2017 ATLANTIC CHIROPRACTIC CONVENTION & TRADESHOW

PROGRAM

28-29 October, 2017 Crown Plaza Lord Beaverbrook

Fredericton, NB

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WELCOME TO THE 2017 ATLANTIC CHIROPRACTIC CONVENTION AND TRADESHOW

The New Brunswick Chiropractors Association (NBCA) is pleased to welcome you to the 2017 Atlantic Chiropractic Convention and Tradeshow in Fredericton, NB on October 28 and 29, 2017. This event brings together chiropractors, chiropractic health assistants and partners to learn, share and connect about clinical practice and administration, research and excellent patient experience. The Convention is also a unique opportunity to explore issues of mutual concern, exchange knowledge, share evidence and ideas, as well as generate meaningful discussion and solutions. Follow us on Twitter and Facebook:

#AtlChiro2017 @NBCA

SCHEDULE

Friday 27 October 2017

9:00am-12:00pm Atlantic Leadership Meeting Provincial representatives

2:00pm - 5:00pm Exhibitor Set-Up

Exhibitors

2:00pm - 4:00pm NBCA BOD Meeting NBCA Board of Directors

5:00pm - 8:00pm NBCA AGM All NBCA Members and invited guests

6:00pm - 9:00pm Convention Registration All attendees

8:00pm-10:00pm CMCC Sponsored Reception

All NBCA Members and invited guests

8:00pm - 10:00pm CCGI Meet-Up Atlantic Opinion Leaders and Best Practice Collaborators

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Saturday 28 October 2017

7:00am-8:15am Registration and Breakfast All attendees

8:15am-8:30am Welcome and Opening Remarks All attendees

8:30am-10:00am Educational Sessions Chiropractors and CHAs

10:00am - 10:30am Nutritional Break with Exhibitors

All attendees

10:30am - 12:00pm Educational Sessions Chiropractors and CHAs

12:00pm - 1:00pm Lunch with Exhibitors

All attendees

1:00pm - 3:00pm Educational Sessions Chiropractors and CHAs

3:00pm - 3:30pm Nutritional Break with Exhibitors All attendees

3:30pm - 5:00pm Educational Sessions Chiropractors and CHAs

6:30pm - 7:00pm Reception

7:00pm - 11:00pm Dinner and Entertainment

Sunday 29 October 2017

7:30am-8:15am Registration and Breakfast Chiropractors

8:15am-10:00am Educational Sessions Chiropractors

10:00am - 10:30am Nutritional Break with Exhibitors All attendees

10:30am - 12:00pm Educational Sessions Chiropractors

12:00pm - 1:00pm Lunch with Exhibitors

All attendees

1:00pm - 3:00pm Educational Sessions Chiropractors

1:00pm - 3:00pm Exhibitor Tear-Down Exhibitors

3:00pm Closing remarks All attendees

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COLLABORATORS AND SPONSORS

PLATINUUM SPONSORS

SILVER SPONSORS

BRONZE SPONSORS

OTHER SPONSORS

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EXHIBITORS

#AtlChiro2017 @NBCA

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SESSIONS OVERVIEW

CONCUSSION, NECK PAIN AND HEADACHES: AN EVIDENCE-INFORMED APPROACH FOR CHIROPRACTORS Dr. Shawn Thistle

“Concussion: An Evidence-Informed Approach for Chiropractors” Concussion in sporting environments is common, but this injury can also occur in occupational settings, motor vehicle collisions, falls, and so on. Practicing chiropractors should have a working knowledge of contemporary evaluation and management issues surrounding concussion, as this form of mild traumatic brain injury can result in long-term disability or even death. On-field and clinical assessment, as well as treatment and management of concussion is becoming more evidence-based as new literature emerges to address best practices and support clinical decision making. DCs will often consult and treat patients with recent/acute or prior concussion(s) in clinical practice, whether providing care to athletes at sporting events or dealing with a general patient population. Because athletes are often eager to return to play and potential serious injury may result if they return too early, it is important that concussion be managed following current practice guidelines to ensure best practices are followed. This informative session will provide clinicians a detailed overview of contemporary concepts in concussion assessment and management for chiropractors. Case discussions and practical demonstrations of simple vestibular rehabilitation techniques will be integrated. “Cervicogenic Dizziness – Clinical Implications” From complex post-concussion syndrome cases in athletes to our geriatric patients, dizziness, vertigo and/or unsteadiness can occur in isolation, or in conjunction with other symptoms or syndromes. In this session1, we will explore the literature pertaining to the complex interplay between cervical spine function, head trauma, dizziness and vertigo, emphasizing clinical decision making and best practices for patient care. “Neck Manipulation & Stroke – Reconciling Evidence & Clinical Practice” Finally, a chance to discuss all the evidence on this topic in one session! This is a balanced overview on our state of knowledge on this important and controversial topic – including policy and practice implications, as well as productive patient communication strategies. “Headaches” Headaches are common and can range from being a daily nuisance to disabling and lifechanging for our patients. Chiropractors and other manual medicine providers are optimally trained and positioned to triage, clinically assess and manage headaches for most patients. This informative lecture will explore our state of knowledge about the etiology of the major headache classifications (migraine, cervicogenic and tension-type) as well as review and assess the quality of the existing research literature on clinical management.

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THE POWER OF PROFESSIONAL PRESENCE Ms. Erin Crotty A dynamic workshop that will teach Chiropractic Health Assistants how to maximize their career, more effectively communicate with others, enhance the patient experience through the delivery of service excellence, and leverage business etiquette to grow personally and professionally. This full-day workshop will introduce key principles and practical techniques that will enable Chiropractic Health Assistants to enhance their Professional Presence and create a foundation of professionalism; learn how to project their own powerful and authentic presence; effectively communicate and connect with others; enhance the patient experience through service excellence and business etiquette skills; and demonstrate a dynamic leadership style.

“Creating a Powerful Professional Presence to Enhance the Patient Experience” This interactive workshop will teach Chiropractic Health Assistants how to leverage their greatest potential as a leader through their Professional Presence. It will then teach them how to become more aware of their Professional Presence and impact, and then provide useful tools for creating alignment between their intentions and how they want to be perceived by others, especially with patients. Building on the foundation of their own personality and identity, Chiropractic Health Assistants will develop the skills to project an authentic, winning, positive demeanour that gets noticed, acknowledged and rewarded. From the first impression to other high-impact professional interactions, they will develop the skills and attitudes that enhance leadership presence and career success. Group activities and self-reflection assessments will guide each participant in the development of a Professional Presence Development and Action Plan. “The Patient Experience and Service Excellence” Relationships are at the core of business success. How we communicate with one another impacts our relationships. Whether with fellow employees, patients, stakeholders, or the market-at-large, these connections drive business, loyalty and career success. In the chiropractic profession, cultivating a powerful Professional Presence can positively impact the patient experience and overall delivery of service excellence. Every connection and form of communication a Chiropractic Health Assistant has with a patient is vital to the success of any chiropractic clinic. Patient service excellence and etiquette principles should be integrated into every facet of a chiropractic clinic because providing superior patient service is the most effective way to cultivate long-term relationships with patients, build loyalty and trust, and differentiate your clinic in the marketplace. This interactive workshop will raise Chiropractic Health Assistants’ awareness that when they are taking care of the patient relationship, they are taking care of their clinics’ overall success and ability to be of service and help more people. It will also focus on how to develop patient relationships that foster trust and provide a way to accelerate the patients’ confidence in them and the clinic so that they want to invest in you.

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SPEAKERS BIOGRAPHIES Dr. Shawn Thistle Dr. Shawn Thistle is a chiropractor, entrepreneur, educator, speaker, knowledge transfer leader and medicolegal consultant. He has been in clinical practice since graduating from the Canadian Memorial Chiropractic College (magna cum laude) in 2004. From 2004 until August 2016, Shawn was the associate Clinic Director at SHAPE Health & Wellness Centre in Toronto, where he led a multidisciplinary team of health professionals including chiropractors, physiotherapists, registered massage therapists, nutritionists and strength and conditioning specialists. He is currently only seeing private clients. Before entering chiropractic college in 2000, Shawn obtained an Honours Degree (summa cum laude) in Kinesiology from McMaster University. He also holds a certificate in Contemporary Medical Acupuncture from McMaster University, and is a Certified Active Release Techniques® Soft Tissue Treatment (ART®) provider. In addition, Shawn is a provider and Certified Instructor in Functional Anatomic Palpation Systems & Functional Range Release F.R.®, courses addressing specificity of palpation and manual treatment and rehabilitation of myofascial structures. He is also certified as a Strength and Conditioning Specialist (C.S.C.S.) through the National Strength and Conditioning Association NSCA-USA. Shawn is the Founder & CEO of RRS Education (Research Review Service Inc.). Since 2006, RRS Education has been a trusted source of continuing education solutions for chiropractors, physiotherapists, osteopaths and other manual medicine providers around the world. RRS Education is the only company delivering rational, clinically-relevant information in multiple formats to suit the needs of busy clinicians! RRS Education's weekly Research Reviews are written by clinicians, for clinicians, extracting important clinical pearls to inform practice patterns and patient care. As a practicing clinician himself, Dr. Thistle ensures that RRS Education content delivers practical insight into the rational, clinical application of current scientific research.

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Ms. Erin Crotty

After 14 years working as a lawyer and law firm manager, Erin Crotty was ready for a change. Driven to help people realize their full potential, she recognized she could make a greater impact by being in business for herself - with a twist! Trained through the Protocol School of Washington, the Conselle Institute of Image Management, and Pro-Active Business Leadership, Erin is now a certified executive coach and business etiquette, protocol and image management expert who has turned her passion into a thriving business – BloomStra Consulting, based in Ottawa, Ontario, which she established in 2011. Erin helps her clients harness the power of etiquette, professional presence and image management to build successful relationships in business and reach their career goals. Her clients learn how to increase their confidence and credibility, distinguish themselves in any business or social situation and, ultimately, ‘Outclass the Competition’. Still working with law firms, Erin’s reach also extends to health care professionals including chiropractors and their healthcare team; local and national professional associations, including those within the chiropractic profession; professional service firms, entrepreneurs, corporations, and renowned education institutions. A national speaker, coach and trainer, Erin was honoured by Distinctive Women, a national publication and online community, that showcases exceptional entrepreneurs and outstanding achievers and was recognized as a leader within her industry. She has also had the privilege to present at national chiropractic conferences including ones for the American Chiropractic Association and the World Federation of Chiropractic.

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DINNER AND ENTERTAINMENT

Songtress Tina Gautreau Originally from Memramcook, Tina has performed at major festivals such as the Women’s Voices Festival in Ottawa, opened the New Year's Eve Breakfast Television bash in Halifax, was finalist at the Gala de la chanson de Caraquet and showcased at les af'teurs at Francofête 2015 and at the 2012 Music NB Week in Moncton. She released her first Anglophone album in 2003 and has recently hit the French market scene with her duo group Mel & Tina with their single C'est compliqué in April 2014. Their first EP was released in October of 2015. She has also appeared in televised events, recently opened for Steven Page of the Barenaked Ladies at Casino, NB and plays regularly in the maritimes as a solo artist, and with the kids project Shelley Bean and the Duckety Muds. Sometimes powerful, sometimes light, her songs cover a wide range of emotional expression with captivating stories and ear-catching hooks. You can catch Tina most times in Shediac, at St. James Gate, La Coast and Club Bois-Hebert.

For hire, Tina offers a 3 straight hour high energetic performance that will keep you on the dance floor. Songs range from the 60's to today's hits! Tina offre aussi des spectacles en francais, avec de la musique acadienne! Taste of NB! Following the dinner, join us for a tasting of micro-brews from across our province. Savour the taste, learn more about the products and fabrication. This is also a unique opportunity for all attendees to re-connect with friends and colleagues from across Atlantic Canada.

AtlChiro2017 @NBCA