2016-03-31 millennial engagement in the workplace

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Millennial Engagement in the Workplace Durecia Moorer, ABCD & Co. March 31, 2016 RAFFA Learning Community Thrive. Grow. Achieve.

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Page 1: 2016-03-31 Millennial Engagement in the Workplace

Millennial Engagement in the Workplace

• Durecia Moorer, ABCD & Co. • March 31, 2016

RAFFA Learning Community

Thrive. Grow. Achieve.

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Millennial Engagement in the Workplace

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About Me

Managing Partner, Durecia Moorer Sales, Marketing & Strategic Development

Born and raised in Cleveland, Ohio Gates Millennial Scholar Graduate of Howard University Masters of Science in Management Millennial Entrepreneur

1.855.400.ABCD

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Connect with ABCD & Company. . .

1.855.400.ABCD

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Small Beginnings & Major Success

• MBE, EDWOSB • Expanded our

clientele to over 13 states and 20 cities

• International brand

exposure

• Team of Millennials

1.855.400.ABCD

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POLL Thoughts & Emotions About Millennials

1.855.400.ABCD

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Homeland Generation 2005-Present

Millennials 1980-2004

Generation X

1965-1980

Baby Boomers 1946-1964

Silent Generation

1928-1945

Generational Divide Breakdown of Generations

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1.855.400.ABCD

• Less likely to engage companies that don’t use social media

• Value jobs with social value over high salaries • More likely to stay a job for less than 3 years

• 78% say they’re more productive when technology

needs are met

• 28% are dissatisfied with their current work-life balance

Quick Facts Millennials at a Glance

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DECODING THE MILLENNIAL MINDSET

Relationships

Resources

Reputation

1.855.400.ABCD

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Relationships

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I. Organic workplace structure 1. Collaboration 2. Information sharing leads to trust

II. Opportunities for networking 1. Millennial culture thrives on

connection

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Resources

1.855.400.ABCD

I. Time (work-life balance) I. Opportunity for advancement and

growth 1. Millennial job hopping

II. Pay and benefits 1. Student loan debt

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Reputation

1.855.400.ABCD

I. Strong commitment to organizations and causes that are visible, popular, and well known

I. Reputation in society I. Perception of other generations

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MILLENNIAL TALENT PIPELINE

Potential Challenges & Threats

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Holacracy vs. Hierarchy

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Decentralized

________________

Centralized

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Communication Barriers

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I. Terminology I. Formal vs. Informal

1. Email vs. Text 2. Social Media 3. Use of emojis, abbreviations, memes, gifs

II. Wardrobe

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Lack of Work-Life Balance

1.855.400.ABCD

Perception of millennial work ethic

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Talent Poaching

1.855.400.ABCD

Competitors provide more appealing job opportunities

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Text Box Text Box KEY ELEMENTS OF MILLENNIAL ORIENTED

COMPANY CULTURE

1.855.400.ABCD

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Collaboration & Connectivity

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Innovation & Creativity

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Work-Life Balance

1.855.400.ABCD

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Experiences | Promote Growth & Learning

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Non-traditional Recruitment Strategy

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VALUE PROPOSITION OF MILLENNIALS

WITHIN THEIR ORGANIZATION

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Buying Power & Brand Ambassadors

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Affinity for Technology

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Most Educated Generation to Date

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Industry Trendsetters & Disruptors

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Case Study #1 Yelp Millennial Incident

1.855.400.ABCD

A yelp employee writes a letter to the CEO with a complaint about her low pay. A few hours later, she

was fired.

1. What is your initial perception of the scenario? 1. What alternative methods could the company

and the employee have used to handle the situation?

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Case Study #2 Donna’s Email Chain, Part 1

1.855.400.ABCD

Donna: I sent you a message saying you all must have placed something about the conference on my LinkedIn. I just realized that people are congratulating me for my AEO 7 year anniversary not AEO’s anniversary. Just when I thought you guys were on it lol… just kidding. But it is my 7th anniversary at AEO that they are responding to.

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Case Study #2 Donna’s Email Chain, Part 2

1.855.400.ABCD

Millennial: Donna, do you know what shade is? Because you are the shade Queen!! :) LOLOLOL

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Case Study #2 Donna’s Email Chain, Part 3

1.855.400.ABCD

Donna: Oh I am so sorry you feel that way about me. No one would has ever accused me of being fake. Sorry if you thought my comment was disrespectful in some way; I was trying to be funny. No offense meant.

1. What issue or barrier is at play in this scenario? 1. How can each party take steps to avoid

miscommunication?

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Question &

Response

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Thank you!

Durecia Moorer, ABCD & Co.