed of readers.

• Expose the audience to how infographics are being used to

communicate information

• Provide simple but powerful ways that any communicator

or publication can integrate visual data into their work so

that it sticks with the reader and gets applied in their lives

Mission Drift: Protecting what matters mostChris Horst | Trends/Issues | Long’s Peak

Mission drift happens and can happen to your ministry.

The non-profi t landscape is littered with organizations like

ChildFund and Harvard University that no longer embrace

the Christian principles on which they were founded. But,

there are things you can do to prevent drift. What are the

characteristics and strategies of organizations that remain

mission true?

• Learn the history of mission drift and hear several case

studies on how it happens

• Explore ways faith-based organizations can protect and

cultivate their core mission

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Advanced Writing and Editing: When to break the rulesMark Galli | Writing | Westminster III

When fi rst learning to write and edit, we rightly absorb

many rules: avoid passive constructions, be concrete, avoid

needless words, and so forth. As general rules they work

well—generally. Knowing when and how to break these

rules—as well as learning some more subtle writing tips—

can take your craft to a new level.

Learn to discern when it’s time to break a standard rule, and

ways to take one’s writing and editing to a new level.

What Technology Is—and Is Not—Doing to the Editorial ProcessDean Merrill | Editing | Flatirons

Just about everything is diff erent from what it was just 15 or

20 years ago—researching, editing, text transfers, inter-staff

communication, typesetting. Many of the new applications

are a great help, while others only seem that way. And some

aspects shouldn’t change at all. This session sorts out “what’s

new” and “what’s good,” covering these points:

• A healthy attitude toward technological change

• A better understanding of what e-text is doing to reader

behavior

• A balanced look at self-publishing in the digital age

• The continuing need for strong content

What Publishers Ought to Know About Generating RevenueLou Ann Sabatier | Management | Westminster II

There are great opportunities for media to diversify revenue

beyond selling advertising. This session will explore how to

leverage your content and engagement with your audience

toward relevant experiences, products and services that

can bring enhanced and/or new revenue to your publishing

operation.

• Review multiple sources of possible revenue (description

and examples)

• Key questions to ask as you explore generating more

revenue

• Valuable metrics to guide building new sources of revenue

Developing an Eff ective Design Staff Randy Maid | Design | Long’s Peak

This session will cover the essentials of building an eff ective

design staff which will include hiring the right people for

your organization, setting standards and expectations, staff

evaluations and development and maintaining healthy

department and interdepartmental relationships. This

session guides those in attendance to:

• Understand the critical role of the design manager

• Recognize the potential of each design team member and

how to best develop their skills

• Create a cooperative team that works well together and

with other departments

Journalism and ReformationDoug Groothuis | Trends/Issues | Westminster I

In just two short years, the Protestant Church will celebrate

that momentous day when Luther nailed his 95 theses to a

door and kicked off the Reformation. What do you need to

understand about the context and history of this movement

to be eff ective in your reporting today?

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How to Get the Most from FreelancersDean Merrill | Writing | Flatirons

Freelance writers and designers can frustrate us, to be sure.

But they can also provide us with great value, if handled

correctly. This session will provide nine keys to a happy

experience for both sides, including these points:

• A better understanding of how to set up a freelancer for

success

• What to do when the fi rst attempt falls short

• How and when to handle payment so everybody’s pleased

All the News that’s Fit to Print and the Law: Legal issues impacting journalistic publications and websitesBrian Flagler and Craig Gipson | Editing |

Long’s Peak

Media attorneys will provide attendees with tools to

identify and analyze the legal eff ects of editorial decisions,

contracting with third party contributors, and protecting

intellectual property.

This session unpacks rich content in two areas:

• Editorial: Reporters, writers, designers, and editors will

gain a better understanding of the potential legal risks

associated with publishing a certain story or fact as well as

ways to minimize those risks

• Intellectual Property: Managers, editors, and reporters will

learn about ways to protect valuable intellectual property,

including contracting with third party contributors

Going Native: Reinventing the online advertising experienceLou Ann Sabatier | Management | Westminster II

There is a great deal of excitement about what “native” has

brought to display advertising. Digital display advertising is

no longer confi ned to the banner and right rail. According to

the IAB, “native advertising is a concept encompassing both

an aspiration as well as a suite of ad products. Most advertisers

and publishers aspire to deliver paid ads that are so cohesive

with the page content, assimilated into the design, and

consistent with the platform behavior that the viewer simply

feels that they belong.”

• Review of the core six ad units within native advertising

(description and examples)

• Questions to ask to ensure that native ads you run meet

marketer’s objectives

• Disclosure principals

Design Field TripMatt Branaugh and Mike Riester |

Design | Block 3 | Meet in Lobby at 1:15 pmNOTE: Pre-registration Required

Part I: Learn more about engaging readers in meaningful

ways with this visit to Gloo, a Boulder-based technology

fi rm. Scott Beck, the company’s founder, will share Gloo’s

collaborative process: How the company creates valuable

content experiences by fi rst shaping the knowledge its

partner organizations possess, and then by delivering that

knowledge through digital platforms designed with the

habits and preferences of champions in mind.

Part II: Hear and see the story of how Boulder-based

advertising fi rm Sterling Rice Group uses collaboration

to generate ideas and designs, and then deliver them

across multiple channels to build and expand the reach of

numerous global brands, such as Wendy’s, Quaker, Pepsi,

California Almonds, and Hershey’s.

Part III: Dine with fellow tour participants at one of Boulder’s

unique restaurants. Refl ect on what you heard, saw, and

learned, and discuss what lessons you see applying toward

your own publishing endeavors (note: this is a “dinner on

your own” option).

Thin-slicing the global churchJon Hirst | Trends/Issues | Westminster I

Does your communications work require you to understand

and explain what is happening in the global church? The

Church is growing in amazing ways but it can be hard to

understand. Persecution, globalization, radical ideology,

urbanization and countless other factors are impacting the

church. Come and learn from the publishers of Operation World

how to thin-slice the trends and facts that describe the global

church.

• Provide attendees with several slices of understanding

about the global church

• Tools and tips on how to seek out info on the church and

validate it for publication

• Provide insight on how to describe the global church

in all its complexity

Know Your Audience: A speed learning session

Martha Krienke, Mike Edwards, Alexandra Kuykendall, Susan Mathis and D’Arcy Maher | Trends/Issues | Westminster III

In fi ve micro-presentations, learn the audience distinctives

represented in the following groups: young, unmarried professionals;

military families; young mothers with preschool children; the empty

nesters; and the multi-national family. Walk away with resources to

further explore each audience segment.

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Workshop Block 4 | Friday April 10 | 9:40–10:40

Conducting Eff ective Subject InterviewsDeWayne Hamby | Writing | Westminster I

Interviews can be a source of anxiety for the interview

subject as well as the interviewer. How do you create an

environment to help your subject relax, open up and share

a message your readers will respond to? The presenter, who

has conducted hundreds of interviews in his journalistic

career, will share successes, mistakes and common tips that

could help your interviews.

• Before the Interview: Tools, tips and research

• During the Interview: Questions, listening and capturing

• After the Interview: Finding the lead, preserving the voice

Digital Media and Millennials:winning audiences backPanel Discussion led by Dr. David Dixon |

Editing | Westminster II

News apathy is rampant among teens and twenty-

somethings in the U.S. In this session, an adviser and his

students talk about how digital news approaches and a

convergent mindset helped them win back young audiences.

Come to this session if you’re a media adviser (print,

broadcast or digital only), or if you’re an EPA member and

want to hear what young people think about media that

connects with their generation.

Grace in the High-Demand WorkplaceMark Galli | Management | Westminster III

Publishing is a tough, competitive, and sometimes harsh

environment. We’re tempted to play by the world’s rules

in order to achieve excellence and stay competitive. We’re

tempted to focusing on expectations, demands, and

deadlines; the result is an offi ce permeated by the spirit of

“works.” But what would it look and feel like if a publishing

offi ce was characterized by grace? Is that even possible in

the modern workplace?

• Grace is absolutely vital to excellence in the workplace—

producing excellent products and fostering staff excellence

• Grace does not mean “being nice” to others but seeking the

welfare of others

• Some practical tips on how to apply grace in a high-demand

publishing workplace

Printer PartnersMike King | Design | Flatirons

Relationships with your print partners should be as sound

as your publication. We will explore ways that your print

partners can save your organization money and make your

prepress experience the smoothest it can be.

When Church and State Collide:Political activities and the IRSMatthew Branaugh | Trends/Issues |

Long’s Peak

Churches and politics have long intersected in the American

public square. But more often than not in today’s landscape,

those intersections seem to result in collisions. Numerous

headlines attest to this, ranging from subpoenas of ministers

in Houston to lawsuits seeking IRS investigations of churches.

Matthew Branaugh, Editor of the Church Law & Tax Report

newsletter, will help reporters and editors understand the

dynamics behind the headlines, providing a brief-but-helpful

summary of what the U.S. tax code and courts permit and

insights into what church leaders should know about their

rights and responsibilities.

• A basic understanding of what the U.S. tax code and various

court rulings have to say about lobbying, political campaign

involvement, and political candidate endorsements by

churches

• A sense for the dynamics contributing to the seemingly

increasing collisions between churches and politics in

America—and where they are going

• Background information, plus trustworthy resources and

sources to inform future coverage

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The 29 Best Online Titles to Write Before You DieTed Olsen | Writing | Westminster I

You might have the perfect title for your article in print,

but will anyone click on it once it goes online? Learn what

Christianity Today, Buzzfeed, Huffi ngton Post, and others do

to draw readers in from a variety of sources. You don’t have

to resort to “one neat trick that will blow your mind” or break

trust with your readers to get them reading the articles

you’ve worked so hard on.

This session will cover these specifi c areas:

• What headlines work best (and for what audiences)

• How to test your titles without fancy software

• How to get your team involved in creating better titles

The Writer-Editor DanceSusan Mathis, Andrea Jewell, Ann-Margret Hovsepian, Patti Townley-Covert andPaul Schwarz | Editing | Westminster III

How can a writer and editor create masterful work, stay in

sync, and prevent miscommunication? Learn some secrets

to eff ective writer-editor collaboration. Topics will include:

making eff ective assignments, respecting the author,

why maintaining voice matters, and the benefi ts of open

communication and developing a relationship.

Learn more about:

• Making eff ective assignments

• Respecting his/her authors and keeping the author’s voice

• Building open communications and developing lasting and

positive relationships with authors

For the Love of Type: The Beauty and Signifi cance of Sound TypographyChrister Tschamler | Design | Westminster II

So why all the hype about type? A font is a font, right?

Let’s geek out for a bit on the nuances of typography, the

importance of your typographic choices, and what they

communicate to your audience. We’ll talk about some safe

choices, and things to make sure you avoid when choosing

a typeface. Lastly, we’ll take a look at the “holy grail” of

typography: Custom Type and Hand Lettering.

• What is your typography choice communicating?

• How do you make sound typographic choices?

• What’s hip in the typography world right now?

33 Secrets for Dynamic Online Engagement Part 1Ron Forseth | Management | Long’s Peak

This two-part training program is designed to help

executives assess the eff ectiveness of their current online

campaign and forge new breakout strategies for more

eff ective digital engagement with prospects, customers,

donors and constituents.

Digital Advertising reveals insights into capturing greater

ROI from online advertising through more eff ective design,

messaging, calls to action, and landing pages. These secrets

will show you how to stop wasting advertising dollars and

start building digital relationships more eff ectively.

Data Capture off ers strategies for engaging elusive site

visitors and capturing contact information and other critical

data for business and ministry purposes. Highlighting the

opportunities created by digital delivery, this section focuses

on growing your own database and email lists for ongoing

engagement with current and prospective customers and

donors.

Social Media off ers insights into attaining viral

combustibility via social channels, particularly Facebook.

Using insights from real life campaigns and the most active

page in Facebook’s history, this section highlights the

interplay between Facebook fans and email subscribes

and demonstrates proven techniques for increasing

engagement from your social media fan base, focused

specifi cally on Facebook’s Edgerank Algorithm.

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Uh…Writer’s Block and How to Get Through ItKim Pettit | Writing | Westminster I

Have you ever stared at a blank page or screen? Have you

procrastinated, hoping inspiration will strike? Put your

keyboard into 4-wheel drive and learn ways to get yourself

out of writer’s block! This session covers three things:*reasons

for writer’s block

• Strategies to prevent and conquer writer’s block

• Ways to sustain and encourage creativity

Keeping the Focus: When unbiblical worldviews creep into writing and what to do about itSusan Mathis | Editing | Westminster II

In today’s culture, unbiblical worldviews often creep into

writing. How does a writer or an editor convey a biblical

worldview—without getting theological? We’ll discuss how

to make sure writing communicate principles that align with

biblical truth.

Millennials Critique EPA PublicationsStudent Panel | Design | Flatirons

Readers under age 30 are staying away from most EPA

publications in droves. And there are reasons. Come to this

session to hear what twenty-somethings want to see in

publications that grab their minds, hearts and attention.

The session will consist of feedback from editors who have

reviewed and critiqued copies of EPA publications aimed at

young people and families.

33 Secrets for Dynamic Online Engagement Part 2Ron Forseth | Management | Long’s Peak

This two-part training program is designed to help executives

assess the eff ectiveness of their current online campaign

and forge new breakout strategies for more eff ective

digital engagement with prospects, customers, donors and

constituents.

Got Plan? Passing the Torch to MillennialsDr. Marquita Smith | Trends/Issues |

Westminster III

Many folks seem to avoid spending time on career planning,

perhaps because they are simply too busy living their lives,

but the more time you can put into planning your future,

the more likely the career vision will become the reality.

Millennials want options. They want careers and employers

that will help them to envision their futures. Career planning

should look both at the short-term (the next 1-2 years) and

long-term (5+ years).

• Participants will learn some best practices for professional

development

• Participants will develop a better understanding of key

characteristics of millennial employees

• Participants will produce strategies for developing in-house

mentorship programs

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Advisers of Christian Collegiate Media & Students

Beat the Clock: Campus Media Staff Show Their Stuff Dr. Michael Chute, California Baptist UniversityKris Kafer, Colorado Christian University | Thursday, 9:40–10:40 | Gray’s Peak

This competition features fi ve categories: Photography, News Writing, Entertainment Writing, Sports Writing and Copy Editing.

All Onsite Student Competition categories will meet at times that do not confl ict with the conference schedule. No late arrivals will be admitted to Onsite Competitions. Once competition begins participants who leave their competition location will not be readmitted. Winners will be announced during the Friday evening closing banquet.

PHOTOGRAPHYThursday & Friday

Entrants will be provided with a two-part assignment during a brief meeting. Participants will then have one and one-half hours to produce the needed images for each part. Entrants must provide their own camera with a removable media card. Before starting the assignment, the card MUST be formatted and cleared of any other images. Media cards will be returned after judging is complete.

NEWS WRITINGThursday

Entrants will attend a 15-minute event and will have 45 minutes to write a 300-word news story from facts gathered during the onsite event. Entrants must provide their own computer and Internet access will be available. Entrants may bring reference books with them, such as The Associated Press Stylebook and Briefi ng on Media Law and/or a collegiate dictionary and grammar guide; no reference books will be provided.

ENTERTAINMENT WRITINGThursday

Entrants will be given tracks from an up-and-coming local musician’s recent release and then have 45 minutes to write a 300-word review. A press kit for the artist will be provided at the beginning of the competition. Entrants must provide their own computer and Internet access will be available. Entrants must bring their own headphones.

SPORTS WRITINGThursday

Entrants will view the last fi ve minutes of footage from an athletic event and will have 45 minutes to write a 300-word story from facts gathered from the footage and from game stats provided at the beginning of the competition. Entrants must provide their own computer and Internet access will be available. Entrants may bring reference books with them, such as The Associated Press Stylebook and Briefi ng on Media Law and/or a collegiate dictionary and grammar guide; no reference books will be provided.

COPY EDITINGFriday

Entrants will copy edit a story that contains errors of judgment, fact, AP style, grammar, spelling and punctuation. Entrants also should be looking for everything from buried leads to run-on sentences to poorly worded or unclear phrasing. Entrants will have 30 minutes to correct all mistakes and to rewrite as needed. Entrants may bring reference books with them, such as The Associated Press Stylebook and Briefi ng on Media Law and/or a collegiate dictionary and grammar guide; no reference books will be provided.

It’s All Good, Except When It’s Not:Media Staff ers Trade NotesModerator: Dr. Marquita Smith | Thursday, 11:00–12:00 | Gray’s Peak

This session is for campus media editors and business or advertising staff .

It will be a moderated roundtable discussion.

Campus Media Adviser Roundtable DiscussionDr. Michael Chute, Dr. David Dixon, and Dr. Marquita SmithFriday, 11:00–12:00 | Gray’s Peak

Joys and Sorrows of Guiding Student Journalists

Mock-Job Interviews for StudentsMartha Krienke—Editor BoundlessMike Riester—Designer, ACSIRobert Johnson—PhotojournalistFriday, 4:00–4:45 | Gray’s Peak

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ConnectionsNeed more information or want to schedule an

interview? Here are sources for you to contact:

Lovell-Fairchild Communications

• “90 Minutes In Heaven”

• “Faith of Our Fathers”

• Luis Palau Association

Monique Sondag

214-536-4319

[email protected]

Infi nity Concepts

• Our Journey of Hope

Elaine Williams

724-733-1200

elaine@infi nityconcepts.net

Icon Media Group

• “War Room”

Jennifer Willingham

615-483-4729

[email protected]

German National Tourist Offi ce

• Luther 2017

John Voigt

212-661-7175

[email protected]

Turning Point Media Relations

• David Zach

• The Gray Havens

• Randall Goodgame

• For the Fatherless

• Matthew Ward

Brian Smith

615-261-1818

[email protected]

Morning Star Public Relations

• Chonda Pierce

Jackie Monaghan

615-646-5990

[email protected]

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Chill TimeWithin walking distance:Westminster Promenade: Movies, Bowling, Glow Golf,

Comedy Theater, Ice rink, and several restaurants

Hacienda Colorado—1.6 mi

A “Colorado-only” Mountain-Mex restaurant with

three Front Range locations, a six-block walk.

Seriously awesome queso, tacos and enchiladas.

Big Dry Creek Trail Want to hike, walk or bike? This trail tours

open spaces and off ers good views of the mountains...right

from the hotel parking space.

Denver fun:Butterfl y Pavilion and Insect Center—1.0 mi

Beautiful, interesting, and educational.

Flatiron Crossing Shopping Center—5.0 mi

Hammond’s Candies—9.6 mi

Tour this 95-year-old candymaker’s operation.

Denver Zoo—11.1 mi For the animal lovers in all of us.

Denver Union Station—12.8 mi

A trip into history and good food, too.

Denver Art Museum—16 mi Ahhh, art lovers unite!

Denver Mint—13.0 mi

Free and interesting, but you need reservations.

Tattered Cover Book Store—13 mi

Denver’s best-known independent bookstore.

Larimer Square and 16th Street Mall—13.1 mi

Shopping, movies, dining and entry point to walk through

downtown Denver.

Colorado Capitol—13.7 mi Beautiful and interesting!

Downtown Aquarium—14 mi

A great trip into life in the underwater world.

Molly Brown House—14.2 mi

Tour the home of Titanic survivor, the “Unsinkable

Molly Brown”.

Brown Palace Afternoon Tea—14.2 mi

Enjoy high tea at this historical hotel and spa.

The Denver Museum of Nature & Science—15 mi

Love science and nature? This is for you!

The Denver Botanic Gardens—16 mi

Enjoy fl owers and all things botanical? Have fun!

Boulder fun:Pearl Street Mall—15.1 mi

One of the country’s oldest pedestrian malls. A diverse, four-

block collection of local boutiques, eateries, and galleries,

plus a few familiar chain retailers and restaurants.

Chautauqua—14.9 mi

National historic landmark with trails into the foothills of

Boulder’s open space, a performance hall, and a restaurant.

Celestial Seasonings Tour—18.3 mi

This free tour off ers a history of this global brand’s story.

Road Trips:Coors Field—13 mi Home of the Colorado Rockies

Invesco Field at Mile High—14 mi

Home of the Denver Broncos.

The Pepsi Center—14 mi Denver events center

Denver Center for the Performing Arts—15 mi

Boulder—15 mi

Morrison/Red Rocks—23.1 mi

The town of Morrison off ers antique shops and restaurants,

and scenic views. Adjacent to the town is Red Rocks,

Colorado’s famous concert venue.

Golden Gate Canyon State Park—33.1 mi

Great spot for hiking and biking. Locals love it, and most

tourists don’t know about it.

Rocky Mountain National Park—53.2 mi

Colorado Springs—65 mi

If this is your fi rst visit to Colorado, consider heading an hour

south of Denver. Favorite spots of the committee—all free:

Air Force Academy Chapel, Focus on the Family Welcome

Center, Garden of the Gods, Olympic Training Center...and

fi nally, grab a cup of hot chocolate for a walk around the

lake in the middle of the Broadmoor Hotel.

Breckenridge—84.1 mi

Vail—105 mi

Aspen—135 mi

Estes Park and Trail Ridge Road: Estes Park is nestled near

scenic Rocky Mountain National Park. If the snow has melted

enough and weather permits, drive all or parts of the park’s

48-mile Trail Ridge Road.

Mount Sanitas Trail (Boulder): Lots of trails with varying

degrees of diffi culty. Easy to access from Boulder.

Mount Evans: Weather and conditions permitting, drive the

nation’s highest-paved road, which takes you to the top of

this 14,240-foot peak.

Idaho Springs/Beau Jo’s Pizza: Tie this into a trip to Mount

Evans, or as a stop on your way up to (or back from) the

Breckenridge and Keystone mountain resorts. Beau Jo’s is a

Colorado-only pizza experience, and Idaho Springs off ers a

glimpse back into Colorado’s mining days.

Drive the RockiesTake I-70 to Hwy 9 drive through Breckenridge to Hwy 24

through Woodland Park and connect to I-25 in Colorado

Springs, then back to Denver. Approximately, a 5-hour drive.

To visit Aspen, take I-70 to Glenwood Springs, then take Hwy 82

south, approximately 3.5 hours. If open, you can go to the top of

Independence Pass. At an elevation of 12, 095 feet, the pass is part

of one of Colorado’s 25 Scenic Byways, the “Top of the Rockies.”

28

Powder Buster PresentersMatthew Branaugh

began his print journalism

career at age 15, covering

high-school athletics for the

local county newspaper—

and earning $10 per article.

He earned a dual degree in journalism and

public policy with a minor in leadership from

the University of Denver and then spent eight

years as a business reporter and business

editor for the Daily Camera, a regional

newspaper in Boulder, Colorado.

In 2007, he joined Christianity Today, a

not-for-profi t global media ministry, where he

now serves as editor of the ministry’s Church

Law & Tax Group.

Patti Townley-Covert

thrives on challenges. After

editing organizational

leadership dissertations for

more than a decade, she

rocketed into an executive-editor position

providing oversight for the writing projects

of NASA-level scientists. Over the next

decade, Patti fi ne-tuned her skills and built

the relationships that now help her navigate

the life of a freelance writer. This Southern

California surfer-girl-at-heart has co-

authored two books, written numerous

magazine articles, and currently addresses

social justice challenges on behalf of

Transform LA’s executive board.

Award-winning designer

Anne Elhajouiis creative director of

Knight Marketing and

principal of AEIOU Design,

specializing in logos, ads,

brochures and websites. Until it was sold

recently, she was the art director of Venice

magazine, a lifestyle magazine of Venice,

Florida. She is the founding designer of the

Navigators’ new publication called Disciple!

Previously, she served as art director of

Discipleship Journal for 12 years before

moving to Florida and beginning her design

business. Anne earned an M.F.A. in

communication design from Pratt Institute

in New York City and has taught design

courses with Magazine Training

International in Bulgaria, Croatia, and India.

Brian Flaglerfounded Flagler Law Group in the spring of 2006 to serve the legal needs of publishers and distributors of Christian media. Previously, Brian practiced intellectual

property law with Davis Wright Tremaine LLP and Troutman Sanders LLP and served as adjunct instructor of IP law at Clayton College & State University. He holds a law degree from the University of Virginia. Brian and his wife Amy have three boys and enjoy hiking the mountain trails and paddling the many rivers and lakes surrounding Asheville, North Carolina. The Flagler Law Group provides EPA members with a legal hotline option for legal questions.

Ron Forseth, a native of Colorado, is a 17-year veteran of eff ective digital marketing strategies. Formerly he was Country Director for ELIM in Ulaanbaatar, Mongolia and performed corporate training for multinational fi rms in Shanghai, China. Following his years in Asia, Ron was Vice President of Sales and Marketing for Through the Bible Publishers. Currently he is Vice President of Business Development at Outreach, Inc., General Manager of its Media Group, and Director of Advertising for Outreach magazine. Ron is founding executive editor of ChurchLeaders.com and is editor-at-large for that site and for SermonCentral.com, the world’s largest online community of pastors, with more than 1.2 million monthly visitors and over 15 million monthly pageviews.

Mark Galliis editor of Christianity Today, and editor in chief of the CT ministry. He’s been in publishing for 26 years, serving in an editorial capacity at Leadership,

Christian History, and Christianity Today. He is the author of a number of books, including Jesus Mean and Wild: The Unexpected Love of an Untameable God and Chaos and Grace: Discovering the Liberating Work of the Holy Spirit.

Craig Gipsonjoined Flagler Law Group in 2011 after practicing education law with the fi rm of Brackett & Ellis in Fort Worth, Texas. He represents Christian publishers and

media organizations in a variety of intellectual property and business matters. Before practicing law, he worked in broadcast and print journalism in Austin, Texas. He holds a Bachelor of Journalism and law degree from the University of Texas.

Craig and his wife Jessie welcomed their fi rst child in 2014 and enjoy sports and outdoor activities near their home in Bend, Oregon.

Dr. Sandra Glahnis author/coauthor of more than 20 books, professor at Dallas Theological Seminary (DTS) and editor-in-chief of EPA’s award-winning Kindred

Spirit magazine. She writes, “This year DTS sent me to the world’s biggest book fair in Frankfurt to scope out what’s coming. Our Media/Worship department seeks to train ministers not for what ‘has been,’ but for what’s ahead. And here’s what I saw: Print is making a comeback, but visual and aural media—especially for delivery on phones (more than laptops and tablets)—are on the rise. Nevertheless, while delivery systems were king, content is now back at the top of the heap.” Dr. Glahn and her team are working to stay ahead of the curve.

Gary Gnidovicis founder and creative director of Gx3 Creative, a visual communications fi rm that specializes in design, photography, and consulting. For the past 14

years he served as Design Director of Christianity Today magazine. Prior to that he art directed Book & Culture and Today’s Christian Woman magazines. His work has received awards from the Evangelical Press Association, Print, HOW, and Communication Arts magazines. He has a B.A. in photography from Southern Illinois University and an M.F.A. in design from The School of the Art Institute of Chicago. Gary has taught design and photography courses for Magazine Training International in Romania, Ukraine, Czech Republic, Croatia, India, and Russia.

Doug Groothuis teaches apologetics and philosophy at Denver Seminary. He is a prolifi c author and gifted communicator on a wide range of topics. Groothuis

writes frequently for both academic and general audiences. His most recent book, Christian Apologetics: A Comprehensive Case for Christian Faith, received a 2011 award of merit from Christianity Today. An avid jazz fan and dog lover, Groothuis is married and lives in Denver. Learn more about him and his ministry at douglasgroothuis.com.

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DeWayne Hamby is

the managing editor of the

White Wing Messenger,

director of communications

for the Church of God of

Prophecy International

Offi ces, and a freelance writer for publications

such as Charisma, Christian Retailing, and

Ministry Today. He is an alumnus of Lee

University, where he graduated with a degree

in Communications specializing in

Newswriting and Communications Theory and

Research. After graduating, he spent time as a

reporter for an Atlanta-area newspaper before

going on to become managing editor for the

youth ministry magazine Victory and

eventually assistant editor of Christian

Retailing. Through 20 years of reporting, he

has interviewed hundreds of Christian authors,

ministers, and music artists. He resides in

Cleveland, Tennessee, with his wife LeAnn

Hamby, publicity coordinator for Glass Road

Public Relations, and his daughters Natalie,

Hailey, and Hannah.

Jon Hirstis an innovator with years

of experience in digital

product development,

publishing, marketing, and

cause development. He

serves as President and CEO of GMI, a

nonprofi t focused on providing the Global

Church with research, data and decision

resources. Since growing up as a missionary

kid in Argentina and Venezuela, he has been

committed to serving the Global Church in

creative and intentional ways. Jon is the

co-editor of Innovation in Mission with Rev.

Jim Reapsome and co-author of Through the

River: Understanding Your Assumptions About

Truth (both published by InterVarsity Press)

with his wife Mindy. They live in Colorado

with their three children.

As vice president of HOPE International,

Christ Horst employs his passion for

advancing initiatives at the intersection

of entrepreneurship and Christian faith. In

addition to his role at HOPE, Chris serves

on the boards of the Denver Institute for

Faith & Work and the Colorado Microfi nance

Alliance. Chris has been published in The

Denver Post, OnFaith, Christianity Today

and has co-authored Mission Drift and

Entrepreneurship for Human Flourishing with

Peter Greer.

Based in Montreal, Quebec,

Ann-Margret Hovsepianhas been freelancing for

about 20 years and has had

hundreds of articles

published in various U.S. and Canadian

magazines and newspapers, including a

feature story in Christianity Today that won a

fi rst-place Higher Goals award at EPA 2013.

She is a regular columnist for ChristianWeek,

InSite, and Choose NOW Ministries. Ann-

Margret is also the author of three best-

selling devotional books for tween girls; her

latest, Truth, Dare, Double Dare, was

published by David C. Cook in October

2014.

Andrea V Jewellis a nonfi ction special

projects editor. She has put

her journalism and biblical

studies education to work

as an editor for Zondervan

and managing editor for Focus on the Family

magazine. For the last 15 years, she’s written

magazine articles and ghost written

for—well, she can’t tell you—coached

technical editors and fi rst-time writers, and

edited to her heart’s content.

Mike Kinghas worked in missions and

international printing and

publishing in Germany,

Hong Kong, China, and the

United States. From Youth

with a Mission to Amity Press to David C.

Cook and many others, King helps

publishers print economically and maximize

their impact. He and his wife Paulette live in

Colorado Springs, Colorado, where they

look forward to celebrating 40 years of

marriage. His website is worldtouchmedia.

com.

After working for a

Chicago-based Fortune

500 company as an

assistant art director,

Randy Maid joined

Scripture Press as the

marketing Art Director for books and

curriculum. He then moved to David C.

Cook as the Creative Director where he

served for 20 years purchasing high quality

art, negotiating contracts, and hiring and

developing team members in the design

and I/T departments. In 2004, he joined

Group Publishing to oversee the design of

their curriculum lines and to introduce new

technologies into the production system.

Throughout his career he received

numerous awards and provided training on

design and management to international

audiences.

29

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Susan G Mathisis a speaker, published

author, freelance writer,

editor, and writing coach.

She is former editorial

director for Focus on the

Family and the founding editor of Thriving

Family magazine. Susan has written

hundreds of articles, consulted with several

magazines in their redesign, and co-

authored two premarital books, Countdown

for Couples, and The ReMarriage Adventure.

Diane McDougallhas lived and breathed

print magazines since 1985

— from Cru’s Worldwide

Challenge and the

organizational pub World

Relief, to the Evangelical Free Church’s EFCA

Today and Ethiopian Airline’s infl ight

magazine, Selamta. (Yes, travel editing.) As

editorial director at the creative agency

Journey Group (and surrounded by 20- and

30-somethings doing very cool digital

work), she’s been mixing it up with both

print and digital over the past few years. She

still considers herself a learner on the digital

curve but is convinced that a good story is

still a good story, and gathering those

stories still takes the same editorial talents

and instincts honed from years on the job.

Dean Merrillstarted his magazine career

at Campus Life, then served

over the years at Leadership

Journal (CTi), Christian

Herald, and was vice-

president for the entire Focus on the Family

magazine group. An M.A. graduate of

Syracuse University’s Newhouse School of

Journalism, he served a term as EPA

president in the late 1980s. Several of his

eff orts—both as an editor and as a

freelancer—have won EPA and ECPA awards.

Since 2004 he’s been an independent book

author and collaborator from his home in

Colorado Springs.

Ted Olsenis managing editor of

Christianity Today’s online

journalism and news and

co-editor of The Behemoth,

a new digital magazine

plumbing the depths of God’s mysterious

creation and beauty. He has been editing

CT’s website since 1999, and from 1999 to

2007 he also wrote the CT Weblog, one of

the fi rst and longest-running religion blogs.

Kim Pettitis an editor at the

Association of Christian

Schools International. She

previously served as

Executive Director of the

Christian Trade Association International

and Managing Editor of Publisher

Development Resources at David C Cook.

Raised in Latin America, she is fl uent in

English and Spanish and has worked as a

freelance editor and translator for more

than 20 years.

Lou Ann Sabatierhas spent 33 years in

publishing, with wide

expertise in strategic

planning, business

development, market

research, management and fi nance.

She has been the Managing Director for an

international economics magazine,

Associate Publisher for a national political

opinion magazine and CEO for a political

media company. For over ten years, she also

served as a literary agent, packaging and

selling non-fi ction works on politics,

economics and cultural criticism.

Paul Schwarz defected from broadcast

to print media more than 25 years ago and

admits to having looked back on fl eeting

occasions. He is managing editor of Ministry

& Leadership, is a former in-house feature

writer and copy editor for Worldwide

Challenge, and has contributed to several

other EPA member publications in nearly 15

years as a freelance editor/writer. Paul lives

on the edge of Amish paradise in Lancaster,

Pennsylvania, where he has become adept

at passing horse-drawn buggies.

Dr. Marquita Smith

worked in various

newsrooms for 16 years.

Until June 2010, she served

as Virginia Beach bureau

chief at The Virginian-Pilot.

She joined The Pilot as a local government

editor in 2001. In 2008, Smith went on leave

from The Pilot to complete a Knight

International Journalism Fellowship in

Liberia. During her year in West Africa, she

created a judicial and justice reporting

network and helped journalists develop

skills to cover the post-war nation’s poverty

reduction eff orts. Smith, who currently

heads the Communication Department at

John Brown University, was named to the

Top 50 Journalism Professors in 2012 list on

journalismdegree.org. She currently teaches

journalism and public relations courses.

Christer Tschamleris an interesting mix of

Creative and Type A—an

artist who is strategic,

analytical and organized.

That combination has

fueled his lifelong obsession with the

beauty and order of typography. Christer

has channeled his creative energy and

attention to detail into his work as a graphic

designer for more than 10 years. For the last

few years, he has been leaning in to his

growing passion for custom typography

and hand lettering. When Christer is not

drawing letters, he’s out drawing inspiration

with his wife and 3 kids (soon to be 4) from

God’s handiwork in Colorful Colorado,

where he has lived his whole life.

Anne Marie Winz

coaches people of all ages

to become better writers.

Everyone writes best when

starting with confi dence in

the abilities they already

have. Anne Marie tells students what they

do well when they write. Then, after they

see their own success, she shows them how

to improve their skills. She teaches writing

and research skills they will use for the rest

of their lives. Because she is passionate

about training students to clearly and

thoughtfully communicate their faith in

writing, she developed Writing for Life to

train writers of all ages to tell their stories

and write about their beliefs. Writing for Life

is a ministry of Worldwide Challenge

magazine, a division of Cru and part of Cru

Communications.

30

31

In the spirit of collaboration, and under the guidance of

high school art teacher, Nancy Worth, students from

Colorado Springs Christian School worked

collaboratively to produce eight unique pieces

of continuous line art depicting various iconic Colorado

scenes. Students used mediums of their choice to

further enhance the story behind each piece of artwork.

Lars Barstad chose bright, deep colors of markers to depict

the colors and shapes of the state fl ower—the columbine. Lars

stated, “Just as the colors in the actual columbine are focused and

defi ned, so were the lines created by the marker. Therefore, they

served as the perfect translation between art medium and fl ower.”

Rachel Genung chose to do the big horn sheep because it is

the state animal of Colorado. Rachel stated, “They are beautiful

animals that are known for their perfect balance and massive

horns. I used twine because it reminds me of nature, I thought

twine would best outline the shape of its head.”

Maddie Moore chose the Colorado state fl ag for her portion of

the project. Maddie stated, “I chose the fl ag because I think it’s

something that represents Colorado in a great way. The lines are

made out of M&Ms, and I picked the candy because I really like the

way the color brought out colors of the fl ag. I also love the shape

of the candy.”

Jacob Nicholson chose to use a calligraphy pen to depict

mountains and various rock formations found throughout the

state because he had never used the pen before and wanted

to give it a try. Jacob stated, “When I got down the technique, I

enjoyed it greatly.” He wanted to illustrate mountains because ”I

love all the rock formations in Colorado. I thought that using the

pen would show variations in line width and a good fl ow.”

Jun Park chose to do a mountain biker with wire. Jun stated,

“Every single time I see that mountain (Pikes Peak) in Colorado

Springs, it reminds me of the mountain biking which is an

extreme sport. I used wire to make the mountain biker because it

is one of the elements of a mountain bike.”

Matthew Polzen chose to create a train out of screws, nuts, and

other mechanical sorts for his portion of the project. Matthew

stated, “Colorado is known for its many historical locomotives,

plus I’m an absolute rail fan…I chose to create it from small metal

bits and mechanical parts because screws, nails, and those kind of

things are a good way to show what an ‘iron horse’ is when done

like this.”

Rylee Woodcock chose the iconic skier and the material for two

reasons. Rylee stated, “The fi rst being that every Christmas my

family and I go skiing as a tradition. It’s always been my favorite

memory and time of the year. We have a picture of us wearing ski

sweaters, hence why I chose to use thread as my line.”

Zoey Zhang chose the Colorado state fl ag for her portion of

the project because “aspen leaves stand for Colorado Springs

autumn.” Zoey further stated, “I love fall. As for why I chose seeds,

branches and fl ower petals for my materials, I will say because

aspen leaves are a kind of plant—using plants to depict plants is

easier for viewers to see.”

32

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