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© 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. Optimistic about the New Year? This and other questions asked in 25 countries around the world in this latest Global @dvisor poll. 2017: High Hopes or Dire Straits 12/21/2016

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Page 1: 2017: High Hopes or Dire Straits - Ipsos · PDF file6 METHODOLOGY • The survey instrument is conducted monthly in 25 countries around the world via the Ipsos Online Panel system

© 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.

Optimistic about the New Year? This and other questionsasked in 25 countries around the world in this latest Global@dvisor poll.

2017: High Hopes or Dire Straits

12/21/2016

Page 2: 2017: High Hopes or Dire Straits - Ipsos · PDF file6 METHODOLOGY • The survey instrument is conducted monthly in 25 countries around the world via the Ipsos Online Panel system

1/3/2017 2

19%

34%

30%

30%

22%

24%

21%

22%

19%

22%

17%

22%

22%

19%

14%

16%

17%

18%

18%

12%

13%

13%

15%

13%

12%

11%

32%

33%

33%

31%

38%

35%

36%

34%

36%

32%

37%

30%

29%

31%

35%

33%

31%

30%

29%

34%

32%

30%

28%

25%

26%

24%

51%

67%

63%

61%

61%

59%

57%

56%

55%

54%

54%

52%

51%

49%

49%

49%

48%

48%

47%

45%

44%

43%

43%

38%

38%

35%

Total

Brazil

South Africa

Turkey

Chile

Argentina

Italy

Canada

India

South Korea

Spain

Russia

US

France

Belgium

Hungary

Australia

Mexico

Germany

Peru

Poland

Colombia

Great Britain

Sweden

Japan

China

Very much agree Somewhat agree

Looking Back at the Past Year

Half (51%) of global respondents agree that 2016 was a bad year for them and their families. The most dissatisfied with the outgoing year are the citizens of Brazil (67%), South Africa (63%), Turkey (61%), Chile (61%), Argentina (59%) and Italy (57%). A much better view of the outgoing year is held by those from China (35%), Japan (38%), Sweden (38%), Great Britain (43%), Colombia (44%), Poland (44%) and Peru (45%).

2013 2012

53% 52%

50% 52%

57% 55%

57% 56%

70% 61%

60% 55%

44% 43%

57% 47%

66% 65%

73% 72%

53% 45%

50% 47%

55% 49%

49% 47%

69% 74%

42% 46%

67% 71%

47% 47%

54% 60%

43% 46%

37% 51%

43% 41%

43% 35%

30% 20% 22% 16% 17%

32%33% 31%

32% 30%

62%54% 54%

48% 47%

Middle East/Africa LATAM North America Europe APAC

FV4. Please indicate if you agree very much, agree somewhat, disagree somewhat or disagree very much with the following statements: 2016 was a bad year for me and my family. Base: N=18,062

Page 3: 2017: High Hopes or Dire Straits - Ipsos · PDF file6 METHODOLOGY • The survey instrument is conducted monthly in 25 countries around the world via the Ipsos Online Panel system

1/3/2017 3

Optimism for 2017

35%

68%

72%

52%

44%

50%

54%

52%

52%

50%

38%

39%

30%

46%

25%

29%

18%

33%

23%

18%

22%

12%

20%

12%

14%

14%

43%

28%

22%

39%

46%

40%

33%

34%

33%

33%

45%

42%

51%

33%

52%

48%

59%

43%

53%

55%

47%

56%

47%

54%

41%

37%

78%

96%

94%

91%

91%

90%

87%

86%

85%

83%

83%

81%

81%

79%

77%

77%

76%

76%

76%

74%

68%

68%

67%

66%

54%

52%

TOTAL

Peru

Colombia

India

China

South Africa

Russia

Argentina

Mexico

Brazil

Hungary

Chile

US

Turkey

Canada

Spain

Australia

South Korea

Poland

Sweden

Germany

Great Britain

Italy

Belgium

Japan

France

Very much agree Somewhat agree 2013 2012

76% 80%

88% 91%

81% 84%

81% 87%

80% 83%

86% 91%

80% 94%

83% 80%

89% 94%

75% 79%

77% 78%

80% 84%

68% 72%

78% 81%

69% 82%

64% 65%

69% 61%

68% 68%

71% 70%

74% 79%

52% 64%

53% 55%

90% 89%

Most people around the world are optimistic that 2017 will be better than 2016. The least optimistic are respondents in France (52%) and Japan (54%), where only slightly over half of the respondents agree that 2017 will be better.

Young people and those with higher income are the most optimistic.

33% 36% 39%

42% 43% 43%

75% 79% 82%

Low Medium High

Income

43% 34% 24%

40% 43% 48%

83% 77% 72%

Under 35 35 to 49 50 to 64

Age

FV4. Please indicate if you agree very much, agree somewhat, disagree somewhat or disagree very much with the following statements: I am optimistic that 2017 will be a better year for me than it was in 2016. Base: N=18,062

Page 4: 2017: High Hopes or Dire Straits - Ipsos · PDF file6 METHODOLOGY • The survey instrument is conducted monthly in 25 countries around the world via the Ipsos Online Panel system

1/3/2017 4

Future Economic Outlook

15%

34%

31%

23%

21%

30%

17%

24%

21%

17%

16%

13%

13%

11%

6%

17%

10%

6%

10%

10%

8%

5%

9%

4%

5%

8%

39%

51%

51%

54%

51%

38%

45%

38%

40%

45%

43%

43%

43%

40%

43%

31%

33%

38%

33%

33%

34%

36%

29%

31%

28%

21%

54%

85%

82%

78%

73%

68%

63%

61%

61%

61%

59%

56%

55%

52%

50%

48%

44%

44%

43%

43%

42%

41%

38%

35%

32%

28%

Total

India

China

Peru

Chile

Brazil

Argentina

Turkey

US

Colombia

Russia

Spain

South Africa

Canada

Australia

South Korea

Germany

Sweden

Mexico

Japan

Hungary

Poland

Italy

Great Britain

Belgium

France

Very much agree Somewhat agree

Only half (54%) of respondents in 25 countries agree that the global economy will be stronger in 2017 than it was in 2016. European citizens are the most pessimistic, with those from France (28%) and Belgium (32%) in particular. On the contrary, the citizens of India (85%) and China (82%) have high hopes for their countries’ economies in the upcoming year.

2013 2012

53% 49%

82% 78%

74% 68%

65% 78%

60% 63%

51% 43%

51% 52%

44% 46%

53% 32%

58% 50%

53% 57%

57% 53%

44% 41%

45% 30%

39% 43%

57% 73%

47% 38%

52% 38%

41% 29%

33% 29%

54% 37%

42% 27%

35% 23%

FV4. Please indicate if you agree very much, agree somewhat, disagree somewhat or disagree very much with the following statements: The global economy will be stronger in 2017 than it was in 2016. Base: N=18,062

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1/3/2017 5

41%

20%

18%

14%

7%

Things to do in 2017

FV3. In 2017, I most want to: Base: N=18,062

Majority (41%) of global respondents say they want to improve their financial situation in 2017

One in five (20%) say they want to improve their health in 2017

18% of global respondents say they would like to spend more time with their friends and family in 2017

Only a small minority (14%) say they want to travel to other countries in 2017

None of the above

Page 6: 2017: High Hopes or Dire Straits - Ipsos · PDF file6 METHODOLOGY • The survey instrument is conducted monthly in 25 countries around the world via the Ipsos Online Panel system

6

METHODOLOGY

• The survey instrument is conducted monthly in 25 countries around the world via the Ipsos Online Panel system. The countries reporting herein are Argentina, Australia, Belgium, Brazil, Canada, Chile, China, Colombia, France, Great Britain, Germany, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, South Africa, South Korea, Spain, Sweden, Turkey and the United States of America.

• For the results of the survey presented herein, an international sample of 18,062 adults aged 18-64 in the US and Canada, and age 16-64 in all other countries, were interviewed between November 25th and December 9th. Approximately 1000+ individuals participated on a country by country basis via the Ipsos Online Panel with the exception of Argentina, Belgium, Chile, Colombia, Hungary, India, Mexico, Peru, Poland, Russia, South Africa, South Korea, Sweden and Turkey, where each have a sample approximately 500+. The precision of Ipsos online polls are calculated using a credibility interval with a poll of 1,000 accurate to +/- 3.5 percentage points and of 500 accurate to +/- 5.0 percentage points. For more information on the Ipsos use of credibility intervals, please visit the Ipsos website.

• In countries where internet penetration is approximately 60% or higher the data output is comparable the general population. Of the 24 countries surveyed online, 15 yield results that are balanced to reflect the general population: Argentina, Australia, Belgium, Canada, France, Germany, Hungary, Italy, Japan, Poland, South Korea, Spain, Sweden, United Kingdom and United States. The eight remaining countries surveyed –Brazil (53% Internet penetration among the citizenry), China (46%), India (19%), Mexico (41%), Peru (40%), Russia (59%), South Africa (47%) and Turkey (47%)—have lower levels of connectivity therefore are not reflective of the general population; however, the online sample in these countries are particularly valuable in their own right as they are more urban/educated/income than their fellow citizens and are often referred to as “Upper Deck Consumer Citizens”.

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