2016 media kit - wordpress.com › 2016 › 02 › rr...2016 media kit robb report.com 2016 media...

23
Contact Your Robb Report Representative Daniel Curtis East Coast [email protected] 212.230.0253 Lindsey Levine East Coast [email protected] 212.230.0205 Colette Alderson West Coast [email protected] 310.589.7747 ROBB REPORT.COM 2016 MEDIA KIT

Upload: others

Post on 08-Jun-2020

2 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Contact Your Robb Report Representative Daniel Curtis East Coast

[email protected] 212.230.0253

Lindsey Levine East Coast

[email protected] 212.230.0205

Colette Alderson West Coast

[email protected] 310.589.7747

ROBB REP ORT.COM

2016 MEDIA KIT

Page 2: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

2 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Table of Contents

7

3

23

12

22

DIGITAL

EXPERIENCES & EVENTS

PRINT

ABOUT US

CONTACT US

Page 3: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

3 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

about us

Mission Statement

The Leading Voice in LuxuryFor 40 years, Robb Report has been an arbiter of living well. Covering the newest and finest in luxury worldwide, Robb Report fuels the contemporary desires of today’s elite consumers.

Our affluent, discerning audience is passionate about discovering the unparalleled, acquiring the meaningful, and experiencing the best of the best as a celebration of their success.

Robb Report is their source for luxury knowledge and inspiration. Through all we do – print, digital, tablet, events, and international editions – our mission is to provide inside access and fresh insight to living well.

Page 4: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

4 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Robb ReportEditorialEncompassing All Aspects of Fine Living

Unmatched Editorial EnvironmentEach month, Robb Report’s evocative writing and rich photography capture the elegance and sophistication of a life well lived. Robb Report features all facets of luxurious living, including jewelry, watches, autos, yachting, aircraft, real estate, style, culture, art, collectables, travel, and the best of gastronomy.

about us

Page 5: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

5 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

about us

The Ultimate Luxury ConsumersThe Most Coveted AudienceRobb Report engages the finest connoisseurs with content and first-class advertising that speak to their passions. Synonymous around the world with affluence, luxury, and the best of the best, Robb Report attracts a discerning audience who share the same appreciation and desire for quality, artisanship, heritage, fine design, and exclusivity—core elements that define luxury. A unique combination of high standards coupled with influence and spending power makes the Robb Report audience the ideal target for the world’s top luxury brands.

AGAINST ALL PUBLICATIONS MEASURED BY IPSOS, ROBB REPORT READERS RANK AT THE TOP:

Median Age

Male/Female Ratio

Percentage Married or Partnered

Average Household Income

Average Household Net Worth

TOTAL BRAND FOOTPRINT45

78/22

91%

$375,057

$2.5MM

for Highest Net WorthSource: 2015 Ipsos Affluent Survey

#1Note: Brand footprint is the net audience of any consumer that accessed information from robb report in the last 30 days via printed copy, digital edition, website, mobile app, social media or some other electronic form

Page 6: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

6 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

about us

PR

INT

DIG

ITA

LE

MA

IL M

AR

KE

TIN

GS

OC

IAL

ME

DIA

EX

PE

RIE

NC

ES

Exceptional engagement & lead generation

Newsletters: Robb Report Insider (Daily), Lifestyle, Travel, Robb Vices, Dedicated Emails

An influential social media audience

Follow us: @robbreport

Signature and custom events

Robb Report: The expert in luxury for 40 years

Brand extensions

14 international editions and growing

Robb Report Digital

• RobbReport.com: Inspires today’s luxury consumer

• RobbGear.com: The place to discover and acquire the best and coolest stuff

• RobbVices.com: Millennial multi-faceted program

• The Robb Report Luxury Group: The ultimate media solution engaging luxury consumers

Print Magazines Supplements & Gulfstream Media Partner

International Editions

PLUS | RESTORING SUPERSONIC SPEEDS TO BUSINESS TRAVEL

ULTRALONG RANGETHE NEW JETS FROM DASSAULT, GULFSTREAM & BOMBARDIER

A GUIDE TO BUYINGAIRCRAFT, FRACTIONAL SHARES, AND FLIGHT SERVICES

Private AviationSOURCEBOOK

2016

The Leading Voice in Luxury. World-Class Media Solutions.

INT

ER

NA

TIO

NA

L

CEO SUMMIT

Page 7: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

7 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

print

January The Travel IssueIn this eighth annual issue dedicated entirely to travel, Robb Report reveals the world’s 20 hottest—and coolest—luxury destinations for 2016. Our editors take readers on an epic insider tour of the places to be—before everyone else gets there!

Plus• Robb Report Culinary Masters

Competition: Savor the flavors of the United States as the country’s most exciting chefs clash in the ultimate fine-dining face-off.

• Special Health & Wellness editorial

SPACE CLOSE/ OCTOBER 30, 2015 MATERIALS CLOSE/ NOVEMBER 6, 2015 ON SALE/ DECEMBER 29, 2015

February The Bucket List IssueRobb Report invites a select group of our most influential readers to share their most memorable, matchless, and life-enriching luxury experiences. Readers will want to add these amazing journeys, extraordinary explorations, and very surprising discoveries to their own personal bucket lists.

SPACE CLOSE/ NOVEMBER 23, 2015 MATERIALS CLOSE/ NOVEMBER 30, 2015 ON SALE/ JANUARY 26

March La Dolce Vita: Italy’s Artists and Artisans, and the Capital of Style + Spring FashionIn no country is the human touch more beautifully expressed than in Italy. In this issue, Robb Report celebrates all things Italian, introducing our readers to the artists, artisans, engineers, designers, winemakers, chefs, and hoteliers—who make Italy the capital of art, style, design, gracious living, and irresistible automobiles. In addition, Robb Report spotlights the definitive men’s and women’s clothing and accessories from the most sought-after Italian fashion houses.

Plus• Home & Style: Our quarterly review

of the latest from the world of exceptional interiors, architecture, and design.

SPACE CLOSE/ JANUARY 4 MATERIALS CLOSE/ JANUARY 8 ON SALE/ FEBRUARY 23

April Car of the Year At our annual invitation-only, multi-vehicle test-drive, 200 VIPs take to the roads of California during eight sessions of rigorous driving to determine which of the automotive industry’s most spectacular new sports and luxury models most deserves the title of Robb Report Car of the Year.

Plus• Special Health & Wellness editorial

SPACE CLOSE/ JANUARY 29 MATERIALS CLOSE/ FEBRUARY 5 ON SALE/ MARCH 22

May The New Luxury: Entrepreneurs & InnovatorsEach generation defines luxury in a slightly different way. For today’s sophisticated consumers, being is at least as important as having. Travel experiences are leading the way to defining today’s new luxury. Robb Report examines the individuals and companies whose bold values, groundbreaking technologies, designs, and innovative ideas are reshaping our concepts of what it means to live well today and in the future.

Plus• Global Insights: The editors of

Robb Report’s international editions highlight the evolution of luxury around the globe.

• Home & Style: Our quarterly review of the latest from the world of exceptional interiors, architecture, and design.

SPACE CLOSE/ FEBRUARY 26 MATERIALS CLOSE/ MARCH 4 ON SALE/ APRIL 19

June Best of the BestEach year, Robb Report chooses the most outstanding new products and services available worldwide. This issue draws international attention and acclaim by profiling in detail the best in every category: the top automobiles in their class, the most extraordinary jewels, the finest watches, the most distinguished hotels, and much more. Our 28th annual Best of the Best issue represents the culmination of an entire year’s search for excellence in every aspect of the luxury lifestyle.

SPACE CLOSE/ APRIL 1 MATERIALS CLOSE/ APRIL 8 ON SALE/ MAY 24

July Summer Gear Luxury meets the great outdoors as Robb Report explores the planet’s most spectacular destinations—and the greatest gear (eye-catching recreational equipment, digital gadgets, high-performance sportswear, and personal technologies) for getting the most from these epic journeys.

SPACE CLOSE/ MAY 6 MATERIALS CLOSE/ MAY 13 ON SALE/ JUNE 28

August Dream MachinesA celebration of cutting-edge designs and technologies, this issue examines the luxury world’s preeminent innovations in automobiles, watches, home electronics, and more.

Plus• Special Health & Wellness editorial

SPACE CLOSE/ JUNE 3 MATERIALS CLOSE/ JUNE 10 ON SALE/ JULY 26

September Fall Fashion: Icons of EleganceIn our fall fashion issue, Robb Report not only showcases the finest fall looks—both uptown and downtown—for the sophisticated man and woman but also presents seven industry leaders in the fields of business, technology, sports, and entertainment, who offer their perspectives on putting their own personal styles to work.

Plus• Signature Accessories:

Contemporary takes on perennial classics, such as aviator sunglasses, the biker jacket, wing-tip shoes, the trench coat, and more.

• Home & Style: Our quarterly review of the latest from the world of exceptional interiors, architecture, and design.

• Private Aviation Sourcebook: A guide to buying aircraft, fractional shares, and flight services.

SPACE CLOSE/ JULY 8 MATERIALS CLOSE/ JULY 15 ON SALE/ AUGUST 30

October 40th-Anniversary SpecialSalute 40 years of Robb Report with this comprehensive look back at the tastemakers, trends, and milestones that have inspired luxury through the 1970s, ’80s, ’90s, and 2000s. Timelines, profiles of leading figures, and remembrances of fads past take our readers on a poignant and pointed journey that culminates in a humorous and revealing look at the future of luxury.

SPACE CLOSE/ AUGUST 5 MATERIALS CLOSE/ AUGUST 12 ON SALE/ SEPTEMBER 27

November The Robb 50 Fifty of the world’s leading connoisseurs offer insider perspectives on finding, acquiring, protecting, and selling the rarest and more—highlighting our readers’ passions for investing in these categories.

Plus• Watches & Jewelry: Our annual

selection of the finest jewels and most sophisticated timepieces on the market.

• Holiday Host’s Guide: Robb Report’s recommendations for the finest wines, spirits, and cocktails to taste, serve, and share during the holiday season.

• Home & Style: Our quarterly review of the latest from the world of exceptional interiors, architecture, and design.

• Special Health & Wellness editorial

SPACE CLOSE/ SEPTEMBER 2MATERIALS CLOSE/ SEPTEMBER 9ON SALE/ OCTOBER 25

December Ultimate Gift GuideA holiday tradition, the annual Robb Report Ultimate Gift Guide presents the most lavish gifts in the world—an imaginative, exclusive collection that not even Santa can compete with. Past gifts have included a 35-acre private island, a 43,000-square-foot flying residence, a $255 million eco-friendly megayacht, a 30-carat D-flawless diamond, and a magical private-island adventure with the illusionist David Copperfield.

SPACE CLOSE/ SEPTEMBER 30 MATERIALS CLOSE/ OCTOBER 7 ON SALE/ NOVEMBER 22

PRINT EDITORIAL CALENDAR2016

N E W

N E W

N E W

N E W

Subj

ect

to C

hang

e

Page 8: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

8 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Editorial ContentIn Every Issue

DESIGN PORTFOLIOA pair of full-color spreads presenting products that represent the best of industrial and artistic design.

FRONTRUNNERSA fast-paced survey of the latest developments in the worlds of autos, aviation, home entertainment, boating, fashion, watches, jewelry, art, dining, travel, and more.

GALLERYProfiles of products, events, and people making news in categories such as:

Core Departments

WHEELSEvents and experiences related to new or vintage luxury automobiles.

WINGS & WATERProducts, services, and events associated with yachting or private aviation.

JOURNEYSAn in-depth look at exclusive and exceptional destinations from around the globe.

LEISUREProducts, events, and experiences related to fine dining, wine, spirits, and cigars.

STYLEThe best in fashion and jewelry.

TIMEThe finest watches and latest developments in horology.

HOME ENTERTAINMENTHome theater and other leading-edge entertainment technologies.

SPORTS & OUTDOORSExclusive adventures in the realms of skiing, surfing, golfing, mountain biking, and beyond.

Antiques

Art

Autos

Aviation

Boating

Cigars

Collectibles

Dining

Golf

Health

Home Electronics

Jewelry

Motorcycles

Pens

Spas

Spirits

Sport

Travel

Vacation Homes

Wardrobe

Watches

Wine

print

Page 9: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

9 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

print

Print Supplements

A resource for the most discerning hosts and passionate connoisseurs who care about the contents of their glass, this guide will provide recommendations for the finest wines, spirits, and cocktails to be tasted, shared, and served for the holiday season. The Host’s Guide accompanies Robb Report’s November issue.

A compelling mix of architecture, decor, renovation, and real estate that appears within Robb Report, the Home & Style supplement presents the luxury lifestyle from a design perspective. Comes magna-stripped within the March, May, September, and November issues.

A comprehensive guide to the many options available in private flight—whether for business or personal pleasure. The Private Aviation Sourcebook accompanies Robb Report’s September issue.

PLUS | RESTORING SUPERSONIC SPEEDS TO BUSINESS TRAVEL

ULTRALONG RANGETHE NEW JETS FROM DASSAULT, GULFSTREAM & BOMBARDIER

A GUIDE TO BUYING

AIRCRAFT, FRACTIONAL SHARES, AND FLIGHT SERVICES

Private AviationSOURCEBOOK

Page 10: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

10 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

print

January The Travel Issue + Culinary Masters CompetitionSPACE CLOSE/ OCTOBER 30, 2015 MATERIALS CLOSE/ NOVEMBER 06, 2015 ON SALE/ DECEMBER 29, 2015

February The Bucket List IssueSPACE CLOSE/ NOVEMBER 23, 2015 MATERIALS CLOSE/ NOVEMBER 30, 2015 ON SALE/ JANUARY 26

March La Dolce Vita: Italy’s Artists and Artisans, and the Capital of Style + Spring FashionSPACE CLOSE/ JANUARY 04 MATERIALS CLOSE/ JANUARY 08 ON SALE/ FEBRUARY 23

April Robb Report’s Car of the YearSPACE CLOSE/ JANUARY 29 MATERIALS CLOSE/ FEBRUARY 05 ON SALE/ MARCH 22

May The New Luxury: Entrepreneurs & Innovators + Global InsightsSPACE CLOSE/ FEBRUARY 26 MATERIALS CLOSE/ MARCH 04 ON SALE/ APRIL 19

June Best of the BestSPACE CLOSE/ APRIL 01 MATERIALS CLOSE/ APRIL 08 ON SALE/ MAY 24

July Summer GearSPACE CLOSE/ MAY 06 MATERIALS CLOSE/ MAY 13 ON SALE/ JUNE 28

August Dream MachinesSPACE CLOSE/ JUNE 03 MATERIALS CLOSE/ JUNE 10 ON SALE/ JULY 26

September Fall Fashion: Icons of Elegance + Signature Accessories, Private Aviation Sourcebook SPACE CLOSE/ JULY 08 MATERIALS CLOSE/ JULY 15 ON SALE/ AUGUST 30

October Robb Report’s 40th-Anniversary SpecialSPACE CLOSE/ AUGUST 05 MATERIALS CLOSE/ AUGUST 12 ON SALE/ SEPTEMBER 27

November The Robb 50 + Watches & Jewelry, Host’s GuideSPACE CLOSE/ SEPTEMBER 02 MATERIALS CLOSE/ SEPTEMBER 09 ON SALE/ OCTOBER 25

December Ultimate Gift GuideSPACE CLOSE/ SEPTEMBER 30 MATERIALS CLOSE/ OCTOBER 07 ON SALE/ NOVEMBER 22

PrintRate Card

2016 Advertising Rates/GrossSIZE 1× 3× 6× 9× 12×Full Page $37,716 $33,944 $31,309 $29,422 $26,391

⅔ page $31,309 $28,492 $25,987 $24,431 $21,910

½ Page $24,520 $22,314 $20,361 $19,136 $17,156

⅓ Page $18,653 $16,971 $15,490 $14,549 $13,049

2016 Advertising Rates/NetSIZE 1× 3× 6× 9× 12×Full Page $32,059 $28,851 $26,613 $23,948 $22,432

⅔ Page $26,613 $24,218 $22,087 $20,766 $18,622

½ Page $20,842 $18,966 $17,309 $16,267 $14,582

⅓ Page $15,856 $14,426 $13,168 $12,368 $11,093

Premium PositioningPOSITION GROSS NETCover 2 Spread $88,752 $75,438

Cover 3 Spread $81,764 $69,499

Cover 3 $46,854 $39,825

Cover 4 $57,166 $48,591

Clients must confirm their cover positions 60 days prior to space close deadline.

EDITORIAL CALENDAR

Subj

ect

to C

hang

e

Page 11: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

11 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

International EditionsGrowing Global InfluenceRobb Report’s global influence continues to grow beyond the United States, with many additional editions in development.

All of the rates below are net.

ARABIACirculation: 20,000 Page Rate: $9,000 Frequency: 12×

BRAZILCirculation: 40,000 Page Rate: $20,000 Frequency: 12×

CHINACirculation: 848,000 Page Rate: $75,900 Frequency: 12×

INDIACirculation: 30,000 Page Rate: $8,800 Frequency: 12×

KAZAKHSTANCirculation: 20,000 Page Rate: $11,300 Frequency: 10×

KOREACirculation: 30,000 Frequency: 12x Page Rate: $21,500

MALAYSIACirculation: 11,000 Page Rate: $2,200 Frequency: 12×

MEXICOCirculation: 40,000 Page Rate: $16,175 Frequency: 12×

RUSSIACirculation: 22,000 Page Rate: $15,785 Frequency: 11×

SINGAPORECirculation: 15,000 Page Rate: $5,500 Frequency: 12×

SPAINCirculation: 30,000 Page Rate: $14,280 Frequency: 10×

THAILANDCirculation: 15,000 Page Rate: $4,030 Frequency: 12×

TURKEYCirculation: 10,000 Page Rate: $5,200 Frequency: 12×

VIETNAMCirculation: 10,000 Page Rate: $6,090 Frequency: 12×

print

NO

TE: P

age

rate

s an

d ci

rcul

atio

n ar

e su

bjec

t to

cha

nge

Page 12: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

12 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

January TravelRobb Report reveals the world’s 20 hottest—and coolest—luxury destinations for 2016. Our editors take our audience on an epic insider tour of the places to be—before everyone else gets there!

Bonus Feature: Robb Report Culinary Masters Competition: The country’s most exciting chefs clash in the ultimate fine-dining face-off. With updates, supplemental video, photos, and winner’s dinner celebration highlights.

Web Exclusives:

• 2016 Travel Previews: Top Destinations, Hotel Openings, Restaurants to Watch

• Comprehensive Guide to the 35th America’s Cup• Exclusive Access to the 2016 Detroit Auto Show

• Top Watches from SIHH 1016

February The Bucket ListRobb Report invites its most influential readers to share their most memorable, matchless, and life-enriching luxury experiences—the amazing journeys, extraordinary explorations, and very surprising discoveries that our audience will want to add to their bucket lists.

Web Exclusives:

• 10 Over-the-Top Travel Experiences • Valentine’s Day Gift Guide: The Best Luxury

Gifts to Express Your Affection

March La Dolce Vita In our mass-market, mass-production world, the rarest treasures are increasingly those objects still produced by the human hand. In no country is the human touch more beautifully expressed than in Italy. Robb Report celebrates all things Italian, introducing our audience to the artists, artisans, engineers, designers, winemakers, chefs, and hoteliers who make Italy the capital of art, style, design, gracious living, and irresistible automobiles. Plus, Robb Report spotlights the definitive men’s and women’s clothing and accessories from the most sought-after Italian fashion houses.

Web Exclusives:

• Incredible Italian Superyachts• Italian Wineries• Places to Buy Italian in U.S. • Top Watches from Basel World 2016• Top Luxury Cars from the Geneva Auto Show• Spots for Spring Travel• Irish Whiskies for St. Patrick’s Day• Favorite St. Patrick’s Day Cocktails

April Car of the YearAt our annual invitation-only, multi-vehicle test-drive, VIPs take to the roads of California during sessions of rigorous driving to determine which of the automotive industry’s most spectacular new sports and luxury models most deserves the title of the Robb Report Car of the Year.

Web Exclusives:

• Exclusive Car of the Year Competition Photos and Video

• Tracks for Driving Your Supercar• Driving Fashion Roundup• April Fools’ Extravaganza: Fun and Inventive

Luxury Items and Stories • Top Luxury Cars from the New York Auto Show• The Best of Spring Fashion• Golf Courses for Channeling Your Inner

Masters Golfer

May The New LuxuryEach generation defines luxury in a slightly different way. For today’s sophisticated consumers, being is at least as important as having: Experiences—and the personal narratives that arise from them—are as valuable as even the most significant acquisition. Robb Report examines the individuals and companies whose bold values, groundbreaking technologies, and innovative ideas are reshaping our concepts of what it means to live well.

Web Exclusives:

• The Leaders of Luxury Technology • Stars Wars Memorabilia • Tequilas for Cinco de Mayo• Gifts for Mother’s Day• 2016 Kentucky Derby Guide

• Guide to the 2016 Monaco Grand Prix

June Best of the BestEach year, Robb Report chooses the most outstanding new products and services available worldwide. Drawing international attention and acclaim, we profile in detail the best in every category: the top automobiles in their class, the most extraordinary jewels, the finest watches, the most distinguished hotels, and much more. Best of the Best represents the culmination of an entire year’s search for excellence in every aspect of the luxury lifestyle.

Web Exclusives:

• Best of the Best: Exclusive Photos, Video, and More

• Spots for Summer Travel

• The Best of Summer Fashion

July Summer GearLuxury meets the great outdoors as Robb Report explores the planet’s most spectacular destinations—and the greatest gear (eye-catching recreational equipment, digital gadgets, high-performance sportswear, and personal technologies) for getting the most from these epic journeys

Web Exclusives:

• Toys of Summer: The Latest and Greatest Luxury Toys

• Cocktails for Summer and July Fourth

• Travel Guide for the Rio Olympics

August Dream MachinesIn celebration of cutting-edge designs and technologies, Robb Report examines the luxury world’s preeminent innovations in automobiles, watches, home electronics, and more.

Web Exclusives:

• The 10 Most Innovative Watches• 10 Crazy Concept Cars• Dream Machine Retrospective: Luxury

Inventions that Never Were

September Fall Fashion: Icons of EleganceRobb Report not only showcases the finest fall looks—both uptown and downtown—for the sophisticated man and woman but also presents seven industry leaders in the fields of business, technology, sports, and entertainment, who offer their perspectives on putting their own personal styles to work.

Bonus Features:

• Signature Accessories: Contemporary takes on perennial classics, such as aviator sunglasses, the biker jacket, wing-tip shoes, the trench coat, and more.

• Private Aviation Sourcebook: A guide to buying aircraft, fractional shares, and flight services.

Web Exclusives:

• 10 Fashionable Destinations for Fall• Top Luxury Cars from the Geneva

Auto Show• Top Yachts from the Cannes Yacht Show

• Top Yachts from the Monaco Yacht Show

October Robb Report’s 40th Anniversary SpecialSalute 40 years of Robb Report with this comprehensive look back at the tastemakers, trends, and milestones that have inspired luxury through the 1970s, ’80s, ’90s, and 2000s. Timelines, profiles of leading figures, and remembrances of fads past take our audience on a poignant and

pointed journey that culminates in a humorous and revealing look at the future of luxury.

Web Exclusives:

• Robb Report Cover Picks from the Last 40 Years

• Favorite Robb Report Features of the Last 40 years

• Top Luxury Cars from the Paris Auto Show

November The Robb Report 50Fifty of the world’s leading connoisseurs offer insider perspectives on finding, acquiring, protecting, and selling the rarest and most rewarding examples of fine art, vintage automobiles, watches, high jewelry, and more.

Bonus Features:

• Watches & Jewelry: Our annual selection of the finest jewels and most sophisticated timepieces on the market.

• Holiday Host’s Guide: Robb Report’s recommendations for the finest wines, spirits, and cocktails to taste, serve, and share during the holiday season.

Web Exclusives:

• Top Auction Items of 2016

• Thanksgiving Wine and Dining Guide

December Ultimate Gift Guide A holiday tradition, the annual Robb Report Ultimate Gift Guide presents the most lavish gifts in the world—an imaginative, exclusive collection that not even Santa can compete with. Past gifts have included a 35-acre private island, a 43,000-square-foot flying residence, a $255 million eco-friendly megayacht, a 30-carat D-flawless diamond, and a magical private-island adventure with the illusionist David Copperfield. One of our most widely read and sought-after features of the year, the Ultimate Gift Guide answers the question what to give when cost is no object.

Web Exclusives:

• Online Holiday Gift Guide: Presents that Fit Under the Tree

• Spots for Winter Travel

• The Best Gear for Winter

DIGITAL EDITORIAL CALENDAR2016

Subj

ect

to C

hang

e

digital

Page 13: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

13 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Robb Report DigitalPlanting a Flag in the World of Digital LuxuryRobbReport.com inspires today’s luxury consumer with engaging content. Our dedicated team of digital editors, writers and designers provide daily reviews and opinions on the latest happenings in all things luxury. This is provided through RobbReport.com, RobbGear.com, RobbVices.com and our new daily newsletter Robb Report Insider.

The Newest Updates Include:

INCREASE IN DAILY CONTENT AND IMPROVED DESIGN TO OPTIMIZE USER EXPERIENCE400% increase in content from 2 stories a day to 8 a day with plans for 20

INVESTMENT IN DIGITAL STAFFRobb Report has dedicated writers, photographers and editorial staff to ensure that RobbReport.com delivers an engaging online experience for our visitors

ROBUST SOCIAL SHARING OF OUR CONTENTDedicated Social Media Editor has implemented a strategy resulting in immediate impact on social media growth

Traffic from Facebook has increased by 334.39% so far in 2015

Twitter has grown steadily at an average of 1.5% per month since January 2015.

SEO ON THE RISE39% growth in unique visitors in Organic Search vs a year ago

DYNAMIC AESTHETICSDesigned to optimize user engagement with more content about the fold

digital

Page 14: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

14 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

RobbReport.comInteractive Media and Rich Content for a Discerning AudienceRobbReport.com provides detailed insight into the highest standards of quality, connoisseurship, and craft from the world’s most prestigious brands.

New and original content is presented through:

• Unique and exclusive editorial

• Top 10/Best-of lists

• Native and editorially driven content spotlights

• Luxury Newswire releases

RobbReport.com offers advertising partners a credible editorial environment to reach their target affluent audience.

digital

Page 15: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

15 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Content Spotlight Native Advertising

Convey Your Brand’s Incredible Story with Custom ContentNative content integrations offer the perfect way to convey your brand’s messaging within Robb Report’s trusted environment. Combine targeted brand content with focused calls to action that drive traffic and lead generation.

• Robb Report’s content spotlight is a unique combination of lifestyle editorial, advertorial and advertising with a strong call to action

• Our programs include guaranteed pageview performance

• Not simply a landing page, the custom content spotlight will be a multi-page hub that can include coverage of your brand with image galleries, videos and much more

• Special advertorial (optional) produced by Robb Report and/or submitted by your company

• Video, image carousel, and slideshows bring our partners’ brands to life and drive lead generation

• Content syndication will be used to drive traffic from other luxury sites across the Internet

digital

Page 16: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

16 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

High-Impact Units Digital Display/ A digital campaign expands your reach among our audienceInteractive Products That Increase EngagementRobb Report continues to innovate and refine the types of digital advertising products available to partners. In addition to standard units, advertisers now have the ability to use a variety of IAB Rising Star units, as well as site-served and interactive units, to increase engagement with their brand.

Increase interactivity through videos, slideshows, maps, and other creative units via the use of rich media.

High-Impact Units:• 300 ×600 (expands to 600 ×600)

• 300 ×1080

• 970x250 (expands to 500)

• Prestitials

• Site wrap (1920 x 1080)

• Filmstrip (300 ×3000 displayed in 300 ×600 window)

• Media Bar Placement (Homepage or Real Estate) (846×371)

Across RobbReport.com, our partners’ digital ad messaging has exceptionally high click-through rates—three times the national average—with a highly engaged and receptive audience.

Display Ads• 728 ×90

• 300 ×250

• 300 ×600

digital

Prestitial Example

Site Wrap Example

Page 17: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

17 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Robb Report Luxury Group• Robb Report’s clear leadership in the world

of luxury media spans beyond print to digital media. The dedicated team of digital editors, writers, and designers provide daily reviews on the latest happenings across all things luxury via RobbReport.com and the new daily newsletter, Robb Report Insider.

• In addition, Robb Report has carefully chosen a portfolio of up to 40 partner sites to create The Robb Report Luxury Group, an assembly of luxury digital properties whose purpose is to align readers with a passion for the world of luxury with stories and insights on important topics.

• Robb Report Luxury Group, which already comprises an audience of 41 million* readers per month, provides the ultimate media solution for luxury brands to connect in a meaningful way with America’s most affluent and active consumers—the majority of whom are constantly purchasing and acquiring in significant ways.

digital

*Com

Scor

e N

ov/D

ec 2

015

Page 18: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

18 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Video Experience

Several advertising programs are available, which range from pre-roll to single partner, 12-week editorial video programs themed to meet the strategic objectives of the client.

Captivate with Exclusive VideosRobbReport.com houses web-exclusive content, including editorial-created videos that give our digital audience a special behind-the-scenes look into the Robb Report world.

digital

Page 19: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

19 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Email ProgramsDirectly Access Our Opt-In AudienceRobb Report’s email offerings drive lead generation and brand recognition for advertisers while providing timely news about our readers’ passions.

NewslettersRobb Report has various newsletters that take a deeper dive into the passions of our readers.

• Robb Report Insider: Your Daily Dose of Luxury

• Lifestyle

• Travel

Dedicated EmailsSingle-sponsor emails sent to 21,000+ opt-in subscribers offer 100% share of voice and direct access to Robb Report’s highly desirable audience.

Robb VicesCatering to an emerging set of young influencers, Robb Vices is the guide to impeccable taste in dining, drinking, smoking, and reveling deep into the night. Custom content opportunities include Featured Cigar and Featured Cocktail placements.

digital

Page 20: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

20 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Social Media ExperienceConnect with an Active AudienceRobb Report editors post three to four stories a day on social media. These stories include slideshows and videos. Posts on certain platforms are available to Robb Report clients who are looking to further enhance their overall campaign with Robb Report.

• Total monthly reach via Facebook is now up to 5 million

• Number of engaged followers has also dramatically increased: 323 percent in the past year

• Our composite following: 500,000+ and growing every day.

• Average of 700 clicks back to RobbReport.com from editorial posts on social media.

Extend the conversation to a responsive audience through highly engaging visual posts on Robb Report’s dedicated Facebook and Twitter pages.

Follow UsFacebook.com/RobbReport

Twitter.com/RobbReport

Pinterest.com/RobbReport

Instagram.com/RobbReport

Youtube.com/RobbReport

digital

Page 21: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

21 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

Advertisement SpecificationsStatic Banner Creative Requirements

UNIT728×90, 300×250, 300×100, 300×600

FILE SIZE40 KB maximum

MEDIA TYPES ACCEPTED.html5, .jpg, .gif, .png

CLICK URLClick-through URL required

For more digital specs visit www.robbreport.com/specs

digital

Page 22: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

22 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

experiences & events

Experiences & EventsEvenings of ConnoisseurshipRobb Report offers custom, all-encompassing luxury experiences tailored specifically to an advertising partner’s objectives. Events can range from small, intimate gatherings with VIP readers to larger one-of-a-kind luxury events.

Robb Report’s strong relationships and strategic alliances can also offer opportunities for event integration and alignment with other like-minded luxury brands for added exposure, reach, and potential brand partnerships.

Culinary Masters CompetitionMaster chefs each select their top up-and-coming chef to compete for the honor of being named Robb Report’s New Culinary Master. Each nominee prepares a five-course meal for an exclusive group of Robb Report VIP readers, over a series of five extravagant evenings. Results are announced in the January issue of Robb Report. Robb Report will work with your brand to craft a creative and organic activation at this extraordinary event.

Car of the YearEach year, Car of the Year offers the unforgettable opportunity to test-drive the newest sports and luxury models during a three-day extravaganza. The multiday event is complete with extraordinary dinners fueled by the finest wines, and an unmatched level of access to Robb Report’s VIP readers. Find out how Robb Report can integrate your brand into this ultra-exclusive event in an unparalleled luxury environment.

CEO SummitSet at the stunning Montage Deer Valley, Robb Report’s annual CEO Summit brings together thoughtleaders and top executives from the globe’s leaders in luxury with select Robb Report Club Members. Guests ski the slopes in the morning and then gather for meals, networking and discussions that dissect the latest trends affecting the luxury market today. While in Deer Valley, guests are treated to deluxe accommodations at the Montage, as well as epic skiing in a ski-in/ski-out setting.

Robb Report ClubThe Robb Report Club brings the pages of Robb Report to life. As an immersive social platform, the Club allows our top readers to delve deeper into the topics and passion points written about in the magazine. Robb Report Club members are hand-selected for invitations to join. They are highly discerning, passionate, and active collectors. Members are successful entrepreneurs, business owners, and C-level executives, and they come from the worlds of finance, banking, technology, hospitality, and entertainment.

Health & Wellness SummitThis one-of-a-kind weekend does the unprecedented by bringing together the finest medical institutions in the world under one roof to inspire, educate, and interact with a very lucky group of Robb Report readers, VIPs and Club Members.

As a complement to the medical insights gleaned from the stellar speakers, the weekend also includes a packed roster of wellness activities, which include standup paddleboarding, yoga, Pilates, hiking, fitness classes, and healthy cooking demonstrations.

Page 23: 2016 MEDIA KIT - WordPress.com › 2016 › 02 › rr...2016 MEDIA KIT ROBB REPORT.COM 2016 MEDIA KIT 2 Contac Robb Report Representative Colett Ason: West Coast colettea@robbreport.com

ROBB REP ORT.COM20

16 M

ED

IA K

IT

23 Contact Your Robb Report Representative Colette Alderson: West [email protected] 310.589.7747

Daniel Curtis : East Coast [email protected] 212.230.0253

Lindsey Levine : East Coast [email protected] 212.230.0205

contact us

Contact UsTo Reserve Space or Make Inquiries

Contact Your Robb Report RepresentativeDaniel Curtis East Coast 212.230.0253 [email protected]

Lindsey Levine East Coast 212.230.0205 [email protected]

Colette Alderson West Coast 310.589.7747 [email protected]

Follow UsFacebook.com/RobbReport

Twitter.com/RobbReport

Pinterest.com/RobbReport

Instagram.com/RobbReport

Youtube.com/RobbReport