2018 marketing directory... · web banners designs available for facebook, twitter and instagram...

2018 Marketing Directory

Contents

ORDER FROM:Fax: 01454 281 282

Contact you Lens Account Manager or Trade Marketing consultant

Trade marketing

Website supportTake advantage of our preferential rates for website development.

Servicesl New website buildl Improve existing websitel Search engine optimisation

Mail dropFind new patients with a targeted mail drop.

Servicesl New patient data purchasel Mailer design l Print and post service

Bespoke POSWhether it’s banners, posters, signage or leaflets let Essilor support your business with high quality point of sale.

Servicesl Artwork design servicel Comprehensive range of materials and finishesl Single items to large print runs

Contra Vision®

Looking to stand out with a striking window visual? Why not try a Contra Vision® window vinyl.

Services l Bespoke size and designl Professionally fittedl Lets light into the practice

Out of home mediaMake booking out of home media such as bus shelters and billboards easy.

Services l Site identification and bookingl Artwork designl Production and install service

PressInterested in press advertising? Let Essilor take out the leg work.

Servicesl Media buying servicel Publication audit including circulation, target market and catchment areal Advert design

Whether it is supporting a promotion or a big practice anniversary let Essilor help you to promote your practice. We can use our knowledge and expertise to be your own ‘pop up’ marketing department when you need us.

For more information please contact a member of the Trade Marketing team or your Essilor Account Manager.

Contents

EssilorEyezen

Visioffice2

Generic Varilux

Eye ProtectSystem

VariluxX series

VariluxE series

Transitions Light

Intelligent Lenses

DispensingMats

VariluxDigitime

TransitionsStyle Colours

Promotionalitems

CrizalSapphire UV

TransitionsLove ‘em

or leave ‘em

Miscellaneous

Crizal UV

Sunwear

Instruments

CrizalKids

XperioPolarising Bolon

Generic Varilux


Email: [email protected] your Lens Account Manager

Available while stocks last

A DL Patient LeafletQuantity: Pack of 50VLS points: N/APart No. 57-01-015

B Varilux Boutigue BagQuantity: 1VLS points: N/APart No. 57-17-002

A

B

Varilux X series




A Varilux Xclusive DL Patient LeafletQuantity: Pack of 50VLS points: N/APart No. 57-01-260

B Varilux X Track 2 DL Patient LeafletQuantity: Pack of 50VLS points: N/APart No. 57-01-262

C Varilux X design DL Patient LeafletQuantity: Pack of 50VLS points: N/APart No. 57-01-261

D Varilux Did You Know DL Patient LeafletQuantity: Pack of 50VLS points: N/APart No. 57-01-263

E Varilux Xclusive Optician BrochureQuantity: 1VLS points: N/APart No. 57-02-272

F Varilux X series Optician BrochureQuantity: 1VLS points: N/APart No. 57-02-271

G A1 PosterQuantity: 1VLS points: N/APart No. 57-04-172

H A2 PosterQuantity: 1VLS points: N/APart No. 57-04-173

A B C D

E F

G H I

I Cleaning ClothQuantity: Pack of 10VLS points: 500Part No. 57-50-024


For more information please visit: https://ecp.essilor.co.uk/supporting-you/

personalised-marketing

NEW

EMBRACEEVERYDETAIL

OF YOUR WORLD

ASK US ABOUT VARILUX® X SERIES™

LENSES TODAY

#1 PROGRESSIVE LENSBRAND WORLDWIDE*


*Most sold progressive lens brand worldwide according to

Essilor’s market calculations.

NEW

EMBRACEEVERYDETAIL

OF YOUR WORLD


LENSES TODAY



*Most sold progressive lens brand worldwide according to

Essilor’s market calculations.

Your website here

NEW

EMBRACE EVERY DETAIL OF YOUR WORLD


LENSES TODAY

NEW

EMBRACE EVERY DETAIL OF YOUR WORLD

#1 PROGRESSIVE LENSBRAND WORLDWIDE*#1 PROGRESSIVE LENS

BRAND WORLDWIDE*

*Most sold progressive lens brand worldwide according to Essilor’s market calculations.


LENSES TODAY

Available in various sizes.Personalised versions available on request.

Varilux X series digital content

Web banners

Designs available for Facebook, Twitter and Instagram

Social media

Varilux E series





B Leaflet DispenserQuantity: 1VLS points: N/APart No. 57-08-230

C A4 ShowcardQuantity: 1VLS points: N/APart No. 57-05-046

D A1 PosterQuantity: 1VLS points: N/APart No. 57-05-040

E A2 PosterQuantity: 1VLS points: N/APart No. 57-05-045

F Optician BrochureQuantity: 1VLS points: N/APart No. 57-02-100

A B C

D E F

Varilux E series reduce distortion to make

adapting to your new glasses easy so you can enjoy wearing them immediately

VARIFOCALS WHICH CUTTHE SWIM FACTOR

Varilux E series reduce distortion to make

adapting to your new glasses easy so you can enjoy wearing them immediately


Your website here

Varilux E series reduce distortion to make adapting to your new glasses easy so you

can enjoy wearing them immediately


Varilux E series reduce distortion to make adapting to your new glasses easy so you

can enjoy wearing them immediately



Varilux E series digital content

Web banners


Social media




Varilux Digitime





B Optician BrochureQuantity: 1VLS points: N/APart No. 57-02-255




A

B C

D E

YOUR DIGITAL ACTIVITIESFULLY ENJOY

EXPERIENCE SUPER SHARP VISION,

WHATEVER YOU DO.


EXPERIENCE SUPER SHARP VISION,

WHATEVER YOU DO.

Your website here


EXPERIENCE SUPER SHARP VISION, WHATEVER YOU DO.


EXPERIENCE SUPER SHARP VISION,WHATEVER YOU DO.


Varilux Digitime digital content

Web banners


Social media




Crizal Sapphire UV




A B C D

E F G H


A A6 PostcardQuantity: Pack of 50VLS points: N/APart No. 57-05-120

C Cleaning ClothQuantity: Box of 100VLS points: 2000Part No. 57-50-025

D POS CubeQuantity: 1VLS points: N/APart No. 57-06-020


F A2 PosterQuantity: 1VLS points: N/APart No. 57-04-182

G A4 ShowcardQuantity: 1VLS points: N/APart No. 57-05-116


I Leaflet DispenserQuantity: 1VLS points: N/APart No. 57-08-115

I

Crizal UV





B A4 ShowcardQuantity: 1VLS points: N/APart No. 57-05-012

C Leaflet DispenserQuantity: 1VLS points: N/APart No. 57-08-015


E A4 Optician BrochureQuantity: N/AVLS points:Part No. 57-02-005

F POS CubeQuantity: 1VLS points: N/APart No. 57-06-020

G Demo ToolQuantity: 1VLS points: 4000Part No. 57-50-006

A B C

D

E

G

F

Crizal Kids UV





B A4 SheetQuantity: 1VLS points: N/APart No. 57-01-101

A B

Your child’s eyesneed the highest

protection

Eye protection and clear vision

for children

25 E - S P

F

EYE-SUN PROTE

CTIO

N F

AC

TOR


protection

Eye protection and clear vision

for children

25 E - S P

F

EYE-SUN PROTE

CTIO

N F

AC

TOR

Your website here


protection

Eye protection and clear vision for children

25 E - S P

F

EYE-SUN PROTE

CTIO

N F

AC

TOR


protection

Eye protection and clear vision for children

25 E - S P

F

EYE-SUN PROTE

CTIO

N F

AC

TOR


Crizal Kids UV digital content

Web banners


Social media




Essilor Eyezen




A DL Patient Leaflet Quantity: Pack of 50 VLS points: N/A Part No. 57-01-046

B Optician Brochure Quantity: 1 VLS points: N/A Part No. 57-02-090

C Triangular Showcard Quantity: 1 VLS points: N/A Part No. 57-05-012

D Cubes Quantity: 1 VLS points: N/APart No. 57-08-227

E A1 Poster Quantity: 1 VLS points: N/A Part No. 57-05-017

F A1 Fact Poster Quantity: 1 VLS points: N/A Part No. 57-04-165

G A2 Poster Quantity: 1 VLS points: N/A Part No. 57-05-020

H Slide n glide Quantity: 1 VLS points: N/A Part No. 57-05-101

AB

C

D

E F G

H

SEE. PROTECT.PREVENT.

D I S C O V E R T H E N E WR E L A X I N G L E N S E S

D E S I G N E D F O RY O U R S C R E E N U S A G E


D I S C O V E R T H E N E WR E L A X I N G L E N S E S

D E S I G N E D F O RY O U R S C R E E N U S A G E

Your website here

D I S C O V E R T H E N E W R E L A X I N G L E N S E SD E S I G N E D F O R Y O U R S C R E E N U S A G E

SEE. PROTECT. PREVENT.

D I S C O V E R T H E N E W R E L A X I N G L E N S E SD E S I G N E D F O R Y O U R S C R E E N U S A G E



Essilor Eyezen digital content

Web banners


Social media




Eye Protect System





B Leaflet DispenserQuantity: 1VLS points: N/APart No. 57-08-253





G Infographic PosterQuantity: 1VLS points: N/APart No. 57-04-110

A B C

D E F

G

Transitions light intelligent lenses







F POS CubeQuantity: 1VLS points: N/APart No. 57-08-040

A B C

C Cleaning ClothQuantity: Pack of 100VLS points: 2000Part No. 57-50-023


DD E

Behind the glasses:

A makeup lesson in how best to frame your eyes

the style

win£500WARDROBEMAKEOVER

colours collection MAY 2017 FREE

The colour confidence issue

London Fashion Week’s most exciting huesTransitions Style Colours




A A3 Poster - FemaleQuantity: 1VLS points: N/APart No. 57-04-025

B A3 Poster - MaleQuantity: 1VLS points: N/APart No. 57-04-025

E POS CubeQuantity: 1VLS points: N/APart No. 57-08-254

A B

DC


D MagazineQuantity: VLS points: N/APart No. 57-12-001

E

Transitions Love ’em or leave ’em





B Guarantee CardQuantity: Pack of 50VLS points: N/APart No. 57-20-001

A

B

Sunwear




A Sunwear BrochureQuantity: 1VLS points: N/APart No. 57-02-023

B Sunwear Tint FolderQuantity: 1VLS points: 11,500Part No. 57-50-036

A

B

Xperio Polarising




A DL Patient Leaflet Quantity: Pack of 50 VLS points: N/APart No. 57-01-025

B Optician Brochure Quantity: 1 VLS points: N/APart No. 57-02-065

C Xperio A5 Postcards Quantity: Pack of 50 VLS points: N/APart No. 57-02-230

D A1 Poster Quantity: 1 VLS points: N/APart No. 57-04-072

E A2 Poster Quantity: 1 VLS points: N/APart No. 57-04-075

F Shelf Wobbler Quantity: 1 VLS points: N/APart No. 57-04-078

G A4 Showcard Quantity: 1 VLS points: N/APart No. 57-04-052

H Leaflet Dispenser Quantity: 1 VLS points: N/APart No. 57-08-056

I Guarantee Card Quantity: Pack of 50 VLS points: N/APart No. 57-20-010J Cube Quantity: 1 VLS points: N/APart No. 57-06-017

Don’t forget your

prescription sunglasses!Ask your optician

50+

All sunglasses are not the same. Xperio lenses are so superior to other sun lenses that they take outdoor vision protection to a whole new level. From exceptional colour and clarity

to unparalleled UV protection, Xperio lenses gives you the best vision under the sun!

Ask your optician about Xperio polarised sun lenses© Essilor International 2015. Essilor, Xperio and E-SPF are trademarks of Essilor International. E-SPF® is a global index rating the overall UV protection of a lens. E-SPF® was developed by Essilor International

and endorsed by 3rd party experts. A lens rating of E-SPF® 50 means that an eye protected by the lens will receive 50 times less UV exposure than an unprotected eye. Xperio polarised sun lenses offer maximum protection when combined to Crizal Sun UV.

Visit your optician to ask about Xperio polarised sun lenses

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All sunglasses are not the same. Xperio lenses

are so superior to other sun lenses that they

take outdoor vision protection to a whole new

level. From exceptional colour and clarity to

unparalleled UV protection, Xperio lenses gives

you the best vision under the sun! Optician’s Stamp:

www.essilor.co.uk

Don’t forget your prescription sunglasses.

Going on holiday?

Par

t N

o. 5

7-20

-010

TERMS AND CONDITIONS Your guarantee starts on the date shown overleaf which is the date the lenses were despatched to your optician.

The guarantee is valid for 60 calendar days. If you aren’t 100% happy your optician will replace your Xperio polarised sun lenses with the equivalent tinted lenses and will offer a refund for the price difference.

The guarantee is only valid at this practice and is not transferable.

Your XPERIO POLARISED SUN LENSES60 day guarantee

Your XPERIO POLARISED SUN LENSES60 day guarantee

Starts from date of despatch:(Your guarantee expires in 60 days)

Optician’s stamp:

A B

C

D

E F G H

I

J

underthe sun

The best

vision

underthe sun

The best

vision

Your website here

The best vision under the sun

The best visionunder the sun


Xperio polarising digital content

Web banners


Social media




Bolon




A Brand BookQuantity: 1VLS points: N/APart No. 57-30-005


C A1 Optical PosterQuantity: 1VLS points: N/APart No. 57-30-001

D A2 Optical PosterQuantity: 1VLS points: N/APart No. 57-30-002

E A1 Sunwear PosterQuantity: 1VLS points: N/APart No. 57-30-004

F A2 Sunwear PosterQuantity: 1VLS points: N/APart No. 57-30-003

A B

C D E E

Bolon digital content


Social media




Visioffice 2




A Optician BrochureQuantity: 1VLS points: N/APart No. 57-02-015

A

Dispensing Mats




A Thickness Dispensing MatQuantity: 1VLS points: N/APart No. 57-05-013

B Essilor Eyezen Dispensing MatQuantity: 1VLS points: N/APart No. 57-05-103

C Sunwear Dispensing MatQuantity: 1VLS points: N/APart No. 57-04-166

D Crizal Sapphire Dispensing MatQuantity: 1VLS points: N/APart No. 57-05-115

G Varilux X series Dispensing MatQuantity: 1VLS points: N/APart No. 57-05-110

A B

C D

G

E Varilux X series Dispensing MatQuantity: 1VLS points: N/APart No. 57-05-112

F Varilux X series Dispensing MatQuantity: 1VLS points: N/APart No. 57-05-111

E F

Promotional items




A Crizal Sapphire UV KeyringQuantity: Pack of 30VLS points: 1500Part No. 57-50-152

B Varilux X series SweetsQuantity: 1kg PacksVLS points: 2500Part No. 57-50-196

B Varilux X series Mini MintsQuantity: 25VLS points: 2150Part No. 57-50-130

C Eyezen Gummy BearsQuantity: 25 PacksVLS points: 1500Part No. 57-50-153

A B

C C

Miscellaneous




H Generic Di-test CardQuantity: 1VLS points: N/APart No. 57-07-060

B Reading ChartQuantity: 1VLS points: 1000Part No. 57-50-021

C PD RuleQuantity: 1VLS points: N/APart No. 57-10-008

C

B

A

Miscellaneous



Available while stocks lastOrder with your VLS points via VLS Loyalty Portal

A Optician Price ListQuantity: 1VLS points: N/APart No. 57-03-030

B Ireland Optician Price ListQuantity: 1VLS points: N/APart No. 57-03-065

C Essilor CatalogueQuantity: 1VLS points: N/APart No. 57-03-008

D Product Information CatalogueQuantity: 1VLS points: N/APart No. 57-03-002

A B

C D

Instruments



Available while stocks lastOrder with your VLS points via VLS Loyalty Portal

A Essibox BrochureQuantity: 1Part No. 57-25-007

B Triplets BrochureQuantity: 1Part No. 57-25-029

C Triplets Blocker BrochureQuantity: 1Part No. 57-25-034

D Triplets Edger BrochureQuantity: 1Part No. 57-25-035

E Instruments BrochureQuantity: 1Part No. 57-03-105

F Gamma UE BrochureQuantity: 1Part No. 57-25-030

G Kappa UE BrochureQuantity: 1Part No. 57-25-031

H Mr Orange BrochureQuantity: 1Part No. 57-25-032

I M’Eye E’Store BrochureQuantity: 1Part No. 57-25-041

J Optometry BrochureQuantity: 1Part No. 57-25-033

K M’Eye Fit Touch BrochureQuantity: 1Part No. 57-25-040

A B C D

F G H I

J K

E

ecp.essilor.co.uk

2018 marketing directory... · web banners designs available for facebook, twitter and instagram...

Documents