2018 media kit - chain store age · chain store age 2018 media kit 3. chain store age 2018 media...

16
2018 MEDIA KIT

Upload: lamcong

Post on 26-Jun-2018

220 views

Category:

Documents


1 download

TRANSCRIPT

2018 MEDIA KIT

2

Chain Store Age is the leading source of news for retail executives, reporting on and analyzing trends and strategies in all areas of retail operations: omnichannel, technology, real estate, marketing, finance, store design, construction and facilities management.

CSA is the only media property whose reach includes every segment within retail, from ecommerce to brick and mortar: specialty stores, supermarket, drug, c-stores, home center & hardware, mass, discount, department, and restaurant. CSA has the strongest readership at the C-suite level — CEOs, CFOs, CIOs, CMOs, and COOs.

THE VOICE OF THE INDUSTRY

CHA IN S TORE A GE 2018 ME DIA K IT

3

CHA IN S TORE A GE 2018 ME DIA K IT

OUR TOTAL AUDIENCE

MAGAZINE WEBSITE DAILY NEWSLETTER

24,000Total circulation

300,000 visits/month,200,000 unique visitors

viewing 679,000 pages

of content

43,000Daily recipients –

with 30% open rate

4

33,000Weekly recipients –

with 30% open rate

14,000Weekly recipients –

with 30% open rate

12,000Weekly recipients –

with 30% open rate

21,000Weekly recipients –

with 29% open rate

18,200Followers

CHA IN S TORE A GE 2018 ME DIA K IT

5

Every day, thousands of retail executives visit chainstoreage.com for the news, analysis, competitive intelligence and tools they need to move their business forward. Place your ads alongside CSA’s high-visibility and category-specific content to target key audiences, build awareness and capture leads for your business.

KEY METRICS

• 300,000 monthly visits• 200,000 unique monthly visitors• 679,000 total page views monthly• 2.77 page views per visit• Average time on site: 1:48

ONLINEChainStoreAge.com

CHA IN S TORE A GE 2018 ME DIA K IT

6

• 3,600,000 total visits annually• 2,400,000 total unique visitors annually• 8,148,000 total page views per year

GENERAL INSTRUCTIONS

Website specs: Please send a .jpeg, .gif or animated .gif (max size 40k) and a URL link.

Position Size ROS* Category Only

1 Leaderboard 728x90 $4,900 —

1a Billboard 970x250 $6,900 —

2 Med. Rectangle 300x250 $4,500 —

2a Half page 300x600 $6,200 —

3 Med. Rectangle 300x250 $3,900 $3,150

4 728x90 $3,900 —

5 300x250 Exclusive (Homepage + category pages only) $3,000 —

Mobile leader 320x250 $3,000 —

Homepage roadblock 100% ad share of homepage $12,500/weekly —

Category roadblock 100% ad share of category page $6,500/weekly —

Interstitials 600x500 /desktop, 300x200/mobile $3,500/weekly —

*3 ads per position

From your morning briefing of the day's top stories to category-focused coverage

across retail operations to up-to-the-minute breaking news alerts.

CHA IN S TORE A GE 2018 ME DIA K IT

Key Metrics DayBreaker Connected Retail

StoreSpaces

Real Estate Weekend Update

BreakingNews

Circulation 43,000 33,000 14,000 12,000 21,000 50,000

Open rate (OR) 30% 30% 30% 30% 29% 28%

Run Daily (M-F) Tuesdays Wednesdays Thursdays Saturdays 2-3x/mo.

Ad Pricing (net) DayBreaker Connected Retail

Store Spaces

Real Estate WeekendUpdate

BreakingNews*

Leaderboard | 600x100 $4,500 $1,750 $1,200 $1,200 $1,500 $3,000

Top Box | 300x250 $4,500 $1,750 $1,200 $1,200 $1,500 —

Middle (2) | 300x250 $3,250 $1,200 $900 $900 $1,200 —

Lower (2) | 300x250 $2,500 $1,000 $700 $700 $1,000 —

GENERAL INSTRUCTIONS

Newsletter specs: Please send a .jpeg, .gif or animated .gif (max size 40k) and a URL link. NO flash files or third-party tags. Note: we accept animated .gifs, but they do not animate for recipients using Microsoft Outlook 2007, 2010, 2013, 2016, or Windows Phone 7. If using animation, make sure your first frame has all the pertinent information.

E-NEWSLETTERSDayBreaker | Connected Retail | STORE Spaces | Real Estate | Weekend Update | Breaking News

*Executive Sponsorship Opportunity – Cost: $4,000 per month

7

2018 ME DIA K IT

Featured Partner (Digital Sponsored Content)

► Content can be supplied by client or written by CSA under client’s direction (article/advertorial, executive Q&A, product spotlight, retail case study or other)

► Content runs in one (1) CSA newsletter of your choice, and stays in the Featured Content section of the hompeage for two (2) weeks

FEATURED PARTNER

8

CHA IN S TORE A GE

2018 ME DIA K IT

3rd Party E-Blast► All creative and branding will be the client’s, with no reference to CSA.► Email metrics report provided.

Co-branded E-Blast► Email developed and branded by CSA for target audience.► Email metrics report provided.

EMAIL MARKETING

CHA IN S TORE A GE

9

2018 ME DIA K IT

Client-Supplied White Paper/Digital Report ► Promoted via e-blast(s), newsletter, social media, and banner ad to the target audience.► Content resides on ChainStoreAge.com and requires user registration to access.

CSA-Developed White Paper/Digital Report► CSA develops, writes, and designs content at client’s direction.► Promoted via e-blast(s), newsletter, social media, and banner ad to the target audience.► Content resides on ChainStoreAge.com and requires user registration to access.

Webinar► CSA is co-sponsor and moderator of a webinar developed and presented by the client.► Promoted via e-blast(s), newsletter, social media, and banner ad to the target audience.► A recorded version of the webinar will reside on ChainStoreAge.com and archived for one year.

LEAD GENERATION

CHA IN S TORE A GE

10

2018 EDITORIAL CALENDAR

CHA IN S TORE A GE 2018 ME DIA K IT

11

JAN/FEB MAR/APR MAY/JUNE JULY/AUG SEP/OCT NOV/DEC

Top 10 Women in Tech

E-commerce Trends

Tech Innovations

Payment Trends

Supply Chain Efficiencies

Pre-SPECS Report

Breakout Retailers

Digital Commerce

Risk Management

Augmented Reality/Virtual Reality

SPECS Show Issue

New Retail Concepts

New E-commerce Start-Ups

Next-Gen Fulfillment

SPECS Wrap-Up

Winter Preview:Holiday IT Checklist/Facilities Rep

Keeping Up with Amazon

Energy Management

Annual State of the Industry Report

Top 100 U.S. Retailers

Business Intelligence/Machine Learning

Facilities Trends

The Year Ahead:

Trends in Tech, E-commerce, Physical Retail and Real Estate

NRF Preview

Real Estate

2018 Outlook• Top Projects

• Hot Markets

Real EstateBreakout CentersNew Leasing Arrangements

SAS: Malls

Real EstateRECon Report:28th annual Top Developersand Fastest-Growing Acquirersand 3P Managers

10 under 40 in Real Estate

RECon’s Top Properties

Real EstateTop 10 Retail Center Experiences

Hot Market: Florida

SAS: Grocery-Anchored Centers

Real EstateRestaurant Revolution

Hot Market: Texas

SAS: Mixed-Use Centers

Real EstateNew York Show Report

Project Profiles

Hot Market: Massachusetts

Show Distribution:NRF Annual, eTail WestRILA Supply Chain

Show Distribution:SPECS, GlobalShop, RILA Asset ProtectionSHOPTALK

Show Distribution:RECon, IRCE

Show Distribution:ICSC Florida C&DM,ICSC Western C&DM,eTail East

Show Distribution:ICSC PA/NJ/DE C&DM,ICSC Texas C&DM, X/SPECS, RILA RSECC

Show Distribution:ICSC NY National DM

Ad close: 12/10/2017 Ad close: 2/14/2018 Ad close: 4/10/2018 Ad close: 7/3/2018 Ad close: 9/11/2018 Ad close: 11/1/2018

Ad materials due three (3) days after ad close SAS=Special Advertorial Section

PRINT RATES

MULTIPLE PAGE INSERTSPage Discount2-3 Full pages 10%4-7 Full pages 20%8-11 Full pages 35%12 or more pages 50%

Discounts apply to earned black-and-white rates, no charge for color or bleed. Printing costs available upon request.

All inserts are non-cancellable. Rates on request. Maximum weight: 100-lb. paper. Contact Production Department for mechanical requirements and postal regulations.

SHORT RATE AND REBATEAll advertising subject to short rate or rebate when more or less advertising than specified by original order is used.

COVER/PREFERRED POSITIONSNon-cancellable. 15% premium on second and forth cover and 10% premium on all other preferred positions.

AGENCY COMMISSION & PAYMENT TERMS15% commission to recognized advertising agencies on gross billings for display advertising, color and premium. No commissions will be paid on invoices not paid within 30 days of billing date. Mechanical charges and special services are non-commissionable. Publisher reserves the right to hold the advertiser and/or the agency jointly and severally liable for such monies as are due and payable to the publisher.

CHA IN S TORE A GE 2018 ME DIA K IT

12

PDF/1X-a files are the preferred format for Chain Store Age. Digital advertising is submitted by the advertiser and accepted by Lebhar-Friedman with the agreement that the material will preform satisfactorily with no intervention required on the part of Lebhar-Friedman. If the supplied digital advertising materials do not meet the criteria required or requires intervention or handwork to prepare material for press, the advertiser will be billed for all costs incurred.

AD SPECS & REQUIREMENTS

Method: Printed Web-Offset (Wet).

Issuance Dates: See editorial calendar

Closing Dates: Cancellations or changes in orders are not accepted after the closing date. All closing dates mean receipt of material in publisher’s New York office (see General Information).

Spreads/Bleeds: 1/2” safety required on four sides from bleed size. Full bleeds are accepted on all full-page ads at no additional charge.

DIGITAL MECHANICAL

AD SPECSPublication Trim Size: 8 1/2” x 10 7/8”Full Page, Non-Bleed: 7 1/2” x 10”Bleed Full Page: 8 3/4” x 11 1/8”Non-bleed Spread: 15” x 10”Bleed Spread: 17 1/4” x 11 1/8”1/2 page (Horizontal): 7 1/2” x 4 7/8” 1/2 page (Vertical): 3 5/8” x 10”1/4 Page: 3 5/8” x 4 7/8”2/3 Page: 4 7/8” x 10”1/3 Vertical: 2 3/8” x 10”1/2 Page Island: 4 7/8” x 7 1/2”1/3 Page Square: 4 7/8” x 4 7/8”

GENERAL INFORMATIONCopy and Layout: We will prepare copy and layout upon request. Askyour area manager for details.Storage: Digital advertising files will be deleted from our servers 12 months after last use if not requested to be returned.

Ship Pre-Printed inserts: Ship Advertising Material:Chain Store Age Chain Store Agec/o Publishers Press 150 W. 30th Street, 19th Floor 13487 South Preston Highway New York, NY 10001 Lebanon Junction, KY 40150 Attn: Betty DongAttn: Crystal Goodman (212) 756-5134

[email protected]

13

NEWSLETTER SPECS: Please send a .jpeg, .gif or animated .gif (max size 40k) and a URL link. NO flash files. Note: we accept animated .gifs, but they do not animate for recipients using Microsoft Outlook 2007, 2010, 2013, 2016 or Windows Phone 7. If using animation, make sure your first frame has all the pertinent information.

SPECS brings together leaders from the nation’s top retailers and suppliers to learn, share ideas, develop business partnerships and solve problems across the physical retail space.

For more information contact Katherine Boccaccio, Executive Director of Events, at [email protected].

www.specsshow.com

SPECS ANNUAL CONFERENCEMarch 18-20, 2018 | Gaylord Texan, Grapevine, Texas

14

THE X/SPECS EVENT

X/SPECS reflects the evolution of physical stores and the role that technology and innovation play in transforming the customer experience. This 3-day, exclusive event brings together top retailers and suppliers—involved in store planning, design, construction and facilities management—in an informal setting designed to foster networking and business relationship-building.

www.xspecsshow.com

October 15-17, 2018 | La Cantera Resort & Spa, San Antonio, TX

15

Katherine BoccaccioExecutive Director,

Events and Real Estate225-751-2225

[email protected]

Melissa MurphyEvent Attendance Manager

[email protected]

Al UrbanskiReal Estate Editor & Manager

[email protected]

Deana Amato-McCoySenior Editor516-208-9493

[email protected]

Mike MorrisseyNational Sales Manager - Technology

[email protected]

Lise Slaviero GrohRegional Sales Manager

[email protected]

Joel WethallSales Director - Technology

[email protected]

CONTACTS

150 WEST 30TH STREET | 19TH FLOOR | NEW YORK, NY 10001

2 0 1 8 ME DIA K ITCHA IN S TORE A GE

16

Gary EspositoGroup Publisher, SPECS [email protected]

Marianne [email protected]