2016 global data valuation survey infographic

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Brunswick Insight surveyed more than 200 buy-side and sell-side analysts between August 29 and September 16, 2016. Brunswick Group’s Third Annual Data Valuation Survey Global survey of investors finds that M&A strategy should include cybersecurity. In addition, investors believe cyber transparency will improve the M&A valuation climate. GLOBAL M&A JOURNAL SPECIAL EDITION: DEALMAKERS CYBERSECURITY Investors Excited About EU Breach Transparency Mandate 50% Company Announces Cyber Partnership To Preempt reats 70 percent of investors believe more breach transparency regulations will improve the investment climate 70% M&A AND INVESTOR CHRONICLE CEO Shirks Responsibility; Blames Thieves Breach Disclosure Post Agreement Announcement Drops Deal Value 59 percent of investors lower merger valuations if either company has suffered a breach 59% ALL THE MERGER NEWS THAT’S FIT TO PRINT INVESTOR & CYBERSECURITY EDITION $2.00 VOLUME CCLXI NO.43 55 percent of investors want the CEO to speak when the company announces a breach 55% 78 percent of investors blame the target company in the event of a hack 78% To Do List Quarterly earnings - Employee town hall - Panel Q&A re: cyber / M&A 50 percent of investors increase valuation for companies that demonstrate threat mitigation activity through an outside security firm

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Page 1: 2016 Global data valuation survey infographic

Brunswick Insight surveyed more than 200 buy-side and sell-side analysts between August 29 and September 16, 2016.

Brunswick Group’s Third Annual Data Valuation SurveyGlobal survey of investors finds that M&A strategy should include cybersecurity. In addition, investors believe cyber transparency will improve the M&A valuation climate.

GLOBAL M&A JOURNAL

SPECIAL EDITION: DEALMAKERS CYBERSECURITY

Investors Excited About EU Breach

Transparency Mandate

50%

Company Announces Cyber Partnership

To Preempt �reats

70 percent

of investors

believe more

breach

transparency

regulations

will improve

the investment

climate

70%

M&A AND INVESTOR CHRONICLE

CEO Shirks Responsibility; Blames Thieves

Breach Disclosure Post Agreement Announcement Drops Deal Value

59 percentof investors lower merger valuations if either companyhas suffereda breach

59%

ALL THE MERGER NEWS THAT’S FIT TO PRINT INVESTOR & CYBERSECURITY EDITION

$2.00

VOLUME CCLXI NO.43

55 percentof investors want the CEO to speak when the company announces a breach

55%78 percentof investors blame the target companyin the event of a hack

78%

To Do ListQuarterly earnings- Employee town hall- Panel Q&A re:cyber / M&A

50 percent of investors increase

valuation for companies that

demonstrate threat mitigation

activity through an outside

security firm