2017 media planner - amazon s3€¦ · furnishings manufacturers. this new brand — with a monthly...

Scranton Gillette Communications • www.lightinganddecormag.com

2017 MEDIA PLANNER

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THE ONE-STOP

RESOURCE FOR

LIGHTING AND

HOME DECOR

PROFESSIONALS

chic. bold. beautiful.

T he only one-stop information source covering the lighting and home decor markets, Lighting

& Decor follows a documented industry trend that sees more and more lighting showrooms become multicategory stores.

Lighting & Decor's multicategory coverage of products and trends makes it the most efficient ad buy for lighting and home furnishings manufacturers.

This new brand — with a monthly magazine, a responsive, customizable website, weekly e-newsletters, social media and video — will cover lighting and fans as well as home decor categories like mirrors, pillows, wall decor, furniture, rugs, tabletop and more.

With its unique trim size (10 x 12 inches), heavy gloss stock and big engaging images, Lighting & Decor is the one-stop brand you need for your marketing.

lightinganddecormag.com

MARCH 2017

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Light: Surya/Regina Andrew


APRIL 2017

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AND RIGHT ON TREND.

BLENDED RETAILER PRODUCT LINES

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ONE-STOP RESOURCE

The most efficient single-ad-buy publication for both lighting and home decor manufacturers, and

the only one-stop info resource for retailers and designers

40,000 PURCHASE

INFLUENCERS• 15,000 retailers

(lighting & home furnishings)• 15,000 designers (lighting & interior)

• 10,000 builders, architects, electrical distributors, manufacturers

& manufacturers’ reps

40,000 + CIRCULATION

20,000 print | 20,000 digital

+ at-market distribution forgreater presence at important

industry events through Lighting & Decor special programs

and bonus distribution

$40 BILLIONlighting & home decor market served

by Lighting & Decor

8 YEARSSHOWROOM OF THE

YEAR AWARDSTradition, established by Dallas

Market Center & Residential Lighting. The program continues on

with Lighting & Decor.


When I think of a brand launch, two emotions come to mind: excitement and anticipation. I’ve been experiencing both

of them nonstop since October, and the time has finally come to show you what we’ve been cooking up for the last three months. Our legacy titles, Residential Lighting and Home Fashion Forecast, served the lighting and home furnishings industries well for many, many years. But as we watched the evolution of the business, we decided it was time to make a change that mirrored what we were seeing, and being told, in the marketplace. Increasingly, today’s stores are becoming multicategory to please the 21st-century consumer — many lighting showrooms are bringing decor into their product mix, and home furnishings retailers are continuing to diversify as well. Then there are interior designers, who have become an undoubtedly popular, extremely important segment of the home decor market — one that can’t be overlooked. We chewed on all of this, and here is our solution: the beautiful, glossy 10x12-inch print magazine that you now see before you, plus an accompanying (and truly cutting-edge) website, as well as enewsletters, social media and more. A design-savvy, product-focused core, plus content curated with our retailers and designers in mind, make Lighting & Decor the solution we think the market is waiting for. What can you expect in the first year? Our product mix will run the gamut, from lighting to rugs to furniture to accessories. In every issue, we’ll speak to retailers directly in Retail Guide; provide design inspiration in Design Notebook; highlight singular categories in our Product Galleries; and paint you a picture of whole-home trends with our Idea Boards, plus so much more. Our website, www.lightinganddecormag.com, will be responsive and customizable,

chock full of web-exclusive content and videos. Maybe the coolest thing? You’ll be able to create your own virtual Idea Board from products on our site. I know I’ll have one. Or five. The whole Lighting & Decor team is excited to celebrate the launch of our brand at the Atlanta market ,in partnership with

AmericasMart Atlanta. We’ll be kicking things off with a party on Wed., Jan. 11, from 4-6 p.m. in Bldg. 1, floor 5, B-1, 3 (the Lighting & Decor Lounge), followed by several days of networking opportunities

and educational seminars. We’ll also be in Dallas and Las Vegas with copies of the debut issue ready to share. In all honesty, I feel as though I’ve birthed a child with this brand. We are committed to giving our readers something that we truly felt was needed, and something that you told us was needed as well: vibrancy, freshness and a new approach. You all continue to innovate, pushing your businesses and the industry forward, so it’s only fair we do the same. You asked and we listened. Welcome to Lighting & Decor. LD

from the editorI S S U E 1 . V O L U M E 1

EDITORIAL

VICE PRESIDENT, GROUP PUBLISHERDiane Vojcanin | [email protected]

EDITOR-IN-CHIEF Nicole Bowling | [email protected]

MANAGING EDITORAlison Martin | [email protected]

ASSOCIATE EDITORLynn Tangorra

CONTRIBUTING EDITORRandall Whitehead

EDITORIAL ADVISORY BOARD MEMBERS:Dwayne Clark, Jeff Dross, Nathan Frampton, Shay Geyer, Kerrie Kelly, Michelle Lamb, Freddie Naimer, Jodie Orange, Ron Radin, Nancy Robinson, Laura Van Zeyl

GRAPHIC DESIGNERKelsey Craig

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UPLOAD EDITORIAL SUBMISSIONS TO: www.ScrantonGillette.com/PR/index.cfm

ADVERTISING SALES

INTEGRATED MEDIA CONSULTANT Emily Rogier | [email protected]

ADVERTISING COORDINATORKaren Teeter | [email protected]

DIGITAL MEDIA COORDINATORBeth Maczko | [email protected]

-----

UPLOAD ADVERTISING MATERIAL TO: www.AdShuttle.com/SGC

CREATIVE SERVICES

CREATIVE SERVICES ASSISTANT MANAGER Holly Dryden

CIRCULATION

AUDIENCE DEVELOPMENT MANAGEREbony Fendley | 847.391.1028

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UPDATE OR ADD SUBSCRIPTION INFO AT: www.cdsreportnow.com/renew/now?rlm

Scranton Gillette Communications3030 W. Salt Creek Ln., Ste. 201Arlington Heights, IL 60005P: 847.391.1000 F: 847.390.0408www.ScrantonGillette.com

CHAIRMAN EMERITUS (1922-2003): H. S. GilletteCHAIRPERSON: K. S. GillettePRESIDENT, CEO: E. S. GilletteSENIOR VICE PRESIDENT/CFO: Dave ShreinerSENIOR VICE PRESIDENT: Ann O’Neill

FRESH-FACED

NICOLE BOWLINGEditor-in-Chief

We are committed to giving our readers something that

we truly felt was needed, and something that you told us

was needed as well: vibrancy, freshness and a new approach.

1 0 | J A N . 1 7 w w w . l i g h t i n g a n d d e c o r m a g . c o m

facebook.com/lightinganddecormag

twitter.com/light_decor_mag

pinterest.com/lightdecormag

instagram.com/lightingdecormag

visit us on social media

Lamp: Surya/Regina Andrews; Furniture: Emporium Home


PARISLIGHTENS

UPB Y M I C H E L L E L A M B

A new, fun-loving mood was at the heart of many lighting introductions at September’s

Maison & Objet show in Paris. Shapes were playful, materials were unexpected and design

inspirations were unlike anything the market has seen so far.

You can’t help but be reminded of a butcher shop when you see So-sage from Petite Friture — each LED pendant looks like a sausage hanging in a butcher’s window. Use different sizes of these clear glass lights in threes, ves or individually. Lighthearted, So-sage is particularly clever for casual dining environments. Designed by Sam Baron. www.petitefriture.com

contentsJ A N U A R Y 2 0 1 7

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P . 2 6I d e a B o a r d s :

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Lighting & Decor (ISSN: 2475-3629) is published monthly by Scranton Gillette Communications, 3030 W. Salt Creek Lane, Suite 201, Arlington Heights, IL 60005. Subscription rates per year: USA $125.00, Canada $175.00 (payable in USA funds); all other Mexico and international $250.00 (payable in USA funds).

Singe copies: USA $15.00, all international (payable in USA funds) $30.00. Reproduction of contents is strictly forbidden. Copyright 2017. Lighting & Decor accepts no responsibility or liability for the validity of

information supplied by contributors, vendors, advertisers, or advertising agencies. Periodical postage paid at ARLINGTON HEIGHTS, IL and additional mailing offices.

POSTMASTER: Send address changes to: CIRCULATION DEPARTMENT - LIGHTING & DECOR, 3030 W. SALT CREEK LN. STE 201, ARLINGTON HEIGHTS, IL 60005-5025

To subscribe to Lighting & Decor, please go to: www.cdsreportnow.com/renew/now?lnd

P. 5 2V a n i t y P o l l

P . 4 2W i n t e r M a r k e t P r e v i e w s

w w w . l i g h t i n g a n d d e c o r m a g . c o m F E B . 1 7 | 3 33 2 | F E B . 1 7 w w w . l i g h t i n g a n d d e c o r m a g . c o m

Clearly cool: Not only is acrylic accent furniture chic, it gives the illusion of more space.

of powertransparency

Bernhardt’s Mystic settee has a shelter arm and box bench cushion seat shown in a blended textural plain. Available in other fabrics and COM. www.bernhardt.com

Safavieh’s Malena acrylic armchair was inspired by the bespoke interior from a renowned Los Angeles interior designer. Taupe plush velvet upholstery with quilted tufts make you want to sit. www.safavieh.com

w w w . l i g h t i n g a n d d e c o r m a g . c o m J A N . 1 7 | 2 92 8 | J A N . 1 7 w w w . l i g h t i n g a n d d e c o r m a g . c o m

FROM CUBA WITH LOVEAs this Caribbean country wakes to a new dawn, style inspired by Havana’s culture and history emerges: An eclectic feel is created by a mix of tradition with pops of color and opulence.

Retro influences: Hyedua veneered tall drinks cabinet from Jonathan Charles has hallmarks of Mid-Century Modern style while maintaining its contemporary feel — a combination of sleek wood, clean lines, luxurious ivory panels and an internal fold-out serving slide does the job. www.jonathancharlesfurniture.com

Updated antique silhouettes: Detailed fretwork on the back of Devine chair from Taylor King is complemented by a dreamy blue woven fabric, Materia Cloud, on its upholstered seat and back. www.taylorking.com

Sun-bleached and bright: Surya’s new Harput Collection design combines shades of Pantone Saffron, Burnt Orange, Dark Blue, Garnet and Teal in a machine-made area rug that looks perfectly sun-kissed. www.surya.com

Glamorous add-ons: Allegri’s Valencia is not your grandma’s crystal chandelier — the column of clear Firenze crystal, special to the company, is accented with crystal drops and bobeches in a Satin Champagne finish. www.allegricrystal.com

Gold finishes: Hand-cut coco wood flowers adorn Palecek’s Coco Magnolia mirror. The mirror itself is set in a hand-wrapped metal frame, and the whole piece wears an antique gold finish. www.palecek.com

Beautifully worn: Forty West’s Fiona table lamp in a worn, muted blue is topped with a traditionally inspired shade for an updated antique feel. www.fortywestdesigns.com

Traditional touches: Stanley Furniture’s new Havana Crossing Collection took cues directly from the city’s architecture and culture. Here, Concordia dining table, Lasa side chairs and Lasa arm chairs come in a lightly worn Colonial Mahogany finish. www.stanleyfurniture.com

Sherwin-WilliamsMarea Baja

Sherwin-WilliamsRayo De Sol

Sherwin-WilliamsMudslide

Sherwin-WilliamsFreshwater

Sherwin-WilliamsTres Naturale

Sherwin-WilliamsRave Red

D I N I N G R O O M S

IDEA BOARD

DESIGN NOTEBOOKInterior and product designers give us the scoop. Whether it's their three favorite chairs of the season, or the story behind a new product collection, or even a peek into how they work, we'll provide an intimate snapshot of their inspirations.

RETAIL GUIDE: Tips, tricks and strategy for displaying and selling product, plus merchandising experts and successful showrooms discuss how to increase sales.

3 TIPS FROM THE LIGHTING DOCTOR Longtime columnist and lighting designer Randall Whitehead, IALD, shares his recognized expertise each month, including his top three tips for lighting in different areas of the home.

DIGITAL BULLETINCoverage of social media, technology and everything on the Web, including new software for your store, input from social influencers, and easy steps to creating an online presence.

MARKET FACTS: From data collected from our subscribers, we'll analyze trends and provide valuable insight into the lighting and home decor market.

VIEWPOINTReaders pen their thoughts about pertinent industry topics.

IDEA BOARDSA showcase of style trends in the home furnishings market. Illustrated with lighting, accessories and furniture, each board tells a story as seen through our editors’ eyes.

PRODUCT GALLERIESProduct-specific focus on one category at a time, revealing what's new and notable in various segments of the market.

LAST LOOKThe magazine’s last page features a breathtaking room shot with product details.

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Smart Home, Smarter Designer

design notebookB Y S H A R O N F O X

AMAZON TAPA fun and portable device that the kids love is the Amazon Tap, which

operates with voice recognition and provides users with information on

weather, music, news and much more. Tap users can even order a Domino’s

pizza for dinner with the help of a Siri-like operator named Alexa.

www.amazon.com

RING VIDEO DOORBELLThe Video Doorbell by Ring connects via Wi-Fi to the Ring app. Homeowners can use their preferred device to see visitors, review footage of home deliveries or receive alerts. This little gadget even has night vision with infrared LEDs, allowing users to see in dim lighting … burglars have even been caught with it!www.ring.com

STEAMIST TOTAL SENSESteamist Total Sense adds the ultimate spa experience to any bathroom. Powered by a generator and controlled via Wi-Fi, this device offers spa experiences such as AromaSense (using essential oils), ChromaSense (colored lighting), AudioSense (music) and ShowerSense. www.steamist.com

LUTRON VENETIAN SHADESAutomated Lutron Venetian

shades control the amount of natural light that enters the

home throughout the day. They offer the convenience of either wireless or wired

one-touch control system right from the bed. A wonderful

upgrade to any home, these shades come in many colors and contemporary designs.

www.lutron.com

Technology that can be integrated into the home to make it safer or more convenient (or just cooler)

is evolving rapidly. Here, interior designer Sharon Fox of Sharon

Fox Designs dishes on her favorite residential “smart” products.

NEST LEARNING THERMOSTATThe Nest Learning Thermostat allows users to auto-schedule the temperature in their homes, and it programs itself after one week. Homeowners control it using their wireless devices. Nest works with most heating and cooling systems, and its modern and futuristic design comes in updated nishes including white, stainless steel, black and copper.www.nest.com

The months following Christmas can feel like a marketing wasteland. With no major holidays in sight until Easter in the middle of April,

showrooms have few calendar opportunities to tie into major marketing campaigns, and the cold, snowy weather in many parts of the country often keeps customers inside and shopping online. How can you encourage customers to come to your store and stay connected with your brand? We asked marketing experts and showroom managers for their thoughts.

SEMINARS AND EVENTSGetting customers to your showroom is perhaps the biggest hurdle during the winter, but if they have a good reason – other than window-shopping – then they’ll brave the wintry roads and shopping hangovers to make it in. One tactic is to hold seminars and events. “You might be able to use education and training as part of that reason to get someone to come into your showroom on a cold, winter day,” Rob Hilbert, Principal of marketing company Your Lighting Brand, says. Devin Kirk, Vice President of Merchandising at Jayson Home in Chicago, holds events in his showroom in the winter, bringing in vintage pieces from places such as Palm Beach and France. He and his team brainstorm ideas for themes and build up from there. “For us, there’s a vintage and antique component, so we can bring in a little trunk show of vintage finds and make a small event out of it,” Kirk says. “That gets people into the store to see what’s new if they’re not inspired otherwise.” Last winter, Kirk and his team put together a Beer + Brownies event that had a tie-dye, “hippie” motif. It brought about 100 people to his store. “It was easy for us to execute, but it was something special for customers and gave them a reason to come in. Our store is great for hanging out, and we’re happy to have people laying out with their friends on our sofas for an hour or two.”

EMAIL AND SOCIAL MEDIA MARKETINGDuring the post-holiday months, Hilbert says building a strong SEO strategy will help showrooms stay found and relevant, even when customers may not want to visit in person. “If you can’t get on the first page of Google search,” Hilbert says, “you’re doing something wrong.” Hilbert recommends focusing on YouTube, the second largest search engine. By creating short, informative videos, Hilbert says showrooms will provide customers with great

content that is easy to share on all social media platforms. He also advises showrooms to revisit their websites and revamp any outdated designs, photos or keywords. Websites must be responsively designed and fit for any and all screen types. Photos need to be bold and beautiful, and each webpage needs relevant keywords. Winter is also a good time to communicate with customers. For Rand Dorman at Dorman’s Lighting and Design in Lutherville, MD, consistent communication through email is key. To build his list throughout the year, he asks customers at his store’s events to write their email addresses down and enters them in a drawing. The winner gets a small prize, and Dorman’s contact list grows. While Dorman says Facebook has been effective for them, he adds that there’s one other advertising channel that’s been surpris-ingly effective: AM radio. “It gets the demographic that Facebook doesn’t reach,” he explains. “There’s a pretty good market that still listens to AM radio believe it or not, at least in Baltimore.” If you’re able to connect with your customers – either through events or online marketing – through the post-holiday months, then they’ll be more likely to stop by your showroom when it’s time for a little spring cleaning. LD

By Alison Martin

retail guide


HOW TO SURVIVE THE AFTER-HOLIDAY SLUMP

Jayson Home promoted its winter Beer +

Brownies event via email and social media

to spread the word and encourage people

to see the store’s newest items.


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1. “With all the stone and wood, I knew that a light xture with incredible detail and shine would be the perfect exclamation mark for the project. Especially when you deal with neutrals, you’d better have lots of texture in there or it can go at very quickly.” Chandelier is from Hudson Furniture, designed by founder Barlas Baylar. www.hudsonfurnitureinc.com

2. “I love this table. It’s thick and chic and sleek. Look at that nish. But I knew that seating of the same feel could look cold and austere; we wanted the dining area to be warm and inviting. The addition of the chairs did just that.” Table and chairs are custom Barclay Butera, and the host and hostess chairs are Guy Chaddock.www.barclaybutera.com, www.chaddockhome.com

3. “I’m not big on fussy linens. If you sit down at a table to dine and there is too much going on, I think it completely detracts from the experience. And why would you want to cover that table? Elegant china, crystal and stemware are all you need, with a few fun touches like the simple stone, star sh and other accoutrements for interest. They are great conversation starters, that’s for sure.” China, atware and stemware are all from Match, made in England. www.match1995.com

Barclay Butera, renowned interior designer from the

eponymous rm, is known for his “coastal chic” interiors and

licensed products. Here, he gives us the insider scoop behind his choices for this Newport Beach, CA, dining room that fuses high

shine and rustic textures.

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CALL FOR PREMIUM

POSITIONS!

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Hancock & Moore’s Novella leather sofa makes a statement in green. Note the nailhead trim along the bottom. Measures 87.5 inches wide. www.hancockandmoore.com


2017 COLOR OF THE YEAR: greeneryColor forecasting agency Pantone declared this

yellow-green shade, signifying nature and revitalization, the one to watch in 2017. Products in this color family are

easy to come by and even easier to incorporate.

According to trend expert Michelle Lamb of The Trend Curve, Greenery fits with other trends on the 2017 horizon, including a warmer palette and an increase in floral patterns like cactus motifs, tropical leaves and tree-of-life patterns. What strikes Lamb most about Greenery is its versatility. “I know that the home furnishings industry has sometimes struggled to find an appropriate role for the Color of the Year,” Lamb says. “I believe there will be no such struggle here.”

Why Greenery Works

Urban Electric Co.’s Malplaquet pendant, designed by Steven Gambrel, is available in many

body and accent finishes, including green. It’s UL

damp-rated and 48 inches long from the canopy.

www.urbanelectricco.com

Wild Thing wallpaper by Flavor Paper takes cues from classic banana leaf and palm patterns in a new, modern aesthetic. Wild Thing is offered in four standard colorways — Wildly White shown here. www.flavorpaper.com

From Tubes, heated towel rail Scaletta operates without installation. The two versions, wall-mounted or freestanding, are accessorized with a hook and a sponge tidy. The floorstanding version can also be fitted with a practical storage shelf. www.tubesradiatori.com

digital ...


Engage with buyers through Lighting & Decor’s digital

products, including newsletters, partner promotions, the website, social media and videos.

WEBSITEA new responsive, customizable website, lightinganddecormag.com, presents engaging top-notch editorial content for an unparalleled user experience. Products, news, blogs,

videos and more Web-exclusives with gorgeous imagery are the perfect backdrop for your native advertising, leaderboards and boom boxes.

SOCIAL MEDIALook for us on Facebook, Twitter, Instagram and Pinterest as an extension of our editorial content. Look for coverage at shows, news updates, videos and behind-the-scenes perspectives from our editors.

THE SCOOPReceive the latest industry news, retail and trend reports, a letter from the editor, plus video and guest blogs, straight to your inbox.

EDITOR'S FAVES Lighting & Decor editors pick their favorite products, both from print issues and Web-exclusives. See new introductions and notable designs across all home decor product categories.

VIDEO ALERTLighting & Decor will deploy your corporate branding or product videos in a custom email and post them on lightinganddecormag.com.

PARTNER PROMOTIONSYour exclusive, sponsored email message can be delivered to your target audience.

visual experienceLARGE, COMPELLING IMAGES

wider formatMORE AD REAL ESTATE ON

BRIGHT, HEAVY STOCK

airy layoutsPRESENTATIONS WITH LIBERAL USE OF WHITE SPACE


WINTER MARKETS PREVIEWProduct introductions at the Atlanta, Dallas and

Las Vegas markets leave us pining for more.

ATLANTA International Gift & Home Furnishings Market

Jan. 10-17

Forty WestWalker 24-inch counter stool is upholstered with an Oatmeal linen fabric and accented with antique brass nail heads. Bldg. 1, 12-E12. www.fortywestdesigns.com

NourisonMina Victory Ombre pillow in a Turquoise/Silver colorway adds a pop of color and texture to a room instantly. Bldg. 1, 3-F2.www.nourison.com

Phillips CollectionNouveau club chair in gray and black is made in the Philippines, measuring 29 inches by 29 inches by 30 inches high. Bldg. 1, 15-A6. www.phillipscollection.com

Zuo ModernBohemin chic, the Bald ceiling lamp will create style and drama with thin sheets of perforated gold metal mesh encapsulating a single bulb. Bldg. 1, 11-E1. www.zuomod.com

THIS FRESH NEW DIGITAL QUARTERLY zeroes in on a specific segment of the consumer market — Millennials — and reveals what’s important to them, what they want to purchase, and how they want to be reached. Millennial Home’s coverage will reflect Lighting & Decor’s product-driven, modern approach as it focuses on what is soon to be the home decor market’s most-important, most-sought-after consumer segment. Millennial Home will get you there first!

Full-page ad in Millennial Home's digital edition delivered to 26,000+ retailers and designers that is permanently accessible in the Lighting & Decor archives

Hyperlinked URLs, email addresses and social media icons within your ad. Also included in the ad rate are any client-supplied digital enhancements (video, audio, animation)

2017 MILLENNIAL HOME SCHEDULE

Submit PDF/X-1a files sized to 10.25” x 12.25” (width x height) to www.adshuttle.com/sgc. This is the same as the bleed size for Lighting & Decor.

Contact your Lighting & Decor Integrated Media Consultant to participate in the Millennial Home package.

April 2017 August 2017 December 2017

Theme Millennial Style (intro to Millennial Home) Small-Space Living 2018 Color

Featured Product Categories Bedroom, sofas, sconces Accent furniture, lighting,

tabletop.Textiles, upholstery, rugs,

portable lamps

Editorial Deadline 3/20/2017 7/20/2017 11/20/17

Ad Closing / Material Due 3/22/2017 7/24/2017 11/22/17

2 0 1 7 M E D I A P L A N N E R

EXTRA EXPOSURE

Millennial Home Promotions:

• Social Media Channels• Dedicated eBlast• eNewsletter Links

$1,995 NET MILLENNIAL HOME PACKAGE

millennialhomemag.com

APRIL 2017

TAKE A SEAT style for Gen Y

B O U T I Q U E

Lighting & Decor’s new Boutique special advertising section is a

smart, affordable opportunity to get your product introduction to

market and draw traffic to your showroom.

B O U T I Q U E 1/4-PAG E A D: High resolution product photo (at least 3x5”, 300 dpi) Product name OR seven-word maximum for title 25-word description Company name Company website / contact info Market showrooms

It’s easy to participate! You supply the image and information.

We design the ad.* And your product gets on

our audience’s must-see list.

RATE: $500 for 1/4-page Boutique ad

Lighting & Decor’s monthly print and digital publication

delivers your product information in a luxe presentation

to 40,000 lighting and home decor purchase influencers.

B O U T I Q U E ADVERTISEMENTS

GINZA TABLE LAMP

The oversized and irregular form of the Ginza table lamp make it distinctive. Its African-inspired pattern features a crackled black and tan glaze and non-uniform dents and divots.

Currey & Companycurreyandcompany.com

LAS VEGAS WORLD MARKET CENTER BUILDING C | SUITE 398

ATLANTA | DALLAS | HIGH POINT | NEW YORK

PERFECTLY PRESERVED

Elegant, preserved roses carefully arranged by hand in a beautiful

ceramic bowl adding color and sophistication to any space for years

to come. No cutting or watering, ready for display.

Affordable Luxury NY

www.affordableluxuryny.com

MADEIRA SIX-LIGHT CHANDELIER

Winemakers on Madeira, a Portuguese island, found that heat changed

the flavor of their wine for the better. Our Madeira came to be in a

similar way…well, let’s just say there were spirits involved, too.

Varaluz

702-792-6900 - [email protected] - varaluz.com

DALLAS SHOWROOM: TRADE MART 4507

BEAUTIFUL LAMP FINIALS

Decorative Arts Lamp

Finials offering over

500 designs; the largest

selection of Gemstones,

Blue & White Porcelain,

Hand-Carved Wood and

Jade, Crystal and more.

Most made in the USA with

materials produced

world-wide.

Decorative Arts Finialswww.efinials.com

For more information [email protected] Fax: 888-415-1186

EMILY ROGIERINTEGRATED MEDIA CONSULTANT

847.954.7958

[email protected]

BECKY JACKSINTEGRATED MEDIA CONSULTANT

214.289.9266

[email protected]

TO B OO K A N U P CO M I N G I S S U E’S B O U T I Q U E A D, CO N TAC T:

*Two-proof maximum. Colors of text can not be changed.


GET IN ON

the scoopAn all-new bi-weekly enewsletter from Lighting & Decor, the scoop includes a short commentary video, hosted by our editors, recapping the industry news you need to know that week.

the scoop also will link to relevant articles and podcasts from lightinganddecormag.com, plus social influencer content, including blogs and social media posts that we like and feel you will too.

There’s nothing else serving the industry like the scoop.

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214.289.9266

[email protected]

MINI BOOM BOX SPECIFICATIONS

Dimensions: 300 x 100 pixels Maximum File Size: 40KB, 72 dpi, RGB Accepted Formats: GIF or JPG Advertiser to provide URL

SUBMIT ALL AD MATERIAL, TEXT AND INSTRUCTIONS TO [email protected].

CONTACT:

MINI BOOM



SPOTLIGHT YOUR PRODUCT IN THE

editor’s faveseNEWSLETTER

Your sponsored content runs alongside our editor’s favorite products in one of our Editor’s Faves eNewsletters

Viewers who click on your product photo are redirected to a dedicated page on LightingandDecormag.com that contains information on your product as well as your contact information and website link.

RATE: $500 per insertion (per week)

FREQUENCY: Every other week

Editor’s Faves enewsletters average a terrific 17% open rate. That’s a lot of industry eyeballs on your product and contact information!



847.954.7958

[email protected]


214.289.9266

[email protected]

CLAIM YOUR SPOT NOW. CONTACT:

Y O U R P R O D U C T

P H O T O

SPONSORED

Viewers who click on your product photo are redirected to a dedicated page on LightingandDecormag.com that contains information on your product as well as your contact information and website link.

SPECIFICATIONS

50 words of copy about the product Hi-res photo. JPG or PNG

SUBMIT PHOTO, TEXT AND INSTRUCTIONS TO: [email protected]

Your corporate branding or product videos serve as 24/7 sales tools for a full year when posted on lightinganddecormag.com.

Lighting & Decor’s VIDEO ALERTS get your story to market with speed.

Preview your new line, demonstrate a new product, or give our audience a sneak peek of your showroom prior to markets. Videos are engaging, almost-like-being-there presentations and Video Alerts generate high open rates.

RATE: $500 PER DEPLOYMENT TO 26,000 RECIPIENTS

ADVERTISER PROVIDES:

URL to video on client’s website or YouTube or Video file (see specifications) if hosted on lightinganddecormag.com

Headline 30 words of copy Video screen shot: 640 px wide, 72 dpi Contact info Video Alert subject line Brand logo

VIDEO SPECIFICATIONS:

Video length: 30 seconds to 6 minutes Preferred video formats: .mp4, .mov, .mpeg Max size: 1GB

TO UPLOAD YOUR VIDEO:

Go to www.dropbox.com Log in using: [email protected] The password is: sgcdropbox2015 Click on the “upload files” button and

upload your video

VIDEO ALERTS

The Lighting & Decor team designs and deploys your Video Alert. To schedule your Video Alert, contact:


847.954.7958

[email protected]


214.289.9266

[email protected]

Your corporate branding or product videos serve as 24/7 sales tools for a full year when posted on lightinganddecormag.com.

Lighting & Decor’s VIDEO ALERTS get your story to market with speed.

Preview your new line, demonstrate a new product, or give our audience a sneak peek of your showroom prior to markets. Videos are engaging, almost-like-being-there presentations and Video Alerts generate high open rates.

RATE: $500 PER DEPLOYMENT TO 26,000 RECIPIENTS

ADVERTISER PROVIDES:

URL to video on client’s website or YouTube or Video file (see specifications) if hosted on lightinganddecormag.com

Headline 30 words of copy Video screen shot: 640 px wide, 72 dpi Contact info Video Alert subject line Brand logo

VIDEO SPECIFICATIONS:

Video length: 30 seconds to 6 minutes Preferred video formats: .mp4, .mov, .mpeg Max size: 1GB

TO UPLOAD YOUR VIDEO:

Go to www.dropbox.com Log in using: [email protected] The password is: sgcdropbox2015 Click on the “upload files” button and

upload your video

VIDEO ALERTS

The Lighting & Decor team designs and deploys your Video Alert. To schedule your Video Alert, contact:


847.954.7958

[email protected]


214.289.9266

[email protected]


what’s your story?W E’L L D E L I V E R I T TO O U R AU D I E N C E.

Our PA R T N E R P R O M OT I O N S P R OG R A M puts your exclusive message in the email inbox of our qualified audience.

Whether you’re promoting a new product, an acquisition, or a special event, Lighting & Decor’s Partner Promotions Program is a quick, affordable, and direct way to get your message to market.

RATE: $125 per 1,000 recipients

MINIMUM: $500 per blast

You have options! You can have us email your message to our entire audience, or to a select audience that matches the demographics, or geographic locations, that you choose.

Simply supply the ready-to-blast html file (or, we can create it for you for a small fee), and we’ll do the rest.



847.954.7958

[email protected]


214.289.9266

[email protected]

TAKE ADVANTAGE OF THIS TAILOR-MADE SERVICE. CONTACT:

TO SUBMIT MATERIAL

AND TO VIEW THE COMPLETE

LIST OF SPECIFICATIONS,

PLEASE CONTACT:

[email protected]

YOUR EMAIL

CONTENT HERE!

QUALIFIED A

UD

IENCE


editorial calendar 2017

MONTH MAIN FEATURES BONUS DISTRIBUTION

EDITORIAL DEADLINE

AD CLOSING/ MATERIAL DUE

August

IDEA BOARD: BEDROOM Floor to ceiling products that make this room a sanctuary.

FEATURE: Showroom of the Year Award Winners

NY NOW 6/13/2017 7/3/2017

SeptemberIDEA BOARD: SUSTAINABLE HOME Eco-friendly products that promote a lifestyle of wellness.

ALA Conference

(Sept. 10-12)7/14/2017 8/3/2017

October

IDEA BOARD: COLOR The season's hottest trends.

HIGH POINT PREVIEW

High Point

Preview

(Oct. 14-18)

8/11/2017 8/31/2017

November

IDEA BOARD: TODAY’S HOME A showcase of products fit for the casual lifestyles of now.

FEATURE: Retail Road Trip 3

--- 9/12/2017 10/2/2017

DecemberIDEA BOARD: 2018 TREND REPORT Styles across categories set to make a mark next year.

--- 10/13/2017 11/2/2017

IN EVERY ISSUE


3 TIPS FROM THE LIGHTING DOCTOR: Our longtime columnist and lighting designer Randall Whitehead, IALD, will continue to share his expertise with Lighting & Decor readers. In his new column each month, he'll give his top three tips for lighting in different areas of the home.

DESIGN NOTEBOOK: Interior and product designers give us the scoop. Whether it's their three favorite chairs of the season, or the story behind a new product collection, or even a peek into how they work, we'll provide an intimate snapshot of their inspirations.

RETAIL GUIDE: Tips, tricks and strategy for displaying and selling product. We'll talk to merchandising experts and successful showrooms about how to increase sales.

DIGITAL BULLETIN: Here we cover social media, technology and everything on the Web. This includes new software for your store, to input from social influencers, to creating an online presence.

LAST LOOK: The last page of the magazine, featuring a breathtaking room shot with product details.

SEND US YOUR PRODUCTS TO POSSIBLY BE FEATURED IN THE FOLLOWING FEATURES:

IDEA BOARD: Our way of showcasing a style trend in the home furnishings market. Idea Boards comprehensively illustrate the whole home from floor to ceiling: furniture, lighting, fans, rugs, mirrors, wall decor, textiles and other accents.

UPLOAD EDITORIAL SUBMISSIONS TO: www.scrantongillette.com/PR/index.cfmEDITORIAL E-MAIL: [email protected]

IDEA BOARD FEATURES COVER THE WHOLE HOME

FROM FLOOR TO CEILING: FURNITURE,

LIGHTING, FANS, RUGS, MIRRORS,

WALL DECOR, TEXTILES AND

OTHER ACCENTS.

INTEGRATED MEDIA CONSULTANTS:

Emily Rogier | 847.954.7958 [email protected]

Becky Jacks | 214.289.9266 [email protected]

VICE PRESIDENT, GROUP PUBLISHER Diane Vojcanin | 847.391.1046 [email protected]

EDITOR-IN-CHIEF Nicole Bowling | 847.391.1013 [email protected]

GENERAL INSTRUCTIONS AND TERMSTerms and Agency Commission: 15% of gross billing for display advertising space, color, special position premium, provided account is paid within 30 days of invoice date. 1.5% charge per month on accounts 30 days or more in arrears. No cash dis-count. Commission is not allowed on mechanical or special charges, including those for artwork, photos, printing, reprints, backup of inserts, tip-ins, and all other special handling requirements. In the event of non-payment, publisher reserves the right to hold advertiser and/or its advertising agency jointly and severally liable for such monies as are due and payable to the publisher. Agency commission will not be paid if the submitted ad material requires additional work by the publisher.

Short Rates and Rebates: Advertisers will be short-rated if within the 12-month period from date of first insertion they do not use the number of insertions contracted for upon which their billings have been based. Advertisers will be rebated if within the 12-month period they have used sufficient additional insertions to earn a lower rate than that at which they have been billed.

Rate Protective Clause: Rates are subject to change on notice and become effective for all advertisers with the stated specific issue and all issues thereafter. However, ad-vertisers may cancel or amend their contracts without incurring short rate adjustment if they have fulfilled their contract terms through the issue preceding that with which the new rates are effective.

Publisher’s Copy Protective Clause: In consideration of the acceptance of any advertis-ing from the advertiser and/or the advertising agency for publication at the rates set forth in this rate card, the advertiser and/or the advertising agency represents and warrants that all material delivered to the publisher for publication shall be free of libel and that publication thereof will not violate or infringe any copyright, trademark, right of privacy, or any other statutory or common law property right of any person, and that the advertiser and/or the advertising agency will indemnify, defend and save harmless the publisher, its agents, assigns and successors against any claim, demand, costs, expenses and damages, including reasonable attorneys fees incurred by the publisher,

rate card 2017

CONTACTS

PRINT ADVERTISING RATES

Ad Sizes2-Page Spread: 20¼” x 12¼” (bleed)Full Page: bleed size: 10¼” x 12¼” | non-bleed: 9¼” x 11¼”1/2 Page Horizontal: bleed size: 10¼” x 6” | non-bleed: 9¼” x 51/2” 1/2 Page Vertical: bleed size: 5” x 12¼” | non-bleed: 41/2” x 11¼” ¼ Page: 45/8” x 55/8”

Accepted Digital Formats

Press-optimized PDF using Acrobat PDF/X-1a job option is the required format (300 dpi, CMYK color). PDFs prepared for use on the Web are unacceptable. Offset printer marks outside of artwork for bleed ads.

Any other type of file may require the use of an outside vendor and will result in additional charges.

Unless SWOP ad proof is submitted, publisher will not accept responsibility for the integrity of the ad.

Mechanical Data

Publication Trim Size: 10” X 12” (width x height)Printing: Web offset. Printing is wet, all colors going down simultaneously with one impressionBinding: Perfect boundMechanical Requirements: SWOP specifications apply. Magazines are trimmed to 10” X 12” by trimming 1/8” off the head, face and foot. Live matter (text, logos & non-bleed elements) should be kept at least ¼” away from the trim size.

Ad Mailing Instructions Advertising material, SWOP proofs, space contracts, insertion orders, correspondence and copy should be addressed to: Traffic Department, Lighting & Decor, 3030 W. Salt Creek Lane, Suite 201, Arlington Heights, IL 60005-5025. Fax: 847.390.0408

Ad production is available for a rate of $75/hour and includes two rounds of revisions.

WEBSITE ADVERTISING RATES

Ad FormatsLeaderboard: 728 x 90 pixels (width x height)Boombox: 300 x 250 pixels (width x height)File formats: GIF, JPG, third party tags, html 5 Maximum file size: 40 KB Supply URL for link

All ad sizes are included in the digital edition with links.

E-NEWSLETTER ADVERTISING RATES

Ad Formats Native ads include one product photo, up to 50 words of descriptive copy and a link.Partner Promotions require an HTML file with images hosted or copy supplied in document file, JPG format images and logos, links and subject line specified. Please contact your Integrated Media Consultant for additional details about specific requirements.

Supply URLs for links.

Submit Web Art to: Beth Maczko | 847.391.1018 | [email protected]

arising out of or in connection with any breach by the advertiser and/or the advertising agency of any of the foregoing.

Frequency Determination: Frequency is based on the total number of display ad insertions run in Lighting & Decor or Home View magazines within a 12-month period.

Advertising That Simulates Editorial Content: Advertisements that in the opinion of the publisher resemble editorial material or the publication’s editorial format will carry the word “Advertisement” in at least 10-pt. type at the top or bottom.

Cancellation of Orders: Cancellation of space orders must be in writing and will not be accepted after closing dates.

Ad Size 1x 4x 12x

2 Page Spread $7,000 $6,000 $5,000

Full Page $4,000 $3,500 $3,0001/2 Page $2.600 $2,200 $2,000

¼ Page $1,500 $1,200 $975(per month) 1x

Leaderboard $1,000

Boom Box $500

Format per edition

The Scoop Mini Boom, 300 x 100 pixels

$500

Editor's Faves Native Ads $500

Video Alert $500

Partner Promotions $125/M

CONNECTING BUYERS AND SELLERS WITH MARKET-LEADING CONTENT AND DATA

Upload print advertising to: www.adshuttle.com/sgc

EDITORIAL + PUBLISHING OFFICE

3030 W. Salt Creek Lane, Suite 201 Arlington Heights, IL 60005

847.391.1000 • F: 847.390.0408


15,505

20,000

40,000

19,603

MAGAZINE CIRCULATION PROFILE BY PUBLICATION

PUBLICATION MAGAZINE CIRCULATION(INCLUDES PRINT & DIGITAL MAGAZINE EDITIONS)

AVERAGE PAGE RATE CPM

Enlightment* 15,505 $2,770 $179

Home Accents Today** 19,603 $3,708 $189

Lighting & Decor* 40,000 $3,000 $75

WHO IS VIEWING YOUR AD MESSAGE?

When making your 2017 media buys, certain details are critical to make an informed decision: a publication’s

reach, breakout of subscribers by job title or function, page ad space rate, and cost per thousand.

The numbers speak for themselves:

Lighting & Decor’s Publisher’s Statement

breaks out our circulation base of lighting and

home decor professionals by name, type of

business, job title/function and geographical

location — details that are important to us to

tailor our editorial content to our audience’s

needs, details that are critical to you to

make an informed media buy.

CLICK HERE TO VIEW OUR SWORN

STATEMENT WITH COMPLETE DETAILS

OF OUR CIRCULATION

* Magazine circulation information and 12X rates from 2017 Media Kits **Magazine circulation information from Total Audience Profile Report Spring 2017. 12X rate from 2017 Media Kit


ROI IS IN THE DETAILS

Enlightenment Lighting & DecorHome Accents Today

CONTACTTo place your ad message in Lighting & Decor, the industry publication with the most identified reach at the lowest CPM, contact Emily Rogier at [email protected]; 847.954.7958

or Becky Jacks at [email protected]; 214.289.9266.


MISSION STATEMENT

Lighting & Decor is the only

one-stop information source covering

lighting and home decor products

and trends in the $40 billion lighting

and home furnishings market

through its print, digital and social

media channels. With it’s print and

digital magazine editions, Lighting

& Decor reaches 40,000 decision

makers and influencers responsible

for product choices at lighting and

home furnishings retailers, interior

design firms, building companies and

architecture firms, including owners,

presidents, store managers and

purchasing managers.

Established: 2017

Issues Per Year: 12


AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR THE PERIOD

PrintEditions

DigitalEditions Percent

Individual 20,002 19,998 100%

Sponsored Individually Addressed — — —

Membership Benefit — — —

Multi-Copy Same Addressee — — —

Single Copy Sales — — —

Total Qualified Circulation 20,002 19,998 100%

QUALIFIED CIRCULATION BY ISSUES FOR PERIOD

PrintEditions

DigitalEditions

Total Qualified

February 2017 20,004 19,996 40,000

March 2017 20,007 19,993 40,000

April 2017 19,998 20,002 40,000

May 2017 20,002 20,001 40,003

June 2017 20,002 20,000 40,002

July 2017 20,003 20,000 40,003

PUBLISHER’S SWORN STATEMENT OF MAGAZINE CIRCULATIONJULY 2017

Scranton Gillette Communications

3030 W. Salt Creek Lane

Suite 201

Arlington Heights, IL 60005

847.391.1000

F: 847.390.0408

www.scrantongillette.com


JULY 2017

no neutrals necessaryholiday + summer markets

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ting &

decor

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6 issues in the period40,001 average circulation


B O U T I Q U E

Lighting & Decor ’s new Boutique special advertising section

is a smart, affordable opportunity to get your product

introduction to market and draw traffic to your showroom.

BOUTIQUE 1/4-PAGE AD:• Product photo

• Product name

• Company name

• 25-word description

• Company website

• Market showrooms

It’s easy to participate! You supply the image and information.

We design the ad. And your product gets on our audience’s

must-see list.

RATE: $500 for 1/4-page Boutique ad

Lighting & Decor ’s monthly print and digital publication

delivers your product information in a luxe presentation

to 40,000 lighting and home decor purchase influencers.

To book an upcoming issue’s Boutique ad, contact:


847.954.7958

[email protected]


214.289.9266

[email protected]

29.6%

21.1%

18.1%

3.2%

3.1%

7.2%

8%9.7%

BUSINESS / OCCUPATION BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF JULY 2017

BUSINESS TOTAL QUALIFIED

PRINTEDITION

DIGITALEDITION

Pres/Owner/VP/Corp

GM/Store or Branch Mgr

Interior Designer/Architect

Sales Manager

Lighting Designer Other

Retailers

Lighting Retailer 7,259 5,718 1,541 2,734 2,625 19 575 745 561

Home Furnishings Retailer 8,445 4,755 3,690 5,436 2,273 59 464 40 173

Designers

Interior Design Firm 11,837 4,715 7,122 7,467 622 1,087 88 124 2,449

Lighting Design Firm 3,189 1,897 1,292 2,244 425 54 63 177 226

Others

Custom Builder 3,889 498 3,391 3,844 13 13 1 3 15

Architectural Design Firm 2,892 872 2,020 436 4 2,427 2 12 11

Electrical Distributor 1,240 709 531 424 501 2 156 65 92

Manufacturer/Mfr. Reps 1,252 839 413 733 92 20 171 67 169

Total 40,003 20,003 20,000 23,318 6,555 3,681 1,520 1,233 3,696

BUSINESS / OCCUPATION BREAKOUT OF QUALIFIED CIRCULATION

Home Furnishings Retailer

Interior Design Firm

Lighting Design Firm

Architectural Design Firm

Manufacturer/Mfr. Reps

Custom Builder

Electrical Distributor

Lighting RetailerPrint

EditionsDigital

Editions Total

Individuals by Name + Title and/or Function

19,890 19,935 39,825

Individuals by Name Only 94 64 158

Titles or Functions Only 5 1 6

Company Names Only 14 — 14

Multiple Copy Same Addressee — — —


Total 20,003 20,000 40,003

MAILING ADDRESS BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF JULY 2017

GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF JULY 2017

Maine 91 68 159

New Hampshire 110 117 227

Vermont 82 63 145

Massachusetts 493 522 1,015

Rhode Island 78 70 148

Connecticut 317 288 605

New England 1,171 1,128 2,299

New York 1,292 1,216 2,508

New Jersey 651 572 1,223

Pennsylvania 779 662 1,441

Middle Atlantic 2,722 2,450 5,172

Ohio 583 616 1,199

Indiana 303 347 650

Illinois 804 870 1,674

Michigan 516 548 1,064

Wisconsin 359 346 705

East North Central 2,565 2,727 5,292

Minnesota 367 401 768

Iowa 208 186 394

Missouri 399 341 740

North Dakota 59 51 110

South Dakota 61 56 117

Nebraska 157 179 336

Kansas 148 182 330

West North Central 1,399 1,396 2,795

Delaware 85 69 154

Maryland 327 409 736

DC - Washington, D. C. 54 111 165

Virginia 572 573 1,145

West Virginia 68 41 109

North Carolina 838 675 1,513

South Carolina 393 248 641

Georgia 685 676 1,361

Florida 1,598 1,417 3,015

South Atlantic 4,620 4,219 8,839

Kentucky 218 173 391

Tennessee 407 316 723

Alabama 287 240 527

Mississippi 124 94 218

East South Central 1,036 823 1,859

Arkansas 141 146 287

Louisiana 260 202 462

Oklahoma 205 158 363

Texas 1,218 1,476 2,694

West South Central 1,824 1,982 3,806

Montana 101 87 188

Idaho 125 95 220

Wyoming 36 28 64

Colorado 447 473 920

New Mexico 120 106 226

Arizona 359 412 771

Utah 161 205 366

Nevada 135 111 246

Mountain 1,484 1,517 3,001

Alaska 40 55 95

Washington 394 430 824

Oregon 225 242 467

California 2,363 2,655 5,018

Hawaii 77 84 161

Pacific 3,099 3,466 6,565

Puerto Rico 8 6 14

Virgin Islands 2 2

U.S. Territories 10 6 16

American Atlantic 1 1

APO/FPO 1 1

Alberta, Canada 2 9 11

British Columbia, Canada 17 48 65

Manitoba, Canada 4 19 23

Newfoundland Labrador, Canada 1 1

Nova Scotia, Canada 4 3 7

Ontario, Canada 33 108 141

Quebec, Canada 11 33 44

Saskatchewan, Canada 1 4 5

Canada 73 224 297

Mexico 4 4

Armenia 1 1

China 6 6

Hong Kong 1 1

India 4 4

Indonesia 2 2

Pakistan 1 1

Singapore 1 1

Taiwan 1 1

Asia 17 17

Iran 3 3

Israel 1 1

Jordan 2 2

Lebanon 1 1

Saudi Arabia 2 2

Middle East 9 9

Cyprus 1 1

Italy 1 1

Macedonia 1 1

Netherlands 1 1

Portugal 2 2

Romania 1 1

Slovenia 1 1

Spain 1 1

Sweden 1 1

United Kingdom 7 7

Europe 17 17

Kenya 1 1

Nigeria 1 1

Africa 2 2

El Salvador 1 1

Central America 1 1

Argentina 4 4

Brazil 3 3

Colombia 3 3

South America 10 10

New Zealand 1 1

Asia Pacific 1 1

United States 19,920 19,708 39,628

US APO / FPO 10 7 17

Foreign 73 285 358

Total 20,003 20,000 40,003

State PrintEdition

DigitalEdition

Total Qualified State Print

EditionDigital

EditionTotal

Qualified State PrintEdition

DigitalEdition

Total Qualified

29.6%

21.1%

18.1%

3.2%

3.1%

7.2%

8%9.7%

BUSINESS / OCCUPATION BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF JULY 2017

BUSINESS TOTAL QUALIFIED

PRINTEDITION

DIGITALEDITION

Pres/Owner/VP/Corp

GM/Store or Branch Mgr

Interior Designer/Architect

Sales Manager

Lighting Designer Other

Retailers

Lighting Retailer 7,259 5,718 1,541 2,734 2,625 19 575 745 561

Home Furnishings Retailer 8,445 4,755 3,690 5,436 2,273 59 464 40 173

Designers

Interior Design Firm 11,837 4,715 7,122 7,467 622 1,087 88 124 2,449

Lighting Design Firm 3,189 1,897 1,292 2,244 425 54 63 177 226

Others

Custom Builder 3,889 498 3,391 3,844 13 13 1 3 15

Architectural Design Firm 2,892 872 2,020 436 4 2,427 2 12 11

Electrical Distributor 1,240 709 531 424 501 2 156 65 92

Manufacturer/Mfr. Reps 1,252 839 413 733 92 20 171 67 169

Total 40,003 20,003 20,000 23,318 6,555 3,681 1,520 1,233 3,696

BUSINESS / OCCUPATION BREAKOUT OF QUALIFIED CIRCULATION

Home Furnishings Retailer

Interior Design Firm

Lighting Design Firm

Architectural Design Firm

Manufacturer/Mfr. Reps

Custom Builder

Electrical Distributor

Lighting RetailerPrint

EditionsDigital

Editions Total

Individuals by Name + Title and/or Function

19,890 19,935 39,825

Individuals by Name Only 94 64 158

Titles or Functions Only 5 1 6

Company Names Only 14 — 14

Multiple Copy Same Addressee — — —


Total 20,003 20,000 40,003

MAILING ADDRESS BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF JULY 2017


MISSION STATEMENT

Lighting & Decor is the only

one-stop information source covering

lighting and home decor products

and trends in the $40 billion lighting

and home furnishings market

through its print, digital and social

media channels. With it’s print and

digital magazine editions, Lighting

& Decor reaches 40,000 decision

makers and influencers responsible

for product choices at lighting and

home furnishings retailers, interior

design firms, building companies and

architecture firms, including owners,

presidents, store managers and

purchasing managers.

Established: 2017

Issues Per Year: 12


AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR THE PERIOD

PrintEditions

DigitalEditions Percent

Individual 20,002 19,998 100%

Sponsored Individually Addressed — — —

Membership Benefit — — —

Multi-Copy Same Addressee — — —


Total Qualified Circulation 20,002 19,998 100%

QUALIFIED CIRCULATION BY ISSUES FOR PERIOD

PrintEditions

DigitalEditions

Total Qualified

February 2017 20,004 19,996 40,000

March 2017 20,007 19,993 40,000

April 2017 19,998 20,002 40,000

May 2017 20,002 20,001 40,003

June 2017 20,002 20,000 40,002

July 2017 20,003 20,000 40,003

PUBLISHER’S SWORN STATEMENT OF MAGAZINE CIRCULATIONJULY 2017

Scranton Gillette Communications

3030 W. Salt Creek Lane

Suite 201

Arlington Heights, IL 60005

847.391.1000

F: 847.390.0408

www.scrantongillette.com


JULY 2017

no neutrals necessaryholiday + summer markets

ligh

ting &

decor

JU

LY

20

17lig

htin

ga

nd

de

co

rma

g.c

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SU

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PR

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6 issues in the period40,001 average circulation

2017 media planner - amazon s3€¦ · furnishings manufacturers. this new brand — with a monthly...

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