2015 product line training gas pressure washers ka… ·  · 2015-04-282015 product line training...

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2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Karcher North America Retail Business Unit

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Page 1: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

2015 PRODUCT LINE TRAINING

GAS PRESSURE WASHERS

Karcher North America Retail Business Unit

Page 2: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

• Product Range

• Product Walk Around Features and Benefits

• Competitive Landscape

• Sales Readiness Tools

TRAINING OBJECTIVES

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GAS PRESSURE WASHER RANGE

Expert Series Pro Series

G 3200 XC

G 3200 XH

G 2800 OC G 3200 OC G 3050 OHC

G 3200 OCT G 4000 OH G 3500 OCT

Page 4: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3200 XC EXPERT SERIES GAS PRESSURE WASHER

The Karcher Promise: Cleaner. Quicker.

Patented commercial-grade pump

with brass head and steel pistons

5 Year limited pump warranty

Karcher KXS® 196cc engine, CARB/EPA III certified

Durable welded 18 gauge frame outlasts riveted/bolted

frames and is powder coated to resist corrosion

10” Pneumatic tires with metal wheels for easy mobility

Quick connect 25ft high pressure hose

5 Pro-style quick connect nozzles

Extra large detergent tank (1.3 gallons)

Tie down slots for safe and easy transport

Onboard accessory storage area for all components

Rated 3200 PSI, 2.5 GPM

8000 Cleaning Units

2 Year limited warranty

MSRP: $549.99

Page 5: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3200 XC EXPERT SERIES GAS PRESSURE WASHER

• Quick connect high pressure

hose for easy setup

• Patented Karcher

commercial-grade

pump with brass

head

• Quick connect

high pressure

outlet

• Solid brass

garden hose inlet

• 5 Year limited

pump warranty

• Extra large detergent tank

(1.3 gallon / 4.9 liters)

Commercial

Grade Pump 5 Year

Warranty

• 10” Pneumatic tires with

metal wheels for easy mobility

Page 6: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3200 XH EXPERT SERIES GAS PRESSURE WASHER

The Karcher Promise: Cleaner. Quicker.

Patented commercial-grade pump

with brass head and steel pistons

5 Year limited pump warranty

Honda GX200 engine, CARB/EPA III certified

Durable welded 18 gauge frame outlasts riveted/bolted

frames and is powder coated to resist corrosion

10” Pneumatic tires with metal wheels for easy mobility

Quick connect 25ft high pressure hose

5 Pro-style quick connect nozzles

Extra large detergent tank (1.3 gallons)

Tie down slots for safe and easy transport

Onboard accessory storage area for all components

Rated 3200 PSI, 2.5 GPM

8000 Cleaning Units

2 Year limited warranty

MSRP: $749.99

Page 7: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3200 XH EXPERT SERIES GAS PRESSURE WASHER

• Quick connect high pressure

hose for easy setup

• Patented Karcher

commercial-grade

pump with brass

head

• Quick connect

high pressure

outlet

• Solid brass

garden hose inlet

• 5 Year limited

pump warranty

• Extra large detergent tank

(1.3 gallon / 4.9 liters)

Commercial

Grade Pump 5 Year

Warranty

• 10” Pneumatic tires with

metal wheels for easy mobility

Page 8: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 2800 OC PRO SERIES GAS PRESSURE WASHER

The Karcher Promise: Cleaner. Quicker.

Total control at spray wand

Remote pressure control

Select from 1600 PSI to 2800 PSI

User adjustable spray pattern

Automatically dispense detergents

Karcher KXS® 196cc engine, CARB/EPA III certified

Reliable axial direct-drive pump with quick connect

high pressure outlet

Durable welded 18 gauge frame outlasts riveted/bolted

frames and is powder coated to resist corrosion

10” Pneumatic tires with metal wheels for easy mobility

Quick connect 25ft high pressure hose

Detergent siphoning system with integrated filter

Onboard accessory storage for all components

Rated 2800 PSI, 2.3 GPM

6440 Cleaning Units

1 Year limited warranty

MSRP: $374.99

Page 9: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 2800 OC PRO SERIES GAS PRESSURE WASHER

• User adjustable spray pattern

• Pull to automatically dispense

pressure washer detergent

• Never worry about selecting

or changing nozzles

• Remote pressure control

• Simply twist to adjust from

1600-2800 PSI

• Reliable axial direct-drive

pump

• Quick-connect high pressure

outlet for easy startup

• 10” Pneumatic tires with

metal wheels for easy mobility

30°

Go from concrete stains to

home siding with a simple

twist of the remote

pressure control

Total Control

at the

Spray Wand

Page 10: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3050 OHC PRO SERIES GAS PRESSURE WASHER

The Karcher Promise: Cleaner. Quicker.

Honda GC190engine, CARB/EPA III certified

Reliable axial direct-drive pump with quick

connect high pressure outlet

Durable welded 18 gauge frame outlasts riveted/bolted

frames and is powder coated to resist corrosion

10” Pneumatic tires with metal wheels for easy mobility

Quick connect 25ft high pressure hose

Detergent siphoning system with integrated filter

Onboard accessory storage for all components

Rated 3000 PSI, 2.5 GPM

7500 Cleaning Units

2 Year limited warranty

MSRP: $579.99

Page 11: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3050 OHC PRO SERIES GAS PRESSURE WASHER

• Reliable axial direct-drive

pump

• Quick-connect high pressure

outlet for easy startup

• 10” Pneumatic tires with

metal wheels for easy mobility

Powered by

Honda

Page 12: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3200 OC PRO SERIES GAS PRESSURE WASHER

The Karcher Promise: Cleaner. Quicker.

Patented commercial-grade pump with brass head

and stainless steel pistons

5 Year limited pump warranty

Karcher KXS® 196cc engine, CARB/EPA III certified

Durable welded 18 gauge frame outlasts riveted/bolted

frames and is powder coated to resist corrosion

10” Pneumatic tires with metal wheels for easy mobility

Quick connect 25ft high pressure hose

5 Pro-style quick connect spray nozzles

Detergent siphoning system with filter

Onboard accessory storage for all components

Rated 3200 PSI, 2.5 GPM

8000 Cleaning Units

2 Year limited warranty

MSRP: $424.99

Page 13: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3200 OC PRO SERIES GAS PRESSURE WASHER

• Patented Karcher

commercial-grade pump

with brass head

• Quick connect high

pressure outlet

• Solid brass garden hose

inlet

• 5 Year limited pump

warranty

• Five pro-style quick

connect nozzles

(0°, 15°, 25°, 40°, 65°)

offer maximum versatility

for a wide range of

cleaning projects

• Quick connect high

pressure hose for

easy setup

Commercial

Grade Pump 5 Year

Warranty

• 10” Pneumatic tires with

metal wheels for easy mobility

Page 14: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3200 OCT PRO SERIES GAS PRESSURE WASHER

The Karcher Promise: Cleaner. Quicker.

Professional-grade three piston

crankshaft (triplex) pump

Professional-grade unloader valve

Karcher KXS® 196cc engine, CARB/EPA III certified

Quick connect 25ft steel-braided rubber high pressure

hose

Durable welded 18 gauge frame outlasts riveted/bolted

frames and is powder coated to resist corrosion

10” Pneumatic tires with metal wheels for easy mobility

5 Pro-style quick connect nozzles

Detergent siphoning system with filter

Onboard accessory storage for all components

Rated 3200 PSI, 2.5 GPM

8000 Cleaning Units

2 Year limited warranty

MSRP: $599.99

Page 15: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3200 OCT PRO SERIES GAS PRESSURE WASHER

• Quick connect high pressure

hose for easy setup

• Professional three piston

crankshaft (triplex) pump

• Professional-grade

unloader valve

Professional

Grade Triplex

Pump

• 10” Pneumatic tires with

metal wheels for easy mobility

• Five pro-style quick

connect nozzles

(0°, 15°, 25°, 40°, 65°)

offer maximum versatility

for a wide range of

cleaning projects

Page 16: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3500 OCT PRO SERIES GAS PRESSURE WASHER

The Karcher Promise: Cleaner. Quicker.

Professional-grade three piston

crankshaft (triplex) pump

Professional-grade unloader valve

Remote pressure control

Karcher KXS® 300cc engine, CARB/EPA III certified

Quick connect 50ft steel-braided rubber

high pressure hose

Durable welded 18 gauge frame outlasts

riveted/bolted frames and is powder coated to resist

corrosion 10” Pneumatic tires with metal wheels for easy mobility

5 Pro-style quick connect nozzles

Detergent siphoning system with filter

Onboard accessory storage for all components

Rated 3500 PSI, 3.2 GPM

8750 Cleaning Units

2 Year limited warranty

MSRP: $799.99

Page 17: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 3500 OCT PRO SERIES GAS PRESSURE WASHER

• Quick connect high pressure

hose for easy setup

• Professional three piston

crankshaft (triplex) pump

• Professional-grade

unloader valve

• Remote pressure control

• Simply twist to adjust from 2200-

3500 PSI

Professional

Grade Triplex

Pump with

Remote Control

• 10” Pneumatic tires with

metal wheels for easy mobility

Page 18: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 4000 OH PRO SERIES GAS PRESSURE WASHER

The Karcher Promise: Cleaner. Quicker.

Patented commercial-grade pump with brass head

and stainless steel pistons

Honda GX390 engine, CARB/EPA III certified

Quick connect 50ft steel-braided rubber

high pressure hose

Durable welded 18 gauge frame outlasts

riveted/bolted frames and is powder coated to resist

corrosion 10” Pneumatic tires with metal wheels for easy mobility

5 Pro-style quick connect nozzles

Detergent siphoning system with filter

Onboard accessory storage for all components

Rated 4000 PSI, 3.6 GPM

14400 Cleaning Units

2 Year limited Karcher warranty

MSRP: $1399.99

Preliminary image

Page 19: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

G 4000 OH PRO SERIES GAS PRESSURE WASHER

• Quick connect high pressure

hose for easy setup

• Professional three piston

crankshaft (triplex) pump

• Professional-grade

unloader valve

• Remote pressure control

• Simply twist to adjust from 2200-

3500 PSI

Professional

Grade Triplex

Pump with

Remote Control

• 10” Pneumatic tires with

metal wheels for easy mobility

Page 20: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

COMPETITIVE OVERVIEW

Scale

GPW Portfolio:

EPW Portfolio:

Universal Accy:

Market Price:

Quality:

Lead Time:

Sales Channels:

D = DIY

H = Hardware

I = IC/STAFDA

M = Mass

O = Online

S = Specialty

H, I, M, O H, I D, H, I, O D, H, I, O D, H, M, O H, I

Channel Programing:

After Sales Support:

Pros: •Top quality components

•Cleaning is DNA

•Customer centered

•Broad presence in H & I channels

•Solid accessory program

•Advertising in trade publications

•Overall Brand recognition

•DIY Distribution

•Overall Brand recognition

•OPE History

•Placement in key retail

•Brand in DIY with Dewalt,

Simpson

•Strong presence in NW

•Field service @ retailers

•Nimble manufacturing

Cons: •Limited brand awareness

•Limited distribution

•Cost structure

•Lack innovation •Secondary business

•Secondary business

•Customer service can be difficult

to work with

•Lack innovation •Limited distribution

Why Karcher?

•Channel Programming & support

•Full PW Category

•Channel Programming & support

•Full PW Category

•After sales support

•Quality

•Channel Programming

•Channel Programming & support

•Full PW Category

•Channel Programming & support

•Full PW Category

Full Partial None

Low Med High

BIC Avg Poor

BIC Avg Poor

BIC Avg Poor

BIC Avg Poor

Full Partial None

Full Partial None

Page 21: 2015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS Ka… ·  · 2015-04-282015 PRODUCT LINE TRAINING GAS PRESSURE WASHERS ... G 2800 OC PRO SERIES GAS PRESSURE WASHER ... Reliable axial

SIDE BY SIDE COMPARISON

Brand: Karcher Briggs & Stratton Generac

Model: G 2800 OC POWERflow+ OneWash

Retail Price: $374.99 $399.99 $399.99

PSI / GPM / CU: 2800 / 2.3 / 6440 3000 / 5.0 / 15000 3000 / 2.8 / 8400

Pressure Control: 1600-2800 PSI Infinite Dial @ Wand n/a 4 Settings: 2000-3000 PSI on Machine

Spray Control: 0°-60° Infinite Dial @ Wand 7-in-1 Nozzle 3 x Quick-Connect Nozzles

Pump: Axial Axial Axial

Detergent: Siphon Tube On board tank On board tank

Pros: • Total control at the wand, don’t have to

change nozzles or fuss with machine

• Single nozzle eliminates hassle of changing

• Onboard detergent tank

• Collapsible frame for compact storage

• On board detergent tank

• Collapsible frame for compact storage

Cons: • Not collapsible for storage • Water waster

• Known quality issues

• Hassle of changing nozzles

• Have to walk to machine for pressure regulation

Why Karcher: • Total control at the wand = more efficient

cleaning

• True pressure control at the wand = Use for all

applications

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MAKE A DIFFERENCE

THANK YOU