2018 media planner footwear insight • march/ap ril 2017 refined & athletic men’s sporty...

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For Retailers of Active Lifestyle Footwear FOOTWEAR INSIGHT FOOTWEARINSIGHT.COM • MAY/JUNE 2017 ACTIVITY AGNOSTIC PERFORMANCE SHOES FOR ANY ACTIVITY WHAT’S NEXT FOR ADIDAS? VIONIC VENTURES FORWARD SPRING ’18 DREAMS THE TOP 25 BRANDS IN THE WORLD FOOTWEARINSIGHT.COM • MARCH/ApRIl 2017 REFINED & ATHLETIC MEN’S SPORTY LUXURY BROOKS CEO JIM WEBER IN CONVERSATION BRANDS TAKING A STAND AND PLAYING POLITICS Johnston & Murphy Fenton FOOTWEAR INSIGHT FOOTWEARINSIGHT.COM • A FORMULA4 MEDIA PUBLICATION TRENDS, PERSPECTIVE & ANALYSIS • SEPTEMBER/OCTOBER 2017 UNIVERSAL STANDARD CLEAN LINES, classic styling and a MODERN sensibility make GENDER-neutral footwear one of TODAY’s most wearable TRENDS. John Wojtanowicz, 32, Hair Stylist, models the OluKai Kahu Pow! Wow! slip-on, $100. He says: “They matched my tattoos and fit like a glove, so of course I loved them.” Footwear Insight provides retailers with leading edge reporting, analysis and coverage of key markets that are most profitable to retailers. No fluff, celebrity coverage or party pictures. Just useful information retailers can use to make buying decisions and better run their businesses in today’s competitive dynamic market. In the September/October 2018 Issue: Footwear Insight’s exclusive rating of the top sit-and-fit shoe stores in America. 2018 MEDIA PLANNER Circulation: 12,500 Independent Footwear Stores and Boutiques Sports Specialty including Outdoor, Running, Athletic, and Sporting Goods Stores Family Footwear Chains, Department Stores, Mass Merchants, and E-commerce. Brand Executives Pedorthic Stores Industry Suppliers, Media, and Financial Community. 49% 14% 6% 8% 4% 19% A targeted mix of active lifestyle retailers and offers a different reach than other industry publications. Comfort. Athletic. Outdoor. Work. Insoles. Hosiery. THE GOLD MEDAL SERVICE AWARDS

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For Retailers of Active Lifestyle Footwear

FOOTWEAR INSIGHT

FOOTWEARINSIGHT.COM • MAY/JUNE 2017

ACTIVITY AGNOSTICPERFORMANCE

SHOES FOR ANY ACTIVITY

WHAT’S NEXT FOR ADIDAS?

VIONIC VENTURES FORWARD

SPRING ’18 DREAMS

THE TOP 25

BRANDS IN THE

WORLD

FOOTWEARINSIGHT.COM • MARCH/ApRIl 2017

REFINED & ATHLETIC

MEN’S SPORTY LUXURY

BR

OO

KS C

EO

JIM

WE

BE

R IN

CO

NVE

RSA

TIO

N

BR

AN

DS T

AK

ING

A S

TA

ND

AN

D P

LAYIN

G P

OLIT

ICS

Johnston & Murphy Fenton

FOOTWEAR INSIGHT

FOOTWEARINSIGHT.COM • A FORMULA4 MEDIA PUBLICATION

TRENDS, PERSPECTIVE & ANALYSIS • SEPTEMBER/OCTOBER 2017

UNIVERSAL STANDARDCLEAN LINES, classic styling and a MODERN sensibility make GENDER-neutral footwear one of TODAY’s most wearable TRENDS.

John Wojtanowicz, 32, Hair Stylist, models the OluKai Kahu Pow! Wow! slip-on, $100. He says: “They matched my tattoos and fit like a glove, so of course I loved them.”

Footwear Insight provides retailers with leading edge reporting, analysis and coverage of key markets that are most profitable to retailers. No fluff, celebrity coverage or party pictures. Just useful information retailers can use to make buying decisions and better run their businesses in today’s competitive dynamic market.

In the September/October 2018 Issue:

Footwear Insight’s exclusive rating of the top sit-and-fit shoe stores in America.

2018 MEDIA PLANNER

Circulation: 12,500

Independent Footwear

Stores and Boutiques

Sports Specialty including Outdoor,

Running, Athletic, and Sporting Goods Stores

Family Footwear Chains, Department Stores,

Mass Merchants, and E-commerce.

Brand Executives

Pedorthic Stores

Industry Suppliers, Media, and Financial

Community.

49%

14%

6%

8%

4%

19%

A targeted mix of active lifestyle retailers and offers a different reach than other industry publications. Comfort. Athletic. Outdoor. Work. Insoles. Hosiery.

THE GOLD MEDAL

SERVICE AWARDS

Ad Size 1x 3x 6x

Full Page $7,815 $7,050 $6,335

1/2 Page $5,090 $4,610 $4,135

1/4 Page $3,140 $2,835 $2,535

ISSUE FEATURES & CATEGORIES CLOSE MATERIALS SHOW CALENDAR

Jan/Feb The Boot BookWork, Safety, Tactical, Outdoor, Western.• Hosiery• Fitness• Comfort• Materials & Design

1/10/18 1/17/18 • FFANY • Platform • Atlanta Shoe Market• NW/NE Material Show

Mar/Apr The Men’s IssueHow to Service Today’s Customer• Style Trends• Walking• Casual Athletic

2/23/18 3/2/18

May/Jun Women’s Comfort• Women’s Active• Sandals• Accessories• Recovery

4/27/18 5/4/18 • FFANY

Jul/Aug The Outdoor Issue Performance, Lifestyle, & Eco-Style. • The Boot Book • Hosiery• Insoles• Comfort• Women’s Athletic• Kids

6/22/18 6/29/18 • ORSM • Platform • Atlanta• FFANY • NW/NE Material Show

Sep/Oct The Gold Medal Issue • Recovery• Men’s Style• Sneaker Style

8/30/18 9/6/18

Nov/Dec The New Performance Athletic• Women’s Footwear• Contemporary Comfort• Kids

10/21/18 11/2/18 • FFANY• The Running Event

2018 Calendar

FOOTWEAR INSIGHT

2018 ADVERTISING RATES

Footwear Insight Magazine

An Engaged Audience: In Print, Online & In-PersonFootwear Insight is mailed to a controlled list of 12,500 retailers and brand executives.In addition, Footwear Insight features bonus distribution at major industry trade shows. All issues are available at footwearinsight.com where retailers can research archived issues, download articles and share via social media. In 2017, footwearinsight.com experienced more than 200,000 page views.

Ad Size 3 month min

Side Box (300x250) px $350

Banner (728x90) px $500

Ad Size per issue

Side Box (300x250) px $350

Banner (728x90) px $500

footwearinsight.com Email Blasts

Digital Media OpportunitiesThe authority of print. The immediacy of the internet. Reach your customers in different ways throughout the year. Print communicates brand messaging through a proven format with staying power. Digital messaging provides frequent communication and increases your reach to Footwear Insight’s VIP audience.

Jeff Nott, Publisher 516-305-4711 [email protected] SALES

Jeff Gruenhut 404-4849-4156 [email protected]

Katie O’Donohue 828-244-3043 [email protected]

Sam Selvaggio 212-398-5021 [email protected]

PRODUCTION

Brandon Christie 516-305-4710 [email protected] formula4media.com/production.html

CONTACT INFORMATION

THE GOLD MEDAL

SERVICE AWARDS

THE GOLD MEDAL

SERVICE AWARDS

FOR OUTSTANDING CUSTOMER SERVICE

Sit. Fit. And be recognized. Footwear Insight’s exclusive rating of the top sit-and-fit shoe stores in America. Support and recognize high level in-store customer service and stay visible all year long with the best retailers in America. September/October 2018 Issue.

Your Niche is Our Niche