2016 - 2017 local & university media...
TRANSCRIPT
2016 - 2017
Local & University Media KitADVERTISING RATES AND INFORMATION FOR THE VIRGINIA TECH COLLEGIATE TIMES
STATISTICS
Award Winning! The Collegiate Times has received
numerous awards from the Virginia Press Association for its work in writing, photography, and design
CIRCULATION
8,000ENROLLMENT
31,224per issue
GENDER
58% 42%
ATTENDANCE
Full Time Part Time
98% 2%LIVING ON CAMPUS
8,902STUDENT
AGES
97%24 &
younger
25 & older FACULTY & STAFF
7,000+
STUDENT ORIGIN (UNDERGRADUATE)
73%IN-STATE OUT-OF-STATE
22.5%INTERNATIONAL
4.5%
STUDENT
UNDERGRADS 3%
1
4 col (9.4”) W x 5.0” H
PRINT ADVERTISING
Full Page Half Page (H)
6 col (9.89”) W x 10.5” H
Half Page (V) Quarter Page (H) Quarter Page (V)
AD RATES - REGULAR BROADSHEET ISSUES
Ad Size 3 Issues 7 Issues 10 Issues
Full Page
Half Page
Quarter Page
Back Page
Double Truck
AD RATES - SPECIAL TABLOID
Ad Size 3 Issues 7 Issues 10 Issues
Full Page
Half Page
Quarter Page
Back Page
Double Truck
Half Page (V) Quarter Page (V)
BROADSHEET SIZES
SPECIAL TABLOID SIZES
6 col (9.89”) W x 20.25” H3 col (4.86”) W
x 20.25” H
6 col (9.89”) W x 5.25” H
3 col (4.86”) W x 10.5” H
4 col (9.4”) W x 10.0”H 2col (4.6”) W x 10.0 “ H 2col (4.6”) W
x 5.0 “ H
$3,810
$1,980
$990
$4,410
$7,620
$8,890
$4,620
$2,310
$10,290
$17,780
$12,700
$6,600
$3,300
$14,700
$25,400
Half Page (H)Full Page
$4,425
$2,595
$1,605
$5,025
$8,235
$10,325
$6,055
$3,745
$11,725
$19,215
$14,750
$8,650
$5,350
$16,750
$27,450
Sponsorship Packages available - Call for details
PCI RATE: $10.70 - Broadsheet Only
COLOR: $150.00 per ad
SOCIAL MEDIA PACKAGES
Package A - One Month8 Tweets (140 Characters)
2 Posts on Instagram (640 x 640)
4 Facebook Posts
$1,395.00
19,994Twitter followers
@collegiatetimes
Social MediaPackages
Package B - Semester24 Tweets (140 Characters)
10 Posts on Instagram (640 x 640)
16 Facebook Posts
$6,595.00
www.facebook.com/CollegiateTimes/
Need help designing your ad, logo, or marketing
materials? The Collegiate Times Creative Department
offers complete design services for your business.
Please call for a quote for your project.
888-897-7711
Ad Design
5,305Facebook Likes
1,437Instagram followers
www.instagram.com/collegiatetimes/
ONLINE ADS
CLASSIFIED ADVERTISING
Print Line Advertising
25 word classified = $35
$0.50 per additional word
• All classified advertising must be prepaid.
• Classified displays ads are one column in width and are sold in one inch increments in height.
AD RACKSPlace your highly visible, full-color posters on one of our high traffic Ad Racks.
$1,395 per 5 racks / month
(Maximum of 30 racks)
FREE-STANDING INSERTS
Min Size: 5.0” W x 8.0” HMax Size: 8.5” W x 11.0” HMin/Max Pages: 1- 4Flat Rate (per 8,000): $795
Printer Address:
Please send a PDF of the insert to [email protected] for content approval prior to shipping. Inserts must arrive 10 days prior to run date.
The Roanoke TimesSharon Kolb201 W. Campbell Ave.Roanoke, VA 24011Attn: Collegiate Times + Date of Insertion
A. Leader-board728 x 90 pixels
CPM $14.00
B. Rectangle300 x 250 pixels
CPM $12.00
ONLINE ADSA
B
Leader-board: 728 x 90 pixels
Medium Rectangle300 x 250 pixels
A
B
www.collegiatetimes.com/
1,153,926Page views per year
571,350 Unique visitors per year
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S M T W T F S
PUBLICATION SCHEDULE
AUGUST
2016S M T W T F SSEPTEMBER
S M T W T F S
OCTOBERS M T W T F S
NOVEMBER
S M T W T F S
DECEMBERS M T W T F S
JANUARY
2017S M T W T F S
FEBRUARYS M T W T F S
MARCH
S M T W T F S
APRIL
CALENDAR KEY
ACADEMIC CALENDAR
To place an ad in The Collegiate Times please contact MediaMate, LLC. 888.897.7711 | [email protected]
CONTACTMAY
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S M T W T F S
https://www.registrar.vt.edu/dates_deadlines/academic_calendar/2016-2017.html
Special Issue
EXTRA POINTS9/15 - Extra Point9/22 - Extra Point10/20 - Extra Point11/10 - Extra Point11/17 - Extra Point
Extra Point
SPRING SPECIAL ISSUES1/19 - Business Horizons*2/2 - Grad School Special2/9 - Housing Guide*2/13 - Valentines Day2/27 - Best of Blacksburg3/16 - March Madness / St. Patricks Day3/23 - Great Outdoors4/20 - Relay for Life/Spring Game5/1 - Goodbye Grads
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*Tentative issue date
FALL SPECIAL ISSUES8/11 - Welcome Back Hokies9/1 - Football Preview9/6 - Business Horizons9/8 - Battle of Bristol9/12 - Engineering Career Expo10/13 - Collegiate Living*10/24 - Grad School Special 10/27 - Halloween10/31- Election Guide11/3 - Happy Hour Special11/7 - Basketball Preview*12/5 - Final Deals