2015 strategy and management of the information systems maquette non-contractuelle

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2015 Strategy and management of the information systems Maquette non- contractuelle

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Page 1: 2015 Strategy and management of the information systems Maquette non-contractuelle

2015Strategy and managementof the information systems

Maquette non-contractuelle

Page 2: 2015 Strategy and management of the information systems Maquette non-contractuelle

A specialized media group

S’INFORMER – COMPARER - ACHETER

EDITORIAL CONTENT AGENCY

BtoB BtoC

PUBLIC SECTOR / EQUIPMENTS

AUTOMOTIVE/ EQUIPMENTS

BANK INDUSTRYELECTRONIC /

INDUSTRIAL PROCESS

DIGITAL STRATEGY

NEW TECHNOLOGIES

Page 3: 2015 Strategy and management of the information systems Maquette non-contractuelle

On January 20th, 2014

THE LEGITIMATE AND UNIQUE BRANDON THE IT MARKET

Non contractual layout

DIGITAL EVENTSPRESS

Tailor made events

Club DSI

DSI award

Page 4: 2015 Strategy and management of the information systems Maquette non-contractuelle

2014

4 major sections

A monthly for a richer information

Actualités

Magazine

2 major features

Services

News of the monthEvent of the month

Interview of an IT personality(On the Cover of the magazine)

ExperiencePortraits of the IT personality Enquiry Startup & prospective

A 360° of a important idea

The magazine

Decryptage : IT explains to your CEO…

NominationAgenda

ReadingsOpinions

Leisure …

Page 5: 2015 Strategy and management of the information systems Maquette non-contractuelle

2015 Key Figures

121 000 readers

24%

45%

31%

Have an income> 80 000 € / an

TOP 865 K€ to 80 K€ / year

TOP 2(115 K€ and more/ year)

TOP 5(80 K€ to 115 K€ /

year)

Our readers are managers and senior executives in SMB/SME and large companies

Large companies executives and managers

SMB/SME executives and managers 57%

41%

SMB

: 10

to 5

00 sa

larie

sBi

g co

mpa

nies

> 5

00 sa

larie

s

They work in the service and industrial sectors

SMB/SMELarge companies

25%

23%10%

32%

10%

de 10 à 49 de 50 à 199 de 200 à 499 500 à 1 999 + de 2 000

Premium 2013 – Ensemble / Activ-Easy (Cadres et dirigeants à hauts revenus 65 K€ et +)

of our readers are part of the executive committee47% 76%

52% 48%

Companies readership

Services SSII Industrie Banque Commerce BTP

27%23%

19%16%

13%

3%

Page 6: 2015 Strategy and management of the information systems Maquette non-contractuelle

2015

Non contractual layout

Header with 5 axes

News

All the top news of the sector

Leaders

Articles on well-known people of the IT ecosystem(ISD, suppliers, software's …)

Thematic

Access to the information on specific themes

Services

Online shop

Article purchase, magazine purchase, subscription…

NominationOpinion : tribune

Books, laws, agenda, newsletter

Cloud computingSecurity, MobilityServers, softwareBig data, others

The website

Page 7: 2015 Strategy and management of the information systems Maquette non-contractuelle

Daily newsletter

All the news of the IT sector

10 693 subscribers of thenewsletter

Page 8: 2015 Strategy and management of the information systems Maquette non-contractuelle

2015

Emailings

E-MAILINGS

10 000 addresses

ISD

IT Decision-makers

Managers

Office managers

Banque-Finance-Assurance-Mutuelle 10%

Commerce-Distribution 11%

Opérateurs télécoms et Fournisseur d'accès Internet2%

Industrie - Energie - Environnement22%

Ingénierie / Conseil / Prestataire / SSII / Intégrateur / VAR, distributeur, grossiste / Edi-teur / Constructeur (activité info)

18%Autres

7% Education-Recherche-Secteur Public17%

Services aux entreprises-Particuliers 6%

Transports - BTP5%

Distribution of the data base by company size

Page 9: 2015 Strategy and management of the information systems Maquette non-contractuelle

2014 Events

Debate diners

Our editorial expertise

2000 members

9 meetings a year

Le Club DSI

For the ISD

Breakfasts, all day,workshops

Elaboration of the editorial line of yourproblematic

Sourcing speakers

Animation of the conference

Taylor made events

For the IT Decision makers and ISD

Page 10: 2015 Strategy and management of the information systems Maquette non-contractuelle

2015

Expert Information

Business

Networking

EVENTS

Announcements

Branding

Notoriety

PRESS

The IT media solution multicanal

Lead generation

Visibility

Hot news reactivity

Qualified audience

DIGITAL