2018 media kit · 2018-11-20 · | [email protected] booktrib 2018 media kit 2 welcome to...

BOOKTRIB 2018 MEDIA KITwww.BookTrib.com | [email protected]

2018 MEDIA KIT

Introducing thousands of readers to up and coming authors

Creating unique platforms for writers, publishers and brands to grow fans and drive sales

2BOOKTRIB 2018 MEDIA KITwww.BookTrib.com | [email protected]

WELCOME TO BOOKTRIB.COM

Booktrib.com was created for people who love books and love learning about great authors they may never have heard of.

Simply put, Booktrib.com brings discerning readers and rising authors closer together – and in a big way, with more than 50,000 unique monthly website visitors and close to 500,000 views on social media.

Booktrib.com is produced by Meryl Moss Media, a leading literary publicity firm which for more than 25 years has helped authors discover who they are and who they strive to be. Through publicity campaigns that are seamless, newsworthy and on target, Meryl Moss Media has surpassed the competition because of its experienced and skillful agility creating smart and powerful mediagenic stories and pitches.

When traditional media outlets years ago started reducing their coverage of books and authors, Meryl Moss put a stake in the ground and founded Booktrib.com to keep books alive and relevant, featuring under-the-radar authors who deserved to be noticed and who readers would enjoy discovering. The site features in-depth interviews, reviews, video discussions, podcasts, even authors writing about other authors. Booktrib.com is a haven for anyone searching for his or her next read or simply addicted to all things related to books.

Debut and established authors, as well as book publishers and other brands associated with the book industry, come to Booktrib.com for help generating awareness, increasing followers, and ultimately selling more books.

Meryl Moss


Publicity and Public Relations

Concierge Publishing

& Packages

Influencer Engagement

Social Media

Partnerships

Meryl MossMedia

BookTrib

BOOKTRIB IS PART OF A GREATER WHOLE...


Social Media

Publisher Platforms

Author Programs

PartnershipsAdvertising

and Sponsorships

…WITH UNIQUE OPPORTUNITIES TO PROMOTE BOOKS AND AUTHORS

BookTrib.com


WHY BOOKTRIB.COM?

There are many websites in the universe that provide extensive information about books. They come in all shapes and sizes. Booktrib.com, on the other hand, is THE SITE that focuses on debut and up and coming authors.

Booktrib.com is where readers turn to discover emerging wordsmiths who are experts at their craft, top-notch storytellers, and some day could be household names.

Booktrib.com is committed to generating attention and audiences for these talented authors and etching their names into the literary landscape. If you are a new author or if your organization represents a rising star, then a promotional campaign with Booktrib.com is a sound part of your strategy.

All-Star Team of Contributors

Neil NyrenFormer Executive VP, Associate Publisher and Editor in Chief of G.P. Putnam’s Sons. Winner of the 2017 Ellery Queen Award from the Mystery Writers of America. Writes a monthly publishing column for the MWA newsletter The Third Degree and is an Editor at Large for CrimeReads.

Susan Shapiro BarashAuthor of 13 non-fiction women’s issue books. Teaches gender studies at Marymount Manhattan College. Her novel Between the Tides is published under the pen name Susannah Marren.

Joseph OlshanAward-winning American novelist. His first novel, Clara’s Heart, won the Times/Jonathan Cape Young Writers’ Competition and went on to be made into a feature film starring Whoopi Goldberg. Author of nine novels, has written extensively for newspapers and magazines, including the New York Times, The Wall Street Journal, The Washington Post, The Chicago Tribune, Harpers Bazaar, People magazine and Entertainment Weekly.


All-Star Team of Contributors (cont.)

Jon LandBestselling author of over 25 novels, many of them based on extensive travel and research as well as a 25-year career in martial arts. Associate member of the U.S. Special Forces and Vice President of Marketing for the International Thriller Writers.

Joanna PoncavageHas been a national magazine editor and newspaper journalist, writing hundreds of features for Organic Gardening, Mother Earth News and The Morning Call newspaper. Author of several gardening books, she’s now a freelancer while writing a memoir, short stories and poetry.

Claudia Keenan Historian of American education and independent scholar who has published on such topics as progressive education, history of debate, and First Ladies.

Jennifer BlankfeinFreelance marketing consultant and book reviewer. Loves to talk about books, is an avid reader, and writes a blog, “Book Nation.”

Content PartnersBookishwww.bookish.com/ Gives readers more information about the books, authors, and genres they love while also introducing them to new titles, debut writers, and genres they never thought they’d read. From the casual reader to the one who documents each and every book read in a color-coordinated spreadsheet.

Delphinium Bookshttp://www.delphiniumbooks.com/ Committed to publishing original, important voices, be it fiction or non-fiction, in contemporary society. Recognizes excellence in writing, and thereby brings it to public attention.

Early Bird Bookshttps://earlybirdbooks.com/ Offers free and bargain ebooks that match your interests. Editors select the best titles to recommend, based on what you like to read. You can sign up for free, read the books on any device, and the books are yours to keep.


Random House/Signature Viewshttp://global.penguinrandomhouse.com/tag/signature-views/ Provides readers with unique points of view built atop a literary foundation. Creates videos featuring the brightest minds in print.

Tall Poppieshttps://tallpoppies.org/ A group of women writers in a variety of genres with all kinds of publishers, connecting with women readers all over the world.

NetGalleyhttps://www.netgalley.com NetGalley is an innovative and easy-to-use online service and connection point for book publishers, reviewers, media, librarians, booksellers, bloggers and educators. NetGalley delivers digital galleys, often called advance reading copies, or ARCs, to professional readers and helps promote new and upcoming titles. Professional readers--reviewers, media, journalists, bloggers, librarians, booksellers and educators--can join and use NetGalley at no cost.

Just the Right Book Podcasthttp://www.bookpodcast.com/ A podcast hosted by Roxanne Coady, owner of famous independent bookstore R.J. Julia Booksellers in Madison, CT, that will help you discover new and noteworthy books in all genres and give you unique insights into your favorite authors.

The Mary Suehttps://www.themarysue.com Sits at the nexus of pop culture and the uncharted universe: geek culture, comic book movies, genre television, space exploration, emerging technologies, the coolest video games, and the weirdest finds on the internet. Promotes and celebrates diversity and women’s representation in all of these areas.

Writer’s Bone Podcasthttp://www.writersbone.com A podcast to discuss books and some of the two hosts’ other favorite things. Author interviews, works of fiction, and Boneyard discussions along the way.

AuthorBuzzwww.authorbuzz.com/ A marketing and promotion service that lets authors make a personal connection with the people who buy, sell, read, and recommend their books. Offers everyone from independent writers to major publishers the opportunity to connect their books with the right audience.


THE BOOKTRIB.COM ECOSYSTEM

50,303Page Views Per Month

GENDER21%

79%

AGE

AUDIENCE INTERESTS

DEVICES

18 to 24

25 to 34

35 to 44

Over 44

0% 5% 10% 15% 20% 25% 30% 35% 40%

20%

34%

18%

28%

Mobile

46%

Desktop

44%

Tablet

10%

Books & Literature

Media & Entertainment

Art &Theatre

Food &Dining

News &Politics

Travel Technology Home & Garden Music


SOCIAL MEDIA Reaching over 450,000 readers

BOOKTRIB.COM YOUTUBE CHANNEL

442,915 Views

Over 1 MILLION minutes watched

438,933 Followers

6,707 Followers

15,670 Followers

4,062 Followers

BOOK GIVEAWAYS

665 Entries

a month

NEWSLETTER

15,465 subscribers


ADVERTISING OPPORTUNITIES

HOME PAGE (per week)LOCATION DIMENSIONSTop Banner 1080 x 150Mid Banner 1080 x 150Third Banner 1080 x 150Specific Book Genre 1080 x 150Medium Rectangle–top 300 x 250Medium Rectangle–mid 300 x 250Medium Rectangle–low 300 x 250

INSIDE CATEGORY PAGE (per week)LOCATION DIMENSIONSTop Banner 1080 x 150Mid Banner 1080 x 150Third Banner 1080 x 150Medium Rectangle–top 300 x 250Medium Rectangle–mid 300 x 250Medium Rectangle–low 300 x 250

AUTHOR PROFILE PAGE (per week)LOCATION DIMENSIONSTop Banner 1080 x 150Mid Banner 1080 x 150Third Banner 1080 x 150Medium Rectangle–top 300 x 250Medium Rectangle–mid 300 x 250Medium Rectangle–low 300 x 250

Contact us for more information


ADVERTISING OPPORTUNITIES

GIVEAWAY HOME BOX AND PAGE (per week)LOCATION DIMENSIONSTop Banner 1080 x 150Mid Banner 1080 x 150Third Banner 1080 x 150Medium Rectangle–top 300 x 250Medium Rectangle–mid 300 x 250Medium Rectangle–low 300 x 250

BOOKTRIB NEWSLETTER (per week, emailed to more than 15,000 subscribers)

LOCATION DIMENSIONSTop Banner 1080 x 150Mid Banner 1080 x 150Third Banner 1080 x 150



PROMOTION DETAILSAuthor Info Profile Dedicated page runs on website Author Q&A Interview Feature story on website

(promoted in newsletter)Author YouTube Interview Appears on Booktrib YouTube

channel (400k views)Author YouTube Interview With NetGalley Bonus

Live video author interview, also distributed to 25,000 NetGalley book influencers

Author mention in Booktrib Newsletter

Emailed to 15,000 subscribers

Dedicated eblast on behalf of author

Emailed to 15,000 subscribers

Book Giveaway Runs on website for one week, promoted on social media and newsletter (5-book limit)

Social media management

Daily posts, build followers, track analytics

Reviews on Amazon We will tap into our database of over 1,000 Amazon book reviewers and invite them to review your work.

Facebook Live Promotion Contact us

“Author to Author” book review program

Write a review for Booktrib and we’ll have another author write one for you. Twice the exposure.

LitGram Instagram Fan Builder (coming soon)

Meryl Moss Media Full Public Relations Program

Complete book publicity from soup to nuts. 25 years of expertise. Major media exposure.

AUTHOR OPPORTUNITIES

Booktrib.com offers a variety of exciting options for authors to promote individual titles as well as their complete body of work.

Pricing below is for individual elements. Package pricing for bundled items is also available upon request.



PACKAGE DETAILSOne-book promotion package Website rectangle ad, author

interview, book giveaway, social media mention

Four-book promotion package Website banner ad, 4 author interviews, 4 book giveaways, 4 social media mentions, newsletter mention, 4 authors on Author Profile Page

Ten-book promotion package 3 website banner ads, 10 author interviews, 10 book giveaways, newsletter mention, 10 social media mentions, dedicated eblast, Facebook Live, Author to Author book review program, 10 authors on Author Profile Page, inclusion in Publisher Roundtable Feature

PUBLISHER OPPORTUNITIES

Booktrib.com and Meryl Moss Media know it is essential to develop strong, lasting, win-win partnerships with publishers. We also understand that publishers need to get the most bang for the buck when it comes to generating top-level publicity for the authors they represent.

While publishers may select from the vast array of marketing opportunities throughout this Media Kit, Booktrib.com also has created three packages specifically for publishers, designed to get the most at a fair cost for that one special author or to gain maximum exposure for publishers looking to promote multiple titles.

Choose the package best suited for your needs, or ask us about custom programs tailored exclusively for your specific needs.



SPECIAL SPONSOR OPPORTUNITIES

Ask us about partnering on these special projects or brainstorming to create a unique program perfectly positioned to promote your brand.

b Emerging Writer Fellowship

b Emerging Author Book Club

b Book Club of the Month

b Book Quote of the Day

b Booktrib.com Writing Contest

b Question of the Month

b Quarterly Reader Surveys

b Library Corner

b Bookseller of the Week

b Publisher of the Week

b Blogger of the Week

b New Authors Roundtable

b Indie Booksellers Roundtable (Brooklyn Book Festival Sept. 10-14)

b Thriller Authors Roundtable (ITW ThrillerFest July 10-13)

b Romance Authors Roundtable (RWA Annual Conference July 18-20)

b Young Adult Authors Roundtable

b Literary Fiction Roundtable

b Non-Fiction Authors Roundtable (NonFiction NOW Nov. 1-2)


THE COMPANY WE KEEP

Here’s a partial list of some of the clients that have worked with Booktrib.com parent Meryl Moss Media.

BESTSELLERS

ROMANCE BESTSELLERS


BUSINESS


NOVELS


MEMOIRS


PERSONAL FINANCE


FOOD & WINE

SELF HELP


SPIRITUALITY & RELIGION


ENVIRONMENT

EDUCATION


HEALTH & FITNESS


PHOTOGRAPHY


TESTIMONIALS

What authors are saying about their experience with Booktrib.com parent Meryl Moss Media:

As a first-time author, I was amazed at how much great publicity Meryl Moss Media was able to generate for me in a very short time. I was transformed from being just another autism mom writing about my family’s experience to an author/expert interviewed on many radio stations and television shows and was offered several speaking engagements. I was also featured in The New York Post and invited to write articles for numerous parents’ magazines and prominent blogs. I couldn’t imagine a more “picture perfect” book launch, and would definitely return to Meryl with my second book.

— MARGUERITE ELISOFON, Author of My Picture Perfect Family: What Happens When One Twin Has Autism

Ten years out from the publication of my book, I can say without question that getting it published was the single best thing I ever did for business development. Meryl’s team was critical to the book’s launch. They set it on the right trajectory and I feel the book and I are still benefiting a decade later!

— DAVID GAGE, PH.D., Founder of BMC Associates Bryan-Mattimore–Idea- Stormers

I have been very fortunate to work with Meryl Moss Media Relations. They have created over a hundred interview opportunities for me, publicized my books all over the country, and given me excellent advice on how to expand my readership. I could not have found a better group.

— MIKE BOND, Author of Saving Paradise, The Last Savanna, Holy War, House of Jaguar and Tibetan Cross

I would not launch another book without Meryl Moss Media Relations, Inc.

— KATHRYN MILES, Author of Superstorm: Nine Days Inside Hurricane Sandy


TESTIMONIALS

I just wanted to take a moment to thank you and your team for all your hard work on Spartan Fit! I know things have been so busy lately and you have done so much to help make this book a huge success and just wanted to make sure to thank you for all your work, your responsiveness, and willingness to do whatever it takes to help Joe and Spartan! Thank you! I feel so lucky to work with you.

— AMELIA GREEN-VAMOS, Director of Brand Communications Spartan Race

Meryl Moss and her team gave Midnight in Berlin a huge boost in the US and made it essential that I fly the Atlantic to fulfill the many interviews and speaking engagements that she and her team arranged for me. A fantastic service from highly skilled publicists who know the highways and byways of American media.

— JAMES MACMANUS, Midnight in Berlin

I love the personal attention I received from working with Meryl Moss Media as well as from Meryl herself. As a client I felt I had my own team. I appreciated their openness, flexibility and integrity throughout the process. It was a delightful experience overall.

— MICHELINE NADER

Meryl and her staff are extremely smart, extremely capable, and hyper-aware of the media environment — the right combination of flexibility and tenacity for high-level promotion. Plus, they are a pleasure to work with.

— FREDERICK KAUFMAN

Meryl Moss and her team were instrumental in transforming my “Leading Geeks” book into the foundation for a satisfying career. If you’ve invested your time, heart and soul in writing a book that you want to launch a career in writing, speaking and/or consulting, publicity is a critical component. Every day, more than a decade later, I still reap the benefits of the investment I made with Meryl & her team.

— PAUL GLEN

Meryl Moss and her staff did everything she promised and then some during the time I retained her to help market my most recent two novels. I have been extremely pleased. Interviews and appearances were arranged efficiently providing wide exposure. In addition, they found blogs and reviewers to publicize the books. When my publisher’s schedule slipped, Meryl was both gracious and flexible in rescheduling the appearances. I will certainly use Meryl again for my next book.

— ALLAN TOPOL

BOOKTRIB 2018 MEDIA KITwww.BookTrib.com | [email protected] 31

CONTACT US

Thanks for your interest in marketing opportunities with

We’re here to create the right program that meets your specific objectives and drives your book sales through the roof.

Looking forward to hearing from you.

EDITORIAL AND SPONSORSHIP INQUIRIESJim Alkon

Editorial and Business Development DirectorBooktrib.com

[email protected]

MEDIA INQUIRIESCarole Claps

Senior PublicistBooktrib.com

[email protected]

www.booktrib.comwww.merylmossmedia.com

2018 media kit · 2018-11-20 · | [email protected] booktrib 2018 media kit 2 welcome to...

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